
The Personal Branding Podcast - Brands On Brands
Personal Branding and Leadership tips every week! The Brands On Brands podcast with Brandon Birkmeyer is a top 10 personal branding podcast for executives, consultants, coaches, content creators & entrepreneurs! Learn how to build authority and position yourself as #1 in your industry from the world's top personal branding and content marketing experts.
Want more? Get our personal branding and creator economy newsletter, Brands On Brands Weekly at:
https://www.brandsonbrands.com
Your host, Brandon Birkmeyer, spent 18 years crafting the marketing and brand strategy for Forbes Top 100 Brands at the largest ad agencies in the U.S. Today, he is a personal branding coach working with speakers, authors, coaches, consultants, executives, and other creators.
Learn more about Brandon and his bestselling book, Front & Center Leadership at:
https://www.brandonbirkmeyer.com
Latest episodes

Mar 29, 2022 • 12min
Curiosity Creates Expertise | Ep. 211
Explore how curiosity is the key to becoming an expert in your industry. Learn about the role of curiosity in personal and professional growth, its impact on learning and taking action, and the importance of acquiring skills and learning from coaches. Discover how podcasting can help you connect with industry experts and achieve your goals.

Mar 28, 2022 • 6min
Neil Degrasse Tyson - Personal Branding Case Study | Ep. 210
How do you become an expert in your industry? The answer is curiosity. Today we look at the Neil Degrasse Tyson story to understand how curiosity helped him discover his passion. JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE WEEKLY NEWSLETTER This is the best way to have branding and marketing secrets delivered to your inbox, and get first looks at new resources. https://www.brandsonbrands.com/bteam SUBSCRIBE TO MY CHANNEL Watch each week as we interview the top minds in marketing and share tips to build brands that matter. https://www.brandsonbrands.com/youtube CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/hotlinks

Mar 25, 2022 • 4min
Building a Story Brand by Donald Miller - Book Review | Ep. 209
Today we're reviewing the book, Building a Story Brand by Donald Miller. Listen now! JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE WEEKLY NEWSLETTER This is the best way to have branding and marketing secrets delivered to your inbox, and get first looks at new resources. https://www.brandsonbrands.com/bteam SUBSCRIBE TO MY CHANNEL Watch each week as we interview the top minds in marketing and share tips to build brands that matter. https://www.brandsonbrands.com/youtube CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/hotlinks

Mar 24, 2022 • 4min
Canva - Marketing Tools Review | Ep. 208
Canva - Marketing Tools Review JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE WEEKLY NEWSLETTER This is the best way to have branding and marketing secrets delivered to your inbox, and get first looks at new resources. https://www.brandsonbrands.com/bteam SUBSCRIBE TO MY CHANNEL Watch each week as we interview the top minds in marketing and share tips to build brands that matter. https://www.brandsonbrands.com/youtube CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/hotlinks

Mar 24, 2022 • 2min
Self Expression - Tip of the Week | Ep. 207
Exploring the importance of self-expression in creating a personal brand and the value of engaging with others through social media.

Mar 23, 2022 • 8min
Bruce Lee - Personal Branding Case Study | Ep. 206
How do you develop brand identity? The answer is self-expression. Today we look at the Bruce Lee story to understand how self-expression helped him create his brand identity in the martial arts industry and beyond. JOIN THE PODCAST BRANDING ACADEMY Get your free podcasting 101 starter kit and more! https://www.podcastbrandingacademy.com CONVERT 1 HOUR INTO 1 MONTH OF CONTENT Get my Ultimate Guide to Repurposing Content, which includes 3 Content Creation Tips, 11 Content Creator Tools, 30 Repurposed Post Examples, 28 Content Calendar Prompts, & 30 Bonus Post Ideas https://www.brandsonbrands.com/toolkit GET THE WEEKLY NEWSLETTER This is the best way to have branding and marketing secrets delivered to your inbox, and get first looks at new resources. https://www.brandsonbrands.com/bteam SUBSCRIBE TO MY CHANNEL Watch each week as we interview the top minds in marketing and share tips to build brands that matter. https://www.brandsonbrands.com/youtube CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/hotlinks

Mar 16, 2022 • 14min
Self Expression | Ep. 205
This week we're talking about self-expression. Expressing yourself, finding your voice, getting those ideas out of your head and into the world is our topic for today. HIGHLIGHTS: Discover the importance of self-expression Explore pros and cons Be challenged to take the first step for your own self-expression QUOTES: "Sharing with other people is what makes it interesting. Otherwise, it is just self-reflection, not self-expression." "You draw people to you that are like-minded and you repel people that have dissenting points of view or whatever it might be. Finding the people that you connect with in this world is important." "That back and forth exchange of ideas creates usually new and better ideas or better perspective and understanding on both sides of things that you had not thought about but the other people introduce into the conversation." MORE ADVICE AND INTERVIEWS If you’d like my full plan for how to build your personal brand, check out the podcast branding academy at: www.podcastbrandingacademy.com And here are some more of my most popular thought leader interviews! What Business to Start with John Lee Dumas Personal Branding Masterclass with Chris Ducker Built to Serve with Evan Carmichael Don’t want to miss the next thought leader interview? Subscribe to the free B-team Insider Newsletter! And don’t forget to leave a rating and review on iTunes. Talk soon!

