Decoded by Threado AI

🤙🏻 About the Guest -  Dani Hao is a pro at planning, organizing, and executing community events. She has worked with brands like Mutiny, Procurify, Lumen5 where she nurtured communities and handled communications.🤙🏻 About the Host - Sharath Kuruganty is the Head of the Community at @ThreadoHQ. Currently, he is building Community Champs, a tight-knit community of world-class community leaders.🤙🏻 Timestamps00:00 - Introduction to the podcast & our guest Dani02:48 - Dani's journey of becoming a community builder04:30 - Experience at Mutiny09:56 - Pros and Cons of building an invite only community15:39 - Can your content be gated?18:59 - Tips to drive pipeline from the community and how to measure it22:59 - Why events play a big role27:25 - What inspired Dani to become a community builder30:52 - Playbook for approaching events39:32 - What's next for Dani 41.37 - Outro to the podcast🤙🏻 Where to find Dani Hao - https://www.linkedin.com/in/daniellehao/🤙🏻 Where to find Sharath - https://twitter.com/5harath?s=20

🤙🏻 About the Guest -  Scott Tran is the founder of Support Driven, a community of customer support professionals. Before building this world-class support-driven community, Scott worked as a developer for a start-up in San Francisco where part of his job was to answer customer inquiries.🤙🏻 About the Host - Sharath Kuruganty is the Head of the Community at @ThreadoHQ. Currently, he is building Community Champs, a tight-knit community of world-class community leaders.🤙🏻 Timestamps00.00 - Introduction to the podcast & our guest Scott, Founder of Support Driven03.03 - Why Scott built Support Driven06.04 - The idea behind building the community and not a newsletter08.11 - The early days of bringing the first users to the community16.52 - Monetizing the community through conferences19.37 - Community initiatives in the first six to twelve months24.01 - Tips for the early days of building a community27.25 - The professional support that the members receive from the community31.14 - The philosophy of building a community first and business second41.03 - Companies doing great support and why48.32 - Skills and qualities that every support professional must have51.58 - Tips for hosting a large-scale conference59.14 - Advice on approaching sponsorships and converting them01.01.10 - Scott's support strategy for the community01.08.38 - Outro to the podcast🤙🏻 Where to find Scott Tran  - https://www.linkedin.com/in/scott-tran-188815a3/🤙🏻 Where to find Sharath - https://twitter.com/5harath?s=20

Monica Silvestre, a tech professional with over 13 years of experience in community management, discusses the power of user-generated content and the role of community managers. She shares insights on building community teams, transitioning roles, and the snowflake model of ambassador programs. The podcast also explores the importance of mental health, diversifying the stock photography industry, AI in community building, and niche communities post-COVID.

Brooke LeBlanc, founder of Edge, discusses the power of community in supporting sobriety during COVID-19. They explore navigated alcohol, mental health, and challenges faced. The chapter highlights strategies for building a strong community, including personal interactions and hiring from within. The importance of long-term thinking and iterative mindset in community building is also discussed.

🤙🏻 About the Guest - Marjorie is a community strategist with experience in building large-scale global communities. She is currently working as Director of Community at Exos a network of coaches that will steer people in the right direction. Prev she was at Product School and worked for 14+ yrs at Project Management Institute where she led a community. She also founded Community by Association a platform that offers various services to professionals focusing on building communities at non-profits. 🤙🏻 About the Host - Sharath Kuruganty is the Head of the Community at @ThreadoHQ. Currently, he is building Community Champs, a tight-knit community of world-class community leaders.🤙🏻 Timestamps00.00 - Introduction to the podcast & our guest Marjorie Anderson02.24 - How should community managers think from a product lens13.55 - What are certain frameworks that are suggested for community builders17.49 - Building communities strategically29.28 - Essential takeaways for community builders working with product teams35.44 - How to design a community strategy and measure ROI38.54 - Things to avoid while designing a strategy40.49 - Difference in building online and offline communities52.29 - Closing thoughts for community builders53.00 - Outro to the podcast🤙🏻 Where to find Marjorie Anderson   - https://www.linkedin.com/in/marjorie-anderson-she-her/🤙🏻 Where to find Sharath - https://twitter.com/5harath?s=20

🤙🏻 About the Guest - Richard Millington is the founder, author and speaker. He founded FeverBee, a community consultant agency that helps brands build online communities using data driven approach. He wrote well-known books like Build your Community, Buzzing communities. He is known for giving keynote talks around the world. Richard often shares the strategies, principles and tactics he has used to help over 300 organizations to build communities over the past decade, including Google, The World Bank, Oracle, Amazon, Autodesk, Apple, Facebook and many more.🤙🏻 About the Host - Sharath Kuruganty is the Head of the Community at @ThreadoHQ. Currently, he is building Community Champs, a tight-knit community of world-class community leaders.🤙🏻 Timestamps00.00 - Introduction to the podcast03.55 - First interaction as a community builder10.27 - Realisation of having a knack for building communities14.53 - The role of a community consultant & what it offers16.06 - Suggestions for people wanting to get into community building23.43 - Skills & roadmap in the career of a community builder32.54 - How content creation can be leveraged in community building42.18 - The story behind ‘FeverBee’46.11 - Pro-tips for becoming a community builder54.16 - Key mistakes that community consultants make01.09.29 - How to design & build a customer community successfully01.13.21 - Outro to the podcast🤙🏻 Where to find Richard Millington   - https://twitter.com/RichMillington?s=20🤙🏻 Where to find Sharath - https://twitter.com/5harath?s=20

