
How I Raised It - The podcast where we interview startup founders who raised capital.
Produced by Foundersuite.com, makers of the leading software stack for raising capital: Investor CRM + VC/Angel database + Pitch Deck Hosting + Investor Update tools. Used by startups to raise > $2.5 Billion.
Latest episodes

Mar 18, 2022 • 28min
Ep. 228 How I Raised It With John Zeratsky Of Venture Fund Character
Produced by Foundersuite (www.foundersuite.com), "How I Raised It" goes behind the scenes with startup founders and investors who have raised capital. This episode is with John Zeratsky of Character, a Milwaukee based venture fund with an investment strategy focused on Product Design (www.character.vc).
In this episode, John shares his 5-day design sprint process, what he's looking to invest in, tips for qualifying and pitching LPs, and more.
Character has raised $30 million for its inaugural fund. Previously, John and his co-founder Jake Knapp worked at Google Ventures, where they used their product design skills to help companies like Slack, Blue Bottle, and Flatiron Health through hundreds of 5-day design sprints. They are joined by a third partner, Eli Blee-Goldman.
How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $3 Billion since 2016. Create a free account at www.foundersuite.com.

Mar 11, 2022 • 45min
Ep. 227 How I Raised It With Ahmed Omar Of Odiggo
Produced by Foundersuite (www.foundersuite.com), "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Ahmed Omar of Odiggo, which makes an NFT marketplace for books.
In this episode, Omar shares tips for getting into Y Combinator, finding founder / market fit, doing a major business and market pivot, tips for MENA founders, and much more.
The Company has raised over $4 million in two rounds from investors that include Y Combinator, 500 Startups and PlugAndPlay.
How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $3 Billion since 2016. Create a free account at www.foundersuite.com/

Mar 2, 2022 • 40min
Ep. 226 How I Raised It With Burnt Banksy Of Burnt Finance
Produced by Foundersuite (www.foundersuite.com), "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with "Burnt Banksy" a pseudonym for an anonymous founders behind Burnt Finance (www.burnt.com) a marketplace for trading non-fungible tokens (NFTs). Burnt originally garnered fame for burning an original Banksy artwork and then selling higher as an NFT
In this episode, he talks about how he used profits from his Gamestop winnings to purchase the Banksy artwork, how he found and pitched crypto investors on Telegram, why he used a SAFT, why he's remaining an anonymous founder, and much more.
The Company recently raised $8 million in a Series A round led by Animoca Brands. Other participants in the capital raise include Alameda Research, DeFiance, Figment, Multicoin Capital, Play Ventures, Spartan Capital, Terra, and others.
How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $3 Billion since 2016. Create a free account at www.foundersuite.com/

Jan 29, 2022 • 37min
Ep. 225 How I Raised It With Jason Yeh Of Adamant Ventures
Produced by Foundersuite (www.foundersuite.com), "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Jason Yeh of Adamant Ventures (https://www.adamantventures.com/) a firm that provides content and training to entrepreneurs who are raising capital.
In this episode, Jason discusses why he believes the best fundraising approach is to demonstrate you have a great business (and then help investors discover you), tips for fundraising preparation and the process, why it's important to achieve "calendar density" with investors and much more.
Prior to launching Adamant, Jason founded multiple venture backed startups and was a VC and EIR at Greycroft Ventures for several years.
How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $3 Billion since 2016. Create a free account at www.foundersuite.com/

Jan 20, 2022 • 52min
Ep. 224 How I Raised It With Iddo Tal Of Raise The Round
Produced by Foundersuite (www.foundersuite.com), "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Iddo Tal of Raise The Round (https://www.raisetheround.com/) a startup fundraising bootcamp.
In this episode, Iddo shares his amazing 7-step process for managing VC meetings, tips for following up after an investor pitch, how to demonstrate traction (even before you have launched your startup), and much muck more.
Iddo is a Silicon Valley-based entrepreneur. His last startup, invi Messenger, was acquired by Google and merged with Google Messages taking the app to 600M users.
In his Raise The Round online course he shares the step-by-step strategy he used to raise money from 100+ investors including Ashton Kutcher, the richest family in Asia, F50 and executives from Google, Facebook, Paypal, Snap, Yahoo and Spotify.
How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $3 Billion since 2016. Create a free account at www.foundersuite.com/

