Building Margin

111: The Financial Model That Helped Me Fix a $1B Construction Business

May 20, 2025
Discover how a former CFO turned chaos into clarity by developing a strategic financial modeling tool for a billion-dollar construction company. Learn the key performance indicators that enhance cash flow predictability and drive better decision-making. Delve into the power of effective pricing strategies, proving that financial tactics trump website tweaks for business success. This discussion redefines leadership and offers fresh insights on scaling profits without the grind.
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ANECDOTE

CFO's Turning Point Story

  • Steve Coughran was CFO of a billion-dollar construction company facing shrinking margins and chaotic cash flow.
  • He built a financial model that gave clarity and reshaped how strategy and finance connected.
ADVICE

Focus Strategy Execution

  • Define a strategic problem and create initiatives and actions to solve it.
  • Prioritize focus despite distractions to avoid spreading efforts too thin and losing impact.
ADVICE

Build Cash Flow Model

  • Build a financial model from revenue down to free cash flow including KPIs and eight levers of value.
  • Use the model to see how changing variables impact cash flow and business value.
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