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Right About Now with Ryan Alford

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Nov 24, 2023 • 31min

The Week of November 24, 2023 Marketing and Business News: Snoop Dogg Gives Up Smoke For Solo Stove Campaign

Welcome to another exciting episode of The Radcast, your go-to source for all things radical in the business world. It's a pleasure to have you join us on this post-Thanksgiving Friday, November 24th, 2023. We hope your holiday was filled with joy and fantastic feasts.Today, we're taking a slightly lighter tone as we dive into some intriguing business topics and reflect on the top traditions of Thanksgiving. We explore everything from Dave and Buster's unexpected Thanksgiving opening to marketing ideas like giving drinks to Black Friday shoppers. And of course, we can't miss discussing the viral potential of Trump's presence at the USC vs Clemson game and the ingenious campaign strategy behind Snoop Dogg's decision to quit "smoke." Stick around as we uncover the smartest campaigns, the latest trends, and maybe a few unexpected surprises. You're tuned in to The Radcast, where if it's radical, we've got it covered. Happy Friday! Top 10 Thanksgiving traditions in the US (03:40)https://www.ef.com/wwen/blog/efacademyblog/top-10-thanksgiving-traditions-in-the-us/  Dave and Buster’s is open on Thanksgiving day (06:40)  Sponsor  Vaycay: Premium Wellness Products Delivered Straight to You in the US (08:07)  Website: www.RolloffthePain.com  Podcast: www.thevaycaypodcast.com   A look back at how Black Friday began, how it's become so popular and how much shoppers are spending. (10:52)https://blackfriday.com/news/black-friday-history  The Holiday 100: A gift guide for everyone on your list (15:50)https://shopping.google.com/m/holiday100/?utm_source=(direct)&utm_medium=vanityurl&utm_campaign =h100_23&utm_content=H100_Keyword_Blog   Former President Trump will attend Clemson, South Carolina football game, NBC confirms (20:09)https://www.wyff4.com/article/trump-to-attend-clemson-south-carolina-game/45894745#   Snoop Dogg gives up smoke for Solo Stove campaign (21:05)https://www.marketingdive.com/news/snoop-dogg-give-up-smoke-solo-stove-campaign/700296/  Pepsi brings back Shaq for fresh spin on Skee-Lo’s ’90s hit ‘I Wish’ (27:45)https://www.marketingdive.com/news/pepsi-shaq-shaquille-oneal-i-wish-mini-cans-nostalgia/70023 9/   Sponsor Caldera Labs: (26:00) High-performance men’s skincare line  Website: https://calderalab.com  If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.theradcast.com Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast.If you enjoyed this episode of The Radcast, Like, Share, and leave us a review! If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Nov 21, 2023 • 47min

The Radcast’s 400th Episode

🎙️ Welcome, dear listeners, to a momentous occasion—the 400th episode of The Radcast! As we hit this remarkable milestone, Ryan takes a reflective journey, acknowledging the dedication and hard work that have fueled 400 episodes of insightful content. Join us as we delve into key learnings, from the transformative power of conversations and the significance of relationships to the crucial role grit plays in achieving success. Ryan also explores the underrated power of social media and shares insights on thinking big.Stay tuned for a glimpse into the expansion of The Radcast into the Radcast Media Network, featuring multiple shows and a rebranding to the Ryan Alford Show. Plus, enjoy a curated collection of favorite clips and interviews with notable guests, providing practical advice and diverse perspectives.As we look to the future, Ryan teases upcoming plans and invites you to continue the journey with daily advice on marketing, personal branding, and life. Don't miss out on this epic episode! Tune in now and celebrate this milestone with The Radcast. 🚀Reflecting on the 4 Key Learnings (00:00 - 04:48)1. The Power of a Conversation and Relationships (04:48 - 09:35) Emphasizes the transformative impact of meaningful conversations in gaining understanding. Discusses the significance of relationships, both personally and in business. 2. The #1 Key to Success: Grit (09:35 - 11:32) Highlights the importance of grit in achieving success. Defines grit as the ability to persevere through discomfort, setbacks, and challenges. 3. Underrated Power of Social Media (11:32 - 15:13) Contrasts the present accessibility of fame through social media with the limited avenues of mass media 15 years ago. Credits the success of The Radcast to leveraging the power of social media. 4. The Biggest Learning: Go Big (15:13 - 18:06) Encourages breaking limiting beliefs and thinking big. Stresses the idea that going big is easier than playing small, creating unnatural tension when playing small. The Radcast Media Network (18:35 - 19:47): Explores the expansion of The Radcast into a media network. Teases the introduction of multiple shows and the rebranding of The Radcast as the Ryan Alford Show. Favorite Clips and Interviews (19:47 - 31:57): Presents favorite clips from interviews with Grant Cardone, The Real Brad Lea, Bruce Buffer, Jasmine Star, Marty Smith, Moby, and Christopher Lochhead. Describes the uniqueness and value brought by each guest, emphasizing practical advice and diverse perspectives. Future Plans and Announcements (31:57 - 32:48): Teases plans for future episodes and continued engagement. Invites listeners to explore episodes, watch videos, and join the newsletter for daily advice on marketing, personal branding, and life. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.theradcast.com. Subscribe to our YouTube channel  https://www.youtube.com/c/RadicalHomeofTheRadcast. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Nov 17, 2023 • 34min

