
Private Practice Owners Club
Hosted by Nathan Shields who sold his PT clinics for 3x the national average!Do you own a physical therapy practice? If so, you know that running a successful business is no easy feat. There are so many challenges to overcome, from marketing and billing to recruiting, hiring and managing staff. Sometimes it feels like you're a one-man (or woman) army.That's where the Physical Therapy Owners Club podcast with host, Nathan Shields, comes in. We're here to help you know you're not alone. This podcast is meant to help you navigate the challenges of owning a PT practice and achieve greater profits, freedom, and the goals you set forth when you opened your clinc.In each episode, we'll talk to successful physical therapy owners about their experiences and share their insights on how to best run a PT clinic. Here are some examples of the Physical Therapy Owners Club Podcast's Topics & Highlights:1. Unveiling the Secrets of Successful Clinic OwnersWe delve into the minds of highly successful physical therapyclinic owners. Discover the essential traits, habits, and strategies that setthem apart from the competition. Get ready to unlock the secrets to building athriving practice that stands the test of time.2. Mastering the Art of Marketing for PT ClinicsWe bring you marketing gurus who have successfully harnessed thepower of digital and traditional marketing to grow their physical therapybusinesses exponentially. From social media strategies to community outreach,you'll gain valuable insights that will revolutionize your clinic's marketinggame.3. Building a Dream Team: Recruiting, Hiring, and On-Boarding/Training PhysicalTherapists and Top TalentYour team is the backbone of your practice's success. Learn fromHR experts and seasoned clinic owners as they spill the beans on effective recruitingand hiring practices, fostering a positive culture, and retainingtop-notch talent for the long haul.4. Mindset and Leadership for Clinic OwnersThe journey of a physical therapy practice owner is not withoutchallenges. Explore the power of a growth mindset, leadership development, andovercoming common entrepreneurial obstacles to lead your clinic confidentlytoward success.5. Scaling Up: Expanding Your Clinic's FootprintDreaming of expanding your physical therapy business? Weโllexplore growth opportunities, opening multiple locations, and franchisingmodels for ambitious clinic owners aiming to take their practices to newmarkets.6. Financial Strategies for Sustainable GrowthFinancial health is critical for the long-term success of anybusiness. Tune in as financial experts share practical tips to manage yourclinic's finances efficiently, navigate insurance complexities, and maximizeprofitability without compromising patient care.7. Embracing Technology for Enhanced Patient CareWith technology advancing at lightning speed, learn how toharness cutting-edge tools, telehealth solutions, and software to optimizepatient outcomes and streamline your clinic's operations. We'll explore thelatest tech trends reshaping the physical therapy landscape.8. Navigating the World of Healthcare LegislationHealthcare legislation can be a maze of complexities thatsignificantly impact your practice's operations and profitability. Joinindustry experts as they break down the latest regulations, provide compliancetips, and share best practices to stay ahead of the curve and optimize yourclinic's performance.9. Nurturing Patient Relationships and Boosting Customer LoyaltyWord-of-mouth marketing remains one of the most potent tools forgrowing your clinic. Discover the art of patient engagement, improving patientexperiences, and cultivating lasting relationships to build a fiercely loyalcustomer base.10. Success Stories: Inspiring Case Studies from PT PracticeOwnersIf you're looking for a podcast that can take your physical therapy practice to the next level, the PT Owners Club wil do it! Join us on Facebook Group, too!
