

Joe DeFranco's Industrial Strength Show
Joe DeFranco
World-renowned strength & conditioning coach Joe DeFranco shares his thoughts on training for peak performance, mindset, and living your passion. As the founder and owner of DeFranco’s Gym, he also provides the business knowledge that helped him turn a 500-square-foot storage closet into a global brand.
Each week, Joe will educate, motivate and entertain his audience by answering their questions and/or conducting interviews with top athletes, fitness professionals, entrepreneurs, and other highly successful people.
Each week, Joe will educate, motivate and entertain his audience by answering their questions and/or conducting interviews with top athletes, fitness professionals, entrepreneurs, and other highly successful people.
Episodes
Mentioned books

Mar 17, 2022 • 1h 39min
#361 Things I'm Currently Doing In The Gym That My Former Self Would Slap Me For!
This week's show is a Q&A where Joe answers 3 listener questions. Specific Topics include: 1) Proper Exercise Sequencing for Joint Longevity & Hypertrophy 2) Things That Joe is Currently Doing In The Gym That His Former Self Would Slap Him For 3) Highly Effective Tips for Lowering High Blood Pressure... and More! *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS ReBuilt 2.0 DeFranco's Omega-D3 [coupon: StockUp] DeFranco's Clean Greens [coupon: StockUp] Monkey Feet Magic Spoon [coupon: JOED] Hellowater [coupon: DEFRANCO]

Mar 10, 2022 • 1h 52min
#360 How To Train NBA Players & Hollywood A-Listers out of a 12' x 15' Garage w/ Ben Bruno
This week Joe welcomes back Ben Bruno for his second Industrial Strength Show appearance. Ben is a Los Angeles-based trainer who works with an extremely wide range of clients including: NBA players, actors, musicians, models, his mom, and more. (Ben's last appearance on the show was the most downloaded episode of 2020.) Specific topics of discussion from THIS episode include: Why Ben considers himself a "generalist" [as opposed to a "specialist"]; The 3 questions Ben asks all his new clients; Balancing what his clients WANT versus what they NEED; Programming for the "general pop" vs competitive athletes; Ben & Joe share stories/nuances regarding "Upper/Lower" & "Lower/Upper" training splits; Why Ben prefers Full Body workouts with his pro athlete clients but Joe prefers an Upper/Lower split; How Ben & Joe [currently] approach their continuing education; How Ben comes up with workouts for his "sporadic" clients; How Ben charges his clients; The benefits (and drawbacks) of training clients in a small 15x12 garage; Ben describes his ideal client; How/Why Ben has fired clients; Examples of bad questions young trainers ask Ben...and much Much MORE! *For a full list of Show Notes & Timestamps visit: www.IndustrialStrengthShow.com Important Links/People Mentioned Ben Bruno (@benbrunotraining) CPPS L1 Cert (May 14, 2022) Outliers: The Story of Success Hellowater [promo: DEFRANCO]

Mar 3, 2022 • 1h 16min
#359 Freak Athlete Stories & The “Personal” Side of Training w/ NY Giants S&C Coach Craig Fitzgerald
This week Joe is joined by the NY Giants Director of Strength & Performance - Craig Fitzgerald. Highlights from this conversation include: The difference between working with pro athletes vs college athletes; Coaching [Industrial Strength Show alum’s] Brian Cushing & Sean Hayes; Relationship building; Fitz’s philosophy on coaching freak athletes [“Do no harm” vs treating them like everyone else]; Freak athlete stories; The most important characteristic(s) needed to become a successful coach…and More! *For a full list of Show Notes & Timestamps visit www.IndustrtialStrengthShow.com Important Links/People Mentioned Triple Threat seminar DeFranco’s Nutritional Supplements [Use coupon: stockup] EliteFTS American Cambered Grip Bar Brian Cushing (@brian56cushing) Sean Hayes (@fla_hayes) Vernon Davis (@vernondavis85)

Feb 24, 2022 • 1h 41min
#358 How To Grow Your Business on YOUR Terms, Why I Changed My Views on "Off Days" & More!
Joe kicks off this week's show by thanking the audience for all their love and support [after hearing the news about Joe's dad] on last week's show. He then reads this week's winning iTunes review before answering listener questions. Q&A TOPICS INCLUDE: 1) How Joe could have avoided the ONE hamstring pull that occurred [while preparing an athlete for the NFL Combine] over 20 years ago 2) How to grow your business on YOUR terms 3) How many days a week does Joe recommend taking COMPLETELY OFF? 4) Joe's favorite low-calorie foods that actually taste good and "fill you up" 5) How to reverse pain & immobility caused by long periods of sitting or texting [6 Simple Moves]. *For a full list of Show Notes & Timestamps visit: www.IndustrialStrengthShow.com IMPORTANT LINKS CPPS certification [coupon: JOED20] ReBuilt 2.0 DeFranco's Omega-D3 Monkey Feet (@animalhousefit) Small Giants [book recommendation]