The Week of November 17, 2023 Marketing and Business News: What GenZ’s Podcast Habits Can Teach Brands About Reaching The Coveted Demographic

Welcome back to The Radcast! Get ready for the exciting business and marketing tales that made waves in the week of November 17, 2023.Prepare to be touched by the heartwarming story of a 71-year-old hiker and his faithful Jack Terrier, illustrating the unbreakable bond between man and his best friend. Then, plunge into the beverage scene's revolution with Safety Shot, ESPN BET, and Baskin-Robbins adding a sweet twist to Thanksgiving with their "Turkey Day Fixins" ice cream. Discover the secrets of Gen Z's podcast habits and their far-reaching implications for brand engagement. Brace yourself for the unexpected as McDonald's and Crocs unveil $75 shoes inspired by Grimace and the Hamburglar, and Kraft Real Mayo sets out to make 'moist' the Word of the Year. Lastly, witness Walmart's star-studded strategy featuring the cast of 'Mean Girls' to elevate Black Friday sales, promising a mix of drama and unbeatable deals.Join us as we navigate the twists and turns of the business world, delivering the raddest insights and stories every week. With Thanksgiving just around the corner, we're serving up a side of excitement that will leave you grateful for the thrilling business adventures keeping us on the edge of our seats. Stay radical, and may your Thanksgiving be as thrilling as it is thankful! Dog found alive beside owner's body months after both went missing on hike (02:05)https://www.sfgate.com/news/article/dog-found-alive-beside-owner-s-body-months-after-18490905.php  Blood Alcohol Detox Functional Beverage, Safety Shot (04:32)  What is ESPN BET? How do you use it? Where is it legal? (09:20)https://www.espn.com/espn/betting/story/_/id/38897700/what-espn-bet-how-do-use-where-legal  Baskin-Robbins Debuts New Ice Cream Flavor That Tastes Like Thanksgiving (12:00)https://www.eatthis.com/baskin-robbins-turkey-day-fixins-thanksgiving-ice-cream/  What Gen Z’s Podcast Habits Can Teach Brands About Reaching The Coveted Demographic (14:32)https://adage.com/article/digital-marketing-ad-tech-news/what-gen-zs-podcast-habits-can-teach-brands/2529071#:~:text=Eighty%2Dfour%20percent%20of%20Gen,brands%2C%20such%20as%20product%20placement.  If you want to learn more from Ryan directly, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. (18:00)  Elon Musk says X is changing its algorithm to highlight smaller accounts (18:20)https://techcrunch.com/2023/11/13/elon-musk-says-x-is-changing-its-algorithm-to-highlight-smaller-accounts/  McDonald’s and Crocs are releasing a line of $75 shoes inspired by Grimace and the Hamburglar (21:00)https://www.cnbc.com/2023/11/13/mcdonalds-and-crocs-to-release-shoes-inspired-by-grimace-hamburglar.html  Kraft Real Mayo seeks to make ‘moist’ Word of the Year via search hacking (24:54)https://www.marketingdive.com/news/kraft-real-mayo-moist-Merriam-Webster-word-year-search-hacking/699125/  Walmart reunites ‘Mean Girls’ to boost Black Friday push (28:20)https://www.marketingdive.com/news/walmart-mean-girls-black-friday-ad-campaign/698476/   Sponsor Caldera Labs (29:40) High-performance men’s skincare line  Website: https://calderalab.com Use code Radryan for 20% off   The newest product: a facial sunscreen that fits right into the regimen daily routine   If you enjoyed this episode and want to learn more join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbrandingLearn more by visiting our website at www.theradcast.comSubscribe to our YouTube channel  https://www.youtube.com/c/RadicalHomeofTheRadcastIf you enjoyed this episode of The Radcast, Like, Share, and leave us a review! If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Nov 14, 2023 • 45min