Latest episodes

Apr 15, 2025 โข 55min
How Sales Creates Movement Inside Your Business With Jerry Durham
Struggling to break through the revenue ceiling in your private practice? What if ๐๐ผ๐ ๐ฐ๐ผ๐๐น๐ฑ ๐๐๐ฒ ๐๐ฎ๐น๐ฒ๐ ๐ป๐ผ๐ ๐ท๐๐๐ ๐๐ผ ๐ฏ๐ผ๐ผ๐๐ ๐ฝ๐ฟ๐ผ๐ณ๐ถ๐๐, but ๐๐ผ ๐ฐ๐ฟ๐ฒ๐ฎ๐๐ฒ ๐บ๐ผ๐บ๐ฒ๐ป๐๐๐บ ๐๐ต๐ฎ๐ ๐ฑ๐ฟ๐ถ๐๐ฒ๐ ๐๐ผ๐๐ฟ ๐ฒ๐ป๐๐ถ๐ฟ๐ฒ ๐ฃ๐ฟ๐ฎ๐ฐ๐๐ถ๐ฐ๐ฒ ๐ณ๐ผ๐ฟ๐๐ฎ๐ฟ๐ฑ?โIn this powerful episode, Adam and Jerry dive deep into how mastering sales can transform your private practice into a thriving, predictable, and profitable Practice. Youโll discover why sales isnโt just about closing dealsโ ๐ถ๐โ๐ ๐ฎ๐ฏ๐ผ๐๐ ๐ฐ๐ฟ๐ฒ๐ฎ๐๐ถ๐ป๐ด ๐บ๐ผ๐๐ฒ๐บ๐ฒ๐ป๐, ๐ฐ๐ผ๐ป๐๐ถ๐๐๐ฒ๐ป๐ฐ๐, ๐ฎ๐ป๐ฑ ๐ถ๐บ๐ฝ๐ฎ๐ฐ๐.โWhether youโre a seasoned practice owner or just starting out, youโll learn practical strategies to implement immediately. Get ready to redefine the way you think about sales and unlock new growth opportunities for your practice.โTune in and Learn:๐ฆ๐ฎ๐น๐ฒ๐ ๐ถ๐ ๐๐ต๐ฒ ๐ฒ๐ป๐ด๐ถ๐ป๐ฒ ๐ผ๐ณ ๐ฃ๐ฟ๐ฎ๐ฐ๐๐ถ๐ฐ๐ฒ ๐ด๐ฟ๐ผ๐๐๐ต โ Without consistent sales, your practice will struggle with stagnation and unpredictability.๐๐๐ถ๐น๐ฑ๐ถ๐ป๐ด ๐๐ฟ๐๐๐ ๐ฑ๐ฟ๐ถ๐๐ฒ๐ ๐ต๐ถ๐ด๐ต๐ฒ๐ฟ ๐ฐ๐ผ๐ป๐๐ฒ๐ฟ๐๐ถ๐ผ๐ป๐ โ The key to successful sales is establishing genuine trust with potential clients, making it easier to close deals.๐๐ผ๐ป๐๐ถ๐๐๐ฒ๐ป๐ฐ๐ ๐ฐ๐ฟ๐ฒ๐ฎ๐๐ฒ๐ ๐บ๐ผ๐บ๐ฒ๐ป๐๐๐บ โ Regular, repeatable sales systems fuel long-term growth and stability.๐ฌ๐ผ๐๐ฟ ๐ผ๐ณ๐ณ๐ฒ๐ฟ ๐บ๐๐๐ ๐๐ผ๐น๐๐ฒ ๐ฎ ๐ฐ๐น๐ฒ๐ฎ๐ฟ ๐ฝ๐ฎ๐ถ๐ป ๐ฝ๐ผ๐ถ๐ป๐ โ Practices that tailor their services to directly address client challenges win more Practice.๐ฆ๐ฐ๐ฎ๐น๐ถ๐ป๐ด ๐๐ฎ๐น๐ฒ๐ ๐ฟ๐ฒ๐พ๐๐ถ๐ฟ๐ฒ๐ ๐น๐ฒ๐ฎ๐ฑ๐ฒ๐ฟ๐๐ต๐ถ๐ฝ, ๐ป๐ผ๐ ๐ท๐๐๐ ๐๐ฎ๐ฐ๐๐ถ๐ฐ๐ โ True growth comes from building a team that sells effectively, not relying solely on the ownerโs efforts.โIf youโre ready to turn sales into a growth engine for your private practice, this episode is a must-listen. Learn how to create a system that generates steady leads, closes more deals, and builds unstoppable momentum.โ๐ฉ๐ถ๐๐ถ๐ ๐ผ๐๐ฟ ๐๐ถ๐ป๐ธ๐๐ฟ๐ฒ๐ฒ for Coaching Services, a Free KPI Dashboard, our Facebook Group, and Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsโ๐๐ผ๐๐ฒ ๐๐ต๐ฒ ๐๐ต๐ผ๐? Subscribe, rate, review, and share! https://ppoclub.comWant to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/

Apr 4, 2025 โข 36min
Recruiting: Offensive Hiring Vs. Defensive Hiring Changes The Game with Adam Robin
Are you constantly scrambling to fill staff vacancies or dealing with unexpected turnover? What if you could proactively build a dream team that drives growth, instead of constantly playing defense?Nathan and the guest, Adam Robin, dive into the powerful distinction between offensive hiring and defensive hiring - a concept that can radically transform how you build and scale your Private Practice. Youโll discover why most practice owners unknowingly fall into the defensive hiring trap, which keeps them in a cycle of reaction and instability.โAdam shares actionable strategies to help you get ahead of the hiring curve, attract top talent, and create a sustainable, growth-driven team. Whether you're struggling with staff retention or looking to expand, this episode will give you the tools to build a team that drives your practice forward.Episode Highlights:Offensive Vs Defensive Hiring: Learn the core difference between hiring out of desperation and strategically building a proactive talent pipeline.The Cost of Reactive Hiring: Discover how last-minute, defensive hires hurt your practiceโs culture, patient care, and bottom line.Building a Talent Bench: Gain practical tips for creating a roster of pre-vetted candidates so youโre never caught off guard.The Mindset Shift You Need: Understand why hiring before you โneedโ someone is the key to scaling without burnout.Retention Through Culture: Get actionable strategies to create a work environment that keeps your top talent engaged and committed.Stop hiring in panic mode. Instead, build a practice that attracts and retains top-tier talent effortlessly.