

Authority in the Wild
Gabe Marusca
Welcome to Authority in the Wild Podcast. I'm your host, Gabe Marusca, helping action-takers achieve Freedom Through Entrepreneurs, without sacrificing the things that matter to you. From sales and engineering to freelancing and business consulting, I've worn many hats for the past 20 years. Leveraging that background, I host unscripted conversations with successful entrepreneurs, renowned business leaders, and subject-matter experts. Learn the insights, tactics, and business principles successful people rarely share elsewhere. Take what you discover and use it to build your path to freedom.
Episodes
Mentioned books

Mar 14, 2024 • 56min
#60 - Stories Sell Better Than Benefits: Unlock the Secret w/ Francisco Mahfuz
Watch on YouTube: https://youtu.be/7zgeTBsX6O4
Francisco Mahfuz has always loved speaking, even before he had anything useful to say. He's been telling stories in front of audiences for a decade, and even became a National Champion of public speaking.
Today, he’s a keynote speaker and storytelling coach trusted by global organisations to inspire teams and individuals to communicate more effectively through intentional storytelling, and his clients include PepsiCo, HP, the United Nations, Santander and Cornell University.
He's the author of "Bare: A Guide to Brutally Honest Public Speaking”, the host of The Storypowers Podcast, and he teaches communication at IESE, one of the top 10 MBAs in the world.
In this insightful episode, Francisco shares his journey from being a shy kid to becoming a renowned storytelling expert. He reveals the power of storytelling in business, explaining how it can help entrepreneurs attract clients, grow their brands, and stand out in a crowded market. Francisco provides actionable tips and exercises to help you capture and share your own stories more effectively, making your communication more engaging, memorable, and impactful.
🟪 Important Timestamps
(00:00) Trailer
(01:47) What is Storytelling
(03:39) Crafting Your Elevator Pitch with Stories
(15:20) Injecting Personality into Your Message
(29:57) Exploring the Uniqueness of Story Powers Podcast
(33:06) Becoming a National Champion in Public Speaking
(36:51) From Public Speaking to Professional Speaking
(43:19) Harnessing the Power of Storytelling in Content Creation
🟪 Connect with Francisco Mahfuz
LinkedIn: https://www.linkedin.com/in/fmahfuz/
Newsletter: https://storyclub.beehiiv.com/subscribe
Website: https://www.franciscomahfuz.com
Podcast: https://www.franciscomahfuz.com/podcast
🟪 Support the Show
Subscribe to The Nomad Solopreneur Letter for the business model breakdowns and exclusive content: https://www.gabemarusca.com/
Rate the show on Spotify
Rate the show on Apple Podcasts
Subscribe on YouTube
🟪 Connect with Gabe Marusca - https://www.gabemarusca.com/bio
Until Next Week,
Pura Vida!

Feb 29, 2024 • 57min
#59 - From Freelance Graphic Designer to SaaS Founder /w Bryan McAnulty
Watch on YouTube: https://youtu.be/XZaJ6APH6R0
Discover Bryan McAnulty's journey from being a freelance graphic designer to founding Heights Platform: the all-in-one AI-powered online course and community creation software that empowers thousands of creators in more than 100 countries to build knowledge businesses.
Bryan's entrepreneurial journey began in 2009, when he founded Velora, a digital product design studio, developing products and websites used by millions worldwide. Stemming from an early obsession with graphic design programs and Legos, Bryan is a designer, developer, musician, and truly a creator at heart. With a passion for discovery, Bryan has traveled to more than 30 countries and 100+ cities, meeting creators along the way.
Bryan is also the host of The Creator's Adventure Podcast.
🟪 Important Timestamps
(00:00) Trailer
(01:32) From Freelance Graphic Designer to SaaS Founder
(07:38) Stop Wearing Solopreneurship as a Badge of Honour
(11:42) From Providing Services to Building a SaaS Business
(16:18) Building a SaaS the Right Way
(18:48) Getting the First Clients
(21:29) How to grow a SaaS Business
(28:25) Work on Problems Worth Solving
(33:11) Focus on What's Fulfilling
(35:21) Great Product Beats Poor Marketing
(37:25) Why Creating Complimentary Products Works
(39:26) Turn Mistakes into Wins
(42:23) The Power of A Personal Brand
(44:51) Deliberate Growth and AI implementation
(49:03) Creative Ways of Using AI
(54:20) How to Start Building Your Own Digital Asset
(55:45) Join Creator Climb Community
🟪 Connect with Bryan McAnulty
Create your courses and community: https://www.heightsplatform.com
Join a community of 7,000+ creators: https://www.creatorclimb.com
Listen to The Creator's Adventure Podcast: https://podcasts.apple.com/us/podcast/the-creators-adventure-course-creation/id1608100988
🟪 Support the Show
Rate the show on Spotify
Rate the show on Apple Podcasts
Subscribe on YouTube
🟪 Connect with Gabe Marusca:
https://www.gabemarusca.com/connect
Until Next Week,
Pura Vida!

