

Building Margin
Steve Coughran
Welcome to Building Margin: Strategies for Business Owners Who Want to Think Bigger and Earn More. If you're a construction or service business owner working harder than ever, but still struggling with cash flow, profit margin, or burnout, this podcast is for you. Hosted by Steve Coughran of Coltivar, Building Margin helps you take back control of your business, stop guessing with your numbers, and start making decisions that actually move the needle. Each episode dives into what really drives success: clear strategy, confident leadership, and a business that doesn’t depend on you for everything. You’ll learn how to grow your business with less stress, improve financial clarity, and create margin—in your time, your team, and your bottom line. Whether you’re trying to scale, step back, or just finally get ahead, this show helps you build something that lasts.
Episodes
Mentioned books

Jun 23, 2025 • 13min
119: Your Financial Blind Spots Are Killing Your Business
Want to grow your business? Download your free roadmap today: coltivar.com/growth See where you stand in our industry benchmarks: coltivar.com/benchmarks Most contractors think they’re making money until the bank account says otherwise. In this episode, Steve breaks down the dangerous gap between revenue, profit, and actual cash flow. He reveals the three costly mistakes killing contractor businesses: gut-based decision-making, flawed estimating, and confusing deposits for real revenue. You’ll also learn how to use financial dashboards, track the right KPIs, and finally understand what your numbers are really telling you. Book your free strategy call: coltivar.com/schedule-your-call Disclaimer: The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation. This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information.LinkedIn | YouTube coltivar.com

Jun 20, 2025 • 10min
118: The Financial Metric That Separates Winning Contractors From Broke Ones
Want to grow your business? Download your free roadmap today: coltivar.com/growth Check out our tools & calculators: coltivar.com/tools Free training for construction owners: coltivar.com/construction-series You can be profitable on every job, and still run out of cash. The difference between contractors who thrive and those who go bust often comes down to one overlooked metric: throughput. It’s not just about how much profit you earn, but how fast you earn it. Steve breaks down what throughput really means, how to calculate it, and why it’s the key to making smarter bids, improving crew efficiency, and avoiding the cash crunch that sinks so many businesses. With real stories and practical steps, you’ll learn how to spot low-throughput jobs before they drain your resources—and how to focus on the projects that drive profit fast. Book your free strategy call: coltivar.com/schedule-your-call Disclaimer: The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation. This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information.LinkedIn | YouTube coltivar.com

Jun 18, 2025 • 11min
117: Most Contractors Confuse Strategy with Planning - Here’s Why That’s Costing You
Want to grow your business? Download your free roadmap today: coltivar.com/growth Too many contractors think they have a strategy when all they really have is a to-do list. In this episode of Building Margin, Steve explains the critical difference between strategy and planning and why getting it wrong can keep your business stuck, or worse, lead it straight to failure. Steve walks through the real framework behind strategic clarity, including how to define your biggest constraint, how to align your financial goals with real-world actions, and why buzzwords like “mission” and “SWOT” won’t cut it. You’ll also hear how he uses the scientific method to help construction companies actually execute strategy and see results. If your team’s chasing random initiatives without solving what’s really holding you back, this episode is your roadmap to doing it right. Disclaimer: The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation. This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information.LinkedIn | YouTube coltivar.com

Jun 16, 2025 • 11min
116: When Do You Actually Earn Revenue? (The 5 Rules You Must Know)
Want to grow your business? Download your free roadmap today: coltivar.com/growth In this episode, Steve dives into one of the most misunderstood topics in construction finance: revenue recognition. Just because the money hits your bank account doesn’t mean you’ve earned it, and messing this up could lead to chaotic books, cash flow surprises, and even bankruptcy-level mistakes. Steve breaks down the five key rules every contractor must follow when it comes to recognizing revenue, even if you’re not a “numbers person.” From deposits to change orders to percentage-of-completion billing, he walks you through what matters, why it matters, and how to fix your process before it bites you later. If your income statement swings like a rollercoaster—or you’ve ever looked at your profit one month and thought, “That can’t be right”—this episode is for you. Disclaimer: The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation. This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. LinkedIn | YouTube coltivar.com

Jun 12, 2025 • 10min
115: How to Fix Your Profit Without Working More Hours
Discover how to shatter the myth that working harder is the only path to profitability in construction. The discussion reveals four crucial levers contractors can use to enhance their bottom line, emphasizing that it's not just about increasing sales. Learn how a mere 1% change can significantly impact your margins and find out about a free tool that helps identify areas needing improvement. If you've been grinding away and questioning your profits, this insight might just change your financial game for the better.

Jun 10, 2025 • 24min
114: The Real Reason Contractors Don’t Make Money (And What to Do About It)
Want to grow your business? Download your free roadmap today: coltivar.com/growth Construction industry benchmarks: www.coltivar.com/benchmarks Check out our free calculators: www.coltivar.com/tools In this episode, Steve breaks down the not-so-obvious reasons why most construction businesses are working hard… but barely breaking even. He shares the top three mistakes that kill margins, the truth about economic vs. accounting profit, and why thinking you have a competitive advantage doesn’t mean you actually do. If you've ever looked at your numbers and thought, “We’re busy—so why aren’t we making more money?” — this is your episode. Steve walks you through a simple step to see how you stack up against industry benchmarks and what to do if you’re falling behind. No fluff. No jargon. Just real talk about what’s draining your profits and how to start fixing it. Disclaimer: The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation. This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information.LinkedIn | YouTube coltivar.com

Jun 2, 2025 • 17min
113: The Hidden Cost of Growth (Fix This Before Scaling)
Want to grow your business? Download your free roadmap today: coltivar.com/growth In this episode, Steve unpacks one of the biggest traps business owners fall into: growing revenue while losing margin. Through real-world stories and hard-won insights, he explains why more work doesn't always mean more profit—and how pursuing the wrong clients, underpricing jobs, and scaling without systems can erode the very thing that makes a business sustainable. Steve introduces the concept of the “margin gap,” why it happens, and what to do about it. Whether you're under a million in revenue or pushing past ten, this episode will challenge your assumptions about growth and guide you to a smarter, more profitable path. If you're ready to stop chasing volume and start building value, this one’s for you. Disclaimer: The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation. This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information.LinkedIn | YouTube coltivar.com

6 snips
May 27, 2025 • 16min
112: The 3 Metrics That Drive Profit in Construction and Service Businesses
Discover the essential three metrics that can elevate profitability in construction and service businesses. Learn how to measure sales efficiency and the return on labor, crucial for optimizing operations. Understand the importance of financial metrics, including the return on invested capital and net operating profit after tax. Steve simplifies the calculations and benchmarks needed to assess true performance, helping you make informed decisions that could lead to substantial growth.

May 20, 2025 • 9min
111: The Financial Model That Helped Me Fix a $1B Construction Business
Discover how a former CFO turned chaos into clarity by developing a strategic financial modeling tool for a billion-dollar construction company. Learn the key performance indicators that enhance cash flow predictability and drive better decision-making. Delve into the power of effective pricing strategies, proving that financial tactics trump website tweaks for business success. This discussion redefines leadership and offers fresh insights on scaling profits without the grind.

May 12, 2025 • 9min
110: What Buyers Look for in a $10M Business
Want to grow your business? Download your free roadmap today: coltivar.com/growth If someone showed up today, ready to buy your business, would you be proud of what they’d find? Today, Steve shares what really separates a company that commands top dollar from one that quietly gets passed over. Whether you plan to sell or not, this one will shift how you think about building lasting value. Disclaimer: The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation. This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information.LinkedIn | YouTube coltivar.com