Beyond The Systems Podcast | Business Systems & Growth Strategies For Your Online Business
Samantha Whisnant - Systems Strategist & DFY Agency Owner
Are you a client-facing online entrepreneur who is tired of flying by the seat of your pants and figuring things out as you go?
In the Beyond The Systems podcast with Sam Whisnant, you'll get a peek into the backend of how successful multi-six and seven-figure businesses are run.
With zero experience in marketing and business, Sam started working as a virtual assistant in 2019 while she was living abroad for some extra cash. She spent years learning the ins and outs of online business, dabbling in just about everything from podcast editing to course creation to copywriting.
Eventually, she build her own business to six figures as an Online Business Manager, where she helped clients scale from $20k months to $100k months, have a $250k+ launches and triple their 1:1 client capacity. Now, she runs Systems with Sam, a done-for-you operations agency that helps client facing online businesses clean up the chaos in their business with custom-made systems so they can thrive as they grow.
In Beyond The Systems, we'll dive deep into all the areas of your business and show you how to improve your efficiency across the board.
We will touch on topics such as how to hire and manage a virtual team efficiently, how to streamline and increase your client capacity while still providing a top-notch experience and how to show up more consistently without overfilling your calendar.
Tune in each week to learn actionable tips and strategies to help you streamline your business so you can save time, boost your profits and feel confident about your growth.
Follow Sam on Instagram @systemswithsam to stay connected.
Subscribe to the podcast wherever you listen to podcasts and share with a fellow entrepreneur!
In the Beyond The Systems podcast with Sam Whisnant, you'll get a peek into the backend of how successful multi-six and seven-figure businesses are run.
With zero experience in marketing and business, Sam started working as a virtual assistant in 2019 while she was living abroad for some extra cash. She spent years learning the ins and outs of online business, dabbling in just about everything from podcast editing to course creation to copywriting.
Eventually, she build her own business to six figures as an Online Business Manager, where she helped clients scale from $20k months to $100k months, have a $250k+ launches and triple their 1:1 client capacity. Now, she runs Systems with Sam, a done-for-you operations agency that helps client facing online businesses clean up the chaos in their business with custom-made systems so they can thrive as they grow.
In Beyond The Systems, we'll dive deep into all the areas of your business and show you how to improve your efficiency across the board.
We will touch on topics such as how to hire and manage a virtual team efficiently, how to streamline and increase your client capacity while still providing a top-notch experience and how to show up more consistently without overfilling your calendar.
Tune in each week to learn actionable tips and strategies to help you streamline your business so you can save time, boost your profits and feel confident about your growth.
Follow Sam on Instagram @systemswithsam to stay connected.
Subscribe to the podcast wherever you listen to podcasts and share with a fellow entrepreneur!
Episodes
Mentioned books
Dec 3, 2024 • 36min
Authentic Connections and Building Community on LinkedIn with Laurie Macpherson [Ep 54]
Laurie, a career wing woman, shares her experience using LinkedIn to promote her business and build a supportive community. She started using LinkedIn in 2018 and found that her clients were active on the platform. She emphasizes the importance of being authentic and engaging with others on LinkedIn. Laurie recommends posting three to five times a week, with a mix of personal and business-related content. She also suggests engaging with other people's posts and using the search bar to find and connect with like-minded individuals. When it comes to sales content, she advises finding a balance between personal and promotional posts. Laurie Macpherson shares her approach to LinkedIn content creation and building a community. She emphasizes the importance of knowing your target audience and embodying your authentic self in your content. Laurie recommends focusing on quality over quantity and using personal stories and testimonials to build credibility. She also discusses the use of features on LinkedIn, such as articles and premium features, and shares her favorite system, Trello, for managing clients and content. Laurie's main takeaway is to post good content, connect with people, and not worry too much about the rest.Takeaways: LinkedIn is a valuable platform for business owners to promote their work and build a community.Authenticity and engagement are key to success on