

Streamlined Solopreneur: Helping simplify your tech stack and escape hustle
Joe Casabona — Business Systems Architect
You didn’t start your business just to work through bedtime and answer emails at the playground. But if you're a solopreneur parent, that’s probably what it feels like.
Imagine actually being present during family time. Picture taking real vacations without your laptop, making it to every school pickup, and having your business run smoothly while you focus on what matters most.
I’m Joe Casabona, and I help solopreneur parents run their business in less time—without sacrificing quality or burning out. After hitting my own breaking point, I rebuilt everything around simple systems and automations that now save me 12+ hours a week.
Each episode brings you real-world strategies, smarter workflows, and practical tools to help you reclaim your time and actually enjoy the freedom you set out to create.
Because your business should support your life—not take it over.
Imagine actually being present during family time. Picture taking real vacations without your laptop, making it to every school pickup, and having your business run smoothly while you focus on what matters most.
I’m Joe Casabona, and I help solopreneur parents run their business in less time—without sacrificing quality or burning out. After hitting my own breaking point, I rebuilt everything around simple systems and automations that now save me 12+ hours a week.
Each episode brings you real-world strategies, smarter workflows, and practical tools to help you reclaim your time and actually enjoy the freedom you set out to create.
Because your business should support your life—not take it over.
Episodes
Mentioned books

Aug 18, 2020 • 53min
The Past and Future of Podcasting with Lisa Laporte
Lisa Laporte is the CEO of TWiT.tv and after a few weeks of talking about how to podcast and what it can do for your content, I thought she'd be the perfect person, to come on and talk about starting a network, as well as where podcasting is going. We talk about a lot of stuff - where podcasting was and the future, but we also have a great chat about tech and more. Lots of great advice here, so sit back and enjoy! Show NotesLisa Laporte | LinkedInTwit.TVArtisanal AgencyIABNeilsenCloudflare.tvBuild Something Weekly NewsletterSponsored by: ExpressVPN | iThemes | TextExpander
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Aug 11, 2020 • 52min
Hosting a Daily Podcast with Harry Morton
One of the hardest things to do is put out daily content…and on top of that, making it helpful, timely, and in podcast form! This sounds like a ton of work, but Harry Morton of Lower Street does just that. In this episode, we'll explore how Harry can consistently put out a daily podcast about working from home - from planning to publishing.Show NotesHarry MortonLower StreetWFH DailyPodcast MovementNotionThe Pod NewsWant to start your own podcast? Check out my course, Podcast Liftoff. Use the code BUILDIT for a listener-exclusive discount!Sponsored by: Yes Plz | iThemes | TextExpander
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Aug 4, 2020 • 1h 5min
Find the Right Podcast Membership Benefits with Stephen Hackett
Stephen Hackett is one of my favorite podcasters, and cofounded my favorite podcast network, Relay.fm. Back in 2018, I spoke to his co-founder Myke Hurley about starting podcasts. Since then, Relay has really ramped up their membership program and I though Stephen would be the perfect guy to talk to about putting out tons of content and deciding what to make free, and what to make paid. I think they're doing a fantastic job over there, and Stephen's inspired me to reconsider my own membership program for this show. Have a listen - I know you'll get some great ideas too! Show NotesStephen HackettRelay.fm512 PixelsMyke Hurley and Relay FMThat time Phil Schiller tweeted a link to my blogMacStories5by5FlashbackWill it Fly?MPU #537: The Photos Field Guide and Apple PhotosCGP Grey: Exploring TEKIOWant to start your own podcast? Check out my course, Podcast Liftoff. Use the code BUILDIT for a listener-exclusive discount!Sponsored by: Yes Plz | iThemes | TextExpander
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Jul 28, 2020 • 47min
Better Audience Engagement for Your Content with Taylor Waldon
