The Measure Pod
Measurelab
The Measure Pod is your go-to fortnightly podcast hosted by seasoned analytics pros. Join Dara Fitzgerald (Co-Founder at Measurelab) & Matthew Hooson (Head of Engineering at Measurelab) as they dive into the world of data, analytics and measurement—with a side of fun.
Episodes
Mentioned books
Jul 30, 2021 • 12min
Measured Opinions #2: Is the Session dead?
This week Dan and Dara debate the usefulness of the Google Analytics (GA/GA4) Session, and try to see if there is an alternative. Or if one of them is right and the other is flat out wrong.
The reference Dan makes to Stadia's session days is https://bit.ly/3l9j1RW, although he still can't prove they stole the idea from him...
Leave a rating and review in the places one leaves ratings and reviews, or suggest a new topic by emailing Dan and Dara at hello@measurelab.co.uk.
The post Measured Opinions #2: Is the Session dead? appeared first on Measurelab.
Jul 22, 2021 • 16min
Measured Opinions #1: Why should I care about GA4?
This week Dan and Dara chat about the three key reasons they think we should care about GA4 right now.
Who'd have thought GA4 and Flimbos Quest could have common ground?!
Chat with us or suggest a new topic by emailing hello@measurelab.co.uk.
The post Measured Opinions #1: Why should I care about GA4? appeared first on Measurelab.