Why Grit Is More Important Than Talent: Eric Mac Lain’s Journey From Football To Business

Hey there, Radcasters! Welcome to another episode!. Today, we've got a special guest on board—Eric Mac Lain, the CFB Analyst at ESPN and Co-Host of the Gramlich & Mac Lain Podcast. Get ready as we dive deep into Eric's incredible journey from the football field to the business arena.We're not just scratching the surface here; we're uncovering the highs and lows, the twists and turns of Eric's professional life. This conversation is all about the challenges that shaped his career, those pivotal moments that define a path. We're putting the spotlight on grit, that unyielding determination, and how it triumphs over mere talent.But wait, there's more! We're not just here to spill the beans on Eric's story. We're also shining a light on the evolution of our very own podcast. Get ready for insights into the world of ACC football—you won't find these nuggets anywhere else.So, buckle up and join us as we unravel the layers of Eric Mac Lain's remarkable transition. This episode isn't just a listen; it's a masterclass in resilience and success. Tune in now and soak up those valuable lessons! Eric shares his journey from football to business. Ryan recognizes Eric's growth and discusses his days at Clemson. (00:54)  Eric shares his Clemson years where he transitioned from a tight end to a dominant offensive lineman. He highlights two significant moments—the national championship game loss to Alabama, which was a childhood dream realized despite the defeat, and a memorable game against Notre Dame. (09:08)  Eric's transition to business involves his success at Clemson, setting the stage for the national title in 2016. He is recognized as a big figure, now working at the ACC Network on TV and having his own podcast, marking a significant growth in his career. (13:52)  Eric talks about a tough decision to reject an offer from the Titans and step away from football. He recognized he had more to offer beyond the field and appreciated the freedom that came with closing the football chapter. The decision marked the beginning of his journey into the business world. (18:22)  Eric shares the unexpected call from ESPN during the national championship season in 2018. He highlights Mark's impact as a mentor, positive influence on and off the screen, and the evolving chemistry among the team.(26:22)  Caldera Labs Sponsorship (31:43)  Eric discusses the evolution of his podcast with co-host Kelly. Initially an all-ACC sports show, it shifted focus to ACC football. They explore the podcast's growth, progressing from Zoom sessions to incorporating video elements, and expanding their audience through active engagement on social media. (32:13)  Ryan and Eric delve into the current status of Name, Image, and Likeness (NIL) regulations in college sports. Eric voices concerns about the lack of uniformity in rules across states and institutions, advocating for either national regulations or none to ensure fairness. They also discuss the challenges faced by both players and companies in navigating the evolving landscape of NIL. (40:29) If you want to learn more about Eric Mac Lain, checkout his Instagram @EricMacLain, and his YouTube channel Gramlich & Mac Lain. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.theradcast.com. Subscribe to our YouTube channel  https://www.youtube.com/c/RadicalHomeofTheRadcast. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Nov 10, 2023 • 29min

The Week of November 10, 2023 Marketing and Business News: Elon Musk’s AI Chatbot ‘Grok’ Will Only Be Available to X Premium+ Subscribers

