

Breakthrough Marketing Secrets
Roy Furr
Why the heck would you subscribe to Breakthrough Marketing Secrets?
Because you'll get proven direct response marketing, copywriting, and entrepreneurship success strategies you can use today... To write your own ticket and create the life, business, and career you want.
The show's host, Roy Furr, has been in the trenches of entrepreneurial marketing since 2005... Creating winning campaigns, breaking sales records, and generating windfall wealth. Thanks to these copywriting, marketing, advertising, and business strategies.
Online, offline, on the internet and beyond, the principles, strategies, techniques, and tactics that Roy teaches just WORK for generating leads, customers, sales, and profits. The only question is, will you use them and make them work for YOU?
And since 2014, he's been sharing his experience DAILY at www.BreakthroughMarketingSecrets.com. (You can and should sign up there for updates and exclusive content for email subscribers.) First it was a daily email and article. Then a daily YouTube video. And now you can get the audio excerpts of the Breakthrough Marketing Secrets daily videos in podcast form.
At this point, just stop reading and subscribe already. Try a few shows and decide for yourself how valuable you find it.
Because you'll get proven direct response marketing, copywriting, and entrepreneurship success strategies you can use today... To write your own ticket and create the life, business, and career you want.
The show's host, Roy Furr, has been in the trenches of entrepreneurial marketing since 2005... Creating winning campaigns, breaking sales records, and generating windfall wealth. Thanks to these copywriting, marketing, advertising, and business strategies.
Online, offline, on the internet and beyond, the principles, strategies, techniques, and tactics that Roy teaches just WORK for generating leads, customers, sales, and profits. The only question is, will you use them and make them work for YOU?
And since 2014, he's been sharing his experience DAILY at www.BreakthroughMarketingSecrets.com. (You can and should sign up there for updates and exclusive content for email subscribers.) First it was a daily email and article. Then a daily YouTube video. And now you can get the audio excerpts of the Breakthrough Marketing Secrets daily videos in podcast form.
At this point, just stop reading and subscribe already. Try a few shows and decide for yourself how valuable you find it.
Episodes
Mentioned books

Mar 13, 2023 • 18min
Do What Scares You… Until Fear Has No Power To Stop You! | Courage to Overcome Fear
⭐⭐⭐⭐⭐ Episode Links ⭐⭐⭐⭐⭐❓ Ask Roy Your Question☕ Wanna say "thanks" for this episode? Buy me a coffee...⭐⭐⭐⭐⭐ More from Roy ⭐⭐⭐⭐⭐🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses📺 Subscribe on YouTube🎧 Subscribe to the Podcast📧 Subscribe by Email🏆 Roy Furr, Fractional CMO for High-Ticket Expert BusinessesWhere is FEAR holding you back in your life and business?Go do THAT. Do THAT THING.Seriously…Go muster up the courage to do that thing…It doesn’t even matter if you succeed or fail.It doesn’t matter if you get the result you want, or not.What matters — what’s FAR MORE IMPORTANT — to your life, beyond just that situation…Is that you’ve been letting fear hold you back, but you can learn not to.And if you need more motivation to find that courage inside, listen to today’s episode…Do What Scares You… Until Fear Has No Power To Stop You!Yours for bigger breakthroughs,Roy Furr

Mar 10, 2023 • 7min
Want more clients? Use this tool
⭐⭐⭐⭐⭐ Episode Links ⭐⭐⭐⭐⭐🏆 Roy Furr, Fractional CMO for High-Ticket Expert Businesses👩⚖️ Proof, Credibility, and Believability Marketing Course☕ Wanna say "thanks" for this episode? Buy me a coffee...⭐⭐⭐⭐⭐ More from Roy ⭐⭐⭐⭐⭐🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses📺 Subscribe on YouTube🎧 Subscribe to the Podcast📧 Subscribe by EmailI’ve always gotten a ton of questions around “How do I get clients?”And if you’re still looking for your FIRST client, this won’t help you get them. (But you should still watch this episode anyway.)But after you’ve had at least one or two client successes — or maybe a lot more — this is a cool tool that will help you attract and convert even more clients.It helps overcome one of the biggest obstacles and objections great potential clients may have to hiring you.I show the tool (and tell you how to DIY your version of it) in today’s episode…Want more clients? Use this toolYours for bigger breakthroughs,Roy Furr