LinkedIn.Posting three to five times a week with a mix of personal and business-related content is recommended.Engaging with other people's posts and connecting with like-minded individuals is important for networking on LinkedIn.Finding a balance between personal and promotional posts is crucial for effective sales content. Know your target audience and embody your authentic self in your content.Focus on quality over quantity and use personal stories and testimonials to build credibility.Utilize features on LinkedIn, such as articles and premium features, strategically.Use a system like Trello to manage clients and content effectively.Post good content, connect with people, and don't worry too much about the rest.More about Laurie Macpherson:Laurie is a career wing woman who helps smart women to find the role that they love at the salary that they deserve. Since 2019, she has helped hundreds of women to find jobs that suited their lifestyle, paid them well and fitted with their purpose. To promote her work she started using LinkedIn back in 2018 and has built up a fun, friendly and supportive community on there (yes, really!) She now teaches others to do the same too to help them to connect with their ideal clients and partners.Connect with Laurie Macpherson:Website: https://www.lauriemacpherson.com/Instagram: _laurie_macphersonLinkedIn: www.linkedin.com/in/lauriemacResources from this episode:https://go.lauriemacpherson.com/SignupforLinkedIntipsandpromptsReady to start building scalable systems in your business? Get access to 10+ templates and resources, plus a live monthly training inside my free community The Systems Society. Join us now: https://www.skool.com/the-systems-society/about Connect with Sam:Website: https://www.systemswithsam.com/services Instagram: https://www.instagram.com/systemswithsam/ LinkedIn: https://www.linkedin.com/in/samwhiz/
Nov 28, 2024 • 14min
Bite Size Systems: The Biggest Mistake I Made in 2024 [Ep 53]
I share the biggest mistake I made in 2024 and how I plan on moving in 2025. Connect with Sam:Website: https://www.systemswithsam.com/services Instagram: https://www.instagram.com/systemswithsam/ LinkedIn: https://www.linkedin.com/in/samwhiz/
Nov 26, 2024 • 18min
3 Tips to Avoid Launch Burnout [Ep 52]
In this episode, I discuss strategies to avoid launch burnout, particularly during live launches. I emphasize the importance of having systems in place for content creation, documenting processes, and automating tasks to streamline the launch experience. By implementing these strategies, entrepreneurs can reduce stress and enhance productivity during launches.TakeawaysAvoiding launch burnout is crucial for sustainable business growth.Live launching can be easier with the right systems in place.Content creation should be efficient, reusing past successful materials.Documenting processes helps in maintaining clarity and creativity during launches.Automation can save time and enhance client experience during launches.Having a content hub allows for better planning and execution of marketing strategies.Regularly reviewing past launches can inform future strategies and improvements.Effective onboarding processes can reduce client questions and enhance satisfaction.Creating a streamlined launch process can lead to more successful outcomes.Investing time in systems now can save significant stress later.Resources from this episode:Ready to start building scalable systems in your business? Get access to 10+ templates and resources, plus a live monthly training inside my free community The Systems Society. Join us now: https://www.skool.com/the-systems-society/about Connect with Sam:Website: https://www.systemswithsam.com/services Instagram: https://www.instagram.com/systemswithsam/ LinkedIn: https://www.linkedin.com/in/samwhiz/
Nov 21, 2024 • 15min
Bite Size Systems: How I Structure My Week to Work 20 Hrs or Less [Ep 51]
Discover how to maximize productivity by structuring your week for less than 20 hours of work. The speaker shares personal strategies for efficient time management while maintaining a balance between work and personal life. Learn about task batching and its role in reducing burnout, as well as the importance of flexibility for a sustainable workload. Get ready to transform your weekly routine and achieve more with less effort!
Nov 19, 2024 • 42min
Scaling from $3K Months to 6 Figures with Nicola Charlotte [Ep 50]
Nicola Charlotte, an online business coach and host of the Greater Freedom Podcast, reveals her journey from the corporate grind to entrepreneurship. She shares insights on utilizing organic content and effective storytelling to attract high-ticket clients. Nicola emphasizes the importance of mindset shifts and strategic planning for sustainable growth while maintaining personal freedom. Balancing business with self-care is highlighted as essential for avoiding burnout and enhancing productivity, empowering entrepreneurs to create fulfilling lives.
