Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

The Digital Age has changed the way we exchange and retain information. Every day, 2.5 quintillion bytes of new data are created. We are publishing and exchanging more information than any other time in history. So why do so many people lack the motivation to learn new things? When it comes to brain health and strengthening the mind, there is no one better to talk to than Jim Kwik. Jim suffered a traumatic brain injury at five years old. Throughout childhood, he was labeled the boy with a broken brain. However, once he learned that genius is built, not born, he began studying the way that the brain works and how we can consciously retrain it to weed out limiting beliefs and conditioning. Now, he is recognized as a leading brain expert who has helped hundreds of individuals and organizations to reach their full potential by optimizing their brain health. In this episode of YAP, Hala and Jim talk about how to take hold of your brain health. Jim described how his childhood led him to learn about brain health and how his first mentor taught him the power of knowledge. They discuss the importance of remembering people’s names and some tricks that Jim uses to remember every person’s name in a crowd. They also talk about the four ways that the digital age is impacting our cognitive functioning. Topics Include:- Jim’s traumatic brain injury - What is a lie? - Jim’s mentor - How did Jim start learning about the brain? - Jim’s motivation formula: P x E x S3 - Training your brain - Do we only use 10% of our brains? - Genius is built - Getting better at remembering names - The Four Horseman of the Mental Apocalypse- And other topics…Jim Kwik is one of the world’s top brain coaches. He started Kwik Learning in 2001, which features a myriad of online courses in memory recall, improved reading comprehension, study habits, and overthinking. It is used in more than 190 countries worldwide. He’s also the author of the New York Times bestseller Limitless and host of the Kwik Brain podcast. Through keynote speeches, he reaches in-person audiences totaling more than 200,000 every year, as well as online videos totaling hundreds of millions of views. He has spent the past 30 years helping people upgrade their brains. He taught his learning techniques in top universities like NYU, Harvard, Columbia, Stanford, and Singularity. He has also worked with executives and employees from companies like Nike, GE, Zappos. SpaceX, and Virgin.   Resources Mentioned:Jim’s Book, Limitless: https://www.limitlessbook.com/ The Kwik Brain podcast: https://www.jimkwik.com/podcast Kwik Learning: https://kwiklearning.com/ Jim’s Website: https://www.jimkwik.com/ Jim’s LinkedIn: https://www.linkedin.com/in/jimkwik/ Jim’s Facebook: https://www.facebook.com/jimkwikofficial Jim’s Twitter: https://twitter.com/jimkwik Jim’s Instagram: https://www.instagram.com/jimkwik/?hl=en Sponsored By: Shopify - Go to shopify.com/profiting, for a FREE fourteen-day trial and get full access to Shopify’s entire suite of featuresIndeed - Visit Indeed.com/YAP to start hiring now.The Jordan Harbinger Show - Check out jordanharbinger.com/start for some episode recommendationsMore About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/Join Hala's LinkedIn Masterclass - yapmedia.io/course

There are several common misconceptions about generating wealth. For example, many people believe that becoming an expert in one skill will set them up for success, when in reality, having multiple skills under your belt will give you a unique portfolio that is more desirable to employers and customers. Additionally, too many young people let thousands of dollars go to waste by sitting in a savings account. In today’s economy, investing is necessary to generate lasting wealth. Hala’s wide range of desirable skills led her to organically start and grow YAP Media and she interviews top investing experts on YAP, so she was invited to speak on the Young Money with Tracey Bissett podcast. Tracey is the founder and Chief Financial Fitness Trainer of Bissett Financial Fitness Inc., where she educates and empowers individuals, notably young people, to take control of their finances with confidence. She has worked with thousands of individuals and entrepreneurs to secure the financing they needed. Hala appeared on Young Money with Tracey Bissett to talk about how to set yourself up for financial success by diversifying your skill set and making smarter decisions with your money. They discussed the dangers of letting your money sit untouched in a savings account and how to test your business ideas before investing too much capital in them. They also talked about Hala’s first jobs and how she acquired useful skills working in a variety of vastly-different occupations.  