Welcome back to The Radcast! In this episode, we unravel the headlines that matter, from the surprising legalization of recreational marijuana in Ohio to TikTok's shift away from its $2 billion Creator Fund. Brace yourselves as we explore the fascinating revelation that Brits rank as the third biggest drinkers globally, just behind an unexpected nation. But that's not all – Instagram is making waves by testing a feature to let you turn off read receipts for DMs, and Elon Musk's AI Chatbot 'Grok' is making headlines, but there's a catch – it's exclusive to X Premium+ subscribers. Stay tuned as we unpack the dynamic changes in the TV ad market with Warner Bros. Discovery restructuring its sales organization.If you want to stay ahead of the game in the ever-evolving business and marketing industry, tune in and listen to The Racast. Like, Share, and leave a review to let us know you're with us on this exciting journey of discovery! If Ohio is legalizing recreational marijuana (00:58)https://www.nbcnews.com/news/amp/rcna122098  HAMMERED HOME Brits are third biggest drinkers in the world missing out on top spot to unlikely nation (05:35)https://www.the-sun.com/health/9572109/worlds-biggest-binge-drinkers-revealed/  TikTok Is Phasing Out Its $2B USD Creator Fund, Launches the New ‘Creativity Program’ (09:45)https://hypebeast.com/2023/11/tiktok-creator-fund-replacement-creativity-program  Instagram is finally testing a feature to let you turn off read receipts for DMs (12:57)https://techcrunch.com/2023/11/07/instagram-is-finally-testing-a-feature-to-let-you-turn-off-read-receipts-fo r-dms/   Elon Musk’s AI Chatbot ‘Grok’ Will Only Be Available to X Premium+ Subscribers (14:32)https://hypebeast.com/2023/11/elon-musks-ai-chatbot-grok-x-premium  ChatGPT continues to be one of the fastest-growing services ever (16:50)https://www.theverge.com/2023/11/6/23948386/chatgpt-active-user-count-openai-developer-conference  As TV Ad Market Stumbles, Warner Bros. Discovery Restructures Sales Organization (21:08)https://www.hollywoodreporter.com/business/business-news/warner-bros-discovery-restructures-advertisi ng-2023-1235547801/ Sponsor ● Caldera Labs: ○ High-performance men’s skincare line (24:00)○ Website: https://calderalab.com  Radnews (26:38)● Last week: Jasmine Star ● Next week: Eric Mac Lain  Sponsor  Vaycay: Premium Wellness Products Delivered Straight to You in the US  (28:00) Website: www.RolloffthePain.com   Podcast: www.thevaycaypodcast.com  If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.theradcast.com Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast If you enjoyed this episode of The Radcast, Like, Share, and leave us a review! If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Nov 7, 2023 • 38min

You Need Resilience Before Recognition: Lessons From Jasmine Star

Welcome back, Radcast listeners! We hope you've got your game faces on because today we have an incredible episode lined up for you. We're diving deep into the world of resilience, grit, and the mindset that drives success. And who better to learn from than the amazing Jasmine Star? In this episode, Ryan sits down with Jasmine Star, CEO of Social Curator and an empowering entrepreneur, to discuss essential lessons in resilience and mindset before achieving recognition in the business world. Jasmine Star's wisdom shines through as she discusses the importance of resilience, authenticity, and strategic marketing in the business world.Listeners are encouraged to embrace their uniqueness, leverage social media as a powerful marketing tool, and explore the innovative content creation solutions offered by Social Curator. The key to resilience and success lies in understanding that we're owed nothing and that comparison is the silent killer of dreams. So, define your own game, set your goals, and stay true to your unique journey.Get ready to be inspired and motivated as we uncover the secrets to building a resilient mindset and achieving lasting success. Let's jump right into it! Jasmine expresses her goal of empowering people to create businesses and make a positive impact. She highlights the importance of openly sharing the entrepreneurial journey, encompassing both obstacles and achievements. (01:31)  Ryan and Jasmine emphasize the dynamic nature of social media, email marketing, and online advertising. The importance of continuous learning and humility in the process of adaptation is also highlighted, emphasizing the power of iteration in staying relevant. (02:25)  Ryan and Jasmine underscore the significance of consistency and repetition in marketing efforts. Business owners are encouraged to embrace patience, persistence, and hard work to find their unique approach, highlighting the value of digging deep and staying consistent for long-term success. (05:23)  Jasmine credits her grit to her upbringing, valuing hard work and rejecting entitlement. She stresses defining personal goals, working tirelessly, and understanding that business success isn't automatic. (13:03)  Jasmine and Ryan discuss the challenge of comparison in the age of social media. (14:02)  Jasmine discusses the various ways comparison affects people mentally, emotionally, and visually, leading to feelings of inadequacy. Individuals should focus on their individual strengths and offerings, understanding that there's an audience waiting for their distinct perspective. (16:29)  Jasmine discusses social media as a strategic marketing tool. She emphasizes that social media serves as a highlight reel, showcasing the best aspects of your brand rather than the entire game. Jasmine views social media as a marketing arm, emphasizing the importance of strategic content creation and engagement. (27:46)  Jasmine introduces Social Curator, a self-serve platform designed to assist small business owners. (32:40) If you want to learn more about Jasmine Star, check out her Instagram @jasminestar and her website https://new.socialcurator.com/. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.theradcast.com.Subscribe to our YouTube channel  https://www.youtube.com/c/RadicalHomeofTheRadcast. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Nov 3, 2023 • 31min