Jan 7, 2022 • 34min
Ep. 223 How I Raised It With Suman Siva Of Marco Experiences
Produced by Foundersuite (www.foundersuite.com), "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Suman Siva of Marco Experiences (https://www.marcoexperiences.com/), a platform that sells bespoke retreat packages to help foster company culture.
In this episode, Suman talks about what it was like when he worked at Softbank Vision Fund, advice for pitching Slow Ventures, tips for building out a network of fellow founders, and more.
The Company recently raised a seed round of just under $3M, led by Slow Ventures and Flybridge Partners. Other investors included The Community Fund, Jeff Housenbold (former head of consumer tech investing at SoftBank's Vision Fund), James Beshara (former CEO of Tilt), and Sonia Nagar (General Partner at the Pritzker Group).
How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $3 Billion since 2016. Create a free account at www.foundersuite.com/

Dec 16, 2021 • 39min
Ep. 222 How I Raised It With Bunim Laskin Of Swimply
Produced by Foundersuite (www.foundersuite.com), "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Bunim Laskin of www.Swimply.com, a marketplace for backyard swimming pool rentals.
In this episode, Bunim talks about his Ultra-Orthodox Jewish upbringing and how becoming an entrepreneur was "rebellious," how he proved the concept and generated interest before writing any code, how he tapped the "camaraderie of founders" to get intros to high profile angel investors, tips for going on SharkTank, and much more.
The Company recently raised $40 million in a round led by Mayfield and GGV. Other backers include Conrad Shang and Collin West at Ensemble Ventures and a high-profile list of validating angel investors including Airbnb co-founder Nate Blecharczyk; Casey Winters, formerly of Pinterest and Grubhub; Lime co-founder Brad Bao; Rob Chestnut, former chief ethics officer at Airbnb and eBay; Instacart CEO Fidji Simo and Shef’s Alvin Salehi. They join existing backers Norwest Venture Partners and Trust Ventures.
How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $3 Billion since 2016. Create a free account at www.foundersuite.com/

Dec 10, 2021 • 35min
Ep. 221 How I Raised It With Ofek Ron Of Plantish
Produced by Foundersuite (www.foundersuite.com), "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Ofek Ron of Plantish (www.plantish.com) an Israeli company making plant-based seafood.
In this episode, Ofek talks about how he started with a bold mission, used that to recruit a team, and then used the team to attract investors. He also shares great tips for making a funding round go fast including how to generate "FOMO" among investors, and much more.
The Company recently raised $2 million from Sustainable Ocean Alliance, Gil Hirsh, Beni Nofech, TechAviv, VegInvest, Jose Andres and other angel investors.
How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $3 Billion since 2016. Create a free account at www.foundersuite.com/

Dec 2, 2021 • 49min
Ep. 220 How I Raised It With Phil Libin Of Mmhmm
Produced by Foundersuite (www.foundersuite.com), "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Phil Libin of Mmhmm (https://www.mmhmm.app/), a communications company that is creating a better way to communicate via video — both in real-time and asynchronously.
Phil previously founded note-taking app Evernote. He was also a VC at General Catalyst and co-founder of product studio All Turtles.
In this episode, Phil talks about why he moved to Bentonville Arkansas from San Francisco, how he came up with the idea for Mmhmm, ways to be impressive to investors, thoughts on round timing, why speed of iteration is so critical, what he's doing differently now as an "older" founder, and much more.
The Company recently raised $100 million from SoftBank’s Vision Fund, with participation from Sequoia Capital, Mubadala Investment Co., Human Capital, World Innovation Lab and others.
How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $3 Billion since 2016. Create a free account at www.foundersuite.com/

Nov 24, 2021 • 38min
Ep. 219 How I Raised It With Nhon Ma Of Numerade
Produced by Foundersuite (www.foundersuite.com), "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Nhon Ma of Numerade.com, an AI powered digital tutoring platform with over 1 million video lessons.
In this episode, Nhon talks about the epiphany moment of doing asynchronous tutoring, how he used a "traction story" with investors to pitch the business pre-revenue, why he believes founders must earn the right to pitch investors, how game theory applies to fundraising, and much more.
The Company recently raised $26 million from IDG Capital, General Catalyst, Mucker Capital, Kapor Capital and Interplay Ventures, and strategic investors such as Margo Georgiadis (the former CEO of Ancestry), Khaled Helioui (the former CEO of Bigpoint Games and angel investor in Uber) and Taavet Hinrikus (founder of Wise)
How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $3 Billion since 2016. Create a free account at www.foundersuite.com/
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