Topics Include: - Hala’s role as CEO of YAP Media - Hala’s first jobs - Talent stacking - Investing when you’re young - Don’t let your money sit untouched in a savings account- The birth and growth of YAP Media - Testing your business ideas- Leveraging assets - Hala’s advice on retraining your mind - And other topics…Hala Taha is the host of Young and Profiting Podcast, frequently ranked as a #1 Education podcast across all apps. Hala is also the CEO of YAP Media, a full-service social media and podcast marketing agency for top podcasters, celebrities and CEOs. She is well-known for her engaged following and influence on Linkedin, and she landed the January 2021 cover of Podcast Magazine.Tracey Bissett is a financial professional with 20 years of experience in the financial services industry. She is the founder and Chief Financial Fitness Trainer of Bissett Financial Fitness Inc. and she formerly served as executive at TD Bank, one of Canada’s Big 5 Banks. She is a full-time professor in the financial services faculty within the Business School of Centennial College. She leads speaking engagements on financial topics and is the Executive Producer and Host of the Young Money Podcast.Sponsored By:Lands End - Go to business.LandsEnd.com/YAP and use promo code YAP for 25% off.LightStream - Go to lightstream.com/yap and apply now to get a special interest rate discount and save even more.Connect With Tracey Bissett:Bissett Financial Fitness’s Website: https://www.bissettfinancialfitness.com/ Young Money Podcast: https://ymwithtraceybissett.libsyn.com/ Tracey’s LinkedIn: https://www.linkedin.com/in/traceybissett/ Tracey’s Instagram: https://instagram.com/bissettfinfit?igshid=Y2ZmNzg0YzQ= Tracey’s YouTube Channel: https://www.youtube.com/c/traceybissettthemoneycoachforentrepreneurs/about More About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review -  ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/Join Hala's LinkedIn Masterclass - yapmedia.io/course

Regret is one of the most common negative emotions we experience as humans. Yet, most people are reluctant to explore or even talk about their regrets with others because of the growing ‘no regrets’ philosophy that demonizes the presence of regret. However, when used properly, regret can be a powerful tool by illuminating where our values and priorities lie, which can help us avoid making the same mistakes in the future. If you want to transform your regrets into actionable advice and change the way you live your life, you won’t want to miss this interview with Daniel Pink, bestselling author and expert on regret. Daniel is the author of five books, most recently The Power of Regret, which outlines how regret can reveal the pathway to living our best life. He is also the creator of The American Regret Project and The World Regret Survey, which have interviewed thousands of people about their biggest regrets in life. In this episode of YAP, Daniel and Hala talk about why we need regret and what it can teach us. They dive into the four foundational regrets and why people experience regrets of inaction far more than regrets of action. They discuss how to reframe your self-talk in order to cultivate compassion for yourself and how to consult your future self to make informed decisions. Topics Include:- “Me search” - How we process regret - Counterfactuals - The only people who don’t have regrets - Why do we need regret? - The problem with the ‘no regrets’ worldview - The American Regret Project - The World Regret Survey - Four foundational regrets - Why we should push past awkwardness - Regrets of action vs. inaction - Consulting your future self - Mental subtraction - And other topics…Daniel Pink is a bestselling author, keynote speaker, and thought leader. In 2011, he was named one of Thinkers50’s top 50 most influential minds. He was also the host and co-executive of the television series “Crowd Control,” a National Geogrpahic program about human behavior that aired in more than 10 countries. He also hosts a popular master class on sales and persuasion. He has written for several notable publications, including Fast Company, The Sunday Telegraph, The New York Times, Harvard Business Review, The Atlantic, Slate, and Wired.  He is the author of seven books, the latest being The Power of Regret: How Looking Backward Moves Us Forward. His books cover topics like business, work, creativity, and behavior. They have won multiple awards, have been translated into 42 languages, and have sold millions of copies around the world. Resources Mentioned:YAP episode #50: https://podcasts.apple.com/us/podcast/50-the-science-of-perfect-timing-with-daniel-pink/id1368888880?i=1000459718753 Daniel’s Website: https://www.danpink.com/ Daniel’s Book, The Power of Regret: https://www.danpink.com/the-power-of-regret/ Sponsored By:Delta Air Lines - Visit delta.com/travelwell to learn more.Lands End - Go to business.LandsEnd.com/YAP and use promo code YAP for 25% off.Constant Contact - Go to constantcontact.com to get started for free todayShopify - Go to shopify.com/profiting, for a FREE fourteen-day trial and get full access to Shopify’s entire suite of featuresMore About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/Join Hala's LinkedIn Masterclass - yapmedia.io/course 

