Joe DeFranco's Industrial Strength Show

This week Brett Bartholomew makes his Industrial Strength Show debut! Brett is not only one of the top performance coaches in the world - he's also the author of the best-selling book "Conscious Coaching: The Art and Science of Building Buy-In" - as well as a highly sought after keynote speaker & consultant. Brett works with members of the United States Special Forces, Fortune 500 companies, non-profit organizations, and universities to help develop more effective leaders and improve interactions and communication. This week's episode focuses on coaching/interpersonal skills [as opposed to the technical aspects of strength and conditioning]. Highlights from Joe's conversation w/ Brett include: How "poor communication" nearly cost Brett his life; How to "train" to become a better communicator; Learning to speak your clients language, aka, "social agility"; What it takes to become a great leader; Can you be a great coach without having played the sport you're coaching?; Why Brett shows his athletes performing "bad reps" on social media...and so much More! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Brett Bartholomew (@coach_brettb) Brett's website AOC Podcast - EP 214: Why Great Leaders Shouldn't Worry About Being Liked CPPS L1 - MAY 2022 [*Use code: VARSITY]

This week Joe pays tribute to Louie Simmons by sharing the Top 10 things he learned from him (and his books, articles, VHS tapes) during the past 25+ years. This podcast will give you a better understanding of just how impactful Louie has been on DeFranco’s Gym and Joe’s programming. As a special BONUS - at the end of the show - Joe shares his notes from his first-ever phone conversation with Louie back in 1999! *For a full list of Show Notes + Timestamps goto: www.IndustrialStrengthShow.com.   IMPORTANT LINKS CPPS certification [*Use code: VARSITY] Westside Barbell EliteFTS Magic Spoon [*Use code: JOED] Hellowater [*Use code: DEFRANCO]

This week Joe welcomes Lee Boyce to the Industrial Strength Show. Lee is a world-class trainer, speaker & teacher. He is also one of the most prolific writers in the fitness industry today. Lee has produced over 1200 published articles for just about every major fitness publication and online resource imaginable! On today's episode, Lee shares his thoughts on a wide variety of topics including: How your body type affects your training; Modifying the barbell bench, squat & deadlift for tall lifters; The importance of "diversifying" your training [as a trainer]; Actionable advice for "hardgainers"; How often should you train to failure; Most efficient way to organize a "body part split" program; The "big 3" websites that had the biggest influence on Lee early in his career...and Much MORE! *For a full list of Show Notes w/ Timestamps visit: www.IndustrialStrengthShow.com IMPORTANT LINKS FROM TODAY'S SHOW Lee Boyce's instagram (@coachleeboyce) www.LeeBoyce.com "The Pro Maker" [2004 T-Nation interview w/ Joe DeFranco] Magic Spoon [*Use code: JOED]

This week's show is a Q&A where Joe answers 3 listener questions. Specific Topics include: 1) Proper Exercise Sequencing for Joint Longevity & Hypertrophy 2) Things That Joe is Currently Doing In The Gym That His Former Self Would Slap Him For 3) Highly Effective Tips for Lowering High Blood Pressure... and More! *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS ReBuilt 2.0 DeFranco's Omega-D3 [coupon: StockUp] DeFranco's Clean Greens [coupon: StockUp] Monkey Feet  Magic Spoon [coupon: JOED] Hellowater [coupon: DEFRANCO]

