The Sales Evangelist

Donald C. Kelly
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17 snips
Jul 21, 2025 • 31min

How to Instantly Increase the Perceived Value of Your Offer | [RERUN] Bob Britton - 1917

In this engaging discussion, Bob Britton, a business growth strategist with a knack for transforming small businesses into six-figure successes, shares secrets to enhancing perceived value. He reveals how to present your offers compellingly, making them feel premium without changing the product. From structuring offers to reduce confusion to using strategic price anchoring, Bob emphasizes the importance of understanding buyers' hesitations. Get ready to stack value and ask targeted questions that lead to sales success!
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12 snips
Jul 18, 2025 • 27min

What To Do When Everyone Tells You "No" | Alex Quin - 1916

In this engaging discussion, Alex Quin, a passionate investor and entrepreneur known for his ventures in fashion and content creation, shares insights on facing rejection. He emphasizes resilience in both sales and entrepreneurship, debunking the myth of overnight success. Quin explores how to transform rejection into growth opportunities and stresses the mental health challenges entrepreneurs encounter. He offers strategies to cultivate confidence and positivity amid setbacks, reminding listeners that every 'no' can lead to valuable learning experiences.
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Jul 14, 2025 • 16min

"Start The Day Off Right" | Donald Kelly - 1915

Transform your mornings for success! Discover how a structured routine can set the tone for your day, enhance focus, and drive results. Dive into the importance of reflection and prioritization while keeping distractions at bay. Explore practical strategies like physical exercise and establishing clear daily outcomes. Learn about essential sales tools to boost performance. It’s all about starting your day intentionally to take control of your time and mindset.
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13 snips
Jul 11, 2025 • 31min

The 3 Moves That Got Us Enterprise Deals (Case Study) | Adam Block - 1914

In this discussion with Adam Block, Chief Revenue Officer at Motive, listeners gain insights into shifting sales strategies from small businesses to enterprise clients. Adam shares innovative approaches his team employed, emphasizing the need for executive commitment and effective performance management. He also reveals the importance of rebranding and enhancing customer relationships during this transition. Key topics include refining hiring processes and establishing structured career development pathways to support growth in a competitive landscape.
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Jul 7, 2025 • 31min

Cold Call vs. Cold Email: Which One Actually Works in 2025? | Matt Tharp - 1913

Matt Tharp, CEO of Hunter.io, dives into the effectiveness of cold emailing over cold calling. He reveals that 61% of prospects prefer emails, while under 10% favor calls, emphasizing the shift in consumer behavior towards digital outreach. Matt shares his insights on creating impactful cold emails that address specific problems, advocating for personalized strategies that resonate with busy executives. His belief in high-velocity, product-led growth underlines the need for marketers to adapt and build sustainable sales pipelines effectively.
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17 snips
Jul 4, 2025 • 30min

5 Simple Things Top Producers Do That Average Sellers Hate! | Andrew Barbuto - 1912

Andrew Barbuto, a seasoned sales professional and author of "Top Sales Producer," shares invaluable insights aimed at boosting sales performance. He outlines five key habits that set top sellers apart: effective time management that prioritizes revenue-generating tasks, targeted research to identify potential clients, and the importance of minimizing distractions during prospecting. Additionally, he highlights the power of using CRM tools for follow-ups and strategic outreach, emphasizing that disciplined preparation is crucial for successful sales meetings.
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12 snips
Jun 30, 2025 • 28min

80% of Prospect Wouldn’t Share Their Email — Until This Changed | Dan Novaes - 1911

In this engaging discussion, Dan Novaes, the founder and CEO of Mode Mobile, shares insights on transforming website visitors into loyal leads. He reveals how his company achieved remarkable revenue growth by innovating email capture strategies. Dan emphasizes the importance of personalization and incentives in enhancing visitor engagement. He also highlights how understanding generational email preferences can significantly boost conversion rates. With practical tips on effective email marketing, Dan’s methods led to a stunning 600% return on investment!
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Jun 27, 2025 • 28min

Three Things Every BDR Must Master When Doing Cold Calls | Tanner Stewart - 1910

Tanner Stewart, Sr. BDR Manager at Activated Insights, shares his journey from account executive to sales leader. He emphasizes the importance of targeting the right prospects, highlighting that calling the wrong people leads to poor results. Tanner discusses three key strategies for cold calling: be human and authentic, engage with genuine interest, and foster real conversations. His insights encourage sales professionals to focus on building relationships rather than just pushing sales, making cold outreach a more effective and enjoyable experience.
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Jun 23, 2025 • 32min

