S2E144 Unheard Gems from my Mentor, Zig Ziglar part 1
Oct 10, 2023
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Zig Ziglar, one of the best motivational speakers, shares profound wisdom on attitude, successful sales, priming the pump, and the joy of helping others. Learn how a positive attitude can change your life, the importance of asking for the order in sales, the power of hard work and persistence, and the personal success that comes from mentoring others.
Attitude has the power to transform our lives and determine our success in various aspects.
Salespeople should focus on providing value, asking for the order, and continuously improving their sales skills.
Deep dives
Attitude is key
In this podcast episode, Brian shares a poignant recording of his mentor Zig Ziglar, highlighting Zig's profound wisdom and timeless insights. Zig emphasizes the power of attitude and how it can transform our lives. He recounts an experience at an airport where the gate agent was facing criticism and blame. Zig's positive and grateful attitude changed the agent's demeanor and even earned him an upgrade to first class. Zig encourages listeners to remember that our attitude determines our success in various aspects of life, and he challenges us to always choose a positive attitude even in challenging times.
The art of selling
Brian and Zig delve into the art of sales, sharing valuable tips and principles. Zig emphasizes that salespeople should focus on providing value and helping customers make informed decisions. He highlights the importance of asking for the order, as many salespeople fail to do so and miss out on closing deals. Zig stresses the need to give value before asking for the sale, building trust and rapport with potential customers. He also notes that sales skills are not taught in traditional education, making it essential for individuals to seek out training and continuously improve their sales abilities.
Priming the pump for success
Zig's iconic water pump analogy serves as a powerful metaphor for success. The image symbolizes the importance of hard work, consistency, and perseverance. Zig encourages listeners to put in the effort and prime the pump, comparing success to getting water from a well. He shares that consistent effort and enthusiasm eventually yield rewards and momentum. Zig emphasizes the need to stay the course, keep working hard, and maintain a positive attitude, as success comes to those who persist and maintain steady pressure. The pump analogy serves as a reminder to never give up and to embrace the hard work required for long-term success.
Zig Ziglar was one of the best motivational speakers and teachers of all time and an authority on the human potential for excellence. In this rare archival recording, Brian shares some of Zig’s most profound and timeless content and explains how his mentor’s passion and wisdom impacted his own life.
YOU WILL LEARN:
· How changing your attitude can change your life.