

Streamlined Solopreneur: Tips to Help Business Owners Grow Without Burnout
Joe Casabona, Automations Builder
You started your business for freedom, not to be chained to your desk. I help small business owners grow without burning out through simple, powerful online automations.
On Streamlined Solopreneur you'll get real-world strategies, smarter workflows, and practical tools to help you reclaim your time and actually enjoy the freedom you set out to create.
Your host, Joe Casabona, is a seasoned technologist with over 25 years of experience. He's seen how the right systems can transform a business. But more than that, He's a teacher at heart.
His goal isn’t to overwhelm you with jargon, but to make complex ideas simple and give you an actionable plan you can actually use.
Because your business should support your life—not take it over.
Tune in every Monday, wherever you get your podcasts.
On Streamlined Solopreneur you'll get real-world strategies, smarter workflows, and practical tools to help you reclaim your time and actually enjoy the freedom you set out to create.
Your host, Joe Casabona, is a seasoned technologist with over 25 years of experience. He's seen how the right systems can transform a business. But more than that, He's a teacher at heart.
His goal isn’t to overwhelm you with jargon, but to make complex ideas simple and give you an actionable plan you can actually use.
Because your business should support your life—not take it over.
Tune in every Monday, wherever you get your podcasts.
Episodes
Mentioned books

Dec 8, 2020 • 28min
Season 9 Recap
Well 2020 was unlike any year I’ve lived through, and I’m sure it’s the same for you. When I decided to come up with a theme for Season 9, which started in July, we were a couple of months into the global pandemic. I wanted focus on topics that could help you (and me) grow at a time where we were traveling less, seeing less foot traffic, and had to change in some way to make ends meet. I settled on coming up with good content, and using that content to evolve memberships, and build communities. If you didn’t catch every episode, here are the highlights.Check out all the episodes mentionedPodcast LiftoffSponsored by: ConvertKit | Hostinger
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Dec 1, 2020 • 35min
How I Wrote My Book
In September 2020, my 4th book published by a publisher (6th overall) came out. It's called HTML and CSS: Visual QuickStart Guide and it's a (very) beginner's guide to learning HTML and CSS. The process was long and at times frustrating. I wanted to go through how I wrote it, from inception to hitting the shelved.Show NotesHTML and CSS: Visual QuickStart GuideMindNodeProcreateSponsored by: ConvertKit | Hostinger
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Nov 24, 2020 • 55min
Writing What You Know with Winstina Hughes
Winstina Hughes is an Assistant Regional Planner for the Maryland Department of Transportation but she's coming to us today as a member of the wordpress community! Throughout the interview we talk about all sorts of things - life, WordPress, the New Jersey Transit…and it call comes back to the main takeaway for this episode: writing what you know and creating opportunities to share your insight. This was such a fun conversation where we covered a lot of ground. I enjoyed it, and I know you will too. Winstina Hughes | TwitterWordPress NYC MeetupWinstina on WordPress.TVWinstina on Hallway ChatsHTML and CSS: Visual QuickStart GuideSponsored by: Hostinger | Yes Plz | iThemes
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Nov 17, 2020 • 55min
Building Good Web Forms with Naomi C. Bush
Throughout this season, we’ve talked about create content to build an audience. And the best way to build that audience and interact with them is forms. Well, Naomi C Bush tells us all about some great ways to build helpful forms for users. This is a much more traditional episode of How I Built It and I’m excited. Naomi talks about how she’s built her business, then provides some actionable advice for us. Naomi C. Bushgravity+Gravity Forms Episode 55: Alex Cancado & Gravity FormsConvertKit Build Your List Using ConvertKit with Angel MarieRightMessageBrennan Dunn and RightMessageHTML and CSS: Visual QuickStart GuideSponsored by: Hostinger | Yes Plz | iThemes
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Nov 10, 2020 • 59min
Making Resource Sites for Fun and Money with Jase Rodley
Jase Rodley has A LOT going on. In fact, since we recorded this episode, he stepped down from Rank Defender to run Dialed Labs. His energy and drive are apparent in the interview, where we talk about Making Resource sites. Essentially, he tells us how to make content to fill a demand, and make a little money along the way. I even put him on the spot and have him help me through an idea during the episode. So listen for that and more - and let me know what ideas you come up with!Jase Rodley | TwitterDialed LabsahrefsScreaming FrogThe 4 Hour Work WeekEpisode 8: Joost de Valk and Yoast SEOThe 2020 Gift Guide!HAROShould SEO audits be part of your ongoing maintenance?Keyword Discovery: Produce Creative Content to Be SeenHow to Write a Great Blog PostSponsored by: Hostinger | Yes Plz | iThemes
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Nov 3, 2020 • 44min
2020 Gift Guides
It has become a bit of a time-honored tradition for me to do gift guides around the holidays. I often get asked for recommendations on office, podcast, and pen gear. I write the gift guides up on my personal site, but this episode goes into a bit more depth for people who work from home, podcast, and more!Gift GuidesHow I Light my Live StreamsSponsored by: Hostinger | Yes Plz | iThemes
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Oct 27, 2020 • 43min
Building a WordPress Meetup from Scratch with Joe A. Simpson Jr.
