The Art of Online Business

Do you want to have more fun at work and be more productive? ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍In this episode, I talk to Jeff Harry about incorporating play and fun into your business. Specifically, we’re going to be talking about incorporating that into a membership program in your business.Jeff works with companies and individuals to help make their work more fulfilling and discover their joyful purpose, all while removing what is getting in the way of their success.Through positive psychology play, he creates a safe space for teams and individuals to have difficult conversations and address uncomfortable challenges, and do it in a play-oriented way.Whether you have a membership right now, or you’re thinking about adding a membership to your business, we’re going to be talking about how to play more and have more fun, and how you deliver that in your membership so you can increase your retention.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelJeff Harry’s LinksFollow Jeff on TwitterJeff’s Instagram

Today, I want to talk about an example of answering the question, “What if it were easy?” ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍“What if this were easy?” is something I, or our coaches, ask our Accelerator program members all the time. I want our members to have a question about how to do something.I say, “What if it were easy? What would it look like if it were easy?”We try to over-complicate things all the time. For years I tried to over-complicate things.And let’s just be honest, I still do that sometimes today, too.When you can ask yourself, “What would this look like if it were easy?” it opens up a whole new lens that you can think about how to do something.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Autumn Witt Boyd works with influencers to help them avoid costly legal mistakes while scaling their businesses. ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍I talk with Autumn and Chantee Hallett about the legal side of memberships. We talk about most of the legal things that you’re probably not thinking about, but really should be thinking about, when it comes to having a membership in your business.Autumn Witt Boyd is the founder of the AWB Firm. Autumn graduated in the top 10% of her class from Vanderbilt University Law School. She spent the first ten years of her career battling over copyrights and business issues in courtrooms across the U.S. Autumn started AWB in 2015 to help entrepreneurs scale and protect their businesses. Chanteé Hallett is an attorney at the AWB Firm. She has a passion for intellectual property matters and helping creatives protect their brands and rights. Chanteé graduated from Charlotte School of Law in North Carolina with her Juris Doctorate.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelAutumn Witt Boyd’s LinksAutumn Witt Boyd’s InstagramThe AWB FirmAWB’s Prep to Scale ChallengeChanteé Hallett’s LinkConnect with Chantee on LinkedIn

Have you been thinking about running Black Friday promotions? ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍As we approach the holidays, this topic has come up more and more during our Accelerator coaching program calls and in our community.I have some pretty strong feelings about running promotions for Black Friday, so in this episode, I am sharing what I believe are the pros and cons of doing so.At the end of this episode, I am also sharing with you somebody who I think is doing things the right way when it comes to a Black Friday promotion.Tune in to this episode if you are someone who has been thinking about running a Black Friday promotion or if you have already started implementing your plans for one because I might just say something that leads you in a totally different direction.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Are Facebook ads working for anyone right now?  ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍Recently, a member of our Facebook group asked this question, so I am assuming a lot of you have the same one. Am I right about this?If you have been asking yourself this or if you have been asking others this, it’s a super legitimate question, and you’re definitely not alone in it!In this episode, I am answering this question for you, and I think you’re going to want the answer to this whether you’ve been running ads in your business or not.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

How do you leverage a core piece of content in your business so that it spans across multiple platforms? Do you have a strategy for this yet? ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍Whether it is a podcast episode, a blog, a youtube video, or something else, you should be thinking about how you can leverage it to gain a higher return.In this episode, I am talking to you about leverage, and more specifically, how it pertains to the content that you're putting out.To me, leverage is the use of a small initial investment to gain a relatively high return, so that's what we're talking about when it comes to creating content.Press play and grab a pen and paper because I am giving you 16 ways to repurpose one piece of content in this episode, and I am even telling you how I repurpose each podcast episode.You’re not going to want to miss it!Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Thinking about becoming a copywriter? Or maybe hiring one?  ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍In this episode, I’m interviewing my copywriter, Brittany McBean, to talk about writing copy that converts. This is one of my most downloaded episodes from last year, and I got a lot of feedback on it when it first aired because listeners learned so much from it. Brittany is a conversion copywriter who helps online entrepreneurs stand out with crystal clear messaging and a laser-focused strategy. She loves writing personality-packed websites, emails, and launches that make the big bucks—and teaching people how to be unapologetically confident, relentlessly snarky, and remarkably persuasive.We are really getting into what it takes to be a good copywriter and run a business that lights you up. We’re talking about how she went from being a direct seller to a copywriter, how she built her copywriting business, and how she went from making $7,000 in the whole of 2019 to generating $30,000 in August of 2020 alone.We're also going to cover things like: how to stand out in a crowded market, how to balance sharing personal things from your life with marketing your business, three ways to instantly improve your copywriting, how to write personality-based copy that converts, the difference between your messaging and your copy, and the questions that you should be asking when you're looking to hire a copywriter. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

A couple of weeks ago here on the podcast, I talked about why launching is doing you and your potential customers more harm than good… ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍If you missed that episode, you’re going to want to check it out! It is called “Why Launching Is Doing You (And Your Potential Customers) More Harm Than Good” from October 15th.I received a lot of feedback from that episode, so in this episode, I am diving deeper into this by answering a question from one of my Accelerator members that is looking for some direction for her next launch.She does both live launching and evergreen, but her last launch didn’t go as well as expected. Throughout this episode, I am getting into what exactly I told her and how I recommend that she move forward.If your launches haven’t been going as well as you hoped, I think that this episode will really help you out, so tune in and take notes! Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Wouldn’t you like to have a business that generates revenue while you sleep? What about when you’re taking a nap in the middle of the day? That sounds pretty great to me! ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍Seemi Abdullah has structured her business to allow her to do just that, so she is joining me to break down how.Seemi and I get into how she has structured her business and the journey she has been on to get to where she is now, how she leverages revenue share deals, how the pandemic changed her business, why she hired an OBM first, and a whole lot more. Seemi Abdullah is the founder of TrilliumMontessori.org. She has over 20 years of experience in Montessori as a teacher and school administrator and owner and now works with other Montessori experts to provide professional development and curriculum resources to Montessori professionals around the world.Regardless if you are in the teaching space or not, I want you to listen closely to this episode because there are a lot of great takeaways throughout.Links & Resources Mentioned in this Episode:https://www.trilliummontessori.orghttps://www.facebook.com/Seemi-Trillium-Montessorihttps://www.instagram.com/trilliummontessoriPlease click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Many of you have known me as the “Facebook Ads guy” for so many years, so you might be surprised why I’d say something like that.  ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍Well, I’ve seen a lot of people asking how they can maximize Facebook ads to kickstart their lead generation and get those leads into their funnel...Yet, they miss checking first where their target audience consumes content. We often hear so much about Facebook ads…And that’s sort of where our brain goes immediately.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel