
100% Real With Ruby; no #BS nutrition, fitness, fat loss, muscle, macros + mindset
Ruby Cherie (@transformxruby) brings the best guests who are not just evidence based, but experience based
we address your questions & cut the BS so you can break free of confusion
- empowering you to a LEAN, STRONG & HEALTHY LIFESTYLE
- Build muscle, strength & change your body composition - where amazing conversations happen
Mindset is usually the main thing that holds people back. here, there's nothing we hold back
there's no selling
zero BS
let's help you never have to diet again
Latest episodes

Oct 13, 2023 • 45min
291; Metabolism, adaptation, damage…consequences of dieting & crash dieting Antiwellness wank3ry with Tom Bainbridge & Ruby Cherie
End of diet maintenance = suppressed maintenance
How can deficit affect metabolic rate
Long term effects after a diet?
Muscles role? Can you explain the concept of "set point" in relation to metabolism and weight management?
Metabolic phenotypes
Crash diets can lead to severe metabolic adaptation and negatively impact long-term weight management.
Can you explain the concept of "set point" in relation to metabolism and weight management?
What's the significance of refeeding periods in preventing metabolic slowdown during a diet?
Can you share strategies to rev up metabolism post-diet to support weight maintenance?
What happens to metabolism during prolonged periods of caloric surplus or maintenance after a diet?

Oct 6, 2023 • 52min
290- Dr Gary Mendoza- Habits. forming them, keeping them. About failure & change. Do you underestimate how hard that change is?
Twitter @drgarymend
IG @drgarymendoza
Stages Of Change
@transformxruby
Habits not the forming but the maintenance of the habit; why and how
If the way you change is to replace old habits with new ones, then is change only the product of repetition?
How do you change habits and mindsets?
Power of writing to mix in the visual pathway too
Importance of environment
Mindset
Identity and how to get people in a readiness state for change in a way that they arent setting themselves up for dissapointment
If its stress & emotional eating, or comfort food
EMOTIONALLY ANCHORED GOALS
--value there is no fail only toward or away
Needs feelings
When we get sick, sad, injured, have family emergencies how do we keep that habit if there’s a break in repetition?
Can the new habit continue to be formed and stabilized in those times when the repetition is temporarily broken.
perservere
Managing it
Also, comfort food. When carbs or sweets or whatever truly does comfort in times of stress, what can replace that habit?
So is it safe to then say the mindset & identity and intention behind it is important. And why just having weightloss as a goal or unrealistic expectation is where people fall off
Health benefits -responsive
Recognise these amazing changes and progress- and how to celebrate it internally (think more positive about the changes and success/ rather than feeling like a fraud and I can't be positive about it)
But even though scales haven't moved at all in a year, and I want to lose another 10kg, but I've had so much more success elsewhere. How does someone recognise and change their thoughts as we always relate back to scales as 'success'
Mood and energy diaries
How do you feel
This can be a big reason why coaches are so important and valuable in this process - they teach you how to look for success
Progress
They help shift your mindset and inject you with confidence
This is exactly how i help my girls and you get out so much more from the process than just
Self talk
Theres this post that circulates that i hate TF out of and thats it takes 21 days or whatever to create a habit and 66 to make it automatic
I love the GOALS WILL SHIFT because this will be perfect to sum it up - as THAT IS the process and why the process is the whole damn goal
Thats life
Is there anything else you want to say about the importance of focusing on this process, on feels & habits over what we want out of them?
Q: What are the barriers to change?
Someone thinks they are ready for change
Habits don’t die
It’s a slow process
Little things at a time
They feel its not worth their time
And when life is crazy or work is crazy, (it always is and we kid ourselves saying its going to calm down)
Our brain loves easy
Yet we try to complicate things more because SM makes it look fancy
And we can do this with the way we approach food, always needing a whole new thing every single day instead of having a routine, or something on autopilot
PULL goal
FEEL like
BE LIKE
“goal”
“time”
Social media doesn’t have time
It has now now now or you are behind
Results should be a weekly metric like fuck off haha
“consciously”
Understanding yourself

Sep 29, 2023 • 42min
289- ep 11; THE MAINTENANCE EPISODE - anti wellness wank3ry - fear of losing control and gaining weight
@transformxruby
@tombainbridgecoaching
Many women often have specific concerns and fears when it comes to maintenance periods in their fitness journey. These concerns can be influenced by various factors, including societal pressures, personal experiences, and misconceptions. Here are some common fears that females may have regarding maintenance periods:
Fear of Weight Gain: One of the most common fears is that taking a break from a calorie deficit will lead to significant weight gain. Women may worry that their hard-earned progress will be lost during a maintenance phase.