Negotiations don’t always take place in a conference room. A negotiation is simply a discussion where both parties come to an agreement, so we are negotiating all the time. Something as small as talking to family about who’s bringing what to Christmas dinner is a negotiation! And negotiations are not entirely verbal. Whether we realize it or not, we are influencing every negotiation with how we present ourselves. Through paying more attention to our body language, our word choice, and the way we frame information, we can intentionally evoke more information from others, which can help us establish trust and build stronger relationships! This episode of YAP Snacks will feature several pieces of negotiating advice from Chris Voss, a former FBI hostage negotiator and CEO of The Black Swan Group, where he’s using his extensive career in international crisis mitigation and high-stakes negotiation situations to teach people how to better negotiate and refine their communication style. Stay tuned to find out more about refining your communication style to get what you want in everyday negotiations! Topics include:- Tone of voice- Mirroring- Emotional labeling- How to use the words ‘I’m sorry’- What does the word ‘fair’ really mean?- Why you shouldn’t match people’s energy- Lying to gain influence- And other topics…Sponsored by - Delta Air Lines - Visit delta.com/travelwell to learn more.Shopify - Go to shopify.com/profiting, for a FREE fourteen-day trial and get full access to Shopify’s entire suite of featuresJustWorks - Go to justworks.comMore About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/Join Hala's LinkedIn Masterclass - yapmedia.io/course 

How many times have you set a goal for yourself that you didn’t follow through on? How many ideas are swirling around in your head, waiting to be brought to life? Too often, we keep our goals trapped inside our minds. We have a vivid image of what we want, but because we don’t know how to get there, we don’t try. Casper Craven came onto YAP to talk about how to set massive goals for ourselves and follow through with them. Caspar has sailed around the world twice, so he is well-versed in turning the impossible into the possible. He has also built several million-dollar companies and delivers keynotes on motivation, goal setting, work/life balance, mental health, and resilience. In this episode of #YAPClassic, Hala and Caspar talk about how to hold yourself accountable for achieving your goals. He gave tips on how to handle criticism constructively and why deadlines are crucial when starting ambitious new projects. He also revealed one of his best memories from his journey with his family, some of the challenges they ran into, and how they overcame them. Finally, he told Hala about how to build meaningful core values both in your company and in your home. Topics Include:- Caspar’s life before setting sail around the world - How did he and his wife save their marriage? - Why deadlines are always necessary - Making your goals public - Dealing with criticism - Using business values in family life - Building meaningful company values - Caspar’s best memories from sailing around the world - Challenges at sea - Channeling family values amid crises - Developing emotional resilience - And other topics…Casper Craven is a serial entrepreneur and motivational and teamwork keynote speaker. He is a leading authority in achieving bold goals and a passionate advocate of high-performance teamwork. He became an entrepreneur at 14 years old, catching crabs and lobsters. By 16, he was shipping out half a ton of crabs every week. Since then, he has built and led teams of all sizes. He spent more than 10 years in Professional Services, including five years at KPMG Corporate Finance. During his five years of travel preparation, he built three $1 million businesses - one of which he sold for a seven-figure sum while sailing across the Pacific Ocean. He has sailed around the world twice, the first time on a trophy-winning race yacht and the second with his wife and three children, who were all under the age of ten at the