Feb 16, 2022 • 53min
LinkedIn Live with Goldie Chan | Ep. 204 (Rebroadcast)
Goldie Chan is #1 creator on LinkedIn, a regular contributor to Forbes and the founder of social media strategy agency Warm Robots. Known as the “green-haired Oprah of LinkedIn,” she was one of the first people on LinkedIn Live and currently has the longest-running daily channel on LinkedIn with fully original content. Goldie believes everybody has the capacity to make engaging content—the trick is just figuring out which kind is best suited to your talents. In this episode, Goldie recalls the resistance she faced when she decided to make video content on LinkedIn before any other platform, explains why innovation is a driving force in her work, and helps you figure out what style of content creation you’re best suited for. The Finer Details of This Episode: Goldie discusses her “LinkedIn-first” streaming platform and some of the other content creators she’s involved with. The reason Goldie went all in on committing to a LinkedIn platform, and what was the moment she realized how much potential it had? How she dealt with other people’s concerns that going exclusive with LinkedIn was a bad idea. Why the idea of “social media with purpose” fuels much of Goldie’s work. What Goldie does to keep her work fun and what she believes is the great irony of content creation. The reason innovation motivates Goldie more effectively than simply desiring success. Why how you played around as a kid can give you a good indication of what type of content creation you’re best suited for. One memorable moment on the job that brought self-described introvert Goldie out of her shell. Quotes: “It was just such a fun time to be an early creator on a platform.” “You can create really thoughtful, meaningful, helpful content on LinkedIn.” “I think the most fun thing to do is to help people understand better their brand, or the brand that they’re part of and trying to build.” “I really wanted new creators to feel welcome.” “I am still trying to understand fully how the last two years have radically changed my life.” Guest Links:Goldie’s website - https://www.goldiechan.com/ Goldie on LinkedIn - https://www.linkedin.com/in/goldie/ Goldie on Twitter - https://twitter.com/GoldieChan Goldie on Instagram - https://www.instagram.com/goldiecylon MORE ADVICE AND INTERVIEWS If you’d like my full plan for how to build your content marketing strategy, check out my free Content Marketing Starter Guide. And here are some more of my most popular thought leader interviews! What Business to Start with John Lee Dumas Personal Branding Masterclass with Chris Ducker Built to Serve with Evan Carmichael Don’t want to miss the next thought leader interview? Subscribe to the free B-team Insider Newsletter! And don’t forget to leave a rating and review on iTunes. Talk soon!

Feb 9, 2022 • 53min
The Benefits of Livestreaming with Ross Brand | Ep. 203 (Rebroadcast)
Former radio broadcaster Ross Brand, ranked #1 livestreaming expert by Klout, discusses his transition from radio to livestreaming, tips for audio quality, microphone recommendations, benefits of livestreaming for entrepreneurs, building relationships and networking, and the importance of brand building through livestreaming.

Feb 2, 2022 • 48min
Facebook Groups with Dana Malstaff | Ep. 202 (Rebroadcast)
Discover why leading a community is so important with Dana Malstaff of Boss Mom, a 50,000+ person Facebook group. Building a community around your business is important not only for revenue but also for your entrepreneurial soul! How do you build a Facebook group that is alive and being nurtured, where the community is leading the conversation and is active in a good way? If you're building your first community, how do you get started and where do you find people to join your Facebook group? What do you post to keep people engaged? That's what we talk about today. HIGHLIGHTS FROM THE EPISODE: Why building a Facebook group is effective The challenges of groups and community How to set intentions for the community Steps to create your Facebook group Best practices for opt-ins QUOTES: "It does take a little bit more mental strength, I think, to be a leader, but I would challenge anybody who wants to be the CEO of a company should try to be able to run a community." "A community is a way to help us create a business that loves us back and makes us feel all valuable. I think we should not discount how much of our emotions and our brain drives our ability to be productive." "There is always opportunity for failure and disruption. If we see those as opportunities, then growing a community and growing your business will always feel fruitful because it's like a growing pain that helps you get better and helps you get taller, proverbial, taller, you know?" "I don't care if you have two thousand or a hundred thousand people on your list. If the two thousand people are the right people, it's always better than a hundred thousand right now." GUEST LINKS Dana's website: boss-mom.com Facebook group: BossMomDana MORE ADVICE AND INTERVIEWS If you’d like my full plan for how to build your content marketing strategy, check out my free Content Marketing Starter Guide. And here are some more of my most popular thought leader interviews! What Business to Start with John Lee Dumas Personal Branding Masterclass with Chris Ducker Built to Serve with Evan Carmichael Don’t want to miss the next thought leader interview? Subscribe to the free B-team Insider Newsletter! And don’t forget to leave a rating and review on iTunes. Talk soon!