Loss of Control: Some women fear that they'll lose control over their eating habits during maintenance and may struggle with overeating or emotional eating.
Body Image Concerns: Maintenance periods can trigger body image concerns. Women might worry that they won't look as lean or fit during this phase, which can be emotionally challenging.
Slower Progress: There's often a fear that taking a maintenance break will slow down their overall progress toward their fitness goals, especially if they're in a hurry to see results.
Comparison to Others: Women may compare themselves to others who appear to stay in a perpetual state of dieting or weight loss, which can create pressure to do the same.
Negative Feedback: Concerns about receiving negative feedback or criticism from peers or social circles can also play a role in these fears.
Unrealistic Expectations: Unrealistic expectations about how quickly they should achieve their fitness goals can lead to fears about maintenance periods.
the intense focus on the body in the realm of health and fitness can sometimes hold us back in various ways. Here are some of the ways this singular focus can be limiting:
Self-Worth Tied to Appearance: When our self-worth becomes closely tied to our physical appearance, it can lead to low self-esteem and body dissatisfaction. This can be emotionally taxing and hinder personal growth.
Extreme Dieting and Exercise: The desire for a certain body image can drive people to extreme dieting and exercise routines that may not be sustainable or healthy in the long term. This can lead to burnout and health issues.
Comparison and Competition: Constant comparison to others and striving to meet societal beauty standards can create a sense of competition and jealousy rather than collaboration and support within the fitness community.
Neglecting Overall Well-being: An obsession with the body can cause people to neglect other aspects of their well-being, such as mental health, emotional balance, and social connections.
Yo-Yo Dieting: The pursuit of a particular body often leads to yo-yo dieting, where individuals go through cycles of weight loss and regain, which can have negative effects on metabolism and overall health.
Exclusion and Inclusivity: It can sometimes lead to exclusivity within fitness communities, making some individuals feel unwelcome or inadequate if they don't fit a certain mold.
Overemphasis on Quick Fixes: The desire for rapid body transformations can lead to the overuse of supplements, extreme diets, and even unhealthy practices like crash dieting or excessive use of weight loss pills.
To overcome these limitations, it's crucial to shift the focus in health and fitness towards holistic well-being. This means considering not only physical health but also mental, emotional, and social well-being. Encouraging self-acceptance, body positivity, and setting realistic, sustainable goals can promote a healthier and more balanced approach to fitness. Remember that the ultimate goal should be overall health and happiness, not just a specific body shape or size.

Sep 22, 2023 • 55min
288/ The unknown self-sabotage; Are you in survival mode? Stressed out? / Paula Rastrick
If you want the Ace test for trauma just shoot me a message and ill get it to you
https://www.instagram.com/transformxruby/
Resources
Arielle schwartz - free videos & youtubes
https://www.instagram.com/mrspaularastrick
https://thebrainbodymethod.com/
Paula does EDMR online
IFS
Alot of women are in this high functioning state - trying to be everything do everything, please people, get everything right
Set unrealistic standards
Perfectionism
Repression - shut up and get on with it.
Emotional regulation and how the body knows more than we are aware of
We are too busy trying to do do do tick boxes we don't slow down to understand us
We try to suppress vs understand
To ignore vs regulate
I am an anxious person
How can this show up in our day to day lives and impact our wellbeing & quality of life
How do you help women through it?
Do you find that many women arent even aware of the state they are in because its become their normal?
Fight flight all day long
Especially post lockdown
So we are living in this survival mode
Which is why we come up against sticking points in our journey and we don't know how to get back control so we try to control our bodies
Our image
We try to fit an image to feel like we belong and relatedness
Its safe to us for some reason
So we sabotage ourselves wanting this body image that isnt the true end goal
But we can control it and we can be busy, the need to do more be more
You say this is fear based distraction and so much more -
~~~
Its almost like what are we missing in our lives to try to stay busy or fix our bodies
To control some form of our lives
Or on the other hand when things slow down
When we get a chance to rest
We then see that as an opportunity to emotionally eat
Why do women have more sensitive nervous systems
How can gut health also show up in this
Talking about how menopause can trigger this more
Pain is never about the site of pain but our perception and also how bio psycho social impacts it and thats the same with how we approach our fitness journey and how our brain and body work together in this
How does low estrogen then impact how we respond to things, how our brain responds
Why is it difficult to meditate when stressed.