time. He wrote his first book, Where The Magic Happens, about the process of planning and executing his family’s global adventure. Resources Mentioned:YAP episode #14: https://podcasts.apple.com/us/podcast/14-anchor-your-success-with-caspar-craven/id1368888880?i=1000427679742 Caspar’s Website: https://www.casparcraven.com/ Caspar’s LinkedIn: https://www.linkedin.com/in/casparcraven/ Caspar’s Instagram: https://www.instagram.com/cravencaspar/ Caspar’s Facebook: https://www.facebook.com/casparcravenCaspar’s Twitter: https://twitter.com/casparcraven Caspar’s book, Where The Magic Happens: https://www.amazon.com/Where-Magic-Happens-Family-Changed/dp/1472949919 More About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/Join Hala's LinkedIn Masterclass - yapmedia.io/course 

Too many people are stuck in the past: old ideas, old technologies, and old ways of living. When we don’t embrace change, we don’t grow or evolve. Accepting change and using it to fuel our growth is one of the most important things we can do for ourselves in every area of our lives. But how can we resist our natural inkling toward predictability and become comfortable with change? To answer that question, Hala invited Jason Feifer, a champion of change, onto Young and Profiting podcast. Jason is the editor-in-chief of Entrepreneur magazine. He hosts two podcasts that focus on how to take hold of change and use it to your advantage. He’s also the author of the newly released book, Build For Tomorrow, which outlines how to use the power of change to your advantage using wisdom from some of the brightest minds in the world. In this episode of YAP, Hala and Jason talk about how entrepreneurial thinking differs from the rest of the population, and how embracing entrepreneurial thinking can help you find more opportunities that you wouldn’t otherwise have seen, even if you’re not an entrepreneur. They explain how to stack your skills in order to open new doors for yourself, why we resist change, and how humanity has resisted change throughout history. He also explains how we can use failure as data and view new situations as temporary experiments rather than permanent commitments. Topics Include:- How well do you really know your audience? - Why Jason renamed one of his podcasts - Opportunity Set B- Parkinson’s Law - Seeing loss as opportunity- Viewing opportunities as temporary experiments - Defining traits of an entrepreneur - Using failure as data - The truth about time management - The 1907 Teddy bear crisis- Jason’s actionable advice for becoming more profitable - And other topics…Jason Feifer is the Editor in chief of Entrepreneur Magazine and champion of change. He has led an extensive career as a journalist, working at publications such as Fast Company, Men’s Health, and Maxim Magazine. He hosts two podcasts: Build For Tomorrow and Problem Solver. Earlier this year, he released a book called Build For Tomorrow that outlines how humanity has rejected and embraced change over time. His goal is to help you become more resilient and adaptable in a world of constant change — so you can seize new opportunities before anyone else does!Resources Mentioned:YAP Episode #70: https://open.spotify.com/episode/0wszw3paKqkACnvoKtXvq9?si=n8uPhrbxSEyYzJp7tCB7aw Build For Tomorrow podcast: https://www.jasonfeifer.com/build-for-tomorrow/ : Jason’s website: https://www.jasonfeifer.com Jason’s Book, Build For Tomorrow: https://www.jasonfeifer.com/book/ Sponsored By: ClickUp - Sign up today at ClickUp.com and use codeUse code YAP to get 15% off ClickUp's massive Unlimited Plan for a year!Shopify - Go to shopify.com/profiting, for a FREE fourteen-day trial and get full access to Shopify’s entire suite of featuresJustWorks - Go to justworks.comDelta Air Lines - Visit delta.com/travelwell to learn more.Sabio - Save $125 on your total bootcamp cost! Visit sabio.la/YAP to learn moreMore About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/Join Hala's LinkedIn Masterclass - yapmedia.io/course 

Join Hala and YAP Media’s production manager, Jason Ames, as Hala dives into how she entered the podcasting space, how she landed big guests in YAP’s early days, and how to properly speak on air. She also gives marketing and branding advice to anyone interested in starting their own podcast. Sponsored by:Shopify - Go to shopify.com/profiting, for a FREE fourteen-day trial and get full access to Shopify’s entire suite of featuresClickUp - Sign up today at ClickUp.com and use codeUse code YAP to get 15% off ClickUp's massive Unlimited Plan for a year!The Jordan Harbinger Show - Head to jordanharbinger.com/start to get started today!Ethos - Go to ethoslife.com/YAP to get your free life insurance quote todayMore About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/Join Hala's LinkedIn Masterclass - yapmedia.io/course 

