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It's a Good Life

Latest episodes

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Mar 21, 2023 • 32min

S2E115 To Sell is to Serve with Rachael Yeaman

When you’re in tune with your natural gifts and abilities, you can achieve more than you ever dreamed of. In this episode, REALStrengths expert Rachael Yeaman shares how maximizing your personal strengths in sales and service will help you to work more effectively, serve others better and really thrive. YOU WILL LEARN:·     How to identify your unique selling strength.   ·     How to identify your unique serving strength.·     How to leverage both to achieve phenomenal success.    MENTIONED IN THIS EPISODE: REALStrengths Assessmentitsagoodlife.comS2E63, How a Team Works, or Doesn't - an Interview with Pat Lencioni Part 1S2E64 How a Team Works, or Doesn't - an Interview with Pat Lencioni Part 2NOTEWORTHY QUOTES FROM THIS EPISODE: “We're negotiating, we're persuading, we're influencing an outcome or an experience in every interaction that we're having, whether we're aware of it or not.” – Rachael Yeaman “When we're not managing ourselves, when we're not aware, we get into more of that emotional reactivity.” – Rachael Yeaman “The way you're wired is the way you're designed.” –  Brian Buffini “Sometimes it really is just small, tiny, subtle adjustments that give you all the freedom in the world.” – Rachael Yeaman “We can extend an awful lot more grace, we can even receive a bit more grace, by becoming aware of what our strengths are and aware of what other people's strengths are.” – Brian Buffini  Hosted on Acast. See acast.com/privacy for more information.
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Mar 14, 2023 • 32min

S2E114 How Culture Gives Competitive Advantage with Matt Mayberry

In today’s increasingly disconnected world, a great workplace culture is vital to the success of any business. In this episode, author and consultant Matt Mayberry shares how leaders can build a culture that drives organizational excellence and unleashes the full potential of every employee.  YOU WILL LEARN:·     How to define workplace culture.·     Why a company’s culture impacts its bottom line.·     How a mission statement differs from a cultural purpose statement. MENTIONED IN THIS EPISODE:mattmayberryonline.com cultureistheway.com “See You at the Top,” by Zig Ziglar “The Rhythm of Life,” by Matthew Kelly Rocky Rudyitsagoodlife.com NOTEWORTHY QUOTES FROM THIS EPISODE: “Culture is how your people feel on Sunday night before getting ready to start a new work week.” – Matt Mayberry “Culture is truly behavior at scale.” –  Matt Mayberry “A culture has to be able to now breed out beyond boundaries, physical space and being in connection with one another.” – Brian Buffini “Culture and strategy are connected.” – Matt Mayberry “You can never let your small business have you be small-minded.” – Matt Mayberry Hosted on Acast. See acast.com/privacy for more information.
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Mar 7, 2023 • 25min

S2E113 The Source of the Good Life

Healthy ambition is the source code for the good life. In this episode, Brian teaches the difference between selfish and healthy ambition and explains how harnessing the latter is the key to success in business and in life.    YOU WILL LEARN:·     How you can turn your wishes into desires.·     Why you must devote yourself to discipline.  ·     Why it’s vital to find your example. MENTIONED IN THIS EPISODE: S2E55, Breaking the Ice - an Interview with Wim Hof Shackletonitsagoodlife.com NOTEWORTHY QUOTES FROM THIS EPISODE: “We all fall off the wagon; we all get back on. The routine is everything.” – Brian Buffini “Every book on winning has some losing in it. Every chapter on failure has pages of victory.” – Brian Buffini “Any goal can be achieved if you break it down into smaller parts.” – Brian Tracy “If they can do it, I can do it.” – Brian Buffini “You can live as good a life as you can imagine if you will harness a healthy ambition.” – Brian Buffini Hosted on Acast. See acast.com/privacy for more information.
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Feb 28, 2023 • 25min

S2E112 The Lost Art of Respect

In today’s often critical and disparaging world, it seems as if the art of respect is rapidly disappearing. In this episode, Brian teaches why being respectful to others transforms your interactions, impacts your business and ultimately defines your success. He also outlines the steps we can all take to repair and rebuild a positive culture of respect.    YOU WILL LEARN:·     How the epidemic of disrespect shows up in society.·     How to give respect.·     How to be respected. MENTIONED IN THIS EPISODE: S1E222, Choosing Hope in a Racially Divided Culture with Miles McPherson“Love and Respect for a Lifetime,” by Dr. Emerson Eggerichs S1E261, Matthew McConaughey, an Interview on His New Book, “Greenlights”   S2E108, The Two Most Powerful Words in Business “The Natural,” movie REALStrengths Assessmentitsagoodlife.com NOTEWORTHY QUOTES FROM THIS EPISODE: “Being respectful changes one's own heart and attitude.” – Brian Buffini “Let's have respect for ourselves, then give respect to our loved ones.” – Brian Buffini “If you want to give respect, seek out opportunities to acknowledge people.” – Brian Buffini“Respect, admiration and trust equals love.” – Hal Hartley “If you want to be respected, be respectful.” – Brian Buffini Hosted on Acast. See acast.com/privacy for more information.
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Feb 21, 2023 • 29min

S2E111 You Got This with Dr. Ivan Joseph

Self-confidence is one of the biggest factors differentiating success from failure, in business and in life. In this episode, Brian interviews Dr. Ivan Joseph to learn the traits of self-confident people and how anyone can develop more grit, resilience and self-belief.  YOU WILL LEARN:·     Why self-confidence is a skill you can learn. ·     How global self-confidence differs from specific self-confidence.·     How you can build more self-confidence. MENTIONED IN THIS EPISODE: www.drivanjoseph.com “You Got This,” by Dr. Ivan Joseph REALStrengths Assessmentitsagoodlife.com“What to Say When You Talk to Yourself,” by Shad Helmstetter“Awaken the Giant Within,” by Anthony Robbins Seven Brides for Seven Brothers NOTEWORTHY QUOTES FROM THIS EPISODE: “Self-confidence is the genuine belief in your ability to accomplish the task at hand.” – Dr. Ivan Joseph “Confident people interpret feedback differently.” – Dr. Ivan Joseph “Confident people have to be willing to accept failure as part of the process and then ask themselves what are they here to learn.” – Dr. Ivan Joseph “The process of becoming great and becoming confident is filled and grounded in hope and optimism.” – Dr. Ivan Joseph “Live in the moment and let go of your mistakes.” – Dr. Ivan Joseph “The Good Life to me means living within your means surrounded by people who love you unconditionally and adding value to the world that you live in.” – Dr. Ivan Joseph Hosted on Acast. See acast.com/privacy for more information.
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Feb 14, 2023 • 31min

S2E110 REAL Communication with Rachael Yeaman

Everyone has a unique communication style. In some interactions, you feel like you’re on the same page; in others, nothing clicks and you feel totally misunderstood. In this episode, REALStrengths expert Rachael Yeaman explores why so many people struggle to connect and reveals the secrets to high-level communication in business and in life. YOU WILL LEARN:·     How most people communicate.  ·     Why miscommunications can happen so easily.·     How you can identify and use your natural communication style.  MENTIONED IN THIS EPISODE: REALStrengths Assessmentitsagoodlife.com NOTEWORTHY QUOTES FROM THIS EPISODE: “The only way to have deep connection is to actually show someone who you are, which means you need to open yourself up.” – Rachael Yeaman “Our connection with others is only as strong and as deep as our connection with ourselves and the strengths that we have.” – Rachael Yeaman “Be mindful that who you are is not how the entire world is programmed.” – Rachael Yeaman “Be aware that not everybody is wired the exact same way. Ask questions to determine how they’re wired, and then adjust your style accordingly.”  – Rachael Yeaman “Relationships are a two-way street. We don't need to have every problem solved in our heads before we open our mouth to actually speak. Allow it to be a reciprocal dynamic.” – Rachael Yeaman Hosted on Acast. See acast.com/privacy for more information.
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Feb 7, 2023 • 27min

S2E109 How to Delight Your Customers

In today’s transactional society, entrepreneurs who consistently exceed their customers’ expectations will stand out and achieve phenomenal success. In this episode, Brian teaches why a positive focus on providing exceptional customer service builds a strong business culture, forges long-lasting relationships and creates a tribe of loyal advocates who refer.  YOU WILL LEARN:·     Why you must fill the need.·     How to go the extra mile.·     How to make it extraordinary. MENTIONED IN THIS EPISODE:S1E87, The Unexpected Extras“The Emigrant Edge,” by Brian Buffini Branson, HBO docuseries “Raving Fans,” by Ken Blanchard NOTEWORTHY QUOTES FROM THIS EPISODE: “Delight your customers. That's the secret to success in business. No-one ever went out of business having millions of delighted customers.” – Warren Buffet “Poor customer service is the death knell for a business.” – Brian Buffini “One of the key ingredients to building trust is consistency.” – Brian Buffini “People don't get to talk much about great service, so give them something to talk about.” – Brian Buffini “It's easier today than ever before to get a fan. It's easier today to delight your customers, because so many people are just trying to meet the basic needs.” – Brian Buffini “Focus your mind on delighting your customers, and you'll have a delightful business.” – Brian Buffini Hosted on Acast. See acast.com/privacy for more information.
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Jan 31, 2023 • 27min