Before we get too deep into this season, I wanted to make sure you and I have a good baseline for creating content and engaging with the audience. Taylor Waldon, the Content Strategist for GiveWP, does a fantastic job of this. We talk about how they are expanding their niche and why creating the right content is crucial. This is a must list for anyone who's creating content for their small business, no matter what you do. Taylor WaldonGiveWP | BlogEpisode 54: The GiveWP TeamahrefsSponsored by: iThemes | CircleCI | TextExpander
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Jul 21, 2020 • 52min
Trending on LinkedIn with Cara North
A few weeks ago we spoke to Andrea Zoellner on how to implement a good Instagram Strategy. Well, another social network that seems like a hidden gem for content is LinkedIn, so I've brought on Cara North to talk to us. Cara is in the eLearning space, and we definitely talk about that, but I also wondered how she always seems to be trending on LinkedIn! So we talk about the smart way to build your network, add shareable content, and maybe even make a few worthwhile connections. Show NotesCara North | Cara on LinkedIn | TwitterBufferAutomating Social MediaSponsored by: Boosted | iThemes | CircleCI
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Jul 14, 2020 • 55min
Managing Social Media for a Government Agency with Joseph Galbo
Just because you're a government organization doesn't mean you can't have a little personality. That's what my friend Joe Galbo proves day-in and day-out over at the Consumer Products Safety Commission. I've wondered for some time how they manage their social media strategy there and Joe's the brains behind most of the operation. We'll talk content, memes, data and more, as well as how he can get it all done at the federal level. Show NotesEmail Joseph: jgalbo@cpsc.govConsumer Product Safety CommissionCPSC on TwitterDepartment of Energy PodcastSpace Heater TweetLifehacker ArticleSponsored by: Boosted | iThemes | CircleCI
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Jul 7, 2020 • 48min
Automating Your Life with James Rose
Have you every wondered how some people seem to do so much? Well this week I sit down with James Rose to unlock some of the secrets of one of my favorite topics: automation. We talk about what it is, how it works, and how you can use it to take some tasks off of your plate, and off of your mind.Show NotesJames Rose | TwitterContent SnareJames’ Zapier Mastery CourseZapierAirtableCalendlyTextExpanderIntegromatIFTTTKeyboard MaestroAutoHotKeyZapier IdeasAutomators PodcastSponsored by: Boosted | iThemes | CircleCI
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Jun 30, 2020 • 46min
Growing Your Audience on Instagram with Andrea Zoellner
Wondering how to build a following on Instagram? I was! It's my favorite social platform and I'm trying to be more intentional about the content. So I brought on Andrea Zoellner, who offered fantastic advice around IG strategy, taking great photos, and if those walls of hashtags actually work. Let's get into all of that and more. Show NotesAndrea ZoellnerCapsule Suitcase | InstagramTailwindLaterBufferSponsored by: Boosted | iThemes | CircleCI
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Jun 23, 2020 • 31min
Season 8 Wrap Up: Vet Clients and Build Your List
We're at the half for 2020, which means the end of Season 8. I'm proud to say I learned a ton, and I hope you have too! There were three big topics of focus this season: Find the Right Clients, Productize Your Services (or at least make them more predictable), and Build Your Email List / Network.Show NotesJason ResnickSara DunnNathan IngramShannon ShafferMaddy OsmanBrian CasselMatt AdamsJessica LawlorMatt MedeirosAngel MarieVito PelegJohn VuongMarketing Made SimpleSponsored by: Podcast Liftoff | CircleCI | TextExpander
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Jun 16, 2020 • 35min
Tools Roundup for June 2020
We're at the halfway mark for the year and I've been trying out a lot of new tools and processes. In this bonus episode, I wanted to talk about WordPress plugins, digital products, and analog tools that have helped me be more productive!Show NotesEnroll in Podcast Liftoff! Use code BUILD at checkoutWP Content Pilot Pro / AppSumo DealThirstyAffiliates ProSix ColorsFuseboxHubspot CRMApple NotesMilanoteCanvaStream DeckKey LightMagic KeyboardField NotesWilliam Hannah Notebook Pen Addict PodcastSponsored by: CircleCI | TextExpander
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