Mar 9, 2023 • 21min
Excuses vs. Obstacles | Accept no more excuses! | Unlimited Personal Power & Resilience
⭐⭐⭐⭐⭐ Episode Links ⭐⭐⭐⭐⭐🧠 Training Your Subconscious Success Mechanism🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses☕ Wanna say "thanks" for this episode? Buy me a coffee...⭐⭐⭐⭐⭐ More from Roy ⭐⭐⭐⭐⭐🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses📺 Subscribe on YouTube🎧 Subscribe to the Podcast📧 Subscribe by Email👉 Roy Furr, Fractional CMO for High-Ticket Expert BusinessesIf you want to develop unlimited personal power to live life on your terms, you MUST understand this difference between EXCUSES and OBSTACLES…Your life is FULL of unique obstacles.The world is full of obstacles.The bigger a journey you want to go on, the better a life you want to create, the more obstacles you will face…And that’s ON TOP OF all the obstacles life already had in store for you.That’s reality.That’s life.And obstacles are unavoidable.The problem — the totally avoidable problem — is when you turn your life’s obstacles into excuses.Today’s episode is more motivational speech (or even sermon) than lesson — although it contains some golden nuggets…Excuses vs. Obstacles [Accept no more excuses!]Yours for bigger breakthroughs,Roy Furr

Mar 8, 2023 • 10min
How to ACTUALLY grow your business | Here's the #1 way! | Marketing, Sales, Business Growth
⭐⭐⭐⭐⭐ Episode Links ⭐⭐⭐⭐⭐🏆 Roy Furr, Fractional CMO: I solve your big marketing problems☕ Wanna say "thanks" for this episode? Buy me a coffee...⭐⭐⭐⭐⭐ More from Roy ⭐⭐⭐⭐⭐🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses📺 Subscribe on YouTube🎧 Subscribe to the Podcast📧 Subscribe by EmailHere’s a stupid-simple principle & process to grow your business — or ANY business…And I don’t care if your business doesn’t have its first customer yet, and you’re trying to make that first sale…Or if your business is much bigger, into the hundreds of thousands or even millions of dollars…Or in the multi-millions, the tens- or even hundreds-of-millions…Even big billion-dollar-plus companies that have multiple brands can do this brand by brand by brand…It’s all the same principle at work.It’s all the same process for growing your business.This is the #1 way to do it.How to ACTUALLY grow your businessYours for bigger breakthroughs,Roy Furr

Mar 7, 2023 • 12min
Moving from Entrepreneur to Leader | CEO Mindset | Scale Your Business | Motivation & Success
⭐⭐⭐⭐⭐ Episode Links ⭐⭐⭐⭐⭐🔗 Roy Furr, Fractional CMO for High-Ticket Expert Businesses☕ Wanna say "thanks" for this episode? Buy me a coffee...⭐⭐⭐⭐⭐ More from Roy ⭐⭐⭐⭐⭐🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses📺 Subscribe on YouTube🎧 Subscribe to the Podcast📧 Subscribe by EmailThere’s an important difference between entrepreneurs and business leaders…The skills of a successful entrepreneur start and launch a business, and get it off the ground…And can even grow that business to the first few million in sales.But then, the entrepreneur can hit a wall.Because even as their title might change to CEO, and they might grow their team…They end up getting in the way and carrying loads of stress on their shoulders.Good news: This typically means they’re a few small steps from unprecedented freedom, thanks to that business.Bad news: It can be a very difficult transition, if the entrepreneur is not willing to move into being a true business leader.Today’s episode breaks down this critical transition…Moving from Entrepreneur to LeaderYours for bigger breakthroughs,Roy Furr

Mar 6, 2023 • 15min
7 Tips to MASSIVE Content Creation | Digital Marketing Content Creation
⭐⭐⭐⭐⭐ Episode Links ⭐⭐⭐⭐⭐🌱 Content Marketing to Grow Your Business🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses❓ Ask Roy Your Question☕ Wanna say "thanks" for this episode? Buy me a coffee...⭐⭐⭐⭐⭐ More from Roy ⭐⭐⭐⭐⭐📺 Subscribe on YouTube🎧 Subscribe to the Podcast📧 Subscribe by Email👉 Roy Furr, Fractional CMO for High-Ticket Expert BusinessesI’m often asked how I consistently create so much content…How I come up with new ideas every day, and turn them into episodes.Today, I answer that question…And break down 7 separate tips to help you break through any blocks you have to creating marketing content…To connect with your audience, promote your offers, and establish you as an expert-authority in your niche.7 Tips to MASSIVE Content CreationYours for bigger breakthroughs,Roy Furr

