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Cutting Edge: Web Content Development

Latest episodes

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Nov 26, 2024 • 28min

Reddit's untapped SEO potential: Insights from Ivana Flynn

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Ivana Flynn, a seasoned SEO consultant with extensive experience in the iGaming sector, for an in-depth discussion on leveraging Reddit for SEO success.Join them as they:Explore Reddit's growing importance in SEO strategyUncover effective techniques for building and managing subredditsDiscuss the balance between community engagement and commercial goalsExamine common pitfalls and how to avoid themConsider risk management strategies for long-term successAnalyze the role of karma and its impact on Reddit visibilityShare insights on content development for Reddit communitiesIvana Flynn is an SEO consultant who specializes in iGaming and challenging niches. With a background in software development and years of experience in adult and iGaming industries, she brings unique insights into navigating complex digital marketing landscapes. Her expertise in Reddit SEO strategies has helped numerous brands establish a strong online presence in competitive markets.If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and YouTube Music. Instructions on how to do this can be found here.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn
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Nov 19, 2024 • 27min

Revolutionizing D2C with Amazon Buy with Prime: A Strategic Guide with Corey Brown

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Corey Brown, Founder of buffaBRAND Marketing, for an insightful discussion on integrating Amazon's Buy with Prime feature into D2C strategies.Join them as they:Explore the strategic benefits of Buy with Prime for D2C brandsExamine how to maintain brand independence while leveraging Amazon's infrastructureDiscuss implementation challenges and solutionsConsider the impact on customer trust and conversion ratesAnalyze how to effectively test and scale Buy with Prime integrationDelve into the unified cart experience and customer data opportunitiesExamine marketing strategies that complement Buy with Prime integrationCorey Brown is the Founder of buffaBRAND Marketing, a boutique e-commerce agency based in Buffalo, New York. With over a decade of experience in e-commerce, Corey and his team work as verified partners with Amazon, Walmart, and Shopify, helping brands scale their operations and optimize their multi-channel presence.If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and YouTube Music. Instructions on how to do this can be found here.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn
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Nov 12, 2024 • 23min

Breaking Down Web Speed: How to Optimize, Innovate, and Dominate w/Chandan Pasunoori

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Chandan Pasunoori, Director of Product Engineering at Nvizion Solutions, for an insightful discussion on modern web development and performance optimization.Join them as they:Explore Chandan's journey from early programming with C to becoming a web development expertExamine the criteria for selecting the right web framework for different project requirementsDiscuss the challenges and solutions in implementing various frameworksDelve into performance optimization techniques for achieving ultra-fast response timesConsider the importance of continuous learning and staying updated with web technologiesAnalyze the impact of site speed on user experience and SEOShare insights on building scalable and maintainable web applicationsChandan Pasunoori is the Director of Product Engineering at Nvizion Solutions, where he leads the development of the Nitrogen platform, a comprehensive solution for web performance optimization. With over 20 years of experience in software development, starting from his early days of creating game trainers to building enterprise-level web applications, Chandan brings a wealth of knowledge in both frontend and backend development.If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and YouTube Music. Instructions on how to do this can be found here.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn
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Nov 5, 2024 • 24min

Demystifying B2B E-commerce: Essential Strategies and Solutions with Hash Usami, Channel Partnerships Manager at CodUp

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Hash Usami, Channel Partnerships Manager at CodUp, for an in-depth discussion on B2B e-commerce implementation and strategy.Join them as they:Explore the fundamental differences between B2B and B2C e-commerce platformsExamine how modern platforms like BigCommerce and Shopify are revolutionizing B2B commerceDiscuss essential features like tiered pricing, bulk ordering, and RFQ systemsAnalyze the role of data analytics in optimizing B2B e-commerce performanceConsider the challenges of digital transformation in traditional businessesInvestigate solutions for seamless integration with legacy systemsShare insights on starting small and scaling B2B e-commerce effectivelyHash Usami is the Channel Partnerships Manager at CodUp, a global technology solutions provider with offices across the United States, Dubai, Qatar, and Pakistan. With extensive experience in both B2B and B2C e-commerce, Hash brings valuable insights from working with businesses of all sizes, from startups to enterprises, helping them navigate their digital transformation journeys.If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and YouTube Music. Instructions on how to do this can be found here.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn
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Oct 29, 2024 • 27min

