

Behind the Brand with Bryan Elliott
Bryan Elliott
Get Behind the Brand to learn how to build your brand. Get smarter and make more money in business by listening to my podcast with some of the smartest people on the planet. I’m Bryan Elliott, helping you build your brand. Founded in 2008, Behind the Brand with Bryan Elliott is a show about innovators, entrepreneurs and the stories behind their success. It's like a backstage pass inside the brand strategy and marketing minds, companies and habits of some of the smartest and most interesting people on the planet. Host, Bryan Elliott decodes these stories to help you turn their wisdom into practical tactics that you can use to improve your life and grow your business. Why do this? I'm someone who loves to tell stories that I hope will inspire and educate others to find their reason for being. I basically invented the podcast I wish I had when I quit my corporate job and started my own business. I made a lot of mistakes and figured things out the hard way. I've been inspired by so many of my guests and I know you'll find a ton of value here as well. Podcast series / Marketing:Executive Producer:Bryan Elliotthttps://thegoodbrain.comE: producer@thegoodbrain.com
Episodes
Mentioned books

Nov 8, 2021 • 1h 20min
The Business of Music | Singer/Songwriter at Imagine Dragons, Dan Reynolds
Dan Reynolds who is the front man singer/songwriter of popular music group Imagine Dragons talks about his music, journey of mental health, family relationships and more in this very candid interview and talk. Special thanks to this week’s partner WeWork! The way you work has changed. The way you grow your business has changed. WeWork has flexible workspaces, built for all the ways you work today, so you can drop-in, connect with others, get your to-dos done. Get out of the house for a few hours and pop by WeWork’s co-working space when you need it. Looking to reconnect the team a few times a week? Bring everyone together in an office that fits what they need. Take meetings or off-sites around the world, from London to LA. Unlock hundreds of locations easily with amenities like; free coffee & tea. They’re even dog friendly! Now, you can try out your local WeWork– for the day– for 50% off! To redeem this offer, visit https://we.co/behindthebrand and download the WeWork On Demand App. Use the code BEHINDTHEBRAND at checkout by May 31, 2023 to receive 50% off your booking. Valid on one workspace booking. Terms apply. Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business! Go to: https://www.behindthebrand.tv/vip This episode is brought to by Vimeo…I’ve been a Pro User of Vimeo basically since I started my production company in 2010. Vimeo is for creative professions like me and I use it several different ways:It’s a place for me to upload videos with a password for my clients to be able to review and download the work I’m doing for them. There’s no compression or crushing of black colors or over- saturation like when I upload to Youtube. My clients get the full 4K resolution HD as it was intended.I use it to host / broadcast live events…I also use Vimeo for my portfolio, case studies —and it never has annoying pre roll ads. I can create a customized player and keep people on my landing page so they don’t get distracted and go down the rabbit hole watching someone else’s stuff. What you may not know is that Vimeo can be used if you’re in HR to put all your on-boarding videos in one place.. you could do the same if you teach a course…put your vids behind a paywall and charge for it.Need a videographer, Creative director or editor? Vimeo let’s you post jobs or find creative professionals. There are a ton more options so I would suggest checking them out. Just go to Vimeo.com and see what’s possible! Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrand Here are my personal favorite Behind the Brand playlists: 1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length 2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople 3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min --------------------- More? Get Behind the Brand on... Instagram: http://instagram.com/1goodbrain Twitter: https://twitter.com/BryanElliott Facebook: http://fb.com/BehindtheBrand For business inquiries: 1goodbrain@gmail.com See my film and commercial production work here: http://bit.ly/thegoodbrainworkSupport the show

Oct 1, 2021 • 41min
It's Not About What Happens in Business, it's How You Respond | Prof. Scott Galloway | Podcast series / Marketing
Professor Scott Galloway is a professor at NYU Sterns, author and podcast host. Get Behind the Brand with Bryan Elliott.Here are my personal favorite Behind the Brand playlists: 1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length 2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople 3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min --------------------- More? Get Behind the Brand on... Instagram: http://instagram.com/1goodbrain Twitter: https://twitter.com/BryanElliott Facebook: http://fb.com/BehindtheBrand For business inquiries: 1goodbrain@gmail.com See my film and commercial production work here: http://bit.ly/thegoodbrainworkSupport the show

Aug 23, 2021 • 53min
Twitch Co-Founder Justin Kan | Do Anything in Business But Do it Well! | Podcast series / Marketing
As a child Justin Kan’s mother told him that he could do anything in life as long as he did it well, and that laid the foundation for the path he’s been on since his early 20’s. As a child, Kan says that he was inspired by his entrepreneur parents and would tell them that he wanted to be a CEO when he grew up. While his path to get there hasn’t been at all conventional, and for a time included him broadcasting a 24-hour live stream of his own life, the Twitch co-founder seems to have gotten his wish. Special thanks to our sponsor LMNT! Get your free sample pack here:DrinkLMNT.com/BryanElliottSupport the show