The Week of November 03, 2023 Marketing and Business News: Elon Musk Unleashes in Fiery Joe Rogan Podcast: Warns of the Woke Mind Virus

Welcome to The Radcast! Your go-to source for the top marketing and business news! In this episode, Elon Musk's candid revelations on the Joe Rogan podcast, where he criticizes George Soros and discusses Twitter's control dynamics, set the internet abuzz this week. Meanwhile, ESPN's Pat McAfee faced technical glitches during a broadcast featuring Aaron Rodgers' controversial remarks on vaccinations.Discover the next big ad channel captivating Gen Z's attention: free mobile phone networks. We'll also explore Steak-umm's innovative approach to highlight the dangers of deepfake technology and Best Buy's groundbreaking move into livestreaming holiday sales events. Plus, find out how Cracker Barrel is embracing Dolly Parton's 'Rockstar' era to promote their rewards program. And if you're curious about Elon Musk's latest venture, don't miss the details on his upcoming dating app for X users. Stay tuned for all this and more! Don't forget to check out our newsletter for daily Ferrari level advice and explore the exciting world of personal branding with our free introduction course. Join the conversation and stay ahead in the dynamic world of marketing and business. Let's dive in! Elon Musk unleashes in fiery Joe Rogan podcast: Tesla owner slams George Soros for 'eroding the fabric of civilization', says he bought Twitter because it was being 'controlled by the far-left' and warns of the woke 'mind virus' (05:00)  ESPN's Pat McAfee broadcast goes blank as Aaron Rodgers takes another shot at vaccinations (05:25)https://www.sportskeeda.com/nfl/news-espn-s-pat-mcafee-broadcast-goes-blank-aaron-rodgers-takes-another-shot-vaccinations  He Next Hot Gen Z Ad Channel—Free Mobile Phone Networks (08:46)https://adage.com/article/digital-marketing-ad-tech-news/next-hot-gen-z-ad-channel-free-mobile-phone-networks/2525866  Sponsor Caldera Lab High-performance men’s skincare line  Website: https://calderalab.com Use code Radryan for 20% off   Steak-umm Turned Real Vegans into Meat Lovers to Demonstrate the Dangers of Deepfake Technology (18:23)https://www.lbbonline.com/news/steak-umm-turned-real-vegans-into-meat-lovers-to-demonstrate-the-dangers-of-deepfake-technology  Best Buy to livestreams holiday sales events for the first time, starting tonight (21:11)https://m.startribune.com/best-buy-to-livestreams-holiday-sales-events-for-the-first-time-starting-tonight-retail/600316397/  X Dating Soon? Elon Musk Wants X Users To Find Love On App (26:45)https://www.ndtv.com/world-news/x-dating-soon-elon-musk-wants-x-users-to-find-love-on-app-4533881  Join Newsletter:If you enjoyed this episode and want to learn more, join my newsletter with the link in the show notes https://ryanalford.com/newsletter/  to get Ferrari level advice daily for FREE.To take it one step further learn about building a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding with the link in the show notes. https://ryanalford.com/pbintro/  Cracker Barrel ushers in Dolly Parton’s ‘Rockstar’ era to promote rewardshttps://www.marketingdive.com/news/cracker-barrel-dolly-parton-rockstar-rewards-program/698298/ Learn more by visiting our website at www.theradcast.comSubscribe to our YouTube channel  https://www.youtube.com/c/RadicalHomeofTheRadcastIf you enjoyed this episode of The Radcast, Like, Share, and leave us a review! If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 31, 2023 • 35min