Feb 17, 2022 • 1h 7min
#357 The Importance of "Proactive" Health Care, Top 3 Things Most Trainers DON'T Do (But SHOULD) & More!
This week's show starts with some unfortunate news [regarding Joe's dad], but there is also a very important/positive lesson to be learned from the news. This leads into a discussion about personal trainers/coaches and 3 things that [most of them] DON'T do, but SHOULD! *For a full list of Show Notes & Timestamps from this episode visit: www.IndustrialStrengthShow.com IMPORTANT LINKS ReBuilt 2.0 program CPPS certification Hellowater [*Use coupon: DEFRANCO]

4 snips
Feb 10, 2022 • 1h 9min
#356 Dr. Stuart McGill On Spinal Flexion, Direct Ab Training, Most Injurious Exercises & More!
Dr. Stuart McGill, expert in spine injuries, discusses spinal flexion, ab training, and most injurious exercises. Topics include Atlas Stone lifting technique, importance of core strength, top exercises that cause injuries, and ways to improve low back health. McGill's insights on back health, high achievers, and everyday actions for better spinal health are also highlighted.

Feb 3, 2022 • 1h 27min
#355 The Longevity-Based Approach To Training Like An Athlete
This week Joe helps a soon-to-be former college athlete who wants to continue training like an athlete, but WITHOUT the "aches & pains". Specific Topics covered include: Identifying the main physical attributes that most athletes need; The "longevity-based approach" to developing Speed & Power, Maximal Strength, Muscular Hypertrophy and Endurance; "Quick Fixes" for Low Back Pain, Knee Pain & Shoulder Pain; The importance of getting/staying lean; Prioritizing recovery/"soft work"...and Much MORE! *For a full list of Show Notes & Timestamps from this episode visit www.IndustrialStrengthShow.com IMPORTANT LINKS ReBuiltProgram.com CPPScoaches.com [coupon: JOED20] Hellowater.com [coupon: DEFRANCO]

Jan 27, 2022 • 1h 25min
#354 How To Optimize Hormone Levels [Without HRT] As We Age
Today's show starts with a [random] rant regarding the Industrial Strength Show's "BS" iTunes ranking... Joe then reads this week's winning iTunes review, gives away a 4-month supply of DeFranco's Vitamin D 5000, and thanks the audience for their incredible support regarding the launch of his new #RebuiltProgram. Joe then reads an email from a listener which prompts today's main show topic: How To Optimize Hormone Levels [Without HRT] As We Age. Joe reveals [what he feels are] the "Big 6" hormones that affect our body composition, mood & overall well-being...and what we can do to slow their "natural decline". *For a full list of Show Notes & Timestamps from this episode visit: www.IndustrialStrengthShow.com IMPORTANT LINKS REBUILT 2.0 CPPS certification [coupon: JOED] DeFranco's Vitamin D 5000 Hellowater [coupon: DEFRANCO]

Jan 20, 2022 • 1h 17min
#353 How/Why I Ditched The Barbell for 12 Weeks & Never Looked or FELT Better!
Joe kicks off this week's show with BIG NEWS - ReBuilt 2.0 is finally live and ready to change the bodies/lives of lifters worldwide! After sharing some details surrounding the launch of ReBuilt 2.0, Joe reads this week's winning iTunes review, gives away a 4-month supply of vitamin D, then gets into today's main show topics. This includes: 1) How/Why Joe ditched the straight bar for 12+ weeks and never looked or FELT better. 2) "The Making of ReBuilt 2.0" - Joe explains the unique design and features of his new program. *For a full list of Show Notes & Timestamps from this week's podcast visit www.IndustrialStrengthShow.com. Important Links REBUILT 2.0 [New Program!]

Jan 13, 2022 • 1h 17min
#352 The Hidden Secret to Fat Loss, The TRUTH About Exercise Variety & More!
Joe kicks off this week's show by giving away a 4-month supply of DeFranco's Vitamin D & announcing the official ReBuilt 2.0 launch date! He then shares his thoughts on the following 3 training topics: How/When MAINTENANCE can be considered massive PROGRESS [in your training]; The "Hidden Secret" to Fat Loss; The TRUTH About Exercise Variety...and More! *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com IMPORTANT LINKS ReBuilt 2.0 VIP List DeFranco's Nutritional Supplements CPPS coaches [coupon: JOED20]