Internal Linking Strategy: Building Digital Roadmaps for SEO Success with Tanu Javeri

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Tanu Javeri, Global Head of Search at Foundry, for an insightful discussion on internal linking strategies and their impact on SEO success.Join them as they:Explore the fundamental role of internal links as digital roadmaps for users and search enginesDiscuss the balance between optimizing for user experience and search engine crawlingExamine effective strategies for managing internal links across large-scale websitesConsider the impact of internal linking on crawl budgets and site indexingAnalyze common pitfalls and best practices in internal linkingShare insights on measuring internal link effectiveness and valueDelve into the evolution of SEO strategies and industry changesTanu Javeri is the Global Head of Search at Foundry, where she oversees SEO initiatives across 47 global publications. With over two decades of experience in SEO since Google's inception, Tanu has worked with major brands including IBM, J&J, and Steady Bank. Her expertise spans agency, consulting, and in-house roles, making her uniquely qualified to discuss the intersection of technical SEO and content strategy.If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and YouTube Music. Instructions on how to do this can be found here.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn
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Oct 22, 2024 • 26min

Mastering E-commerce SEO: Insights from Automotive Industry Expert Patrick Hotchkiss

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Patrick Hotchkiss, E-commerce Manager and SEO Strategist at Horsepower Automotive Group, for an insightful discussion on e-commerce SEO strategies in the automotive aftermarket industry.Join them as they:Explore Patrick's unconventional career path from the music industry to e-commerce and SEODiscuss effective SEO tactics for niche markets, particularly in the automotive aftermarket sectorExamine the challenges of managing multiple brands and optimizing for different customer personasConsider the balance between technical SEO and user experience in content creationAnalyze the impact of SEO strategies on customer acquisition and e-commerce growthDelve into the importance of cross-functional collaboration in e-commerce successOffer insights on key performance metrics for e-commerce SEOPatrick Hotchkiss is the E-commerce Manager and SEO Strategist at Horsepower Automotive Group, overseeing four brands in the off-road and overland automotive aftermarket space. With a diverse background spanning from the music industry to digital marketing, Patrick brings a unique perspective to e-commerce optimization and SEO strategy in niche markets.If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and YouTube Music. Instructions on how to do this can be found here.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn
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Oct 15, 2024 • 38min

SEO Strategy Evolution: Enterprise vs. Startup Insights with Jason Hewett

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Jason Hewett, an experienced SEO consultant, for an insightful discussion on working effectively with SEO agencies.Join them as they:Delve into Jason's journey from writer to SEO expertExplore different SEO agency models and their alignment with various client typesDiscuss common frustrations businesses face when working with SEO agenciesExamine the shift from ranking-focused to revenue-focused SEO strategiesConsider how to choose the right SEO agency for your business needsShine a light on the importance of holistic marketing approaches in SEOOffer advice for startups and enterprises on optimizing their SEO partnershipsJason Hewett is an SEO consultant with extensive experience working with both small businesses and large enterprises. His journey from a freelance writer to an SEO expert has given him unique insights into the evolving landscape of digital marketing. Jason's approach emphasizes the importance of aligning SEO strategies with overall business goals, focusing on revenue generation rather than just rankings. If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify and YouTube Music. Instructions on how to do this are here.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn
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Oct 8, 2024 • 21min

Mastering High-Intent SEO: Strategies for Driving Conversions and Business Growth