Highly sensitive
What helps to calm the brain period thus is the hardest for me.
How can you teach a brain to trust itself more
Are there somatic body therapy recommendations to help feel instead of talking. I've done years of talking. I think the combination of body work would help immensely.
How to regulate nervous symptoms when experiencing trauma.
What type of therapies can help desensitised.
What practises help transition through menopause with a disregulated nervous system.
Are there herbs or supplements that can assist calming brain and nervous symptoms.
Can you flight and fight mode from trauma be constantly activated.
How can you help slow down someone who is in this go go most & what do you recommend to help desensitise to then help us regulate
INCREASE YOUR CAPACITY

Sep 15, 2023 • 32min
287 - DO YOU HAVE A FOOD SENSITIVITY? When SHOULD you detox? - ep10. Anti-Wellness Wank3ry Series. Ruby Cherie x Tom Bainbridge
The truth behind the tests as well

Sep 8, 2023 • 1h 2min
#286/ Motivation, Identity, Behaviour change & creating lasting habits - navigating expectations / Dalton Franke
www.instagram.com/daltonfranke_coaching/
www.instagram.com/transformxruby
links & studies:
Insufficient sleep undermines dietary efforts to reduce adiposity https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2951287/
https://selfdeterminationtheory.org/theory/
The stuff thats missed out - behaviour change… the mindset
The superglue to everything
It doesnt matter the results you get if you cant keep them
Skillsets
Intuitive actions & habits
People say fuck motivation - you need discipline
Starting when you arent ready
The time warp we have like when things are going crap in the moment we feel like its months and months of struggle
We also have time warp
ACT the acceptance being pivotal
Relatedness - community
unrealistic expectations, awareness & acceptance
You sent identity shifting, ambivalence
Motivation - behaviour change - strategies for goal setting and creating momentum
What holds people back from commitment
“Respect myself” but most people don't act in that way anyway
Its usually from self hate and wanting to move away from
Values - Ambivalence often arises when making important life decisions. How can someone work through ambivalence
What are some common sources of ambivalence when it comes to pursuing our goals, and how can we address them effectively?
What are some examples of change talk
Spectrum from amotivation to Intrinsic
WHY its important to them
Example of leanne saying she wanted to be confident in little clothes
She wants to feel good and be able to wear clothes without feeling like she cant pull it off or embarras herself
Its all makes sense but in the moment, we want results now, we don't care about this stuff - how do you reconcile that and break down that disconnect and unrealistic expectations or what the journey should look like
This is why i ask so many questions and i think my girls get so annoyed at how many qs i shoot back at them
How does self-acceptance play a role in achieving long-term behavior change and sustained motivation?
Can you discuss the role of self-compassion & emotional regulation for keeping people making progress and on their journey
For behavior change, especially when facing obstacles?
-------------------------
Could you explain the concept of "identity shifting" and how it relates to making lasting changes in our lives?
BECAUSE
Many people struggle with breaking old habits. What are some effective approaches for overcoming resistance to change and adopting new behaviors?
How important is accountability in the process of behavior change?
AND THEN
AND WHAT, SO WHAT, BUT WHAT
What you were doing wasnt making you happy or getting you to where you want to be
it s normal to think trying harder
Working harder
Just trying that one more
Motivation can be fleeting. What strategies can individuals use to sustain their motivation over the long term, especially when working towards personal goals within a community?
Youll
Lets talk more about actually using that coaching group community, i have my inner circle and you have yours - how can this really help with sustaining change & taking people to their next level & actualizing their goals and even more than they imagined
How can setting unrealistic expectations impact our motivation and behavior change efforts?
Can you share practical strategies for overcoming
Small wins
What are some common pitfalls people encounter when trying to maintain motivation over the long term?
How can individuals adjust their strategies to stay motivated as circumstances and priorities change?
Are there specific habits or routines that can help anchor new behaviors and prevent relapses?