Three Things BDRs Get Wrong When Structuring Their Day | Will Padilla - 1909

Sometimes, all it takes to have a strong pipeline is having a well-organized routine. Since it’s summer, you may be getting a bit hectic and find it hard to do this.I’m going back to episode 1600 with my guest, William Padilla, Mid-Market Account Executive, who shares how he structures his day to reach his goals. His advice will help you understand how being well-organized can be impactful to your work.  Meet Will PadillaDuring the interview, Will shared how he started as a regular sales guy with the tech company, GRIN. He went on to become a top-performing sales agent and an account executive for the company within two years. Now, he is a mid-market account executive for the company, Aspire.  Planning And Prepping Your DayDon’t go into your day winging what you plan to do. For example, Will realized he was too distracted and hit his metrics only by scrambling on a Friday afternoon.He decided to structure his day, achieving all his late-stage interactions in the morning to reserve his afternoons entirely for prospecting.Adapting Your Approach For More ClientsBDR roles are fairly science-based because they focus on meeting metrics and quotas. When Will needed to book eight demos per month, he quickly realized that not every cold call was a qualified demo. He would ensure that at least four cold calls were set up each week with qualified leads. Whatever demo number you need to hit, book double to ensure enough opportunities to reach your quota. Implement the 5×5 rule – don’t log off for the day unless you have five new companies to prospect and five contacts within each company.Be Like Batman And Robin: Work With Your AEAs a BDR, understand that your account executive is your teammate. So sometimes, it helps to be friends. By establishing a working relationship with your Account Executive (AE), you increase the likelihood of both of you succeeding, as your success largely depends on one another.“I wouldn’t say I’m more talented than the next seller; I’m just more structured.” - Will Padilla. ResourcesFollow Will on LinkedIn and TikTok. If you like more guidance with improving your sales skills, join my Sales Mastermind Class. Thinking about starting a podcast yourself? Learn more about Blue Mango Studios. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.2.  This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.3.  This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We’d love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and Produced by Brightseed and Hill.
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Jun 20, 2025 • 26min

Apple’s New Call Screening Is Cold Calling’s Worst Nightmare | Donald Kelly - 1908

t seems like every time you turn around, cold calling is being painted as the worst thing a seller can do. Now, Apple has created a new feature that's making this sales method even worse. Luckily, in this episode, I'm going to provide you with some ways to handle this situation and still close deals through cold calling.iOS 26: Call ScreeningIf you remember from the last episode, I told you what we'd be discussing today: Apple's newest feature, iOS 26: Call Screening.It's a feature that lets you ignore unwanted calls from numbers you don't know. Call Screening essentially helps you decide if a call is actually worth answering or if it's just an annoying telemarketer. The trick is that call screening lets you answer unknown callers in the background. Once they share their name and reason for calling, it appears on your screen. You can then decide whether to answer or ignore it.Apple’s New Feature Is Not Going To Stop Cold CallingYou might think this new feature will prevent you from hitting your quota, but honestly, I believe it will actually help sellers. With the rise of social media, we found a way to still reach out and connect with our prospects. We just have to evolve and figure out how to do it with Apple’s new feature. Just like with social media, we can adapt to this, too.How Will Most Sellers Feel About This Change?Here’s what I believe most sellers will do because of this change:Keep doing the same tasks they've been doingStart feeling down because no one is picking upPut more effort into cold calling to ensure they reach their quotaTake advantage of AI toolsI also believe that there will be a group of people who simply adjust to the changes. They might start doing parallel dialing, where they make three to four calls at the exact same time. Whenever one of them picks up, a seller will take that call.What Should Sellers Be Doing?Instead of taking the steps mentioned previously, try these instead:Be relevant:Remember, call screening will allow you to talk to an AI tool. Think outside the box on how you can connect with prospects on a personal level during this moment.Try to be funny: I recently played a short clip demonstrating how creative sellers used to be during the days of collect calls. My point is to be witty or make a joke that will make your prospect want to pick up the phone.Use a point of reference:Make the prospect feel as though they already know you. Try using LinkedIn to connect with them before you do cold outreach. But keep in mind, don't become another spammer. Look for ways to get engagement from others and be smart about your connection requests.The keyword is relevance. Try to be as relevant as possible to prospects during cold outreach, and I promise you that you will still be able to close deals despite any new changes coming out. "Human beings are like water. We’re going to find a way to get through or around a problem and come back another way. The way we go about Apple’s new feature has to evolve." - Donald Kelly. ResourcesIf you like more guidance with improving your sales skills, join my Sales Mastermind Class. Thinking about starting a podcast yourself? Learn more about Blue Mango Studios. Sponsorship OffersThis episode is brought to you in part by Hubspot.With HubSpot sales hubs, your data tools and teams join a single platform to close deals and turn prospects into pipelines. Try it for yourself at hubspot.com/sales.2.  This episode is brought to you in part by LinkedIn.Are you tired of prospective clients not responding to your emails? Sign up for a free 60-day trial of LinkedIn Sales Navigator at linkedin.com/tse.3. This episode is brought to you in part by the TSE Sales Foundation.Improve your connection on LinkedIn and land three or five appointments with our LinkedIn prospecting course. Go to the salesevangelist.com/linkedin.CreditsAs one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We’d love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and Produced by Brightseed and Hill.

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