This week Joe welcomes back Ben Bruno for his second Industrial Strength Show appearance. Ben is a Los Angeles-based trainer who works with an extremely wide range of clients including: NBA players, actors, musicians, models, his mom, and more. (Ben's last appearance on the show was the most downloaded episode of 2020.) Specific topics of discussion from THIS episode include: Why Ben considers himself a "generalist" [as opposed to a "specialist"]; The 3 questions Ben asks all his new clients; Balancing what his clients WANT versus what they NEED; Programming for the "general pop" vs competitive athletes; Ben & Joe share stories/nuances regarding "Upper/Lower" & "Lower/Upper" training splits; Why Ben prefers Full Body workouts with his pro athlete clients but Joe prefers an Upper/Lower split; How Ben & Joe [currently] approach their continuing education; How Ben comes up with workouts for his "sporadic" clients; How Ben charges his clients; The benefits (and drawbacks) of training clients in a small 15x12 garage; Ben describes his ideal client; How/Why Ben has fired clients; Examples of bad questions young trainers ask Ben...and much Much MORE! *For a full list of Show Notes & Timestamps visit: www.IndustrialStrengthShow.com Important Links/People Mentioned Ben Bruno (@benbrunotraining) CPPS L1 Cert (May 14, 2022) Outliers: The Story of Success Hellowater [promo: DEFRANCO]

This week Joe is joined by the NY Giants Director of Strength & Performance - Craig Fitzgerald. Highlights from this conversation include: The difference between working with pro athletes vs college athletes; Coaching [Industrial Strength Show alum’s] Brian Cushing & Sean Hayes;  Relationship building; Fitz’s philosophy on coaching freak athletes [“Do no harm” vs treating them like everyone else]; Freak athlete stories; The most important characteristic(s) needed to become a successful coach…and More! *For a full list of Show Notes & Timestamps visit www.IndustrtialStrengthShow.com   Important Links/People Mentioned Triple Threat seminar DeFranco’s Nutritional Supplements [Use coupon: stockup] EliteFTS American Cambered Grip Bar Brian Cushing (@brian56cushing) Sean Hayes (@fla_hayes) Vernon Davis (@vernondavis85)

Joe kicks off this week's show by thanking the audience for all their love and support [after hearing the news about Joe's dad] on last week's show. He then reads this week's winning iTunes review before answering listener questions. Q&A TOPICS INCLUDE: 1) How Joe could have avoided the ONE hamstring pull that occurred [while preparing an athlete for the NFL Combine] over 20 years ago 2) How to grow your business on YOUR terms 3) How many days a week does Joe recommend taking COMPLETELY OFF? 4) Joe's favorite low-calorie foods that actually taste good and "fill you up" 5) How to reverse pain & immobility caused by long periods of sitting or texting [6 Simple Moves]. *For a full list of Show Notes & Timestamps visit: www.IndustrialStrengthShow.com IMPORTANT LINKS CPPS certification [coupon: JOED20] ReBuilt 2.0 DeFranco's Omega-D3 Monkey Feet (@animalhousefit) Small Giants [book recommendation]

This week's show starts with some unfortunate news [regarding Joe's dad], but there is also a very important/positive lesson to be learned from the news. This leads into a discussion about personal trainers/coaches and 3 things that [most of them] DON'T do, but SHOULD! *For a full list of Show Notes & Timestamps from this episode visit: www.IndustrialStrengthShow.com IMPORTANT LINKS ReBuilt 2.0 program CPPS certification Hellowater [*Use coupon: DEFRANCO]

Dr. Stuart McGill, expert in spine injuries, discusses spinal flexion, ab training, and most injurious exercises. Topics include Atlas Stone lifting technique, importance of core strength, top exercises that cause injuries, and ways to improve low back health. McGill's insights on back health, high achievers, and everyday actions for better spinal health are also highlighted.

This week Joe helps a soon-to-be former college athlete who wants to continue training like an athlete, but WITHOUT the "aches & pains". Specific Topics covered include: Identifying the main physical attributes that most athletes need; The "longevity-based approach" to developing Speed & Power, Maximal Strength, Muscular Hypertrophy and Endurance; "Quick Fixes" for Low Back Pain, Knee Pain & Shoulder Pain; The importance of getting/staying lean; Prioritizing recovery/"soft work"...and Much MORE! *For a full list of Show Notes & Timestamps from this episode visit www.IndustrialStrengthShow.com IMPORTANT LINKS ReBuiltProgram.com CPPScoaches.com [coupon: JOED20] Hellowater.com [coupon: DEFRANCO]