โVisit our Linktree for Coaching Services, our Free KPI Dashboard, the PPO Club Facebook Group, and Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsโLove the show? Subscribe, rate, review, and share! https://ppoclub.com/Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/99.5% of successful owners interviewed on this podcast have at one time or another leveraged a business coach to improve their business. Private Practice Owners Club is coach you need - ppoclub.com

Mar 25, 2025 โข 24min
The Truth About Scaling What No One Tells You About Growth
Scaling your practice should bring you more freedomโnot more stress. Yet, for many practice owners, scaling often feels like running faster on a never-ending treadmill. Why is that?โIn this episode, Adam Robin reveals the raw, unfiltered truth about scaling a private practice. He shares why so many practice owners hit a growth ceiling, feel overworked, and lose sight of the freedom they once dreamed of.โEpisode Highlights:Why practices hit a ceiling: Discover the common roadblocks that stall growth and how to break through them.The three biggest scaling myths: Learn why more revenue doesnโt have to mean more work, why doing more keeps you stuck, and why you arenโt the only one who can do things right.Adamโs three-step framework for scaling: Master time audits, build scalable systems, and develop leadership that multiplies your impact.How to leverage systems and people: Gain practical insights on building automated systems and empowering your team to run the business without you.The power of financial clarity: Understand how knowing your numbers reduces emotional decision-making and helps you scale smarter, not harder.โWhether you're just starting or looking to expand, this episode offers practical strategies to help you scale effectively without sacrificing your time, health, or sanity.โTune in to learn how to build a practice that grows while you enjoy more freedom, profitability, and peace of mind.โVisit our Linktree for our ๐๐ผ๐ฎ๐ฐ๐ต๐ถ๐ป๐ด ๐ฆ๐ฒ๐ฟ๐๐ถ๐ฐ๐ฒ๐, ๐๐ฟ๐ฒ๐ฒ ๐๐ฃ๐ ๐๐ฎ๐๐ต๐ฏ๐ผ๐ฎ๐ฟ๐ฑ, ๐๐ฎ๐ฐ๐ฒ๐ฏ๐ผ๐ผ๐ธ ๐๐ฟ๐ผ๐๐ฝ, ๐ฎ๐ป๐ฑ ๐๐ป๐ป๐๐ฎ๐น ๐ฆ๐๐ฟ๐ฎ๐๐ฒ๐ด๐ถ๐ฐ ๐ฃ๐น๐ฎ๐ป๐ป๐ถ๐ป๐ด ๐ฆ๐ฒ๐ฟ๐๐ถ๐ฐ๐ฒ๐: https://go.ppoclub.com/linktree-podcastsโLove the show? Subscribe, rate, review, and share! https://ppoclub.com/Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/

Mar 18, 2025 โข 42min
Establishing Bonus Programs That Incentivize Productivity With Tracy Bond, Coach Of PPO Club
Tracy Bond has successfully expanded her practice from three to five clinics while stepping away from day-to-day operationsโan achievement that speaks volumes about her leadership. Today, she reveals how implementing a structured bonus program skyrocketed staff productivity, improved retention, and increased profitability.โIn this episode of the Private Practice Owners Club Podcast, Nathan Shields welcomes Tracy Bond, a seasoned private practice owner and head coach at the Private Practice Owners Club.โEpisode Highlights:Why Tracy waited two years before introducing bonusesโand how it changed everything.The key metrics that determine whether a bonus program is financially viable.How to get staff buy-in and avoid resistance when rolling out a new incentive structure.The critical mistake most practice owners make when setting bonus amounts.How front desk, billing, and clinical staff can all be incentivized effectively.โWhether you're just starting or looking to refine your incentives, this conversation will help you craft a program that works for your practice.โReady to build a practice that runs without you being in the trenches every day?Visit our Linktree for Coaching Services, our Free KPI Dashboard, and more: https://go.ppoclub.com/linktree-podcastsโLove the show? Subscribe, rate, review, and share! https://ppoclub.com/Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/

Mar 11, 2025 โข 41min
Your Cash Flow Issues Have Nothing To Do With Money With Adam Robin
Nathan and Adam dig into the underlying causes, from leadership identity to scalable financial systems, and provide actionable insights to help you regain control. If youโve ever felt overwhelmed by your finances, this conversation will change how you see your business forever.โIn this episode of Private Practice Owners Club Podcast, join Nathan Shields and Adam Robin as they tackle one of the most common challenges private practice owners face: cash flow issues. But hereโs the twistโcash flow isnโt the actual problem; itโs just a symptom.โTune in and discover how to turn financial stress into financial confidence. ๐๐ฎ๐๐ต ๐ณ๐น๐ผ๐ ๐ถ๐ ๐ฎ ๐๐๐บ๐ฝ๐๐ผ๐บ, ๐ป๐ผ๐ ๐๐ต๐ฒ ๐ฐ๐ฎ๐๐๐ฒ โ Learn why financial struggles often stem from leadership, mindset, and operational inefficiencies rather than a lack of revenue.โ๐ง๐ต๐ฒ ๐ถ๐ฑ๐ฒ๐ป๐๐ถ๐๐ ๐๐ต๐ถ๐ณ๐ ๐๐ผ๐ ๐ป๐ฒ๐ฒ๐ฑ ๐๐ผ ๐บ๐ฎ๐ธ๐ฒ โ Owners must transition from being therapists to true business leaders who take full ownership of financial health.โ๐๐ผ๐ ๐๐บ๐ฎ๐น๐น ๐๐๐ฒ๐ฎ๐ธ๐ ๐ฐ๐ฟ๐ฒ๐ฎ๐๐ฒ ๐บ๐ฎ๐๐๐ถ๐๐ฒ ๐ณ๐ถ๐ป๐ฎ๐ป๐ฐ๐ถ๐ฎ๐น ๐ถ๐บ๐ฝ๐ฎ๐ฐ๐ โ Implementing small changes in over-the-counter collections, billing, and scheduling can dramatically boost profitability.โ๐ช๐ต๐ ๐ธ๐ป๐ผ๐๐ถ๐ป๐ด ๐๐ผ๐๐ฟ ๐ป๐๐บ๐ฏ๐ฒ๐ฟ๐ ๐ถ๐ ๐ป๐ผ๐ป-๐ป๐ฒ๐ด๐ผ๐๐ถ๐ฎ๐ฏ๐น๐ฒ โ If you donโt know your financial KPIs, youโre flying blind. Learn how tracking key metrics can transform your bottom line.โ๐ง๐ต๐ฒ ๐ฝ๐ผ๐๐ฒ๐ฟ ๐ผ๐ณ ๐ฑ๐ฒ๐ฐ๐ถ๐๐ถ๐๐ฒ ๐น๐ฒ๐ฎ๐ฑ๐ฒ๐ฟ๐๐ต๐ถ๐ฝ โ Hear real stories of practice owners who turned things around by stepping into their role as true decision-makers.โItโs time to stop blaming cash flow and start fixing the root causes. Take ownership, shift your mindset, and implement the strategies shared in this episode.โNeed help? Visit our Linktree for our Coaching Services, Free KPI Dashboard, Facebook Group, and Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsWant to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/

Mar 4, 2025 โข 41min
Leadership Development - Step 1 in Becoming a Leader with Adam Robin
Nathan and Adam explore the crucial first step to becoming a better leader: self-leadership. They share personal stories, lessons they've learned along the way, and practical advice to help you become the leader your team deserves.โHereโs what youโll learn from this episode:Why good leadership begins with you and how improving yourself can benefit your entire team.โThe three key aspects of self-leadership: understanding yourself, managing your actions, and recognizing your emotions. How to change from a divided mentality to a leadership approach that motivates and unites your team.โEasy daily habits that can improve your leadership skills and support your well-being as a business owner.โThe common mistake many practice owners make when trying to nurture new leaders, and how to steer clear of it.โIf you often feel overwhelmed by the weight of running your practice, this episode is perfect for you. Embrace your leadership role with confidence, clarity, and the right mindset to build a successful team!โReady to enhance your leadership skills? Check out our Linktree for Coaching Services, a Free KPI Dashboard, a Facebook Group, and our Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsโEnjoying the podcast? Donโt forget to subscribe, rate, review, and share! https://ppoclub.com/

Feb 25, 2025 โข 23min
How To Ensure Your New Patient Arrives, Pays, And Stays
Are patient no-shows disrupting your practice? When every patient arrives on time, your business thrives. Learn how to reduce cancellations, improve patient commitment, and ensure consistent revenue flow.In this episode of the Private Practice Owners Club Podcast, host Adam Robinโformer physical therapist turned multi-clinic operatorโshares the exact systems he used to build a thriving practice with over 40 team members. Discover proven strategies to optimize front desk operations, enhance patient engagement, and streamline appointment retention.Episode Highlights:โข Equip your front desk with powerful sales scripts that turn referrals into loyal patients. โข Set clear patient expectations to build trust and reduce last-minute cancellations. โข Train your team to communicate treatment value and secure patient commitment. โข Use automated reminders to minimize no-shows and keep patients engaged. โข Track key metrics like arrival rates to refine your processes and boost profitability.A thriving practice starts with a strong system. If youโre tired of last-minute cancellations and want to scale your business, visit our Linktree for Coaching Services, Free KPI Dashboard, Facebook Group, and Annual Strategic Planning.Love the show? Subscribe, rate, review, and share! ppoclub.comWant to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/

Feb 20, 2025 โข 45min
Adam's '3 Things I Learned in 2024': Delegation, Sales, and Leadership Development
Join Nathan Shields and Adam Robin as they explore some key ideas that came from Adam's experiences while expanding to his third clinic. Adam, who has a lot of experience as a physical therapy practice owner, talks about both the challenges he faced and the breakthroughs he achieved.โEpisode Highlights:Delegate to Elevate: Letting go of some of your patient care responsibilities can be tough, but it's crucial for growing your practice. By delegating tasks, you can focus on more important work that helps your practice move forward.โTime is Your Most Valuable Asset: Itโs important to manage your time wisely. Prioritizing how you spend your time can make a big difference in balancing work and personal life while also helping your business grow.โMastering Sales Skills: Many practices think they have a marketing issue, but often the real problem is in sales. Adam explains how to train your team to connect with potential clients and keep them coming back.โLeadership Development is Key: Having a strong leadership team is essential for growth. Adam discusses how you can find and nurture leaders within your practice, helping to create a culture of development and accountability.โOutsourcing Isnโt Always the Solution: Simply throwing money at problems wonโt fix them. Instead, Adam stresses the need to enhance your own mindset and skills to create real change in your practice.โAdamโs insights are incredibly valuable for anyone running a Private Practice, whether you're just getting started or managing several locations. This episode is filled with practical tips to help you grow your practice more efficiently and effectively.โAre you ready to elevate your private practice? Visit our Linktree for our Coaching Services, Free KPI Dashboard, Facebook Group, and Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsโLove the show? Subscribe, rate, review, and share! https://ppoclub.com/

Feb 11, 2025 โข 40min
From Treating 50 Hours to 0 Hours and Opening a Second Location with Steve Edwards
