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Freelance to Founder

Latest episodes

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Jul 11, 2024 • 51min

Escaping One-Time Projects

On today’s show, how do you escape the trap of one-time projects and convince your clients that they need what you have to offer on a repeat basis?That’s part of the hurdle Aurelie faces as she aims to grow her 3-year-old freelance business. Aurelie has worked with some huge clients like Wendy’s and the United Nations. But almost all of her work has been on one-time projects. Which naturally has its limitations. So we walk Aurelie through a few options for building repeat client work into her business in order to make her company more scalable and predictable. It all starts right now on Freelance to Founder. Here we go.This episode was originally aired on December 21, 2023.PS: Get featured in an upcoming Q&A! Just visit http://freelancetofounder.com/ask and submit a question. Support our SponsorsOur generous sponsors make this show 100% free to you. Support them at the link below.https://freelancetofounder.com/sponsorsGet your own on-air coaching callWe'd love to feature your business and offer some free on-air advice for growing your business. To see if you're a good fit, click here.Leave us a review on Apple Podcasts:If you enjoy the show, can you do us a favor and leave us an honest rating and review on Apple Podcasts? We'll love you forever. Click here to leave a review.More Recommended Listening:This show is a part of the Podglomerate, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter.We suggest you also try other Podglomerate shows about entrepreneurship, business, and creativity, such as Rocketship.fm and Creative Elements. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jul 9, 2024 • 22min

[Q&A] Marketing Plan Help?

On today’s show, where do you start when it comes to making a marketing plan for your business?That’s what Thomassina asks us and—since Clay and I both have extensive marketing backgrounds—we end up having a lot to say about it.If you’re not sure where to start when it comes to marketing, then this episode is for you.This is Freelance to Founder. Here we go!This episode was originally aired on January 23, 2024.To submit your question, visit FreelanceToFounder.com/ASK, and we'll feature you on an upcoming episode.Listen to our full-length coaching calls: http://freelancetofounder.comSupport our SponsorsOur generous sponsors make this show 100% free to you. Support them at the link below.https://freelancetofounder.com/sponsors Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jul 4, 2024 • 51min

Trapped

Guest Morgan discusses feeling trapped by business decisions, focusing on social media over writing. The episode explores balancing passion with business growth, managing people, transitioning to an LLC, and finding fulfillment in aligning personal goals with business aspirations.
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Jul 2, 2024 • 20min

[Q&A] Freelancer to Millionaire?

On today’s show: can you become a millionaire as a freelancer?Podcast listener Suman wrote in with that simple yet not-so-simple question, and we do our best to reveal whether or not you can get rich working as a freelancer.It’s all in this episode of Freelance to Founder. Here we go!To submit your question, visit FreelanceToFounder.com/ASK, and we'll feature you on an upcoming episode.Listen to our full-length coaching calls: http://freelancetofounder.comSupport our SponsorsOur generous sponsors make this show 100% free to you. Support them at the link below.https://freelancetofounder.com/sponsors Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 28, 2024 • 59min

When To Call Yourself an Agency

Call-in guest Austin seeks advice on transitioning to an agency, setting project prices, and targeting higher paying clients. The podcast discusses the benefits of rebranding, clear messaging in marketing, and developing software based on client needs.
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Jun 25, 2024 • 15min

[Q&A] Giving Client Ownership?

The podcast discusses the complexities of giving clients ownership of creative work, including pricing strategies, navigating client quits, and the importance of valuing logo design work. It delves into the dynamics of designers relinquishing control and ownership to clients, exploring the legal complexities of creative work ownership.
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Jun 21, 2024 • 1h 7min

Why Your Messaging is Everything

Guest Tianna discusses the importance of clear messaging for freelancers when explaining their business to potential clients. Topics include creative project management, effective communication strategies, brand messaging, social media content creation, hiring experts, fair pricing of services, and navigating project management services for creative professionals.
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Jun 18, 2024 • 18min

[Q&A] Predicting Income

In this podcast, the hosts discuss the challenges of revenue forecasting for freelancers and agency builders. They provide insights on setting up sales projections, strategic revenue planning formulas, key factors for predicting income, and comparing Notion to spreadsheets for income forecasting tools.
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Jun 13, 2024 • 42min

Control Freak? Do This

Silvia, a call-in guest, discusses the importance of delegating tasks for freelancers and entrepreneurs. Topics include struggles of control freak tendencies, challenges of delegating in business growth, outsourcing tasks to focus on strategic work, balancing project work with passive income from selling courses, and tracking time effectively for sustainable growth.
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Jun 12, 2024 • 19min

[Q&A] Best Tools as I Grow?

The podcast discusses the best tools for freelance business growth, transitioning from basic tools like Google Drive. They explore the impact of suitable tools on business enhancement, including 'high level' marketing software and project management tools. Emphasizing the importance of choosing tools that align with workflows and avoiding unnecessary switching for minor features.

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