

Business of Story
Park Howell, Brand Story Strategist
The Business of Story helps sales and marketing leaders excel through the stories they tell. Hosted by Park Howell, known as The World's Most Industrious Storyteller, this popular weekly show is ranked among the top 10% of downloaded podcasts internationally and is the #1 Business Storytelling Podcast according to Feedspot. #StoryOn!
Episodes
Mentioned books

Apr 20, 2020 • 57min
#247: How to Pivot With Your Digital Storytelling Due to COVID-19
John Lincoln, CEO of Ignite Visibility, one of America's top digital marketers shares how you can respond to the Coronavirus from a digital marketing strategy perspective, as there's something EVERY business can do. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible's Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today. Become a Master Storyteller Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: http://bit.ly/StorytellingTools Like what you hear? Bring Park to your next event.

Apr 8, 2020 • 1h 2min
#245: COVID-19: How Meditation Will Strengthen Your Storytelling
Lynne Goldberg, co-Founder of Breethe, a leading meditation app and author of Get Balanced, Get Blissed: Nourishment for Body, Mind, and Soul, and international media expert shares how to wrestle control of your mind to create a stronger inner storyteller during the COVID-19 crisis. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible's Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today. Become a Master Storyteller Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: http://bit.ly/StorytellingTools Like what you hear? Bring Park to your next event.

Apr 8, 2020 • 42min
#244: COVID-19: How to Show Up Every Day in Your Brand Storytelling
Microsoft's Head of Global Internships, Miri Rodriguez, and Investment Advisor Robert DiMeo share ways to show up positively every day with your brand storytelling during the coronavirus crisis to help those who need you. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible's Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today. Become a Master Storyteller Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: http://bit.ly/StorytellingTools Like what you hear? Bring Park to your next event.

Apr 8, 2020 • 41min
#246: COVID-19: How to Stay Connected With Your Online Community
Gavin Hammar, founder of Sendible, and Coral Wulff, Customer Success Specialist, share tips on how to stay connected to yourself and your online community during the COVID-19 crisis. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible's Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today. Become a Master Storyteller Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: http://bit.ly/StorytellingTools Like what you hear? Bring Park to your next event.

Apr 6, 2020 • 55min
#243: How to Keep Sharing Your Stories Through COVID-19
Jay Baer, founder of Convince & Convert, and Pamela Slim, founder of K'é Main Street Learning Lab, both best selling authors and thought leaders on business, share advice on how to stay happy, healthy and productive while working from home during the COVID-19 pandemic. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible's Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today. Become a Master Storyteller Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: http://bit.ly/StorytellingTools Like what you hear? Bring Park to your next event.

Mar 30, 2020 • 1h 4min
#242: 5 Tactics to Convincingly Share a Data Story
Shawn Callahan, the author of the award-winning Putting Stories to Work and founder at Anecdote, the world's largest business storytelling enterprise, shares his five-story tactics to bring data alive with your audience and move them to action. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible's Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today. Become a Master Storyteller Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: http://bit.ly/StorytellingTools Like what you hear? Bring Park to your next event.

Mar 23, 2020 • 57min
#241: How to Unlock the Purpose Advantage With Your Brand Story
Jeff Fromm, president of FutureCast, a consumer trends consultancy, and author of The Purpose Advantage: How to Unlock New Ways of Doing Business, reveals how a brand's purpose is playing an increasing role in the decision-making of modern consumers. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible's Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today. Become a Master Storyteller Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: http://bit.ly/StorytellingTools Like what you hear? Bring Park to your next event.

Mar 16, 2020 • 1h 9min
#240: How the World's Most Admired Brands Tell Their Stories
Magdalena Adamska, founder of BrandStruck.co, the only online database of brand strategy case studies to help you understand the positioning of the world's most admired brands, shares the similarities and differences between them and explores the power of brand archetyping. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible's Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today. Become a Master Storyteller Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: http://bit.ly/StorytellingTools Like what you hear? Bring Park to your next event.

Mar 9, 2020 • 55min
#239: Evolutionary Storytelling: Beyond Us vs Them
Michael Margolis, founder of Get Storied, is a 20-year veteran of disruptive storytelling, especially in big tech and shares his insights from his new book, Story 10x: Turn the Impossible Into the Inevitable. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible's Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today. Become a Master Storyteller Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: http://bit.ly/StorytellingTools Like what you hear? Bring Park to your next event.

Mar 2, 2020 • 58min
#238: How to Overcome Life's Body Blows With Your Story
Nosa Eguae is an NCAA National Champion football player and a first-generation Nigerian American speaker, philanthropist and social entrepreneur whose goal in life is to eradicate the Disease of Low Expectation in athletes and young people. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible's Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today. Become a Master Storyteller Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: http://bit.ly/StorytellingTools Like what you hear? Bring Park to your next event.