🤙🏻 About the Guest - Kyle Hagge is a community builder, coach, founder and a podcaster. He is currently the Director of Community at Morning Brew. a modern media company that covers news from Wall St to Silicon Valley. 🤙🏻 About the Host - Sharath Kuruganty is the Head of the Community at @ThreadoHQ. Currently, he is building Community Champs, a tight-knit community of world-class community leaders.🤙🏻 Timestamps00.00 - Introduction to the podcast & Kyle Hagge03.55 - First encounter of community as a space11.54 - Importance of understanding your community15.25 - Grassroot experience of learning community from politicians20.10 - Community builders are architects and not stars23.13 - Serendipity - a secret sauce to changing your life29.06 - The Morning Brew Daily Show30.08 - What’s it like to build a community for a media empire33.55 - The morning brew accelerator program34.39 - Community initiatives at The Morning Brew38.48 - Thought behind making courses at The Morning Brew44.53 - Cross-functional strategies at The Morning Brew47.32 - Takeaways from working with Alex & Austin51.00 - The Uncertainty Failure Ownership Test53.56 - Where do community builders stumble when they build01.05.00 - Next set of initiatives at The Morning Brew01.10.00 - Outro to the podcast🤙🏻 Where to find Kyle Hagge  - https://www.linkedin.com/in/kylehagge/🤙🏻 Where to find Sharath - https://twitter.com/5harath?s=20

🤙🏻 About the Guest - Christiana Cromer is the community human who has been doing it since she was in her college. She currently works as a Community Manager at Descript where she is looking after a community of over 15,000 people on a single Discord server. She has worked earlier as a Community Marketing Manager at Coiled.🤙🏻 About the Host - Sharath Kuruganty is the Head of the Community at @ThreadoHQ. Currently, he is building Community Champs, a tight-knit community of world-class community leaders.🤙🏻 Timestamps00.00 - Introduction to the podcast03.40 - Falling in love with community building10.47 - How much being an extrovert helps in hosting events15.36 - What and who is a Community Marketing Manager23.13 - How community plays a role in building a startup & benefits it brings28.35 - Craziest community stories in Christiana’s experience working at Descript34.13 - Launching the Descript Sounding Board38.31 - How to find signals that indicate success of an initiative39.38 - Pros & Cons of launching in Public42.44 - How should community builders write their criteria of who is a power user44.51 - What does Descript do to keep the team motivated48.31 - Scaling the Discord community to 15k members53.12 - Differentiating between the noise in the community and spotting the right feedback and people56.24 - Learnings from hosting events and doing community in college1.01.28 - Closing thoughts and outro to the podcast🤙🏻 Where to find Christiana Cromer  - https://www.linkedin.com/in/christianacromer/🤙🏻 Where to find Sharath - https://twitter.com/5harath?s=20

🤙🏻 About the Guest - Krystal Wu is an experienced community professional with over seven years in the industry, She has worked as a community builder at HubSpot, Shopify, OpenSpace and Commsor and currently is working as a Sr Manager for Community & Content at ZoomInfo. 🤙🏻 About the Host - Sharath Kuruganty is the Head of the Community at @ThreadoHQ. Currently, he is building Community Champs, a tight-knit community of world-class community leaders.🤙🏻 Timestamps00.00 - Introduction to the podcast03.40 - What and who is a community marketer11.52 - What made Krystal fall in love with the idea of communities15.31 - Intersection between social media & community18.35 - Journey from starting as a support specialist to becoming a social media community manager20.48 - Best practices for people who want to do support only communities32.50 - How is building a community for consumers different from building a community for brands39.00 - How to measure success in terms of community for brands54.00 - How content plays a role in engagement1.00.00 - Things Krystal is doing completely differently at ZoomInfo that she has never done before at Shopify1.04.00 - Outro to the podcast🤙🏻 Where to find Krystal Wu  - https://www.linkedin.com/in/krystalwu🤙🏻 Where to find Sharath - https://twitter.com/5harath?s=20

🤙🏻 About the Host - Sharath Kuruganty is the Head of the Community at @ThreadoHQ. Currently, he is building Community Champs, a tight-knit community of world-class community leaders.🤙🏻 Timestamps00.00 - Introduction to the podcast & the guest02.54 - Climbing the ladder at HubSpot05.39 - Skillset that people should develop to start a community07.11 - Transition from community to operations12.58 - How to pick the right signals and put initiatives into pipeline17.27 - How to find balance when it comes to content archiving19.46 - Bringing content & engagement into the flywheel in the initial days at HubSpot21.41 - How to revive inactive members25.24 - Playbook to build a championship or a super user program28.12 - How to find your top champions in the community31.06 - Expanding the community globally at HubSpot38.20 - Some community values imbibed at HubSpot46.49 - Outro to the podcast🤙🏻 Where to find Jenny Sowyrda  - https://www.linkedin.com/in/jennifer-sowyrda/🤙🏻 Where to find Sharath - https://twitter.com/5harath?s=20