

Naavik Gaming Podcast
Naavik
The Naavik Gaming Podcast is a business-focused exploration of the companies, trends, strategies and leaders that are defining the future of games. To learn more and see other great content visit www.naavik.co.
Episodes
Mentioned books

Aug 20, 2024 • 52min
Monopoly Go! and Baldur’s Gate III: The Hasbro Perspective
David Taylor, from Hasbro, discusses the company's impressive transition into the digital gaming space, generating $3.25 billion in the last year. He highlights successful launches like Baldur's Gate III and Monopoly Go! and the innovative licensing strategies that fueled their growth. The conversation also delves into the revitalization of Dungeons & Dragons through digital tools, partnerships, and potential advancements in virtual reality. Taylor shares insights on balancing the toy and gaming profit margins while teasing exciting upcoming retro game releases.

5 snips
Aug 16, 2024 • 1h 7min
Building the Next Game-as-a-Platform
Dive into the exciting world of user-generated content in gaming! Discover how major companies are investing millions to drive creativity. Listen to personal journeys of industry veterans and their shifts from players to creators. Explore the challenges of accessibility in game development and the philosophical debates around ownership. Learn about innovative strategies for engaging players and building a vibrant creator community within game platforms. Get the inside scoop on an upcoming gaming platform and its commitment to fostering connections!

Aug 13, 2024 • 54min
Animoca Brands and the Motorverse
Discover how Animoca Brands champions Web3, pushing for digital property rights and a decentralized metaverse. The conversation dives into the thrilling world of the Motorverse and digital vehicle culture, highlighting the fusion of physical and digital ownership. Explore the challenges of transitioning gamers from Web2 to Web3, while uncovering the exciting features of Torque Drift, enhanced by partnerships with iconic brands like Lamborghini. The podcast also reflects on the emotional impact of games, from storytelling to immersive horror experiences.

Aug 2, 2024 • 1h
Web3 Innovation with Mirai Labs
Corey Wilton, Founder & CEO of Mirai Labs, discusses the incredible success of Pegaxy, a horse racing game that made waves in 2022. He shares insights on their upcoming game, Petopia, which introduces innovative features like guilds and fractional team ownership to the play-to-earn model. The conversation touches on the unique 'Play to AirDrop' strategy, which may reshape player engagement, and examines the shift from Polygon to Avalanche for improved user experiences. Dive into the exciting future of Web3 gaming!

Jul 26, 2024 • 59min
The State of Adaptive Gaming
In this discussion, Alexander Dunn, the founder of Cephable and an advocate for gaming accessibility, shares insights on the evolving landscape of adaptive gaming. He highlights the importance of inclusivity for the 3 billion gamers, particularly those with disabilities. Dunn discusses innovative technologies like voice activation and gesture control, and the standout games that exemplify accessibility. The conversation also touches on the potential of brain-computer interfaces, the challenges of acquiring adaptive technologies, and the role of developers in creating accessible experiences.

7 snips
Jul 19, 2024 • 53min
The Past, Present, & Future of KidTech
Join host Aaron Bush as he discusses the past and future of kidtech with Kieran Donovan and Dylan Collins. They cover changes in the kidtech market, k-ID's new approach, lessons from SuperAwesome, market trends, and how games teams can benefit from emerging solutions.

16 snips
Jul 12, 2024 • 1h 8min
The Next Era of Voice Games
Max Child, CEO of Volley, discusses the AI in voice games, history of input design, and monetization strategies. They explore the reach of voice games on common devices, player demographics, and the future of inclusive voice games.

Jul 9, 2024 • 52min
Inside Voodoo’s #1 Hit: The Story of Mob Control’s $200M+ Rise
Mobile gaming is a tough business, but Voodoo has been able to evolve with the times. After years of pioneering hypercasual, the company has more recently set its sights on making casual mobile games with deeper metas and monetization tactics. This pivot sparked major changes across the organization, but it’s already led to major hits – the largest of which is Mob Control, which surpassed the $200M revenue barrier and is still climbing.In order to learn the full story of Mob Control, host Aaron Bush flew to Barcelona, Spain to meet with Miguel Santirso, a General Manager at Voodoo whose internal studio, Mambo Studio, has masterminded the game’s ascent. We discuss Voodoo’s unique culture, the origin story of Mob Control, and the key decisions that led to the game’s success. We also touch on what’s next for Mob Control and how the team is managing the next hit on its hands, Block Jam.This is a case study in mobile gaming excellence you certainly won’t want to miss.If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.Who’s On:Guest - Miguel Santirso: https://www.linkedin.com/in/miguelsantirso/ Host - Aaron Bush: https://www.linkedin.com/in/aaron-bush-846b8185/ Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

Jul 5, 2024 • 1h 4min
Building a Thriving Casual Word Games Business in a Red Ocean
Discover how Funcraft is thriving in the competitive world of casual word games, with insights on user acquisition, ad mediation, and profitable monetization. Hear from Michael Martinez on building a successful gaming business, team dynamics, and game development strategies.

Jul 2, 2024 • 47min
AdTech Evolution: Navigating the Privacy-First Frontier
Geeshan Willink, CEO of Nefta, discusses the shift to privacy-focused ads in AdTech. He explores balancing precision targeting with user privacy, effective ad targeting methods, and the challenges in implementing new approaches in the gaming industry. The conversation touches on the impact on player retention, ad inventory pricing, and predictions for the future of ad-supported gaming.