Feb 22, 2024 • 44min
#58 - The Art of Transforming Subscribers Into Fans /w Yuval Ackerman
In this episode of The Nomad Solopreneur Show, Yuval Ackerman, who helps B corps and personal/ brand owners get into bed with their subscribers, shares her insights on effective and ethical email marketing. Yuval discusses her F.A.N framework (Fun, Activity-based, Networking), and emphasizes the importance of a human-centric approach, personalization, and building ongoing relationships with subscribers.
She also discusses the pitfalls of certain traditional marketing tactics and advises creating engaging email content. Despite shifting from 'done for you' to 'done with you' services, she details her dedication to teaching and empowering brands, particularly B Corps, to improve their email marketing strategies.
🟪 Important Timestamps
(00:00) Trailer
(01:01) The Digital Nomad Lifestyle
(03:04) The Perks and Challenges of Being a Digital Nomad
(06:38) Yuval's Journey to Becoming a Business Owner
(12:26) The Ethical Approach to Email Marketing
(17:10) Common Mistakes in Email Marketing
(40:31) Transitioning from Done-For-You to Done-With-You Services
(42:49) Action Steps for Building an Email List
🟪 Connect with Yuval Ackerman
https://www.linkedin.com/in/yuvalackerman/
https://www.threads.net/@ethicalemails
http://ackermancopywriting.com/subscribe
🟪 Support the Show
Subscribe to The Nomad Solopreneur Letter for the business model breakdowns and exclusive content: https://www.gabemarusca.com/
Rate the show on Spotify
Rate the show on Apple Podcasts
Subscribe on YouTube
🟪 Connect with Gabe Marusca
LinkedIn: https://www.linkedin.com/in/gabemarusca
Twitter: https://www.twitter.com/GabeMarusca
Instagram: https://www.instagram.com/GabeMarusca
Tik Tok: https://www.tiktok.com/@gabemarusca
Until Next Week,
Pura Vida!

Feb 15, 2024 • 36min
#57 - Phenomenal 17-Year-Old Impacts 50,000 Students /w Cristian Frunze
🟪 Watch on YouTube: https://youtu.be/uQjYoSQ4SJA
Cristian Frunze, a 17-year-old entrepreneur from Moldova with an online educational business Smart Curs passed 50,000 students last year, and who nows became a growth partner for course creators & educational brands by founding Ken Group.
In this interview Cristian shares his journey in building two successful businesses, while still in high school. Frunze shares how he used business strategies and tech automation to scale SmartCurs, an online educational platform with more than 50,000 students, and turn it into a free resource.
He then leveraged the lessons and expertise garnered from there to develop Ken, where he helps experts create and sell their courses. His approach emphasises trying first, learning, then refining, and keeping a focus on primary business goals.
Cristian offers advice for young and aspiring entrepreneurs, stressing the importance of focused effort, not having a 'backup goal', and the value of transferable skills and knowledge over immediate profit.
He also addresses future plans, including his decisions regarding further education.
🟪 Important Moments
(00:00) Trailer
(01:32) Building an Online Education Business
(09:36) Marketing Strategies That Works
(16:35) Pivoting Business Models
(18:42) Balancing High School and Business
(24:00) The Power of Automation in Business
🟪 Connect with Cristian Frunze
Website: https://www.ken.group
LinkedIn: https://www.linkedin.com/in/cristian-frunze/
SmartCurs: https://www.smartcurs.ro/https://www.smartcurs.ro/
🟪 Support the Show
Subscribe to The Nomad Solopreneur Letter for the business model breakdowns and exclusive content: https://www.gabemarusca.com/
Rate the show on Spotify
Rate the show on Apple Podcasts
Subscribe on YouTube
🟪 Connect with Gabe Marusca
LinkedIn: https://www.linkedin.com/in/gabemarusca
Twitter: https://www.twitter.com/GabeMarusca
Instagram: https://www.instagram.com/GabeMarusca
Tik Tok: https://www.tiktok.com/@gabemarusca
Until Next Week,
Pura Vida!
Gabe - The Nomad Solopreneur

