Why That Worked – Presented by StoryBrand.ai

Are you tired of losing sales because you’re fumbling over your words? Your customers deserve to know about your product and services – but unless you know how to communicate the value you offer, people won’t buy from you. Instead of losing sales and feeling tongue-tied, you can learn 6 strategic talking points that will help you approach sales conversations with confidence.   In today’s coaching conversation, Donald Miller continues to unpack the new The Customer if the Hero sales framework with this week's guest Jessie Daavettila, CEO & Founder of Raskana, a maternity and baby apparel brand. Jessie faces a common problem when it comes to sales: needing a cohesive, focused message about the problem her product solves. Listen in to learn 5 key talking points that will help you close your next deal, write your next email, or draft your next proposal!   Go to OnlineSalesScript.com/Podcast to access and create a SalesScript you can use to invite customers into a story. As a podcast listener, you'll also get out the bonus video series of Don teaching you how to create sales talking points that actually work!   Learn more about Jessie Daavettila and Raskana at Raskana.com.   --   TAKE THE MYSTERY OUT OF RUNNING YOUR BUSINESS WITH OUR ON-DEMAND COURSES: BusinessMadeSimple.com   SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast    YOU NEED A PLAN TO GROW YOUR SMALL BUSINESS. TAKE THE 10-MINUTE ASSESSMENT, AND YOU'LL GET A FREE, CUSTOMIZED PLAN THAT WILL OPTIMIZE YOUR SMALL BUSINESS SO IT GENERATES MORE REVENUE AND PROFIT: MyBusinessReport.com   FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

If you’re like most people, you hate being sold to – and you don’t enjoy selling to others, either! But as a small business owner, you have to sell to survive. Selling your products or services shouldn’t feel slimy or nerve-wracking. When you learn our storytelling framework for sales, you can stop pushing products and start inviting customers into a story instead.   In today’s episode, Donald Miller introduces you to the The Customer is the Hero sales framework. When trying to sell, many people make the mistake of positioning themselves as the hero. But what your customers are looking for is a guide who can help! Listen in to learn a 5-step framework that will give you talking points for every sales conversation and help you make your customer the hero while you become the trusted guide who can help them.   Go to OnlineSalesScript.com/Podcast to access and create a SalesScript you can use to invite customers into a story. As a podcast listener, you'll also get out the bonus video series of Don teaching you how to create sales talking points that actually work!   --   TAKE THE MYSTERY OUT OF RUNNING YOUR BUSINESS WITH OUR ON-DEMAND COURSES: BusinessMadeSimple.com   SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast    YOU NEED A PLAN TO GROW YOUR SMALL BUSINESS. TAKE THE 10-MINUTE ASSESSMENT, AND YOU'LL GET A FREE, CUSTOMIZED PLAN THAT WILL OPTIMIZE YOUR SMALL BUSINESS SO IT GENERATES MORE REVENUE AND PROFIT: MyBusinessReport.com   FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Are you struggling to find confidence and step out of your comfort zone at work when it comes to growing as a leader and asking for what you want? Today's guest will show you how! In this episode, Donald Miller talks with Karen Laos, author of the book Trust Your Own Voice and host of the podcast, Ignite your Confidence with Karen Laos. Karen shares practical tips on how aspiring leaders can confidently speak up and become a valuable player everyone else wants to hear from.   First, Karen encourages you not to be afraid to be the first to speak. This gets any nerves out of the way and positions you as a confident leader, even if you’re just making an observation. Second, Karen recommends using the phrase “here’s my vote” as an unapologetic, straightforward way to share an idea or recommendation. Lastly, Karen shares how being thoughtfully concise will make you stand out as a communicator. Listen now and use these strategies in your next business meeting and you'll be well on your way to becoming a leader people want to follow!   Order Karen's new book, Trust Your Own Voice, and listen to her podcast, Ignite your Confidence with Karen Laos, at KarenLaos.com.   --   TAKE THE MYSTERY OUT OF RUNNING YOUR BUSINESS WITH OUR ON-DEMAND COURSES: BusinessMadeSimple.com   SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast    YOU NEED A PLAN TO GROW YOUR SMALL BUSINESS. TAKE THE 10-MINUTE ASSESSMENT, AND YOU'LL GET A FREE, CUSTOMIZED PLAN THAT WILL OPTIMIZE YOUR SMALL BUSINESS SO IT GENERATES MORE REVENUE AND PROFIT: MyBusinessReport.com   FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Are you a leader or executive in your company? If so, you’re one of the biggest expenses in your business. You’re also one of the most sought-after people in your company. This creates a problem: you need to use your time extremely wisely, but you’re constantly being pulled in multiple directions. If you don’t learn practical strategies to protect your time, your work (and life!) will suffer from constant overwhelm and frustration.   In today’s episode, Donald Miller coaches you one-on-one from his own personal productivity and decision-making playbook so you will always know what to prioritize and what to say no to. Listen in to learn 5 strategies you can immediately use to improve your personal productivity and efficiency: 1) Let plates fall 2) Limit people’s access to you 3) Keep correspondences short 4) Get a personal assistant 5) Use a project manager. When you learn to protect your time and stop feeling guilty about it, you’ll actually get more done, escape overwhelm, and get back to growing a business (and building a life!) you can enjoy.   --   TAKE THE MYSTERY OUT OF RUNNING YOUR BUSINESS WITH OUR ON-DEMAND COURSES: BusinessMadeSimple.com   SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast    YOU NEED A PLAN TO GROW YOUR SMALL BUSINESS. TAKE THE 10-MINUTE ASSESSMENT, AND YOU'LL GET A FREE, CUSTOMIZED PLAN THAT WILL OPTIMIZE YOUR SMALL BUSINESS SO IT GENERATES MORE REVENUE AND PROFIT: MyBusinessReport.com   FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Are you struggling to adapt to a recent change in your life or business? No matter what your personality type, research shows that people move through 4 stages when a massive disruption occurs: 1) Panic 2) Adaptation 3) New Normal 4) An “I wouldn’t go back” moment where you no longer wish for the old normal. Your adaptability depends on how efficiently you can move through those four phases and how much belief you have that your “I wouldn’t go back” moment is coming.   In today’s episode, Donald Miller talks with Jason Feifer, Editor-in-Chief of Entrepreneur Magazine, a startup advisor, podcast host, and author of the new book Build for Tomorrow. Listen in to learn how you can move through unexpected changes with poise and use them as opportunities to grow and innovate.   Order Build for Tomorrow now at JasonFeifer.com/Book, Amazon or wherever you buy books.    --   TAKE THE MYSTERY OUT OF RUNNING YOUR BUSINESS WITH OUR ON-DEMAND COURSES: BusinessMadeSimple.com   SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast    YOU NEED A PLAN TO GROW YOUR SMALL BUSINESS. TAKE THE 10-MINUTE ASSESSMENT, AND YOU'LL GET A FREE, CUSTOMIZED PLAN THAT WILL OPTIMIZE YOUR SMALL BUSINESS SO IT GENERATES MORE REVENUE AND PROFIT: MyBusinessReport.com     FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

If you started a company, you probably have the personality of an entrepreneur. Which means you don’t like running day-to-day operations! Visionaries are at their best when they can dream up ideas and launch new initiatives – not when they are bogged down in the details of running an operation. It makes sense for entrepreneurs to run things for a while, but it can end up hurting your business and frustrating your team if you stay in that seat too long.   In today’s coaching conversation, Donald Miller talks to Toby Walters, Owner and founder of ChurchGear, a company that certifies and resells used AV equipment to churches. Toby knows he isn't the best operator for his business and is struggling to find someone he can trust (and pay!) to take over. Listen in as Don talks through exactly how to craft a clear job description for the role, what kind of person to look for, and how to set the relationship up for success.   Learn more about Toby Walters and his company at ChurchGear.com.   --   TAKE THE MYSTERY OUT OF RUNNING YOUR BUSINESS WITH OUR ON-DEMAND COURSES: BusinessMadeSimple.com   SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast    YOU NEED A PLAN TO GROW YOUR SMALL BUSINESS. TAKE THE 10-MINUTE ASSESSMENT, AND YOU'LL GET A FREE, CUSTOMIZED PLAN THAT WILL OPTIMIZE YOUR SMALL BUSINESS SO IT GENERATES MORE REVENUE AND PROFIT: MyBusinessReport.com     FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Are you looking to scale your startup? If you’re like most entrepreneurs, you have two major obstacles to growth: limited time and how to best differentiate your product in the marketplace. In today’s episode, Donald Miller coaches Anna Belle and Lila Mae Skidmore, owners and founders of Granola’d, a company selling gluten-free granola, through how they can scale their startup.    