Nov 14, 2024 • 14min
Bite Size Systems: How to Troubleshoot ANY Tech Problem [Ep 49]
In this quick bite size systems episode, I am sharing my 3 step process to troubleshoot any tech issue. Resources from this episode:Last chance to join the Scalable Sales Bootcamp Live Round: https://systemswithsam.thrivecart.com/scalable-sales-bootcamp/Ready to start building scalable systems in your business? Get access to 10+ templates and resources, plus a live monthly training inside my free community The Systems Society. Join us now: https://www.skool.com/the-systems-society/about Connect with Sam:Website: https://www.systemswithsam.com/services Instagram: https://www.instagram.com/systemswithsam/ LinkedIn: https://www.linkedin.com/in/samwhiz/
Nov 12, 2024 • 28min
How to Structure Your 1:1, Group Program, or Online Course to Scale [Ep 48]
Discover the truth about scalability in business beyond just digital products. Learn the essential elements like clarity, consistency, and effective pricing strategies for creating scalable offers. Explore real-life success stories of clients who transformed their coaching and course models. Understand the crucial role of team support and automation in managing growth. Uncover how customized offers can hinder scalability and why standardized ones shine. Plus, get insights on optimizing group programs and the benefits of incorporating guest experts!
Nov 5, 2024 • 41min
How to Get Started with Building a Marketing Ecosystem for Your Online Business with Frannie Coggeshall [Ep 47]
In this episode, Franny, the owner of Elevate Her Marketing, shares her journey of starting a digital marketing agency while living abroad in Portugal. She emphasizes the importance of building a marketing ecosystem that grows with your online business. Franny explains that a marketing ecosystem consists of various systems, including traffic generation, lead acquisition, engagement, selling, and tracking/analyzing. She highlights the value of running Facebook and Instagram ads to drive traffic and gather data, but emphasizes that ads are just one part of the overall marketing strategy. Franny also recommends using project management tools like ClickUp to automate and streamline processes.Takeaways:Building a marketing ecosystem is essential for the growth and sustainability of an online business.A marketing ecosystem consists of various systems, including traffic generation, lead acquisition, engagement, selling, and tracking/analyzing.Running Facebook and Instagram ads can drive traffic and provide valuable data, but ads are just one part of the overall marketing strategy.Using project management tools like ClickUp can automate and streamline processes, freeing up time for higher-level tasks.It's important to focus on optimizing and improving existing systems rather than constantly chasing new strategies.More about Frannie: Frannie’s a Cape Cod native living in Portugal running her fully-remote, digital marketing agency, Elevate Her Marketing. EHM’s mission is to elevate the income of women all over the world so they can have the power & freedom to live the life of their dreams.Connect with Frannie:Website: https://elevatehermarketing.com/Instagram: IG: https://www.instagram.com/elevatehermarketing_/Resources from this episode:Ad Results Calculator: https://elevatehermarketing.com/facebook-ad-results-calculator/Ready to start building scalable systems in your business? Get access to 10+ templates and resources, plus a live monthly training inside my free community The Systems Society. Join us now: https://www.skool.com/the-systems-society/about Connect with Sam:Website: https://www.systemswithsam.com/services Instagram: https://www.instagram.com/systemswithsam/ LinkedIn: https://www.linkedin.com/in/samwhiz/
Oct 31, 2024 • 10min
Bite Size Systems: 2 Questions for Your 2025 Planning [Ep 46]
In this quick episode, I share two questions to ask yourself when you’re planning for 2025. The Scalable Sales Bootcamp is NOW OPEN! This the perfect program if you’re ready to scale your group program in 2025. The live round starts November 11th. Learn more here: https://systemswithsam.thrivecart.com/scalable-sales-bootcamp/ Connect with Sam:Website: https://www.systemswithsam.com/services Instagram: https://www.instagram.com/systemswithsam/ LinkedIn: https://www.linkedin.com/in/samwhiz/
Oct 29, 2024 • 23min
How to Know if You're Ready to Scale Your Signature Program [Ep 45]
Discover the crucial steps to determine if you're ready to scale your signature program. The importance of having a scalable offer, a consistent onboarding process, and foundational systems is discussed. Clarity and consistency in offers are essential, along with a seamless onboarding experience tailored to your price point. This isn't just a mindset issue; it's about having systems in place to manage more clients and seize unexpected growth opportunities. Join a supportive community to enhance your program's processes and prepare for success!