Feb 8, 2024 • 49min
#56 - The Birth of a Productized Video Service /w Danny DelVecchio
🟪 Watch on YouTube: https://youtu.be/8AQDLrEKd-U
Danny DelVecchio is a coach and content creator who specializes in helping business owners grow their brands and attract clients on LinkedIn by using the power of video. And with a 20-year background in sales leadership and sales training, Danny knows how to create content and engagement strategies that convert.
His unique process makes creating video content easy, fast, and comfortable (even if you're camera-shy). Many of the top voices on LinkedIn are creating videos with Danny and his team.
This podcast episode shares the journey of Danny who went from sales, to podcasting for fun to launching his productized video creation service, after marketing on the wrong channel for too long.
If you want to build a productized service business or use the power of video in building your brand, this episode is for you.
🟪 Important Moments
(00:00) Trailer
(02:40) The Power of Podcasting
(05:28) Transitioning to a Coaching Business
(07:01) Overcoming Challenges in Video Creation
(09:52) Validating the Idea and Building a Team of Contractors
(16:12) Approach to Interviewing and Content Creation
(23:49) Challenges in Running a Business
(26:28) Podcasting Experiences and Lessons
(29:32) Balancing Business and Podcasting
(34:08) The Evolution of Video Made Easy
(40:12) Choosing the Right Marketing Channel
(40:48) The First Step to Start a Productized Service
(45:37) Tools and Tips for Video Creation
(47:14) How to Start a Productized Service
🟪 Connect with Danny DelVecchio
Website: https://www.coachdannyd.com/
LinkedIn: https://www.linkedin.com/in/dannydelvecchio/
YouTube: https://www.youtube.com/@coachdannyd
🟪 Support the Show
Subscribe to The Nomad Solopreneur Letter for the business model breakdowns and exclusive content: https://www.gabemarusca.com/
Rate the show on Spotify
Rate the show on Apple Podcasts
Subscribe on YouTube
🟪 Connect with Gabe Marusca
LinkedIn: https://www.linkedin.com/in/gabemarusca
Twitter: https://www.twitter.com/GabeMarusca
Instagram: https://www.instagram.com/GabeMarusca
Tik Tok: https://www.tiktok.com/@gabemarusca
Until Next Week,
Pura Vida!
Gabe - The Nomad Solopreneur

Feb 1, 2024 • 1h 9min
#55 - How to Build a Business with Zero $ /w Arion Rybrook
🟪 Watch on YouTube: https://youtu.be/bDPmRvsj3PI
In this enlightening dialogue, my guest Arion Rybrook navigates his life-changing journey from homelessness to becoming a fulfilled multimillionaire.
Through stories of starting various companies with zero investment, Arion shares l strategies and principles for revenue-generating automating businesses.
He advocates for the power of associating with successful individuals, and the necessity for relentless learning.
Additionally, Arion introduces his vision for his Peaceful Riches free community, a platform designed to foster prosperity and personal growth.
🟪 Important Moments
(00:00) Trailer
(02:02) From Homeless to Multi-Millionaire
(03:22) Overcoming Challenges
(07:13) The Turning Point
(08:03) Building a Business from Scratch
(11:11) The Power of Automation
(13:20) The Importance of Inner Work
(14:43) How to Start a Business Without Money
(22:35) The First Step to Start Changing Your Life
(26:44) The Importance of The Internal Work
(32:52) Building a Network and the Power of Mentorship
(44:44) The Moder Day Apprentice
(50:21) You Harvest What You Put In
(55:34) Learning For Free by Doing
(58:13) The Power of Offers
🟪 Connect with Arion Rybrook
Website: https://peacefulriches.com
🟪 Support the Show
Subscribe to The Nomad Solopreneur Letter for the business model breakdowns and exclusive content: https://www.gabemarusca.com/
Rate the show on Spotify
Rate the show on Apple Podcasts
Subscribe on YouTube
🟪 Connect with Gabe Marusca
LinkedIn: https://www.linkedin.com/in/gabemarusca
Twitter: https://www.twitter.com/GabeMarusca
Instagram: https://www.instagram.com/GabeMarusca
Tik Tok: https://www.tiktok.com/@gabemarusca
Until Next Week,
Pura Vida!
Gabe - The Nomad Solopreneur

