The $100 MBA Show

Get ready for a (seriously) life-changing book.The Ultimate Jim Rohn Library is a collection of lectures and lessons from the one and only — you guessed it — Jim Rohn. The O.G. of self-help and personal development, Rohn taught and inspired countless individuals to be their best selves.Now, the best of his life’s work is distilled into a power-packed audiobook.The Library is truly the ‘best of’ one of the best of entrepreneurs. Rohn’s straightforward advice rings as true as ever, as you’re guided through insights on business, life, and everything in between.Learn how to get the most from this book. Hear our top takeaways from this incredible compilation, and see why Rohn has earned his place as one of the most influential professional inspirers of all time.The Ultimate Jim Rohn Library by Jim RohnDiscover all our must-read book reviews at https://100mba.net/bookreviews.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed

Everybody quit. So where will they work now?The ‘Great Resignation’ is real — countless professionals left unfulfilling jobs in 2021. Startups and other small companies are uniquely positioned to benefit from this once-in-generation trend.Today, we explain how.With so much talent on the table, there’s never been a better time to recruit. You can lock in newly free, high-value pros from bigger — but more boring — companies. Best of all? Because the Great Resigners are choosing companies they really believe in (instead of taking any job they could get), motivation is at an all-time high.And don’t worry — you don’t have to have a big corporate budget to take advantage of this moment. In this episode, we’ll explain why money isn’t everything, and what you can do with a limited salary offer.The talent has been unleashed. Learn how to give it a home. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed

How ‘bout a sales boost to kick off the year?It’s the perfect time to warm up your list, nurture leads, and get a first-quarter sales bump! Today, we share 3 email campaigns that can do all that and more.No matter what you’re selling, these 3 campaign types can do the trick. All you have to do is tailor the specific content of each email to your product or service, send them out, and see what happens. Yes, it’s really that simple. And yes…we do this for our own business.You can send these emails out this week, or wait a bit if you’ve been sending holiday promotions. In this episode, we explain exactly what should go into them, why they work, and how to execute. Just follow the instructions, and the results might surprise you (in a good way). Get started — Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed

Public speaking is impossible to avoid.That’s just as true for introverts as everyone else. But if speaking doesn’t come naturally, you don’t have a disadvantage. You simply have an obstacle to overcome!Today, we show you how.It’s Q&A Wednesday, and we’ve got a side-hustling listener with a pretty significant problem: public speaking terrifies them. Whether it’s for the day job, potential investors, or potential conference gigs, not speaking publicly isn’t an option. But it’s…scary as heck.Fortunately, Omar used to have that problem, too.With some training and practice, our intrepid host went from cringe-worthy to binge-worthy. In this episode, he’ll share some of the most important tips he’s learned, where he learned them, and where you can learn even more. Get comfortable in front of your audience — Click Play!To submit your questions, visit 100mba.net/q.SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed

How you start the year is a huge factor in how you’ll end it.2022 is here, and you want to give your business the best chance of success. In our experience, that means hitting the first quarter hard. By putting some extra oomph in up front, you can generate the kind of momentum that’ll carry you to new heights of success. But what does that look like, exactly? Today, we offer a concrete plan for starting the year off right!By focusing on the most impactful goals — then breaking those goals down into an actionable plan — you can start moving the right needles early on, when it counts more than it ever will. Hear how we approach the first 3 months of every year, and how Q1 can be the key that unlocks Q’s 2 through 4. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed

The more you give, the more you’ll get.That’s the core philosophy of Akbar Sheikh, a wildly successful entrepreneur in the coaching space. He’s here to rewire your approach to success with a system that turns generosity into growth.Get your notepad ready! With Akbar’s 7-step system, you can take what’s uniquely valuable about you, use it to grow an audience, and turn that audience into a loyal customer base. You won’t accomplish this by “selling” so much as giving. You share, and keep sharing, until your audience has no doubts about you! This system covers the entire spectrum of a giving-based approach — from your overall mindset, to the practical steps necessary to get results. Strap in for an excellent lesson on the sheer power of giving. Click Play!SUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed

You have something to teach. So how do you find your students? Online courses are the most valuable informational products you can sell. But if you’re not getting the traffic or conversions you need to fill the “classroom,” all the knowledge and experience in the world won’t make your business profitable. Today, we show you how to solve that problem. There’s a simple, straightforward way to get people signing up. It involves a little work to set up, but once you do, it’ll work over and over again. Forget the overhyped, complicated advice from all the marketing “gurus,” and stick with something basic that’s proven to work! In this episode, we lay out the system step by step. Plus, we share where you can find a free in-depth lesson on this method, complete with direct instruction.  An online course is a great way to monetize what you know. But if you haven’t earned enough trust, the people who need your help have no reason to learn from you! Learn how to stand out and show people what you really have to offer — Click Play!  SUBSCRIBE ON APPLE PODCASTS Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors SYFOB Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA. WebinarNinja FREE Plan Share what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in assets like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, you can use WebinarNinja at no cost with our FREE plan. No credit card, no expiration; just a basic version of WebinarNinja you can use as long as you like. Just head to webinarninja.com Show Links Workshop: Sell Your Online Course The Ultimate Sales Machine by Chet Holmes The Boron Letters by Gary Halpert Steal the Show by Michael Port The 30 Day Automated Webinar Challenge The post MBA1952 How to Sell Your Online Course in 2022 + Free Ride Friday appeared first on The $100 MBA.

