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The Business Brilliance Podcast

Latest episodes

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May 2, 2019 • 1h

Episode 6 Andrea Ivanka - Better Ways To Market to Your Customers and Serve Them Really, Really Well

"If you're doing a form of marketing because you think you should be, because its the newest hot thing, instead of it being authentic, its not going to work."   Andrea Ivanka knows how to market to your target customers authentically and powerfully. I know her. I've known her for years. And she makes marketing easy... (Somehow!) Her clients love her, they follow her, they stand by her and did I mention they love her? I did. Okay Good. Andrea is the founder of the Authentic Conversion System - ACS, which stands for "Attract, Convert and Serve." She knows how to market to people easily and effortlessly, and in such a way where they dont feel like they're being marketed to at all! Its a natural flowing conversation, whether online or offline. I know this because I am a huge fan of Andrea Ivanka!  She has created several Brilliant ways to Cross Promote her brand and services to her customers and they love her for it. Andrea broke six figures with a Wix Website. (Huh!?)  She is the creator of the Total Boss Club: The best community for women to be the boss they were meant to be!    The amazing thing about Andrea is that she is unafraid to stand in the fire with her people.  She says "Cancer is when you're committed to comfort." (Eeek! That's bad for me cuz I love comfort!) Andrea believes the right community and the right problem you're solving equals major success. Listen to this episode and try not to fall in love with Andrea! (It will be difficult!)
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Apr 9, 2019 • 56min

Episode 5 Gustavo Ortega - How To Get Over 1 Billion Views On Youtube

In this episode of The Business Brilliance Podcast, Viewer Discretion is advised! Today we talk to Gustavo Ortega! Gustavo just celebrated a major milestone! His videos have just suprassed over 1 Billion Views on YouTube. I met Gustavo in Jamaica when I was on a vacation with my family. And let me tell you, it was an interesting coincidence meeting Gustavo there. (I dont believe in coincidences and neither should you.)  I was not having a good time on the vacation with my family, due to a number of problems I wont mention here. But I was in the dumps. And along comes Gustavo and saves me! We've been in contact ever since. And he is a truly brilliant business owner! (You'd have to be to reach a big milestone like that!) Gustavo starts the episode off by initiating an intention or a prayer for the episode which I felt was powerful and humbling. He is a video producer, a filmmaker and generally joyful and successful human being. He does corporate video production, music videos, film production, documentaries and more. He is a man of God - but he is not a man of Religion. There is a difference. Tune in to the episode to hear what Gustavo has learned and discovered throughout his life and the magical experiences that led him to create a life serving a unique message. And how by following a few set principles since he was a young age, he was able to create a life of joy, of success and service to mankind. His work is powerful, creative, unique, modern and special.  Hear how he started out in a boy band and ended up as one of the world's most sought after video producers. Thank you for listening to our episode and please subscribe to catch the next one!
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Apr 2, 2019 • 52min

Episode 4 Gavin Ashley - The Subconscious Programming In Your Mind, The Key To Success Or Failure

We all have have viruses and bad/junk data in our mind that is or is not helping us achieve success. I believe it's the reason we are or are not achieving our goals and dreams. I am very passionate about this topic. That's why I had to have Gavin Ashley on the show and I felt the need to share him and his service with you. In this episode, I share about how Gavin helped me overcome my block in referrals last year. There was a time where I wasn't getting any referrals in my business and it was frustrating. He helped me get over it. Now I receive referrals every week, sometimes I ask, sometimes I don't. But I always receive referrals, thanks to the work that Gavin helped me do. In this episode I go on a couple of rants and testimonials about his service and similar services which clear out the negative programming we've accumulated in our minds and bodies over the years. "Words are the programming that code our brains." I get real honest about my family and my kids. I get a little vulnerable about my family situation and our living scenario with our teenage kids. They've been through a lot. I share about how I've used Gavin's service for my business but also with my kids...... its worked in great ways for helping them overcome their own blocks. Gavin also helped me with my own parenting when I was trying to run my business and be a good dad and step father, and it wasn't working.  I couldn't concentrate or focus and he helped me out. Highlights: I credit Gavin's work for helping me to become successful. The brain wants to heal - the brain isnt happy to be in a bad place. Our world and our success is binary. 1's and 0's. Yes' and No's. Gavin's work allows to open our minds and cellular activity to success. You project your belief systems onto the world. "My work is permission based"  - Gavin cant do anything you don't allow him to do. "Permission is desire allowed" (an aha moment I got during the episode)
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Mar 11, 2019 • 51min

Episode 3 Neil McMillan & FIFO Capital - Creative Ways to Improve Your Cash Flow You Never Thought of Before

I believe its my duty to bring great resources and valuable services to your attention that will help you as business owners. And that's why I had to interview Neil McMillan from FIFO Capital. Neil McMillan and FIFO Capital just expanded into Canada with their brilliant financing products for small, medium and large businesses. They help businesses increase cash flow and working capital by providing innovative finance solutions which the banks cant offer. FIFO Capital is founded in Australia and New Zealand and have operations the UK as well. They've funded over a billion dollars globally, providing supply chain and import finance and invoice finance solutions to help businesses expand and grow. (And sometimes stay afloat!). In this episode, we talk to Neil about all the great ways they have taken their business from idea to execution. We discuss how they have focused on their people and relied heavily on them for their success. Neil shares how that strategy had paid off and led them to create a global business that's growing. Show Notes and Highlights: Your invoices are assets. You can trade them in exchange for increased positive cash flow. Don't wait the 30, 60, 90 days to get paid - invoice finance/factor to help further your business growth! FIFO keeps creative methods and unique ways to work with businesses open. Their services are customizable  -  Use them as much or as little as you like - come and go as you please. No locked in contracts, and no exit penalties. No hidden fees. (Hints to beat your competition!) Throw away the rulebook - do what you can for your customers. Don't let "It's never been done before" stop you! That just means go ahead and do it! Its such a great product, I myself came on board as a business partner to bring it to Canadian business owners.
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20 snips
Mar 11, 2019 • 1h 11min

Episode 2 Dominic Scaffidi - How to Market Without Marketing and Attract an Abundance of Clients

Dominic Scaffidi, an innovative executive coach, shares his unique approach to attracting clients without any traditional marketing strategies. He discusses how aligning mindset with purpose can create abundant opportunities. Dominic emphasizes the importance of self-discovery and how our thoughts shape our reality. He challenges conventional coaching by advocating for clients' inner wisdom rather than providing direct answers. The conversation also explores the transformative power of embracing an abundance mindset and turning setbacks into growth experiences.
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Mar 11, 2019 • 47min

Episode 1 Mike Salisbury - How 'Throwing Caution To The Wind' Will Lead to Success

This is the very first episode of the Business Brilliance Podcast!! Thank you for tuning in! Today, we are so excited to speak to our good friend Mike Salisbury from Guelph, ON. Mike is a landscape architect and designs children's playgrounds for a living! (Imagine if you had that business!) But Mike takes a unique approach with his designs, most notably this one - which is not your typical children's playground. He also created a brilliant new form of art/portrait that really captured our attention and inspired us to commission him for a portrait of our good friend Giovanni Marsico, with a twist!  In this episode, we talk to Mike about how he got into about how Mike got into this form of new design, how he ended up designing playgrounds for children and more. By the way, did we mention he's also a City Councillor for his hometown in Guelph? We also start the episode with a powerful story of a turning point in Mike's life when his wife died and had to give a speech at his daughter's wedding. Mike gave us permission to share the story with you here.

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