Joe Simpson did something that, in my opinion, is very difficult to do. He created a local community out of virtually nothing. Living in Castilla, CA, he built the WordPress Santa Clarita Valley meetup from scratch. And the way he did it, as well as his personal story, is fantastic. I’m so happy I got to speak to Joe on this topic; he offer a unique insight with takeaways for everyone!Joe A. Simpson Jr. | TwitterWordPress Santa Clarita Valley MeetupSponsored by: Hostinger | Yes Plz | iThemes
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Oct 20, 2020 • 53min
Running Virtual Events with Dave Shrein
Virtual summits are all the rage these days, but my friend Dave Shrein was doing them before they were cool. I participated in his event last year for his agency Campaign Donut, and I thought it was so well-run, I had to have him on the show to talk about it. Dave's story is great and he offers lots of actionable advice. It's always great when I can take something from an interview and implement it, and I did just that with Dave.Show NotesDave ShreinCampaign DonutHow to Identify Your Ideal Customer Avatar | Marketing Made EasyDave's Free SEO CourseTopic Clusters | HubspotHow A Podcast Can Replace A Live EventAllie Nimmons and Freelancing / Mental HealthUnleashed SummiteCamm Call RecorderThriveCarteCamm LiveSponsored by: ExpressVPN | Yes Plz | iThemes
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Oct 13, 2020 • 40min
One Great Way to Build Your Email List with Bud Kraus
Lately on this show we've been focusing on big picture stuff, but it's really the small changes that make a big difference. Proof of that is Bud Kraus. He was trying to grow his newsletter and got nowhere….until he made a small change that grew it over 1,000 people in one year. Bud spills is secrets in this episode and tells you how you can do it too. Show NotesBud KrausWhat I'm Doing To Get People to Sign Up For My NewsletterBuild Your List Using ConvertKit with Angel MarieHTML and CSS: Visual QuickStart GuideConvertKitMailchimp LearnDashRestrict ContentUncanny OwlGravity Forms Gravity ViewSponsored by: Yes Plz | iThemes | TextExpander
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Oct 6, 2020 • 1h 11min
Evolving Membership Offerings with Brian Krogsgard
I love talking to Brian Krogsgard. And if you need proof, we had a SUPER long pre-show that I'm going to release as bonus content when I roll out the Build Something Membership. And speaking of, that's the main topic for today's conversaiton with Brian: building membership through community. We talk all about how Post Status has changed since we last spoke, alll the way back in Episode 3. We get into building the membership, innovating, and what keeps your members from churning.Show NotesBrian KrogsgardPost Status | TwitterCommerce JourneyLedger StatusEpisode 3: Brian Krogsgard and Post StatusEpisode 4: Cory Miller & iThemesProfessional WordPress DevelopmentMarketing Made SimpleGrowing Your Audience on Instagram with Andrea ZoellnerSony a6400Google AMPWirecutterWooCommerce MembershipsSponsored by: Yes Plz | iThemes | TextExpander
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