Mar 3, 2023 • 1h 7min
AI Copywriting Deep Dive with Sam Woods | Artificial Intelligence, Chat GPT, GPT-3, & more!
⭐⭐⭐⭐⭐ Episode Links ⭐⭐⭐⭐⭐🤖 AI Copywriting Workshop & Course from Sam Woods🤖 Bionic Marketing Newsletter: AI Copywriting & Marketing☕ Wanna say "thanks" for this episode? Buy me a coffee...⭐⭐⭐⭐⭐ More from Roy ⭐⭐⭐⭐⭐🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses📺 Subscribe on YouTube🎧 Subscribe to the Podcast📧 Subscribe by Email👉 CopyMentor 1-on-1 Coaching with RoyMost AI Copywriting “gurus” just started using artificial intelligence to write copy with the launch of ChatGPT…Sam Woods has been using AI tools as a copywriter since 2019…And the additional experience shows.He’ll give you ideas for prompts to improve your copywriting with AI you’ve never considered…And show you how to unlock powers you probably didn’t realize ChatGPT has.So I ABSOLUTELY had to have him on for a Breakthrough Marketing Secrets interview.But here’s my selfish reason for loving this interview — beyond Sam being probably THE top direct response copywriter in terms of AI experience and knowledge…Sam has also been a long-term follower of my work, and is a lifetime BTMSinsiders member.He’s a serious student of good copywriting and marketing, and has become a serious teacher as well.You’re going to love this interview…AI Copywriting Deep Dive with Sam WoodsYours for bigger breakthroughs,Roy Furr

Mar 2, 2023 • 17min
3 Tips For Better Delegation | Marketing Team Management & Leadership
⭐⭐⭐⭐⭐ Episode Links ⭐⭐⭐⭐⭐📞 Roy Furr, Fractional CMO [Book an Intro Call]☕ Wanna say "thanks" for this episode? Buy me a coffee...⭐⭐⭐⭐⭐ More from Roy ⭐⭐⭐⭐⭐🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses📺 Subscribe on YouTube🎧 Subscribe to the Podcast📧 Subscribe by Email👉 CopyMentor 1-on-1 Coaching with RoyIf you want to be a leader, to achieve bigger results with a marketing team…You need to learn how to delegate work effectively.I’ve been doing this — for better and worse — since VERY early in my marketing career.And it’s always put me in positions of higher authority and income, and generated better overall marketing results.What it all comes down to is getting other people on board to help you meet your goals…Whether that’s a bigger picture business goal, like a certain number of leads, customers, sales, and profits coming in…Or whether it’s a more specific goal like getting a new marketing campaign or funnel out the door.Either way, the skills are the same, and there are a few key tips that will help you be better at managing whatever marketing team you’re working with…3 Tips For Better Delegation | Marketing Team Management & LeadershipYours for bigger breakthroughs,Roy Furr

Mar 1, 2023 • 15min
How to Think Like a CEO | Business Leadership for Entrepreneurs
⭐⭐⭐⭐⭐ Episode Links ⭐⭐⭐⭐⭐📞 Roy Furr, Fractional CMO [Book an Intro Call]☕ Wanna say "thanks" for this episode? Buy me a coffee...⭐⭐⭐⭐⭐ More from Roy ⭐⭐⭐⭐⭐🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses📺 Subscribe on YouTube🎧 Subscribe to the Podcast📧 Subscribe by Email👉 CopyMentor 1-on-1 Coaching with Roy“What got you here won’t get you to the next level.”That’s a good rule in life in general — but especially with business growth.Often the skills and strengths that allow us to create one level of business actually hamper our growth at the next level.The stereotypically ADHD entrepreneur (diagnosed or not) might grow their business into the $1-$5 million range by chasing one crazy idea after another…But then suddenly they have a business that can’t afford to be pulled in every direction — and their ideas are just crazy-making.Note if this you: You still have an important role — those ideas CAN still drive the business forward.IF you know how to become a business leader, and not just an entrepreneur.That’s the core of today’s episode…How to Think Like a CEO | Business Leadership for EntrepreneursYours for bigger breakthroughs,Roy Furr

Feb 28, 2023 • 23min
Hiring Freelancers vs. Agencies vs. In-House Copywriters & Marketers
⭐⭐⭐⭐⭐ Episode Links ⭐⭐⭐⭐⭐👉 Roy Furr, Fractional CMO Services🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses☕ Wanna say "thanks" for this episode? Buy me a coffee...⭐⭐⭐⭐⭐ More from Roy ⭐⭐⭐⭐⭐📺 Subscribe on YouTube🎧 Subscribe to the Podcast📧 Subscribe by Email👉 CopyMentor 1-on-1 Coaching with RoyShould you hire a freelancer? An agency? An in-house employee?Today’s episode is about hiring copywriters and other marketers, including marketing agencies.I’ve been on pretty much all sides of this equation, since I got started in marketing in 2005.And I’m NOT going to tell you that one or another of these options are the best for you.Rather, I want to help walk you through the decision-making process…Asking you questions that will help you make your PERSONAL right decision.(And if you’re a freelancer or other marketing talent looking to get hired, you’ll want to pay close attention, too — because it’s worth hearing about this decision from the perspective of the person doing the hiring.)Check it out…Hiring Freelancers vs. Agencies vs. In-House Copywriters & MarketersYours for bigger breakthroughs,Roy Furr