At only 17 and 20 years old, Lila Mae and Anna Belle are already growing their company but still need help with strategy, time management, and product positioning. Listen in to learn how being ruthlessly efficient, hiring a virtual assistant, and getting your messaging right can turn your startup into a million-dollar company – all without working 80 hours a week!   Order gluten free granola that actually tastes great at Granolad.com.   --   TAKE THE MYSTERY OUT OF RUNNING YOUR BUSINESS WITH OUR ON-DEMAND COURSES: BusinessMadeSimple.com   SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast    YOU NEED A PLAN TO GROW YOUR SMALL BUSINESS. TAKE THE 10-MINUTE ASSESSMENT, AND YOU'LL GET A FREE, CUSTOMIZED PLAN THAT WILL OPTIMIZE YOUR SMALL BUSINESS SO IT GENERATES MORE REVENUE AND PROFIT: MyBusinessReport.com     FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Did you know that your brain spends 30% of its time daydreaming? But not when your mind is engaged in a story. When you’re emotionally connected to the plot points of a story, your brain focuses fully on that story. In today’s special episode, Donald Miller presents the power of story to business students at Baylor University and teaches them how to use the art of story in the marketplace.   If you want to grow your ability to influence those around you, engage your customers, build trust, and grow your business, this episode will show you how. And be sure to share this special episode with your favorite college student!   --   TAKE THE MYSTERY OUT OF RUNNING YOUR BUSINESS WITH OUR ON-DEMAND COURSES: BusinessMadeSimple.com   SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast    YOU NEED A PLAN TO GROW YOUR SMALL BUSINESS. TAKE THE 10-MINUTE ASSESSMENT, AND YOU'LL GET A FREE, CUSTOMIZED PLAN THAT WILL OPTIMIZE YOUR SMALL BUSINESS SO IT GENERATES MORE REVENUE AND PROFIT: MyBusinessReport.com     FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Entrepreneurs are wired to constantly come up with new ideas. But sometimes creative juices can cause your business to get pulled in multiple directions, making you a jack of all trades and a master of none. Even worse, it kills your company’s potential to hone in on the products and services that actually boost revenue.   In today’s episode, Donald Miller talks with board-certified art therapist, Jocelyn Fitzgerald, about how a controlling idea can help her take advantage of the opportunities right in front of her. Don and Jocelyn discover that there’s a product she’s already selling that could massively impact her bottom line when she applies the concept of a controlling idea. Listen in to discover how a controlling idea can help you stay focused and not overlook the business opportunities right under your nose.   Learn more about Jocelyn Fitzgerald at JocelynFitzgerald.com.   --   TAKE THE MYSTERY OUT OF RUNNING YOUR BUSINESS WITH OUR ON-DEMAND COURSES: BusinessMadeSimple.com   SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast    FIND OUT WHAT’S WRONG WITH YOUR BUSINESS AND GET A CUSTOMIZED PLAN TO FIX IT: MyBusinessReport.com   FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Having trouble being seen as an authority in your niche? No matter what you’re selling, if you don’t position your products correctly, you’ll lose credibility and stunt the growth of your business. To own market share, you’re going to have to do one thing extremely well: be known for solving a very specific problem – and it may not be the problem you have in mind!    In today’s coaching conversation, Donald Miller talks with Walter & James Miltenberger, brothers and business owners who run Syft, a company serving people in the resale and flipping industry. Listen in as they discuss how being more specific about the problem they solve can build their authority and bring massive growth to their business. Find out how specificity can help you become more of an authority in your niche, too!   Learn more about Walter and James' business at Syftapp.io.   --   TAKE THE MYSTERY OUT OF RUNNING YOUR BUSINESS WITH OUR ON-DEMAND COURSES: BusinessMadeSimple.com   SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast    FIND OUT WHAT’S WRONG WITH YOUR BUSINESS AND GET A CUSTOMIZED PLAN TO FIX IT: MyBusinessReport.com   FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple