The Business Storytelling Podcast

Trappe Digital LLC
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Aug 23, 2021 • 27min

397: Using the halo effect to build your brand

Erin Blaskie shares how brands - including new and emerging ones - can partner with established influencers and brands to help them and also their own brand. Let's just say they take you under their wings - I mean, their halo. Join us for this insightful discussion. Connect with Erin here: https://www.erinblaskie.com/
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Aug 19, 2021 • 27min

396: Can your business offer a subscription service? Chances are it can...

Chris George joins me on this episode to get us the answer to this question. I was surprised to find out what types of businesses can offer subscriptions. Way more than I expected! Chris is a co-founder and chairman of the Subscription Trade Association. We discussed:  The history and future of the subscription industry  How businesses can use subscriptions  Giving back And more… Find out more about the Subscription Trade Association here: https://subta.com/ Watch the video version of this episode here: https://twitter.com/CTrappe/status/1428088037641048064?s=20 (This episode was produced by Trappe Digital with support by Chris George and team.)
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Aug 14, 2021 • 28min

395: How do you actually amplify B2B content?

James Tennant of Converge joins me on this live recording of the Business Storytelling Show to discuss content amplification in B2B specifically. Join us.   Check out James' company here: https://lnkd.in/ec_478t
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Aug 7, 2021 • 56min

394: The Ultimate Guide to B2B Sales Team Success

Set your team up for success with our guide to overcome obstacles common to all sales teams and consistently grow revenue.  Join our expert panel as they discuss:  Overcoming challenges that sales team face The best ways to grow revenue The sales and marketing alignment Top tips for sales team success   Presented by Web Insights.
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Jul 31, 2021 • 28min

393: The importance of ongoing practice to evolve your marketing storytelling

Anne Janzer joins me on this episode of the Business Storytelling Show to discuss the topic.   Join us and check out her latest book here: https://amzn.to/366iSWx
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Jul 24, 2021 • 28min

392: How to actually change the status quo

Status-quo breaker Allyson Strowbridge joins me on this livestream to discuss the topic.   When has the status quo held you back?  Join us. Check out her company at this link: https://lnkd.in/eQuPsFu
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Jul 17, 2021 • 26min

391: Teenage waste brand - How brands grow up

Author Evelyn Starr joins me on this livestream to talk about how brands must develop.  Join us.   Grab her book on the topic here:  https://amzn.to/3vmoc2t
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Jul 15, 2021 • 33min

390: The Velocity Mindset with Ron Karr

Ron joins Christoph on this live recording of the Business Storytelling Podcast to discuss his book "The Velocity Mindset."  "Everyone knows what qualities define a good leader, but how many of us know what steps to take to become that great leader?"   Check out his book here: https://amzn.to/3v5TOd6  And join us for the conversation.
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Jul 13, 2021 • 28min

389: How to use the space and gear you have to look the best

Host and Producer Junaid Ahmed joins me on this live recording of the Business Storytelling Show to discuss the topic.  Join us.    Connect with Junaid: https://www.linkedin.com/in/superjunaid/ For previous episodes: https://lnkd.in/eiUSn7h
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Jul 11, 2021 • 19min

388: How brands can create virtual reality content

Creating virtual reality videos is easier than ever. In this episode I talk about how to make the most of the existing technology. All products can be found here: https://amzn.to/3upQMiK

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