Why Authentic Experience is the Key to Modern Branding with Lisa Holladay

Welcome back to The Radcast! Today's episode is an exciting exploration of authenticity and experience in the world of branding. We are joined by a truly remarkable guest, Lisa Holladay, the Chief Experience Officer at Tiger 21, a pioneering peer-to-peer learning organization catering to ultra-high net worth individuals. Lisa's journey through the realm of luxury brands, including iconic names like The Ritz-Carlton, St. Regis, and Marriott International, as well as her collaborations with esteemed companies like Mercedes-Benz USA, has equipped her with unparalleled insights into the essence of genuine connections and meaningful experiences.In this episode, we unravel the secrets behind building authentic brand experiences and navigating the ever-evolving landscape of modern branding. Join us as Lisa shares her wealth of knowledge, offering a glimpse into the future of branding in a world craving genuine connections. We are thrilled to welcome you to this enlightening conversation. Listen and learn! Ryan and Lisa discuss the evolution of branding, emphasizing the significance of experiential marketing in cultivating brand affection. The discussion also explores the transformative impact of social media and the pandemic on brand-audience connections, emphasizing the fusion of experience and branding in the modern landscape. (02:36) Lisa discusses the strategies for building brand loyalty and fandom. The conversation also addresses the challenge of establishing a robust brand connection, emphasizing the importance of ensuring consumer loyalty even in the face of negative product experiences. (08:08) Ryan and Lisa go into the strategic mapping of consumer journeys, concentrating on touchpoints and engagement at different stages of the customer relationship. The discussion emphasizes the importance of intentionality in designing these journeys to guarantee a seamless and engaging experience for consumers throughout their interaction with the brand.(10:30) Lisa explains the Chief Experience Officer (CXO) role, highlighting the significance of curating member experiences at Tiger 21. The organization’s three pillars and the difficulty of crafting memorable experiences for ultra-high net worth individuals and stresses the importance of time in delivering exceptional value, aiming to build loyalty among its members. (10:48) Ryan delves into the essence of Tiger 21, emphasizing its diverse membership and supportive environment. Lisa elaborates on the group dynamics, highlighting the focus on continuous learning, philanthropy, family, and business growth. The discussion also covers Tiger 21's global expansion strategy. (15:03) Ryan and Lisa discuss the transition Tiger 21 made from working with large corporations to smaller organizations. They explore the impact of budget constraints and the creative freedom to innovate and take risks in smaller settings. (25:01) Lisa underscores the significance of fostering a culture of innovation that promotes experimentation and swift decision-making. She discusses her learning experience in embracing the concept of failing fast and taking risks. Additionally, outside of work, Lisa shares her personal passions. (30:34) If you want to learn more about Lisa Holliday, check out her Instagram @holladaytime, LinkedIn https://www.linkedin.com/in/lisaholladay01/, and her website https://tiger21.com/.  Learn more by visiting our website at www.theradcast.com. Subscribe to our YouTube channel  https://www.youtube.com/c/RadicalHomeofTheRadcast. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 27, 2023 • 26min

The Week of October 27, 2023 Marketing and Business News: Tinder’s App Gets More Social By Letting Friends Play Matchmaker

Welcome, listeners, to a spooktacular episode of The Radcast! As the chills of October set in and Halloween lurks just around the corner, we're here to unravel the web of the latest marketing and business news.In today's episode, we'll uncover Tinder's bold move in letting friends play matchmaker, Instagram's exploration of verified user feeds, and TikTok's daring venture into 15-minute uploads. But that's not all – we'll also delve into the fascinating world of AI with updates on cutting-edge technology. Plus, Capri Sun serves up some 'epic' kid moments on family-focused platforms, and we'll spill the beans on the best inventions of 2023.Whether you're a marketing maven, a tech enthusiast, or just someone curious about the ever-changing landscape of the digital realm, this episode is your golden ticket to staying ahead of the curve. So grab your favorite treat, settle in, and get ready to be bewitched by the latest updates that might just transform your business strategies. Happy listening, and may you have a hauntingly delightful Halloween!  Tinder’s app gets more social by letting friends play matchmaker (03:00)https://techcrunch.com/2023/10/23/tinders-app-gets-more-social-by-letting-friends-play-matchmaker/   The Best Inventions of 2023: Humane Ai Pin, Samba Robotic Toothbrush (06:41)https://time.com/collection/best-inventions-2023/6327143/humane-ai-pin/   Instagram is Exploring a Verified Users Feed (12:35)https://hypebeast.com/2023/10/instagram-meta-verified-user-feed-test-info  Capri Sun serves ‘epic’ kid moments on Dude Perfect, family-focused platforms (15:40)https://www.marketingdive.com/news/capri-sun-epic-kid-childhood-moments-campaign-kraft-heinz/697514/  TikTok is testing 15-minute uploads with select users (19:13)https://techcrunch.com/2023/10/23/tiktok-testing-15-minute-uploads/   Sponsor Caldera Labs High-performance men’s skincare line  Website: https://calderalab.com Use code Radryan for 20% off    Social Media Holiday October 30: Checklist Day #ChecklistDay October 31: Halloween #Halloween Learn more by visiting our website at www.theradcast.com. Subscribe to our YouTube channel  https://www.youtube.com/c/RadicalHomeofTheRadcast. If you enjoyed this episode of The Radcast, Like, Share, and leave us a review! If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Oct 24, 2023 • 37min