Think about some of the most successful brands in the business: Amazon, Tesla, Etsy… the list goes on. They all have certain qualities in common: they took a unique approach to an existing category of products and services and they continued to innovate and grow their brand to meet the changing needs of their customers. When it comes to developing your brand, there is no one better to learn from than David Aaker. David is a brand consultant and strategist who is known as the “Father of Modern Branding.” His book, Brand Relevance: Making Competitors Irrelevant, was named among the "Ten Marketing Books You Should Have Read" by Advertising Age in 2011 and named one of the top 3 marketing books of the year by Strategy and Business. In this episode of YAP, David and Hala talk about how to build brand loyalty and keep your brand relevant. He explained how to dominate subsections of existing product categories rather than trying to build entirely new ones and gave examples of businesses that are dominating their industries. They talked about how the digital age is affecting the process of product innovation and how to elevate your brand by aligning it with a mission. Topics Include:- The problem with the BDG model of strategy - The pillars of the Aaker Model - What is brand loyalty? - Brand relevance - How to lose relevance - David’s latest book- What is a game-changing subcategory? - Which businesses are properly dominating their industries? - Must-haves vs. parody must-haves- Finding the right subcategory - Creating barriers for your competition - Disruptive innovation- The digital age’s impact on subcategory growth- Elevating your brand by connecting it with a higher purpose - David’s secret to profiting in life- And other topics…David Aaker is a brand strategist who is known as the Father of Modern Branding. He serves as Vice-Chair at Prophet, which helps clients grow in the face of disruption. David is an active branding consultant, Professor Emeritus at the Haas School of Business and UC Berkeley. He is a revered speaker and thought leader. His books have been translated into 18 languages and have sold over 1 million copies. He has also developed several well-known marketing and branding concepts such as the Aaker brand vision model. In 2015, David Aaker was inducted into the American Marketing Association Hall of Fame for his lifetime achievements in marketing. In 2020, he was the recipient of the Sheth Foundation Medal for Exceptional Contribution to Marketing Scholarship and Practice.Sponsored By:Shopify - Go to shopify.com/profiting, for a FREE fourteen-day trial and get full access to Shopify’s entire suite of featuresClickUp - Sign up today at ClickUp.com and use codeUse code YAP to get 15% off ClickUp's massive Unlimited Plan for a year!The Jordan Harbinger Show - Visit jordanharbinger.com/start to get started!Sabio - Save $125 on your total bootcamp cost! Visit sabio.la/YAP to learn moreEthos - Go to ethoslife.com/YAP to get your free life insurance quote todayResources Mentioned:David’s Latest Book: Owning Game-Changing Subcategories Prophet’s Website: https://www.prophet.com/ David’s LinkedIn: https://www.linkedin.com/in/davidaaker/ YAP’s interview with Marietta Crawford: https://podcasts.apple.com/us/podcast/79-tell-your-brand-story-and-transform-your-career/id1368888880?i=1000490554815 More About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/Join Hala's LinkedIn Masterclass - yapmedia.io/course 

True success doesn’t come from wishful thinking. It comes from dedication, grit, and lots of time to live the life of your dreams. Hala Taha, host of Young and Profiting podcast, built her empire by sacrificing four years of travel, fun, and relaxation to hustle. Now, she’s running a $4 million company while hosting the #1 Education podcast across all platforms. In this episode, we are replaying Hala’s interview on The Tim Castle Show, where they discussed Hala’s career progression, her outlook on rejection, and how she built YAP Media into the powerhouse it is today. She also gives advice on how to break into the podcast industry and how to rewire your mind to reach your goals. Topics Include: -Hala’s background in singing, songwriting, and radio -How did Hala end up starting YAP? -Hala’s outlook on rejection -Skill stacking -How Hala ran YAP while working a separate full-time job -Leaving Disney -Hala and her family’s experiences with COVID-19 -How Hala attracted YAP’s first clients -Why most people can’t break into the podcast industry -Permission-based marketing -The secrets of growing a podcast -Hala’s helpful habits -The danger of humility -How