S2E108 The Two Most Powerful Words in Business

In a world where a simple ‘thank you’ is often absent in interactions with other people, expressing gratitude is more important than ever before. In this episode, Brian shares why an attitude of gratitude changes everything and how it has formed the cornerstone of his business and his life for many decades.    YOU WILL LEARN:·     The best ways to express gratitude. ·     What happens when you let people know you appreciate their business.·     How gratitude brings emotional glue to a relationship.   MENTIONED IN THIS EPISODE:“How to Win Friends and Influence People,” by Dale CarnegieS1E027, Gratitude: My Secret Ingredient for Success NOTEWORTHY QUOTES FROM THIS EPISODE: “When you don't receive thanks, it makes it a transaction.” – Brian Buffini “A person's name is so important. It's the sweetest sound in their ears. We’ve got to make sure that we say thank you and use the person's name.” – Brian Buffini “An attitude of gratitude changes the heart.” – Brian Buffini “Nothing in my career has cost less money, taken less time and built a bigger fortune for me than the expression of gratitude, especially through personal notes.” – Brian Buffini “Gratitude is an essential in the good life.” – Brian Buffini Hosted on Acast. See acast.com/privacy for more information.
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Jan 24, 2023 • 25min

S2E107 Invest Like a Billionaire with David Rubenstein

What do the most successful investors in the world have in common? In this episode, legendary cofounder of The Carlyle Group David Rubenstein shares the secrets of his own phenomenal success as well as some of the time-tested principles, wisdom and tools of the biggest names in finance.  YOU WILL LEARN:·     Why relationships are vital. ·     The 3 categories of investing. ·     How entrepreneurs should invest right now. MENTIONED IN THIS EPISODE:“How to Invest,” By David RubensteinThe Godfather It’s a Mad, Mad, Mad, Mad World NOTEWORTHY QUOTES FROM THIS EPISODE: “Nobody ever won a Nobel Prize hating what they do. You have to love what you're doing.” – David Rubenstein  “The people that do well are people that go against conventional wisdom.” – David Rubenstein  “You don't need to be at the bottom or the top of the market. You're making investments. You need to basically believe in what you're doing.” – David Rubenstein  “Right now, I think is a good time to be buying, because I think the economy will come back.” – David Rubenstein  “Give your money to people that know what they're doing, and let them do it.” – David Rubenstein  “I try not to confuse my net worth with my self-worth.” – David Rubenstein Connect with Brian Buffinihttps://www.Itsagoodlife.comFacebook: https://www.facebook.com/brianbuffiniInstagram: https://www.instagram.com/brian_buffiniYoutube: https://www.youtube.com/@itsagoodlifepodcastLove what you heard? Share it with your friends! It’s a Good Life Hosted on Acast. See acast.com/privacy for more information.
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Jan 17, 2023 • 36min

S2E106 Wake Up to Your REALStrengths

When you know your natural gifts and abilities, you can connect to who you truly are and live a life of greater meaning and purpose. In this episode, REALStrengths expert Rachael Yeaman shares why everything changes when you uncover and leverage your unique strengths.  YOU WILL LEARN:·     How your innate gifts can unlock success.·     How you can maximize these strengths.  ·     Why you must also learn to manage them. MENTIONED IN THIS EPISODE:REALStrengthsitsagoodlife.com MasterMind SummitThe Peak ExperienceMaster Class “Dare to Lead,” by Brené Brown Good Will Hunting NOTEWORTHY QUOTES FROM THIS EPISODE: “The magic of what REALStrengths allows is for people to know that who they are is more than enough to make their unique impact in this world.” – Rachael Yeaman “It’s a revelation when you find out what your strengths are, because they're so natural to you. They're like breathing.” – Brian Buffini “Once we're aware of our unique strengths, we become confident in who we’re innately designed to be.” – Rachael Yeaman “If we don't know our strengths, connect to them and consistently put them into action, there's a ceiling on everything that's possible.” – Rachael Yeaman “We are our own unique selling proposition, but we need to be able to unlock it to allow that to truly thrive.” – Rachael Yeaman Hosted on Acast. See acast.com/privacy for more information.

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