What if you could transition from treating patients 50 hours a week to zero hoursโwhile successfully opening a second clinic? Steve Edwards, a seasoned physical therapist with 27 years of experience, accomplished just that.โIn this episode of the Private Practice Owners Club podcast, host Adam Robin welcomes Steve Edwards, the founder of Achieve Physical Therapy in Las Vegas. Steve shares his journey from being caught in the daily grind of patient care to building a thriving multi-clinic practice.โEpisode Highlights:โ๐ง๐ต๐ฒ ๐ฃ๐ผ๐๐ฒ๐ฟ ๐ผ๐ณ ๐๐ผ๐ฎ๐ฐ๐ต๐ถ๐ป๐ด: Steve attributes his success to working with a coach who helped him break free from old habits and focus on growth.โ๐ง๐ต๐ฒ "๐๐ถ๐ธ๐ฒ ๐ ๐ฒ" ๐ฃ๐ฟ๐ผ๐ด๐ฟ๐ฎ๐บ: Discover how Steve created a system that ensures his therapists provide the same high-quality care he delivers, enhancing patient satisfaction and retention.โ๐๐ถ๐ป๐ฎ๐ป๐ฐ๐ถ๐ฎ๐น ๐๐ผ๐ป๐ณ๐ถ๐ฑ๐ฒ๐ป๐ฐ๐ฒ: Learn how Steve overcame his fear of finances and used data to make bold decisions, such as hiring new therapists and stepping back from direct patient care.โ๐๐ฒ๐ฎ๐ฑ๐ฒ๐ฟ๐๐ต๐ถ๐ฝ ๐๐ฒ๐๐ฒ๐น๐ผ๐ฝ๐บ๐ฒ๐ป๐: Steve discusses how he is cultivating future clinic directors by investing in leadership training and mentorship programs.โ๐ฆ๐ฐ๐ฎ๐น๐ถ๐ป๐ด ๐๐ผ ๐ฎ ๐ฆ๐ฒ๐ฐ๐ผ๐ป๐ฑ ๐๐น๐ถ๐ป๐ถ๐ฐ: Get an inside look at Steveโs plan to open a second location, including how he is preparing his team and systems for this expansion.โDon't miss this episode of the Private Practice Owners Club Podcast! If you are a practice owner looking to scale your business, this episode is filled with actionable insights and strategies to help you grow and reclaim your time.โVisit our Linktree for our Coaching Services, Free KPI Dashboard, Facebook Group, and Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsโLove the show? Subscribe, rate, review, and share! https://ppoclub.com/

Feb 4, 2025 โข 38min
How A Strategic And Professional Brand, Website, And Marketing Strategy Elevates Your Clinic With Corey Hiben
Ever feel like your marketing strategies are throwing spaghetti at the wall and hoping something sticks?โIn this episode of the Private Practice Owners Club podcast, Nathan Shields welcomes Corey Hiben, founder of AndroBrand, to discuss the critical marketing tactics that can transform your Private Practice from struggling to thriving.โCorey shares his journey from a frustrated healthcare professional to a marketing expert who helps practitioners build powerful, patient-attracting brands.โEpisode Highlights:โ๐ง๐ต๐ฒ ๐ ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด ๐ ๐๐๐ต: Simply having a website won't magically bring patients. Focus first on your immediate network and warm contacts who already know, like, and trust you.โ๐ง๐ต๐ฒ ๐ฃ๐ฟ๐ผ๐ณ๐ถ๐น๐ฒ ๐ผ๐ณ ๐ฌ๐ผ๐๐ฟ ๐ฃ๐ฟ๐ฎ๐ฐ๐๐ถ๐ฐ๐ฒ: Most practice owners miss this free, easy-to-use tool that can dramatically improve your local search visibility and attract new patients.โ๐ง๐ต๐ฒ "๐ก๐ถ๐ฐ๐ต๐ฒ ๐๐ผ๐๐ฟ๐ด๐น๐ฎ๐๐" ๐๐ฝ๐ฝ๐ฟ๐ผ๐ฎ๐ฐ๐ต: Give yourself the grace to start broad, then gradually narrow your focus as you understand your ideal client avatar and develop specialized expertise.โ๐ฆ๐๐ฐ๐ฐ๐ฒ๐๐ ๐ง๐ฎ๐ธ๐ฒ๐ ๐ง๐ถ๐บ๐ฒ: Expect a long journey to build a truly successful practice. Invest in coaching or mentorship to accelerate your growth and avoid repeating the same unproductive year.โ๐ง๐ต๐ฒ ๐๐๐บ๐ฎ๐ป ๐๐
๐ฝ๐ฒ๐ฟ๐๐ถ๐๐ฒ: While AI can help with ideation, professional website design and marketing strategy requires a deep understanding of your unique business goals and target market.โDon't miss this episode of the Private Practice Owners Club Podcast โ whether you're just starting out or looking to expand, Coreyโs insights on consistency and strategic targeting can make big changes to your Private Practice.โVisit our Linktree for our Coaching Services, Free KPI Dashboard, Facebook Group, and Annual Strategic Planning Services: https://go.ppoclub.com/linktree-podcastsWant to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
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