Jul 30, 2021 • 51min
Essentialism: The Disciplined Pursuit of Less in Life & Business | Greg McKeown | Podcast series / Marketing
I think you’re really going to like this episode with bestselling author Greg McKeown. He’s a Brit and seems like a deeply spiritual man with strong convictions for his family and faith.That is what he credits for a recent health scare with one of his children who had a serious undiagnosed illness but eventually regained her health. Greg talks about the idea of Essentialism, which is not like minimalism where you pair down your belongings to the bare bones… No, Essentialism is about keeping only the things, ideas and beliefs that serve you well. This resonates with me as I’ve shared my story when I felt like a victim 10 years ago during a really dark time in my life. I was able to swap that story and adopt a new one of being a survivor —that was my essential keepsake. I would also like to thank our sponsor LMNT — and speaking of essentials…it’s a good segue into this amazing drink that’s improved my health in a big way. Some of you know I’ve been battling migraines for a while and my doctor hasn’t found any solutions for me. I’m so sick of taking medicine so I talked to several pro athlete friends and their trainers who told me I was probably missing important electrolytes. I ordered some LMNT [spelled with the 4 letters LMNT] which as essentials like magnesium, potassium and sodium and over a 30 day period I saw my headaches decrease by about half. I am hooked and so I reached out to the folks at LMNT HQ and we’re now working together to help more of you. Electrolyte deficiency or imbalances can cause headaches, cramps, fatigue, and weakness. For those FASTING meals or working out for fitness: electrolytes can make the difference between feeling great and feeling like garbage. When you sweat, the primary electrolyte lost is sodium - athletes can lose up to 7 grams per day. When sodium isn’t replaced, it’s common to experience muscle cramps and fatigue. Anyway, I drink one before working out in the morning and one later after dinner to hydrate for the next day. Want to try a free sample pack? Goto: DrinkLMNT.com/BryanElliott and they will send you all of the flavors to try, shipping is 5 bucks.My personal favorite is the chocolate because I put it in my protein shake. I also love the Orange Salt. There’s a new watermelon flavor and I’m excited to try it! Support the show

Jul 16, 2021 • 41min
The Last Independent Skateboard Business | Loaded Boards CEO, Don Tashman | Podcast series / Marketing
Don Tashman is the CEO frontman behind Loaded Boards, one of the last independent skateboard companies in the United States. Check out their boards here: https://loadedboards.com/Support the show

May 31, 2021 • 36min
The Perfect Business Pitch | Netflix Co-Founder and Serial Entrepreneur, Marc Randolph | Podcast series / Marketing
Marc Randolph is a veteran Silicon Valley entrepreneur, advisor, and investor. As co-founder and founding CEO of Netflix, he laid much of the groundwork for a service that’s grown to 150 million subscribers, and fundamentally altered how the world experiences media.Here are my personal favorite Behind the Brand playlists: 1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length 2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople 3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min --------------------- More? Get Behind the Brand on... Instagram: http://instagram.com/1goodbrain Twitter: https://twitter.com/BryanElliott Facebook: http://fb.com/BehindtheBrand For business inquiries: 1goodbrain@gmail.com See my film and commercial production work here: http://bit.ly/thegoodbrainwork Support the show

May 13, 2021 • 1h 10min
The Spirited Man Brand & Business | Van Neistat | Podcast series / Marketing
Van Neistat is a writer and director, the creator of an unlimited series of short films about creation, repair, introspection, thought and books combined with living. The spirited man is an archetype that embodies our favorite part of us, our spirit.Here are my personal favorite Behind the Brand playlists: 1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length 2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople 3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min --------------------- More? Get Behind the Brand on... Instagram: http://instagram.com/1goodbrain Twitter: https://twitter.com/BryanElliott Facebook: http://fb.com/BehindtheBrand For business inquiries: 1goodbrain@gmail.com See my film and commercial production work here: http://bit.ly/thegoodbrainworkSupport the show

Apr 23, 2021 • 57min
How to Change Your Life & Business: The Science of Getting from Where You Are to Where You Want to Be | Katy Milkman
Katy Milkman is the James G. Dinan Professor at The Wharton School of the University of Pennsylvania, host of Charles Schwab’s popular behavioral economics podcast Choiceology, and the former president of the international Society for Judgment and Decision Making. She is the co-founder and co-director of the Behavior Change for Good Initiative, a research center with the mission of advancing the science of lasting behavior change whose work is being chronicled by Freakonomics Radio. Over the course of her career, she has worked with or advised dozens of organizations on how to spur positive change, including Google, the U.S. Department of Defense, the American Red Cross, 24 Hour Fitness, Walmart and Morningstar. An award-winning scholar and teacher, Katy writes frequently about behavioral science for major media outlets such as The Washington Post, The New York Times, USA Today, and Scientific American. Her book How to Change: The Science of Getting From Where You are to Where You Want to Be will be released by Penguin Portfolio on May 4, 2021. She earned her undergraduate degree from Princeton University (summa cum laude), where she studied Operations Research and American Studies and her PhD from Harvard University where, she studied Computer Science and Business.Support the show

Apr 22, 2021 • 46min
Luvvie Ajayi Jones | Professional Business Trouble Maker | Podcast series / Marketing
Luvvie Ajayi Jones is a New York Times bestselling author, sought-after speaker and podcast host who thrives at the intersection of comedy, technology and justice. Her latest book is called, Professional Troublemaker, The Fear-Fighter Manual.Support the show

Apr 18, 2021 • 55min
Everything You [probably] Don't Know About E-commerce Business | Shopify President, Harley Finkelstein | Podcast series / Marketing
Harley Finkelstein is a Canadian businessperson, entrepreneur and public speaker. He is best known as the President of Shopify. He is a board member of CBC, and an advisor to both OMERS Ventures and Felicis Ventures. He is also a Dragon on CBC Dragons' Den, Next Gen Den. Here are my personal favorite Behind the Brand playlists: 1. Behind the Brand full-length episodes: http://bit.ly/BTBfull-length 2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople 3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min --------------------- More? Get Behind the Brand on... Instagram: http://instagram.com/1goodbrain Twitter: https://twitter.com/BryanElliott Facebook: http://fb.com/BehindtheBrand For business inquiries: 1goodbrain@gmail.com See my film and commercial production work here: http://bit.ly/thegoodbrainworkSupport the show