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Steven Schneider, co-founder and CEO of TrioSEO, for an in-depth discussion on harnessing high-intent SEO traffic to fuel business growth and increase conversions.Join them as they:Explore Steven's journey from affiliate marketing to founding a successful SEO agencyDelve into the concept of high-intent keywords and their impact on conversion ratesDiscuss strategies for identifying and targeting high-converting organic traffic across industriesExamine the balance between optimizing blog content and sales pages for search enginesConsider best practices for creating SEO-friendly content that ranks and convertsShine a light on critical elements for improving search engine rankings and user experienceOffer expert advice on tracking and measuring SEO performance for ROISteven Schneider is the co-founder and CEO of TrioSEO, an agency specializing in driving organic growth through strategic search engine optimization and content marketing. With a background in affiliate marketing and years of experience scaling businesses through organic search, Steven brings a unique entrepreneurial perspective to SEO strategy. His approach focuses on targeting high-intent keywords and creating quality, SEO-optimized content that drives meaningful traffic and conversions for clients across various industries.If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and YouTube Music Podcasts. Instructions on how to do this are here.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn
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Oct 1, 2024 • 34min

Building a Successful D2C Brand: From Identity to Optimization with Phil Irvine Head of E-commerce and Growth Marketing at Mojo

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames welcomes Phil Irvine, Head of E-commerce and Growth Marketing at Mojo, for an insightful discussion on building and scaling successful D2C brands.Join them as they:Explore Phil's journey from technology to e-commerceDiscuss the importance of establishing a clear brand identity before focusing on growthExamine how to leverage customer data for personalized experiencesConsider effective tactics for optimizing D2C operations and customer retentionShine a light on the value of email marketing and lifecycle flows in e-commerceOffer advice for aspiring e-commerce professionals and D2C brand managersPhil Irvine is the Head of E-commerce and Growth Marketing at Mojo, with over two decades of experience driving growth for D2C and omni-channel brands. His background spans from technology implementations to marketing strategy, giving him a unique perspective on the convergence of technology, data, and creativity in building personalized customer experiences.If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn
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Sep 24, 2024 • 41min

The Future of SEO and Paid Search: Insights from Industry Experts

In this special panel episode of Cutting Edge: Web Content Development, host Jonathan Ames brings together three industry experts to explore the current state and future of SEO, paid search, and content marketing. Join them as they:Delve into the synergies between paid search and organic SEODiscuss the impact of AI on content creation and keyword researchExplore the importance of authentic, experience-driven contentExamine the role of influencer marketing and sponsorships in digital strategyConsider the value of technical documentation in SEOAnalyze the shift towards contextual SEO and user experience optimizationOffer insights on cross-border digital marketing strategiesOur expert panel includes:Brian Gerstner, President of White Label IQ, a design and development agency specializing in paid media for agencies.Brandon Tancott, Founder and Director of Webstreet Digital, an African-based startup focusing on SEO, content work, and cross-border strategies.Stephen Fahlsing, Founder and Managing Director of Bonfire, a web design and development agency serving middle-market companies, governments, and nonprofits.These industry leaders share their experiences, challenges, and strategies for navigating the rapidly changing digital landscape, offering valuable insights for marketers, SEO professionals, and business owners alike.If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify, and Google Podcasts, instructions on how to do this are here.Cutting Edge: Web Content Development is handcrafted by our friends over at: fame.soPrevious guests include: Naomi Francis-Parker of the Evergreen Agency,  Rahul Ravulapati of A10 Networks, Tania Miranda of Tellent and John Hutson of Ink DigitalCheck out our three most downloaded episodes:Page Builders vs. Traditional CMSs with Karen McGrane and Jeff Eaton of AutogramHow A Good Story Can Transform your Organization with Marcello Grande of First PersonDemystifying SEO with Malte Landwehr of idealoIf you are interested in joining Cutting Edge: Web Content Development as a guest, please complete this form: fame.so/bms-guest Follow us on our social media pages:Facebook | Instagram | Twitter | LinkedIn

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