Jan 25, 2024 • 47min
#54 - The Magic of Influence: From Card Tricks to Speaking Gigs /w Brian Miller
🟪 Watch on YouTube: https://youtu.be/BZv7DJjS7JA
🟪 Read Brian's business model breakdown on tns.gabemarusca.com
In this episode, I had a fascinating discussion with Brian Miller, a magician turned top-rated international speaker.
The conversation touches on the art of human connection, the miracles of perspective-taking in business, and much more.
Tune in to hear Miller’s journey from performing card tricks for a few bucks to giving impactful TED talks and coaching global leaders.
This chat is filled with business insights, anecdotes, and tips on effective solopreneurship, which you can apply today.
🟪 Important Moments
(00:00) Trailer
(02:18) Brian's TEDx Talk
(03:59) How Brian's TEDx Talk Went Viral
(05:20) Transitioning from Magic to Public Speaking
(10:05) The Importance of Human Connection in Business
(19:53) How to Ask Interesting Questions
(20:57) The Power of Reflective Listening
(22:32) The Art and Impact of Remembering Names
(27:42) The Role of Tools in Daily Business Operations
(29:52) Using ChatGPT as a Thought Partner
(32:07) The Role of Human Connection in Business
(36:16) How Would Brian Run His Business as a Solopnreuer
(37:45) The Power of Frameworks Over Tactics
(41:02) How to Work With Clients Who Can Afford You
(43:43) Ways to Talk to Anyone Without Looking Like an Idiot
(44:56) Building Better Connections on LinkedIn
🟪 Connect with Brian Miller:
Human Connection blog: https://HumanConnection.blog
Clarity & communication blog: https://clarityupconsulting.com/blog
LinkedIn: https://www.linkedin.com/in/brianmillerspeaks/
Podcast: https://BeyondNetworkingPodcast.com
Book: https://ThreeNewPeople.com
TEDx Talk: https://youtu.be/D4cV8yfgNyI
7 Ways To Connect With Anyone Without Looking Like an Idiot: https://connectwithanyone.com/
🟪 Support the Show
Subscribe to The Nomad Solopreneur Letter for the business model breakdowns and exclusive content: https://www.gabemarusca.com/
Rate the show on Spotify
Rate the show on Apple Podcasts
Subscribe on YouTube
🟪 Connect with Gabe Marusca
LinkedIn: https://www.linkedin.com/in/gabemarusca
Twitter: https://www.twitter.com/GabeMarusca
Instagram: https://www.instagram.com/GabeMarusca
Tik Tok: https://www.tiktok.com/@gabemarusca
Until Next Week,
Pura Vida!
Gabe - The Nomad Solopreneur

Jan 18, 2024 • 47min
#53 - Transform Your Life by Creating the Best Version of Yourself /w Daniel Burns
🟪 Now on YouTube: https://youtu.be/Xp0E7Lz5HDM
In this rewarding conversation with Daniel Burns, a sales leader with 22 years of experience, an ICF-certified performance coach, personal trainer, and award-winning inspirational speaker, you'll be taken on a journey through Burns' transformative experiences.
From his determined bid to alter his physic, to a moving encounter with a significant motivational figure in his life, Burns explains how these events prompted him to dramatically change his life and move to around the world. He discusses the concept of 'transformation,' and explores the power of personal change and growth, illuminating his unique approach to coaching which involves the incorporation of physical fitness, executive coaching, and motivational speaking.
The discussion also delves into the importance of maintaining personal health alongside career success and offers insight into how to trigger a personal transformation.
🟪 Important Moments
(00:00) Trailer
(02:01) Daniel's Transformation
(05:27) The Power of Habits and Routines
(08:06) The Role of Identity in Transformation
(09:14) The Importance of Language in Self-Perception
(13:05) The Birth of a Unique Business Idea
(19:39) The Impact of a Single Question
(21:49) Creating a New Version of Yourself
(23:13) The Power of Small Changes
(25:42) The Importance of Knowing What You Want
(26:44) The Wheel of Possibilities
(27:40) Taking the First Step
(28:49) Daniel's Elevator Pitch
(30:33) The Shift from Achievement to Contribution
(33:49) The Growth Plan Coaching Program
(35:43) Finding the Right Clients
(41:23) Daniel's biggest lesson
(45:07) One thing to consider this week
🟪 Connect with Daniel Burns
Website: www.bvmecoaching.com
LinkedIn: https://www.linkedin.com/in/daniel-burns-6b587445/
Podcast: Spotify - Apple
🟪 Support the Show
Subscribe to The Nomad Solopreneur Letter for the business model breakdowns and exclusive content: https://www.gabemarusca.com/
Rate the show on Spotify
Rate the show on Apple Podcasts
Subscribe on YouTube
🟪 Connect with Gabe Marusca
LinkedIn: https://www.linkedin.com/in/gabemarusca
Twitter: https://www.twitter.com/GabeMarusca
Instagram: https://www.instagram.com/GabeMarusca
Tik Tok: https://www.tiktok.com/@gabemarusca
Until Next Week,
Pura Vida!
Gabe - The Nomad Solopreneur

