

The Art of Online Business
Kwadwo [QUĀY.jo] Sampany-Kessie
Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes• funnels and of course• Facebook & Instagram ads for seamless scaling!Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.Hit "Subscribe" and let's gooooo!
Episodes
Mentioned books

Jun 10, 2024 • 36min
Before We Hit Record with Social Media & Scaling Strategist Holly Hillyer
We get real about the human side of running an online business. We also talk about the importance of networking, how personal changes can impact your professional life, and give a sneak peek into Holly's strategies for boosting Instagram engagement and email list growth. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Watch Holly's next episode 'Instagram Growth Hacks! What Works in 2024 with Holly Hillyer'Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Sign up for the MixerMind waitlistKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelHolly’s Links:Connect with Holly HillyerHolly’s Top 100 Hooks to increase your reach on IGGet Holly's guide to creating your first irresistible lead magnet

Jun 7, 2024 • 35min
Build Your Money Machine With Mel Abraham
We focus on building your financial freedom with the guidance of Mel Abraham, author of "Your Money Machine." Mel shares advice on creating a money machine that allows you to earn independently of your day-to-day efforts, emphasizing the importance of financial education and being prepared for when life happens. If you're looking to take control of your financial future, Mel's insights on avoiding destructive debt and investing wisely offer a clear path to sustaining wealth without sacrificing the joys of life. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelMel’s Links:Connect with Mel on InstagramGet her Money Machine book and bonuses here!Subscribe to Mel’s YouTube channel

Jun 5, 2024 • 27min
Successful Membership Growth & Retention Strategies with Jason Brown
I welcome back Jason Brown, creator of Power Trade University and the Five-Year Millionaire Movement. He opens up about the strategies behind running his successful membership, his definition of true success, and how to effectively manage churn by genuinely serving your community.We also discuss what options trading involves and how Jason's approach can help online business owners grow their wealth. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Watch the "Before We Hit Record" episode and get to know Jason Brown.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelJason’s Links:Connect with Jason BrownDM Jason on InstagramSubscribe to Jason’s YouTube channelFollow Jason Brown on Facebook and XGet his The Stock Market Starter Pack here!

Jun 3, 2024 • 31min
Before We Hit Record With Jason Brown, Creator of the Five Year Millionaire Movement
I have a chat with Jason Brown, the mastermind behind Power Trades University and the Five-Year Millionaire Movement. Jason shares his incredible journey from investing with a student loan to becoming a successful stock market coach and trader. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Watch Jason's next episode 'Successful Membership Growth & Retention Strategies'Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelJason’s Links:Connect with Jason BrownDM Jason on InstagramSubscribe to Jason’s YouTube channelFollow Jason Brown on Facebook and XGet his The Stock Market Starter Pack here!

May 31, 2024 • 12min
What you can learn from Ali Abdaal's Facebook ads. My reactions!
I review Ali Abdaal's Facebook ads in real time. This one's heavy on visuals, so while I explain what makes these ads work, you might want to head over to my YouTube channel and watch the episode there. I'll break down the components of a successful ad, explain how everything from the graphics & video to the call-to-action should work together, and give tips on how you can apply these strategies to your ads. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpGet the Free Tutorial: 7 biggest FB ad mistakes course creators make that burn through $$$ and kill results Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

May 29, 2024 • 43min
How Website Analytics Can Super Charge Your Marketing Efforts With Selena Conmackie
I'm thrilled to welcome back Selena Conmackie, your tech bestie, to our podcast. Today, we get into the essentials of website analytics and how they can significantly amplify your marketing efforts. We discuss everything from the importance of tracking the right metrics to strategies for optimizing your site to boost engagement and conversions. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Watch the ‘Before We Hit Record’ episode and get to know Selena Conmackie.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelSelena’s Links:Connect with Selena on LinkedInDM Selena on InstagramGet Selena’s free guide: Unlock the secret sauce of launches

May 27, 2024 • 33min
Get to Know Digital Strategist Selena Conmackie
I get to know Selena Conmackie, a WordPress wizard who's all about serving digital small businesses. We talk about her dual role as a designer and a digital strategist, and why she's everyone’s tech bestie. We also touch on personal stuff, like the impact of our business choices on family life, and the legacy we're building for our kids. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Watch the next episode How Website Analytics Can Super Charge Your Marketing Efforts with Selena Conmackie Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelSelena’s Links:Connect with Selena on LinkedInDM Selena on InstagramGet Selena’s free guide: Unlock the secret sauce of launches

May 24, 2024 • 10min
What should Facebook ads look like to get the best results?
I'm breaking down the anatomy of successful Facebook ads, showing you how to optimize the visual and textual components for maximum impact. Check out examples from my clients on my YouTube channel or follow along here as I describe how to make every part of your ad work hard for your business. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpLearn the 7 biggest FB ad mistakes course creators make that burn through $$$ and kill resultsWatch the YouTube version of this podcast! Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

May 22, 2024 • 33min
Video Strategy That Unlocks Sales With Ben Amos
Video strategist Ben Amos shares insights on tailoring video content for different stages of the customer journey and enhancing video strategy. Topics include strategic approaches to video content creation, elements of video strategy in an upcoming book, strategic video production decisions, and creating authentic video content using accessible tools.

May 20, 2024 • 27min
Before We Hit Record with Video Strategist Ben Amos
Join me as I catch up with Ben Amos, a former coaching student who's now an expert in video marketing. We reminisce about our first meeting and talk about how speaking at Social Media Marketing World catapulted his career. Ben also shares invaluable insights into how he's evolved his business strategies post-pandemic and balances his passion for teaching video strategy with running his agency. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Watch the next episode "Video Strategy That Unlocks Sales With Ben Amos"Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelBen’s Links:Visit Ben Amos’ websiteDM Ben on InstagramCheck out the free chapters from his upcoming book