Paid ads can suck the money out of your business, quickly. But you should still use them. Today, we discuss how to walk the tightrope between spending too much and spending too little on paid marketing and advertising campaigns. The fact is, if you don’t know what you’re doing, you can quickly run out of money and get little in return.  …but it’s just as dangerous to be too conservative with your budget. The trick isn’t how much you spend, it’s how much you get out of each dollar. And while organic efforts like content marketing can grow your business to a certain point, you’ll hit the ceiling eventually.  We’re getting close to the time of year when paid marketing and ads get cheaper. Get a precise formula for how much of your budget is worth investing — Click Play!  SUBSCRIBE ON APPLE PODCASTS Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors Capella University At Capella University, you’re in control of your education. With the game-changing FlexPath format, you can take classes at your own pace, set your own deadlines, and even leverage your previous experience to move faster. And the faster you move, the more you’ll save. Now THAT’s smart. Learn more at capella.edu. WebinarNinja FREE Plan Share what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in assets like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, you can use WebinarNinja at no cost with our FREE plan. No credit card, no expiration; just a basic version of WebinarNinja you can use as long as you like. Just head to webinarninja.com Show Links Adespresso Udemy The post MBA1951 How Much Should You Spend on Paid Marketing? appeared first on The $100 MBA.

When you niche down, how far down should you go? It’s Q&A Wednesday, and one of our listeners is about to open up a new e-commerce store. But first, we need to determine just how specific the target market is. There are advantages and disadvantages to extreme niching. But when it’s done right, you won’t paint yourself into a corner. You’ll create the momentum necessary to move beyond your niche — secure in the revenue you’ll keep getting from ultra-loyal existing customers. With several examples, we’ll explore how small businesses that start really small can accomplish big things. Learn how to ballpark the right niche size, how to earn their business, and how to parlay that success into cross-niching down the road. Click Play!  SUBSCRIBE ON APPLE PODCASTS Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors Google Domains A lot of entrepreneurs feel overwhelmed when it comes to starting a business. When you’re ready to introduce your idea to the world, it starts with a name. Google Domains makes it simple to establish your business identity with a domain name, website, and tons of other tools to help make your business a reality. Establish your business online at domains.google/100mba and use code 100mba for 20% off a new domain purchase or transfer. Terms & Conditions apply. Visit domains.google/100mba for more details. WebinarNinja FREE Plan Share what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in assets like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, you can use WebinarNinja at no cost with our FREE plan. No credit card, no expiration; just a basic version of WebinarNinja you can use as long as you like. Just head to webinarninja.com Show Links Dan Martell/SaaS Academy Convertkit The post MBA1950 Q&A Wednesday: Should I first try to win over a small part of a small market? appeared first on The $100 MBA.

Is Content still King? Nothing works forever. So how’s the whole “content marketing” model holding up? In the earlier 2000’s, it was the beginning of a new era in marketing. Has anything changed? If so, what? It’s time to update our outlook. Today, we discuss what trends are changing content marketing — specifically, what types of content your business should focus on going into 2022. We’ve done the research, and hard data reveals a few undeniable factors that may reshape how we market in the future. The concept of trading quality content for consumer engagement is stable. But the specifics are evolving. Get a new grasp on content marketing, and start the new year with a fresh approach. Click Play!  SUBSCRIBE ON APPLE PODCASTS Stitcher | SoundCloud | Podcast Feed | How To Subscribe Give us a Rating & Review Today’s Sponsors SYFOB Learn how to start your own business online, from scratch — without taking dangerous risks or sinking yourself into debt. This 10-part audio course lays out a complete roadmap for producing your first products and getting your brand off the ground. Get a special extended free trial of Himalaya Learning, an audio education platform with lessons from Tim Ferriss, Malcolm Gladwell, Omar, and more — just go to himalaya.com/mba and use promo code MBA. WebinarNinja FREE Plan Share what you know, and grow your business — the easy way. WebinarNinja lets you teach, market, and sell with the user-friendliest webinar software ever created. With built-in assets like automated emails, an easy landing page builder, and more, it’s never been easier to connect with your audience. Best of all, you can use WebinarNinja at no cost with our FREE plan. No credit card, no expiration; just a basic version of WebinarNinja you can use as long as you like. Just head to webinarninja.com The post MBA1949 Will Free Content Still Work in 2022? appeared first on The $100 MBA.