Dr. Alex Planes’ Honest Opinion on Scaling Your Business

Welcome back to The Radcast! In this compelling episode, we delve into the dynamic world of business scaling with Dr. Alex Planes, a prominent dentist and entrepreneur. Dr. Planes, whose remarkable journey spans from managing a single dental practice to overseeing a thriving network of nine, offers invaluable insights into the challenges and triumphs of business expansion.During this engaging conversation, Dr. Planes emphasizes the pivotal role played by strategic division of responsibilities, unwavering trust, and the establishment of a robust business infrastructure. Listeners are treated to a candid exploration of Dr. Planes' experiences, highlighting the resilience needed to overcome obstacles and the deep fulfillment derived from helping others.Tune in to discover the secrets behind Dr. Planes' entrepreneurial success and gain practical wisdom on navigating the complexities of business growth. This episode is not just a conversation; it's a masterclass in resilience, determination, and the art of building a thriving business! Dr. Alex Planes’ Journey to Dentistry. He established his own practice, overcoming obstacles like securing a loan, hiring staff, and shifting from direct mail to digital marketing. His determination and passion for personalized patient care have been key to his successful dental career. (01:09)  Dr. Alex emphasizes transparency and genuine patient care in his practice. As a first-generation doctor in his family, he aims to establish a legacy for future generations, drawing inspiration from the strong work ethic and unity ingrained in his Cuban heritage. (08:26)  Dr. Alex talks about the challenges of working with his strong-willed wife in their dental practice and how they manage it by dividing their roles effectively. Additionally, he provides crucial advice for entrepreneurs looking to scale their businesses, emphasizing the importance of strong infrastructure, careful financial planning, and strategic investments for successful growth. (12:29)  The discussion focuses on the high client acquisition costs in dental procedures, especially in areas like full arch dental work. It emphasizes the importance of recognizing the lifetime value of a customer in the dental industry. (17:30)  Dr. Alex Planes operates a training institute where he teaches dentists full arch procedures and helps them build successful dental practices focused on this specialized service. Both Ryan and Dr. Alex emphasize the importance of not just acquiring knowledge but also effectively implementing and executing it in the business world. (21:02)  Dr. Alex underscores the significance of consistency, discipline, and commitment in reaching goals. He shares his journey from modest beginnings in Hialeah to opening nine dental practices, highlighting that determination can lead to significant accomplishments, emphasizing that with determination, anyone can achieve their aspirations. (25:19)  Dr. Alex talks about the resilience needed in dentistry, addressing challenges like denials, HR issues, and life-threatening situations. Additionally, he emphasizes the importance of hands-on patient care despite managing multiple practices, highlighting the challenge of balancing leadership duties with ensuring patient safety and satisfaction. (26:47)  Dr. Alex shares his passion for coaching and mentoring professionals. He emphasizes the importance of non-negotiable family time, actively participating in his children's activities, and creating lasting memories. He aims for regular vacations and quality family time despite his busy schedule, challenging the myth of work-life balance. (30:31)  Dr. Alex plans to consolidate his dental business and concentrate on expanding his consulting company, Lifestream, and the Implants For All Institute. His ultimate goal is to inspire others and assist them in recognizing their full potential, emphasizing his commitment to mentorship and empowerment. (35:31) Dr. Alex Planes shares valuable insights on scaling a business, highlighting the importance of teamwork, strategic planning, and continuous learning for entrepreneurs. His story showcases resilience, determination, and a passion for patient care and mentorship. The episode emphasizes consistency and giving back to the community. If you want to learn more about Dr. Alex Planes, check out his Instagram @dralexaplanes and his website https://www.i4a.events/. Learn more by visiting our website at www.theradcast.com. Subscribe to our YouTube channel  https://www.youtube.com/c/RadicalHomeofTheRadcast. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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