Perceived effort & expectation from that VS reality

Sep 1, 2023 • 42min
#285/ Carbs, insulin Blood Glucose and CGMs/ ep 9. The Anti-Wellness Wank3ry Series Ep 7. Ruby Cherie x Tom Bainbridge
another one bites the dust
MYTHS AROUND INSULIN, SUGAR, CARBS, DIABETES, LOW CARB DIETS
etc

Aug 25, 2023 • 50min
284/ Let’s figure it out; you arent stuck. Your internal beliefs will make it into your external reality through your behaviours; Kait Ann Michelle
https://www.instagram.com/kaitannmichelle/
Our own worst enemy
We turn our emotions into actions and behaviours because its automatic
We dnt even know what those emotions are
Which is where fluffy
Food & stress eating
Emotions then become our identity because they become thoughts become things and repeated over time thats our lived reality
It always happens at night
And we try to find pleasure in our food if we don't have that joy in our lives
Shifting identity
Future pacing
Body image
We also put so much fucking pressure on ourselves
Enjoy them - wont at first but its something people always miss out in the equation
NOT EASY
Not being happy or confident isnt an easy way to live either, its living life with your handbrake on
Do hard things and you build confidence, HAY I CAN DO THIS
No = 1 thing
Yes = no to everything else
Metrics - numbers, how do you then measure progress after that
Using the scale to justify our pass or fail
Thinking getting to this outcome will make them happy etcetc
Impatience
Putting all their value on weightloss & always needing to be in a deficit or leaning up
Never giving our bodies a chance to thrive You cant have balance in fatloss and thats why you don't live in fatloss
Theres always something that isnt balanced - our version of balance is always changing

Aug 19, 2023 • 33min
#283/ Body fat machines & other aesthetic measures are FOOLING you/ EP 8 The Anti-Wellness Wank3ry Series Ruby Cherie x Tom Bainbridge
let us know what you think of this podcast
it gets into the juice of it about 15 mins in!

Aug 11, 2023 • 1h 15min
#282/ Building a SUCCESS mindset, getting better LASTING outcomes, charging your batteries & whats needed to WIN longterm; Dr Josh Smith
Mindset for success, getting better outcomes that last, charging your batteries & the one thing you need to WIN longterm; Dr Josh Smith
@drj.smith
@transformxruby
When to know when youre past your limit & how to
importance of setting me time as much as you schedule everything else in me time is just as important
what is the best way to nurture yourself mentally?
….if you don't know who YOU are
You end up living for others
Having otehhr peoples goals that arent your
Cell phone - battery saving
How we act knowing that
-----> relate to body as well
If you don't put you first and you sacrifice that for the kids
Low energy for kids? Is that your best
Parent influence
_____________________
Perfect and ideal is different for everyone - its a lens and perception
In the same environment people have 2 diff experiences depending on so many tother things
Felt crap at that goal , nevr felt enough
What do you have to do to get into the blue category
Grey things you cant click
Starting energy is usually alot harder - make it easier
One mistake, one error, does not have to compound and take on a life of its own. We have a tendency to see a mistake or bad choice as binary, this all-or-nothing success or failure. And once we register failure, there is decreased motivation to make good/healthy choices.
All or nothing
Living in congruence = better results that last
Many times peoples goals arent their own
The feelings around changing your mind
Life is a series of choices. And theyre small
But in the moment everything always feels so big
Even bigger when you struggle
How to alter mindset around not drowning decisions, despite what you feel the size is
but being able to break them down into more manageable steps 👣
We also overemphasise what we don't see in ourselves with what we overemphaze with them
Neuroplasticity
Awareness
If you have a history of making errors
Of struggling
This becomes a BIGGER role
this too we all expect too much too fast and the expectations and perfectionism thing, like be real with what’s achieveale
If you spend so much time focused on all that went wrong, all that you don't like. Etcetc, you will have a negative experience and not even realise or notice the things that ARE happening for you and good things
So you wont enjoy any of the experience
Boundaries especially in relationships, with partners & their families
Especially when they arent on the same path as you / Journey as you
what is something to work towards learning every day?
any tips or advice for 'letting go of what you're not in control of'?
Sunk cost eff
1:05
1.07
→
also body checking and how what you put out there is heard by the universe and your body & how it can impact your progress