The $100 MBA Show

Go high, or go low?When it comes to the price of your product, the decision you make will dictate your approach to everything from marketing to sales to customer service. While both the high-end and the affordable markets have their ups and downs, each comes with unique challenges and totally different customer expectations.Today, we discuss all the factors involved in deciding whether to pursue the Mercedes or the Honda crowd. Low-cost products like Netflix and Spotify subscription services make billions, but involve certain risks and depend almost entirely on rapid scaling. Apple and Tesla can charge as much as they want, but each customer they earn is harder to acquire — and more devastating to lose.  Learn how your goals, strategies, and overall outlook will be different according to the price range of your products. Whether you’re choosing your path, or simply trying to maximize your profits with either approach, this episode’s for you. PS: It’s FREE RIDE FRIDAY!!! Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksWebinarNinjaEasyCourseThe post MBA962 Low Priced vs. High Priced Products + Free Ride Friday! appeared first on The $100 MBA.   Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

For entrepreneurs, attention-seeking behavior isn’t a bad thing.To widen our reach and attract our audience, we all need press. Everything from brand awareness to SEO is dependent on being mentioned (in a positive light) by industry websites, popular blogs, and even local newspapers. So how do we get the exposure we crave? Today, we offer 3 hard-earned lessons on how NOT to get press — lessons we learned from (painful) experience.If your business is being ignored by the thought leaders and tastemakers of your industry, it’s likely because you’re engaging in one of these 3 mistakes. The good news? They’re easy to correct, and the damage can be reversed. By avoiding these 3 errors, you can stand out, get noticed, and watch as trusted sources spread the good word about your business. Ready to establish yourself? Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksBacklinkoYoastEasyCourseThe post MBA961 Why You Are Not Getting Enough Press appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Conferences and other real-world events can be a huge boost for your business. Scheduling such events for maximum attendance takes strategy, planning, and wisdom — exactly the kind we offer on today’s episode. The right time of year makes all the difference to the success of any event, based on the industry, climate, culture, and a host of other factors.To pull off a win, you need to think way, way ahead.Today we discuss some general guidelines that apply to all or most kinds of conferences and events, including some definite no-no’s you should be sure to avoid. We help you put potential attendees in a position to make “yes” an easy answer to give, utilizing the sweet spots on the yearly calendar.You only get one chance to fill your event with potential partners, customers, and allies. Get it right! Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksWebinarNinja$100 MBA Show Free Idea Validation CourseSocial Media Marketing WorldWorld Domination SummitThe post MBA960 Q&A Wednesday: When is the best time of year to run a conference or event? appeared first on The $100 MBA.  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Let’s just say it: no one likes meetings.No one has ever liked meetings. Meetings are things you get through, and if you play your cards right, have as few of as possible. Yes, they’re necessary to get people on the same page sometimes, but there’s a point of diminishing returns.Too many meetings are not only annoying, they’re counterproductive.Today, we discuss specific ways you can reduce the number of meetings required to keep your business moving. We show you how to assess whether you’re having too many meetings, and weigh the value of what these meetings produce relative to the time you’re spending in them. We describe the kinds of meetings that are most productive and efficient, and that produce the best ROI.Online or physical, office or remote, we all need fewer meetings. Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksBaseCampThe post MBA959 How to Reduce Meetings in Your Business appeared first on The $100 MBA.  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Worry: it’s an entrepreneur’s constant companion. But does it have to be?Today, we review another Must-Read business book, an all-time classic from an author whose legacy transcends time and technology. How to Stop Worrying and Start Living by Dale Carnegie is a treasure trove of life and business wisdom, centered around the need to chill out, let go, and take care of what you can control.From organization to problem-solving to well-being, Carnegie breaks complex ideas into actionable strategies. He stresses the illusion of control, the power of altruism, and the importance of sleep. The book is written for a flowing, approachable read — so you can easily begin applying its lessons.Business changes, but some lessons are timeless. Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksEasyCourseThe post MBA958 Read: How to Stop Worrying & Start Living By Dale Carnegie appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Travel: it’s one of the best parts of being an entrepreneur. Whether it’s traveling for business or pleasure, entrepreneurs get to do more of it. But as we all know, it can get pretty, pretty pricey.Today, we discuss strategies for saving on everything from airfare to hotels to local transport, so you can minimize your travel expenses. From tax breaks to rewards programs to booking tricks, there are lots of ways to cut costs. Best of all, these tips don’t have to mean traveling by rickshaw to stay in a hostel — we’ve got advice for lowering the cost of travel without sacrificing too much by way of comfort. After all, you’ve earned it!It’s FREE RIDE FRIDAY!!! Find out how to hit the road cost effectively. Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksEasyCourseAirBnBTripAdvisorKayakThe post MBA957 How To Spend Less on Travel + Free Ride Friday! appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Running a monthly subscription service is a wonderful way to achieve predictable, reliable revenue. Even more reliable is a yearly subscription, which allows you to spend fewer resources on retention and pass the savings on to customers. But how can you convince customers to make that kind of commitment? How can you entice people to go the distance with you on an annual basis?Today, we discuss how to construct and execute your campaign to turn monthlies into yearlies. We offer tips and strategies on educating your customers about the benefits of going annual, how to target the customers most likely to convert, and what to offer them as incentives. Set yourself and your customers up for the long(er) haul. Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksWebinarNinjaThe post MBA956 How to Turn Monthly Subscriptions into Annual Subscriptions appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Entrepreneurship: how long should you look before you leap?It’s Q&A Wednesday, and we’ve got a great question for everyone on the verge of leaving their day job behind: how do you know when it’s time? Our host Omar was an educator for many years before he finally decided to trade in all that security for a shot at independent success. But he didn’t just drop his chalk and walk out — he created an action plan based on solid information and rational goals.Tune in, and learn when — and how — to quit your day job. We discuss exactly what steps to take, review the deciding factors, and give you the framework for a smooth transition from the 9 to 5. Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow Links$100 MBA Free Idea Validation CourseThe post MBA955 Q&A Wednesday: How did you know it was time to quit your job? appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Rise and shine, entrepreneurs! The first few hours of your day are the most important for your overall productivity. A consistent, intentional morning routine is the best thing you can do to reach your short and long term goals. You don’t have to be an “early bird,” but you can’t wing it! Constructing your routine takes a little planning.Today, we discuss how to establish a great morning routine, starting with your habits each night. We offer easy tips to maximize productivity, defeat distractions, and produce your best work. With these strategies, you can meet one of the biggest challenges of being your own boss: setting your own schedule.Turn your alarm clock into a Call-to-Action! Click Play!SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow LinksWebinarNinja Live Webinar WorkshopThe post MBA954 How to Create an Effective Morning Routine appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Remote employment isn’t just the future; it’s the present. All over the globe, more and more work is getting done by people who never meet their employers. Naturally, with remote work’s undeniable advantages come some challenges.Rob Rawson is a remote team management expert, creator of remote team management app Time Doctor. Today, Rawson stops by the podcast to offer his best tips on remote team hiring and management, from placing your first ad to scaling up the size of your team. He describes how to attract, evaluate, and empower the best employees from the world’s massive pool of candidates — and make sure the work gets done.With our own remote team, we can say from experience that Rawson’s advice works. Tune in, and see if it works for your business. Click Play!$100 MBA listeners can save $100 on the Time Doctor remote team management app. Just sign up at timedoctor.com/coupon and use code 100mba.NOTE: You will get the field to enter your coupon code after signing up. On the billing page you can enter the coupon code: 100mba for $100 off.SUBSCRIBE ON APPLE PODCASTSSpotify| Podcast Feed| How To SubscribeGive us a Rating & ReviewShow Links$100 MBA Free Idea Validation CourseStack OverflowUpWorkLinkedInWe Work RemotelyOnlineJobs.phHackerRankBreezy HRBaseCampAsanaSlackThe post MBA953 Guest Teacher: Rob Rawson- How to Manage and Scale a Remote Team to Over 60 People appeared first on The $100 MBA. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.