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The Business Storytelling Podcast

Latest episodes

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Feb 3, 2023 • 2min

BONUS: What's difference between dropshipping and affiliate marketing

In this short bonus episode, I explain the main difference between dropshipping and affiliate marketing and how you can use that knowledge to decide which one of these - if either - is best for your strategy. 
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Feb 1, 2023 • 27min

570: How To Turn Your Story Into a Framework - a chat with Drew Neal

Many content creators struggle with the transition of turning their stories into a valuable framework for business growth. Drew Neal has discovered a straightforward roadmap to mining your custom framework IP that any author, storyteller, or trainer can adopt. This breakthrough increases the impact for the content creator, as well as the earning potential of the content. Join us for this live recording of "The Business Storytelling Show." Connect with Drew: https://drewneal.com/ This episode is sponsored by Solutionary Ventures.
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Jan 30, 2023 • 2min

BONUS: Cable management ideas for your office

Our workspaces and offices can be a mess. Cables are everywhere, but there are ways around that. I share some cable management ideas in this bonus episode. For even more product links: https://www.christophtrappe.com/declutter-your-desk-simple-cable-management-ideas-to-try/
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Jan 29, 2023 • 27min

569: How to reinvent your business online - a chat with John Weiler

Author John Weiler returns to the podcast to discuss his new book "Reinvent your business online." Specifically, we discuss the importance of: Proper web design Good copywriting Marketing that drives results Join us and grab a copy here: https://amzn.to/3iXW4Sx
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Jan 27, 2023 • 3min

BONUS: Should we rerun podcast episodes?

Some podcasts rerun podcast episodes, but is that a good idea? Does it work, or is it something we shouldn't do? In this bonus episode, I discuss the basics to consider. Read even more on the topic here: http://christophtrappe.com/should-we-rerun-podcast-episodes
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Jan 25, 2023 • 26min

568: How to stay patient in public relations - a chat with Michelle Glogovac

Public relations success can take time. The silence in response to ongoing pitches can be deafening. But how can we be more patient and reach PR success? Award-winning publicist Michelle Glogovac joins me on this live recording of "The Business Storytelling Show" podcast to discuss the topic. Join us. Connect with Michele here: www.themlgcollective.com
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Jan 18, 2023 • 27min

567: What is content design? A chat with Colton Cox

You may have heard of content designers or content design. Or maybe not yet. Either way, we'll discuss what a content designer is and what they do. I'm joined by Colton Cox, who is a content designer, to discuss the topic on this episode of "The Business Storytelling Show" podcast. We discuss: What does a content designer do? How do you become a content designer? What companies need content designers? And more
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Jan 11, 2023 • 9min

BONUS: Radio interview about my new book "Is marketing a good career?"

Doug Wagner of WMT interviewed me on WMT Radio to discuss my new book. Join us.  Grab a copy of the book here: https://www.christophtrappe.com/is-marketing-a-good-career/
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Jan 10, 2023 • 26min

566: Why a good strategy starts with a good website

Jeremy Woolf joins me on this episode of "The Business Storytelling Show" to discuss what the role of a website should be in a good content and marketing strategy. We discuss: How to start with a good website How to collaborate so all pieces work well And more Join us. Learn more about Jeremy here: https://lnkd.in/gSk2KES9
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Jan 9, 2023 • 2min

BONUS: When employee turnover is a good thing and when it isn't

I discuss the topic of employee turnover in this bonus episode and what it means to marketing teams. Read my latest career guide on marketing careers here: https://www.christophtrappe.com/is-marketing-a-good-career/

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