

The Sales Evangelist
Donald C. Kelly
I believe in doing BIG THINGS! You should be earning 6 figures easily as a sales rep. But chances are you are not...yet! Sales is the most important department in every company but many sellers are never taught how to effectively sell, much less how to earn their way to high-income status. My own career limped along until a company I worked for invested in sales training to help me succeed. Immediately afterward, I closed a deal worth 4X what the company spent on me and saw hockey-stick improvement in my performance. So I started a podcast to “Evangelize” what was working.
Today I interview the world's best sales experts, successful sellers, sales leaders and entrepreneurs who share their strategies to succeed in sales right now: folks like Jeffrey Gitomer, Jill Konrath, Bob Burg, and Guy Kawasaki to name a few. They share actionable insights and stories that will encourage, challenge, and motivate you to hustle your way to top income status. If you’re someone looking to take off in your sales career and earn the income you deserve, hit subscribe and let’s start doing BIG THINGS!
Today I interview the world's best sales experts, successful sellers, sales leaders and entrepreneurs who share their strategies to succeed in sales right now: folks like Jeffrey Gitomer, Jill Konrath, Bob Burg, and Guy Kawasaki to name a few. They share actionable insights and stories that will encourage, challenge, and motivate you to hustle your way to top income status. If you’re someone looking to take off in your sales career and earn the income you deserve, hit subscribe and let’s start doing BIG THINGS!
Episodes
Mentioned books

8 snips
Aug 15, 2025 • 15min
Stop Saying "Just Following"... Do This Instead! | Donald Kelly - 1924
Tired of buzzing your prospects' inboxes with mundane check-ins? Discover how to craft follow-up emails that actually engage by referencing past conversations. Learn insightful stats about the number of interactions needed to close deals and why generic messages fall flat. Dive into creative strategies, like using multi-channel communication and sharing relevant information unrelated to your pitch. Transform your approach with the MEDDIC sales methodology to address clients' unique needs and build lasting relationships.

8 snips
Aug 11, 2025 • 21min
The Ultimate Breakdown: MEDDIC vs BANT Sales Qualification | Donald Kelly - 1923
The podcast dives into the effectiveness of two popular sales methodologies: MEDDIC and BANT. Listeners discover how BANT's straightforward approach—focusing on budget, authority, need, and timing—can shape sales strategies. In contrast, MEDDIC offers a more intricate framework, emphasizing metrics and identifying pain points. The discussion also touches on advanced variations like MEDDPICC and MEDDPIIC. Additionally, it highlights the benefits of sales mastermind groups for skill enhancement and accountability.

Aug 8, 2025 • 29min
The Mental Block That’s Costing You Deals | Dr. Noah St John - 1922
Dr. Noah St. John, known as the

8 snips
Aug 4, 2025 • 34min
Why Prospects Ignore You (And What to Do About It) | Jean-Philippe Schepens van Thiel - 1921
Jean-Philippe Schepens van Thiel, an expert in AI and data-driven sales strategies, shares insights on the shifting landscape of sales outreach. He discusses the challenges of capturing attention in an information-saturated world, emphasizing the need for personalized, high-quality content. The conversation explores building data frameworks for predictive analytics and how AI can enhance sales predictions. Jean-Philippe also highlights the importance of human connection alongside technology in fostering genuine relationships with prospects.

11 snips
Aug 1, 2025 • 33min
From $0 to $3M in 90 Days: The 3 Sales Plays That Did It | Justin Balik - 1920
In this engaging discussion, Justin Balik, co-founder of Weath InsurED and a leader in IUL sales training, shares his journey from a medical career path to thriving in insurance. He reveals three game-changing tactics that skyrocketed his company’s revenue from $500K to $3M in just 90 days. Listeners will learn about the power of role specialization in sales teams, the importance of pursuing high-value clients, and mindset shifts crucial for exponential growth. Justin’s insights are a goldmine for anyone wanting to elevate their sales game!

19 snips
Jul 28, 2025 • 34min
Sell Like A Therapist | Jack Frimson & Zac Thompson - 1919
Jack Frimson and Zac Thompson, co-authors of "Selling Like a Therapist," run an agency that specializes in helping clients book appointments. In this engaging conversation, they share how therapeutic techniques can transform sales interactions. They discuss the art of empathetic communication, emphasizing deep listening and meaningful questioning. The duo also highlights the psychological aspects of sales, advocating for a patient, understanding approach to uncover clients' true needs. Discover innovative strategies that foster genuine connections and improve success.

7 snips
Jul 25, 2025 • 36min
LinkedIn Posts That Generate Sales Leads | [RERUN] Tom Abbott - 1918
Tom Abbott, founder of SOCO Sales Training and LinkedIn strategist, shares his expertise in turning LinkedIn into a lead-generating powerhouse. He reveals why many sellers miss the mark and emphasizes authenticity over polish. Tom outlines a 3-part post structure: hook, value, and CTA to gain attention and drive engagement. He stresses the importance of consistent posting and building genuine connections, urging listeners to focus on solving prospects' pain points for successful B2B sales.

17 snips
Jul 21, 2025 • 31min
How to Instantly Increase the Perceived Value of Your Offer | [RERUN] Bob Britton - 1917
In this engaging discussion, Bob Britton, a business growth strategist with a knack for transforming small businesses into six-figure successes, shares secrets to enhancing perceived value. He reveals how to present your offers compellingly, making them feel premium without changing the product. From structuring offers to reduce confusion to using strategic price anchoring, Bob emphasizes the importance of understanding buyers' hesitations. Get ready to stack value and ask targeted questions that lead to sales success!

12 snips
Jul 18, 2025 • 27min
What To Do When Everyone Tells You "No" | Alex Quin - 1916
In this engaging discussion, Alex Quin, a passionate investor and entrepreneur known for his ventures in fashion and content creation, shares insights on facing rejection. He emphasizes resilience in both sales and entrepreneurship, debunking the myth of overnight success. Quin explores how to transform rejection into growth opportunities and stresses the mental health challenges entrepreneurs encounter. He offers strategies to cultivate confidence and positivity amid setbacks, reminding listeners that every 'no' can lead to valuable learning experiences.

Jul 14, 2025 • 16min
"Start The Day Off Right" | Donald Kelly - 1915
Transform your mornings for success! Discover how a structured routine can set the tone for your day, enhance focus, and drive results. Dive into the importance of reflection and prioritization while keeping distractions at bay. Explore practical strategies like physical exercise and establishing clear daily outcomes. Learn about essential sales tools to boost performance. It’s all about starting your day intentionally to take control of your time and mindset.


