Cutting Edge: Web Content Development

Welcome to "Cutting Edge Web Content Development". In this insightful episode, host Jonathan Ames sits down with Marta Szmidt, an experienced SEO Director working in competitive online industries.Marta takes us through her fascinating journey in the world of SEO, starting from her early days in the educational sector to her current role in a highly competitive online industry. She shares her experiences and the valuable lessons she learned along the way, emphasizing the importance of passion and continuous learning in the ever-evolving field of SEO.The conversation delves deep into the technical aspects of SEO in challenging niches, discussing the complexities of working with different CMS systems, the importance of site crawlability, and the need for constant monitoring. Marta offers valuable insights into link building strategies, content creation approaches, and the critical role of brand protection in competitive industries.Whether you're an SEO professional looking to expand your knowledge or a business owner seeking to improve your online presence in a competitive niche, this episode offers a wealth of practical advice and strategic insights. Tune in to learn from Marta's expertise and gain a deeper understanding of SEO in one of the most challenging and dynamic online landscapes.For more information on iGaming SEO, visit: https://seobymarta.com/blog/igaming-seo-how-to-rank-a-casino-website/Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn

Welcome to "Cutting Edge Web Content Development". This time, on the show, Jonathan Ames speaks with Cagri Sarigoz, Head of SEO and AI Officer at Citizen Shipper.Cagri is an experienced growth and product leader with over 14 years of experience in various industries and business models. His current role at Citizen Shipper focuses on SEO and AI initiatives.Cagri also co-founded Intale AI, the company that developed Tale Bot, an AI-powered storytelling tool. He discusses at length the learning curve that he and his colleagues experienced while developing this tool which started out as a means to create stories for his daughter using AI-generated text, voice, and images.One vital element of this development process was user feedback and Cagri explains to Jonathan the importance of this aspect. He also looks to the future and details their upcoming plans for Tale Bot.To hear all about those plans and to listen to the advice that Cagri would have offered his younger self, tune in to the full episode now!Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn

Welcome to "Cutting Edge Web Content Development". In this episode Jonathan Ames interviews Phil Chavanne, Director and Head of SEO, R&D & Strategy at Eden Ads. Phil speaks at length on the role of CMS systems reaching back into his long career and wealth of experience stretching back to when the internet was in its infancy in the 1990s.Jumping forward, Phil also has a lot of fascinating perspectives on AI, and he and Jonathan discuss the challenges and benefits of programs like ChatGPT in the context of content development. In a competitive content and SEO landscape, Phil touches on the effectiveness of video as a counterpoint to the masses of AI-generated textual content.Phil shares his extensive background and offers advice for content creators, dwelling on the ethical implications of certain AI programs including the inherent biases baked in by the creators, and the propensity of ChatGPT not to properly source its information.If you want to hear more from Phil and hear him discuss his work at Eden Ads – including some fascinating points around the synergy of PPC and SEO – tune into the full episode now!Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames speaks with Anthony Sharot, Performance Marketing Director and Founder of Market Appeal among other advisory roles. The pair delve into the significance of incorporating both SEO and CRO to drive website traffic and convert it into customers. Aligning your SEO with your CRO to aid in the creation of the buyer’s journey is an area of particular focus for Anthony.Drawing upon his extensive experience working with renowned companies like WhatsApp, Unilever, and Vodafone, Anthony provided valuable insights into the field. Anthony emphasizes that while SEO focuses on attracting traffic to a website, CRO is centered around converting that traffic into actual sales.Anthony also points people towards his newest upcoming venture, Client Brain, a site that’s going to be launched in the coming weeks! Don't miss out on the valuable insights shared in this episode and tune in to hear lessons in content marketing that you won’t hear anywhere else!Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Daniel Tannenbaum. Based in London, Daniel is Head of SEO at Dan Tan Digital, heading a team of consultants who help businesses expand their online presence through SEO, PPC, Affiliate, Web Design, and other digital marketing channels. He is also Co-Founder of Techround, the UK’s largest startup and tech new website.Join them as they explore why you don’t need to trick the system to rank in Google, how to approach SEO in banking and finance, and why SEO is truly a make or break for your company.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by three SEO experts to talk over the unique challenges and opportunities of doing SEO for large enterprises. Each of the guests on this thought-provoking episode has first-hand experience of this: Malte Landwehr is the Head of SEO at Idealo, Petrit Halitaj is the Founder of Veritas SEO, and George Shuter is a leading expert in SEO with the position of Head of SEO.Over the course of this wide-reaching discussion, they explore how to handle rankings across different industries and locations within the same company and why this is particularly challenging during mergers and acquisitions. When it comes to prioritizing SEO tasks in an enterprise project, the guests reinforce the importance of always considering the company's overall objectives and letting them be a guide in your own strategizing.Overall, the conversation provides valuable insights into the unique challenges and opportunities of doing SEO for large enterprises.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn

In this episode of "Cutting Edge Web Content Development," Jonathan Ames hosts Naomi Francis-Parker, the Head of SEO at the Evergreen Agency. Naomi is a marketing professional who helps e-commerce brands unlock their full potential with digital strategies focusing on driving revenue through SEO, content, and digital PR.During their conversation, they discuss e-commerce content marketing and SEO strategies. Naomi emphasizes the importance of creating informative content alongside product-focused content to engage potential customers. They also talk about measuring content success through keyword rankings and user engagement metrics. Tune in to learn lessons in content marketing that you won’t hear anywhere else! Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Rahul Ravulapati.Based in San Jose, California, Rahul is Head of Marketing Operations at A10 Networks, who provide security and infrastructure solutions for on-premises, hybrid cloud, and edge-cloud environments. Prior to this, he was Head of Marketing Automation and Operators at Rimini Street.Join them as they explore how AI can be leveraged to enhance and improve web content creation.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Tania Miranda.Based in Amsterdam, Tania has over eight years of experience in SEO and Content Operators, with a strong track record of driving organic growth that supports revenue generation. She currently acts as Global Head of SEO at Tellent, a premier Talent Management Suite.Join them as they discuss how to structure your SEO content strategy ahead of your web or blog migration to maximize post-migration results.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by John Hutson.Based in Romford, UK, John is Head of SEO at Ink Digital, a performance marketing agency that marries quality and transparency to provide the best ROI for their clients. Prior to this, he acted as Head of Digital Marketing at Storm Creative and Head of SEO at Climb Online.Join them as they explore creating effective content strategies that align with performance marketing objectives.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn