The Digital Agency Growth Podcast
Sales Schema
Rated in the top 3% by ListenNotes and going strong for nearly 300 episodes since 2018, The Digital Agency Growth Podcast is dedicated to helping marketing agency owners and executives build stronger firms so they can grow, get acquired, or enjoy more peace of mind. Hosted by agency veteran and Sales Schema CEO Dan Englander, each episode features interviews with successful agency founders, industry experts, and business strategists who share insights on client acquisition, team building, offering optimization, operational efficiency, and sustainable growth models.
Episodes
Mentioned books
Jun 9, 2020 • 1h 27min
Rory Sutherland – Irrational Problem Solving
In a month like this, it’s weirdly fitting to host Rory Sutherland, the Dark Knight of irrational problem solving, on the podcast. Per his official bio: Rory is the Vice Chairman of Ogilvy in the UK, an attractively vague job title that has allowed him to co-found a behavioral science practice within the agency. He […]
May 28, 2020 • 42min
Shelly Latimore – How a CPG Marketing Leader Partners with Agencies
A few weeks ago, at the outset of this pandemic, Shelly Latimore called up her agency partners and pulled their ads. Shelly is the Marketing Director of Domestic Brands at Nestle Waters, and before that, she led marketing departments at General Mills for over 15 years. The product is water after all, and since the […]
May 21, 2020 • 45min
Ryan Watson – Agency Scenario Planning
Just like the Yogi Berra line, “It’s hard to make predictions, especially about the future”, scenario planning is difficult. It’s supposed to be. The good news is that when it comes to financial planning, there is latitude for creativity and out-of-the-box ideas, which is often underappreciated. Today’s guest will help you avoid knee-jerk decisions and […]
May 14, 2020 • 35min
Drew McLellan – Crisis and Reinvention
Liminality (from the Latin word līmen, meaning “a threshold”) is the quality of ambiguity or disorientation that occurs in the middle stage of a rite of passage, when participants no longer hold their pre-ritual status but have not yet begun the transition to the status they will hold when the rite is complete. source: Wikipedia. […]
May 5, 2020 • 32min
How To Prevent A 2021 Accounting Mess At Your Agency (the PPP episode)
At this point you’re probably inundated with resources about PPP and the other stimulus packages; not to mention that by the time we go live with this one, the well might be dry. What’s less-covered is what happens at the end of 2020 – tax-wise, we’re in relatively uncharted territory. One thing is for sure; […]
Apr 29, 2020 • 49min
How To Open Doors With Cold Email (even when no one seems to be buying)
One of the bigger concepts I talked about in our recent Crisis Prospecting Video Training is cross-pollination. This is the idea of getting outside perspective and banding together to become stronger. I figured now would be a good time to practice what I preach 🙂 Today on the show we have Lee Gladish, a cold […]
Apr 23, 2020 • 48min
How to Scale Your Agency Safely with Karl Sakas
When is the right time to hire for big pivotal roles? If only there was a snappy answer. There are many variables: your growth level, team skillsets, market, the complexity of your offering… While there is no step-by-step blueprint for the sticky issues of scaling, there are useful guidelines developed in the trenches by the […]
Apr 15, 2020 • 42min
Confessions Of An Agency Search Consultant
Unlike being a lawyer, doctor, or engineer, there are few if any qualifications to run a marketing agency. As an agency owner, this means that while you can forge your own path, there a ton of low-grade competition creating a lot of noise (although perhaps less so in the coming months). As a brand marketer, […]
Apr 9, 2020 • 1h 18min
How to Sell Agency Services in Uncertain Times (without hurting your brand)
Last Thursday, April 2nd, we hosted a live webinar on the topic of effective prospecting during this crisis, and today’s episode is a standalone audio companion to that presentation. (Click here to access the video recording). At 80-90 attendees, the turnout was great and we covered a lot of ground. A huge thanks to our […]
Mar 25, 2020 • 24min
How To Prepare Your Agency For The Rest of 2020
Hope you’re going strong in these interesting times. I’m writing this from the Northern Virginia/DC area where I’m self-quarantining with family after a somewhat harrowing escape from Buenos Aires; I managed to get out just before the city went on enforced-quarantine after an ahead-of-schedule midnight decree from the Argentine president. Before my exodus from […]