to rewire your mind to open the doors to new opportunities -And other topics…Hala Taha is the host of Young and Profiting Podcast, frequently ranked as a #1 Education podcast across all apps. Hala is also the CEO of YAP Media, a full-service social media and podcast marketing agency for top podcasters, celebrities, and CEOs. She is well-known for her engaged following and influence on Linkedin, and she landed the January 2021 cover of Podcast Magazine.Tim Castle is a success coach, speaker, and bestselling author. He works with clients on topics like mindset, performance, sales, leadership, and self-improvement. He is an advisor to startups on the Blue Chilli HeathTech Program and The Stockland Accelerator. He is also a Mentor to She Starts Accelerator for female entrepreneurs and serves as Head of Sales for a mobile technology business across the Asian region. His podcast, ‘The Tim Castle Show’ interviews courageous people who doing inspirational things around the world. Sponsored By:Shopify - Go to shopify.com/profiting, for a FREE fourteen-day trial and get full access to Shopify’s entire suite of featuresConstant Contact - Go to constantcontact.com to get started for free todayThe Jordan Harbinger Show - Head to jordanharbinger.com/start to get started today!Connect With Tim Castle:The Tim Castle Show: https://www.timjscastle.com/podcast Tim’s Books: https://www.timjscastle.com/negotiation Tim’s Website: https://www.timjscastle.com/ Tim’s LinkedIn: https://www.linkedin.com/in/timcastle3/ Resources Mentioned:Dr. Jack Schafer’s Book: The Like Switch Chris Voss’s Book: Never Split The Difference Robert Greene’s Book: The Laws of Human Nature More About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/Join Hala's LinkedIn Masterclass - yapmedia.io/course 

Are you ready to build a better world? How do we dig ourselves out of this hyper-individualistic hole?When it comes to cultivating a mindset that focuses on serving the collective alongside the individual, there is no one better to talk to than Yancey Stricker. Yancey is the co-founder of Kickstarter and the creator of the strategic decision-making method, Bentoism, which offers an alternative approach to making decisions that mindfully consider our current self, the people around us, our future selves, and the people we will be surrounded by in the future. In this episode of #YAPClassic, Yancey and Hala talked about the components of Bentoism and how to use to make more informed decisions in any scenario. They discuss Kickstarter’s come-up story and why they initially had trouble getting investors on board. He described what it was like to co-found Kickstarter with no business experience and how that led to imposter syndrome. They also talk about the dangers of embracing financial maximization, The Bento Society, and Yancey’s predictions for the next several years of our society.Topics Include:- Yancey’s experience getting bullied -Yancey’s early career as a writer -Where the idea for Kickstarter began -Co-founding Kickstarter with no business experience -Imposter syndrome -What is a PBC? -Financial maximization -Other ways to measure business success -Roles models and their effects on society -The characteristics of Bentoism -The Bento Society -How Telsa embodies the “future us” mindset Yancey Strickler is an author, entrepreneur, and creator of Bentoism. He co-founded Kickstarter in 2009 with Perry Chen and Charles Adler. He also co-founded Metalabel and the artist resource The Creative Independent. Yancey began his career as a music critic writing for Pitchfork, Spin, and The Village Voice, and he later created the record label eMusic Selects. Yancey has a lot of ideas on improving the world by realigning our motives to better serve the world around us and how we can measure value and success with metrics other than profit. He’s also the author of This Could Be Our Future: A Manifesto for a More Generous World, which outlines how we built this hyper-individualistic society and how we can change course. Sponsored By:Resources Mentioned:YAP Episode #81: https://podcasts.apple.com/us/podcast/81-bentoism-for-a-better-world-with-yancey-strickler/id1368888880?i=1000492019933 Yancey Stricker’s Website: https://www.ystrickler.com/ Bentoism’s Website: https://bentoism.org/ Weekly Bento Talks: https://bentoism.org/blog/the-weekly-bento Yancey’s LinkedIn: https://www.linkedin.com/in/yancey-strickler-486b4557/?originalSubdomain=ca Yancey’s Instagram: https://www.instagram.com/ystrickler/?hl=en Yancey’s Twitter: https://twitter.com/ystrickler?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor More About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/Join Hala's LinkedIn Masterclass - yapmedia.io/course