The Business Storytelling Podcast
Trappe Digital LLC
Top content marketer Christoph Trappe and guests share tips on connecting better with buyers. Named a Top 5 storytelling podcast, a Top 125 podcast to listen to in 2025, and a Top 1.5 percent podcast in the world.
A million downloads and counting. Listened to and watched in 100-plus countries. Available on all major podcast channels, live and DBTV.
Guests have included:
Joe Pulizzi
Michael Brenner
Kristina Podnar
Scott Brinker
Seth Godin
Barry Schwartz
... and more.
Produced by Trappe Digital LLC.
Sponsorship bookings: https://www.christophtrappe.com/sponsored-podcast-booking
A million downloads and counting. Listened to and watched in 100-plus countries. Available on all major podcast channels, live and DBTV.
Guests have included:
Joe Pulizzi
Michael Brenner
Kristina Podnar
Scott Brinker
Seth Godin
Barry Schwartz
... and more.
Produced by Trappe Digital LLC.
Sponsorship bookings: https://www.christophtrappe.com/sponsored-podcast-booking
Episodes
Mentioned books
Sep 24, 2021 • 28min
407: Author chat: Exit Rich - planning your business sale from the start
Michelle Seiler Tucker joins me on this show to discuss the topic. Grab her book "Exit Rich" here: https://amzn.to/3u2vLMp
This episode is produced in partnership with Seiler Tucker. https://seilertucker.com/
Sep 22, 2021 • 28min
406: Why businesses should consider a branded magazine
Luke Acree, of remindermedia.com, joins me to discuss the topic. Read an article on the topic here: https://authenticstorytelling.net/print-magazine-for-brand-marketing/
Sep 21, 2021 • 27min
405: Shep Hyken's new book: "I'll be back."
Shep's new book is out today and he joined me on this episode to talk about the difference between repeat and loyal customers. Mind blown! Listen in.
Grab the book here: https://amzn.to/3m1k6vB
Sep 14, 2021 • 27min
404: Every space has a story - a chat with Martha Weidmann
Martha Weidmann is CEO and co-founder of NINE dot ARTS and joins me on this episode to discuss how art and immersive experiences can be used as a visual storytelling tool for all brands and people.
Join us.
Connect with her company here: https://ninedotarts.com/
Sep 8, 2021 • 29min
403: Is Racket.com the next big audio social network?
I've been recording some Rackets - 9-minute audio clips - on the network myself. It's kind of like a mini podcast and others can respond with voice messages. Let's find out what this new network is all about. I'm joined by Matthew Guay, founding editor at Racket. Join us.
Connect with me on Racket here: http://racket.com/ctrappe
Sep 5, 2021 • 28min
402: Why you must understand AI to further your career
Mike Kaput, CCO of the Marketing Artificial Intelligence Conference, joins me give us the answer and shares much more about AI.
Register for this year's MAICON: https://lnkd.in/eBE3FMPY
Sep 1, 2021 • 29min
401: Understand how people use voice to inform your brand strategy
Scot Westwater and Susan Westwater return to the show to discuss their latest report on voice strategy.
Join us and read the report here: https://lnkd.in/d_TUius
Aug 29, 2021 • 38min
400: What's the best advise you've ever received?
Some of our previous guests share the best and worse advise they've previously received. Join us to learn together.
Aug 27, 2021 • 27min
399: What has changed in the social media job market?
Jennifer Radke's team has commissioned another study on the topic. She returns to the show to give us the scoop. You can review the entire report here: https://lnkd.in/dNVHi6Ey
Aug 25, 2021 • 28min
398: Author chat: Christina Del Villar‘s “Sway” can help marketers get stuff done!
Christina Del Villar‘s new book is available for pre-order and covers:
“Readers will learn how to align the go-to-market strategy, customer journey, and marketing strategy. From there, they will learn how to build a Map of Influence that identifies all the ways they can make an impact. These strategies and tactics help marketing professionals deploy more effective, impactful programs and develop smarter campaigns that significantly increase profitability for their company. ‘With G.R.I.T. (and a dose of sparkle), Sway provides a platform to empower marketing professionals to have more influence, be more effective, add value, and show their impact. This platform helps them become indispensable.”
Join us and check out the book here: https://amzn.to/2W2QbIe