Jan 11, 2024 • 48min
#52 - From Stage to 6 figure Coaching in less than 2 years /w Pascalle Bergmans
🟪 Watch on YouTube: https://www.youtube.com/watch?v=7PEcpCSlGtk
Pascalle is an accomplished speaker, actress, and Founder of PresenTales where she helps senior leaders and execs to deliver their stories with impact and passion.
She shares her transition from theater to entrepreneurship by establishing a public speaking coaching business called PresenTales.
Pascalle discusses the importance of adapting and learning new skill sets and highlights the value of creating a personal brand and remaining authentic.
The conversation also includes her perspective on facing challenges from health scares to business ones, sustaining a balanced lifestyle as an entrepreneur, and the importance of staying grateful during adversity.
🟪 Important Moments
(00:00) - Trailer
(02:17) - Pascalle's Early Life and Career
(03:50) - Transition from Theatre to Business
(12:18) - The Business Model of Present Tales
(17:50) - The Importance of Asking for Help
(23:08) - The Organic Growth Lead Generation
(25:04) - Identifying Your Target Audience
(27:41) - Validating Your Business Idea
(29:56) - The Power of Content Creation
(35:00) - Overcoming Personal Challenges
(39:42) - Balancing Personal and Business Success
(45:28) - Advice for Aspiring Coaches
(47:03) - Weekly Challenge
🟪 Connect with Pascalle
LinkedIn: https://www.linkedin.com/in/pascalle-bergmans-%F0%9F%A7%9A%E2%80%8D%E2%99%80%EF%B8%8F-285924154/
Public speaking video course: https://learn.presentales.com/offers/EdoYNUkT
Public speaking video course - FREE TRIAL: https://learn.presentales.com/offers/mLF3puQe
🟪 Support the Show
Subscribe to The Nomad Solopreneur Letter for the business model breakdowns and exclusive content: https://www.gabemarusca.com/
Rate the show on Spotify
Rate the show on Apple Podcasts
Subscribe on YouTube
🟪 Connect with Gabe Marusca
LinkedIn: https://www.linkedin.com/in/gabemarusca
Twitter: https://www.twitter.com/GabeMarusca
Instagram: https://www.instagram.com/GabeMarusca
Tik Tok: https://www.tiktok.com/@gabemarusca
Until Next Week,
Pura Vida!
Gabe - The Nomad Solopreneur

Jan 4, 2024 • 36min
#51 - From 0 leads to $10K a Month by starting conversations on LinkedIn /w Stef Curcio
Ever felt like you're just spinning your wheels, trying to get clients? That's where Stef Curcio found himself not too long ago. But today, he's a LinkedIn maestro, raking in $10,000 a month. Let's unpack his incredible journey.
Important Timestamps
(00:00) Trailer
(02:11) Stef's Solopreneur Journey & Challenges
(04:47) The Importance of Patience and Persistence
(18:01) Building a Community and The Business Model
(30:27) The Tools and Platforms Stef Use
(34:00) Effective Lead Generation Strategies
Connect with Stef Curcio
LinkedIn: https://www.linkedin.com/in/stef-curcio
Free Elegant Lead Gen Framework: https://bit.ly/elegantguideinsta
Instagram: https://www.instagram.com/stefcurcio/
Support The Show
Subscribe to The Nomad Solopreneur Letter for the business model breakdowns and exclusive content: https://www.gabemarusca.com/
Rate the show on Spotify
Rate the show on Apple Podcasts
Watch on YouTube
Connect with Gabe
LinkedIn: https://www.linkedin.com/in/gabemarusca
Twitter: https://www.twitter.com/GabeMarusca
Instagram: https://www.instagram.com/GabeMarusca
Tik Tok: https://www.tiktok.com/@gabemarusca
Until Next Week,
Pura Vida!
Gabe - The Nomad Solopreneur


