The HeyCreator Show

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) show you how Josh Spector automated thousands of dollars in ad sales each month for his newsletter, For the Interested. You’ll also learn about a creative new business model called “Sponsorware,” and how you can use it to make money from your Google drive. Cool Stuff Mentioned In The Show You can find Josh Spector on Twitter and check out his newsletter here Here’s his ad sale page and the ecomm store he uses to manage inventory GIRLBOSS – The book Tim mentioned about the founder of Nasty Gal Sam Parr’s approach to interviewing bankers This piece breaks down Caleb Porzio’s $100k+ sponsorware journey You can find Caleb on Twitter to keep up on his other cool projects For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.… Use code BOATDRINKS for the best discount available.

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about how media veteran Lexi Grant landed her first 1k subscribers, then earned thousands from that list. The guys are also both working on product launches, and take you behind the scenes to talk about self doubt, idea validation, and how to allocate your energy across projects as a creator. Cool Stuff Mentioned In The Show SoberNation Staging Site Elon Musk SpaceX Documentary (Return to Space) Mark Zuckerberg’s interview with Tim Ferriss Descript (the last amazing piece of software Ethan has used) My First Million: Why it’s crazy to go for the olympics Ethan’s Twitter thread on anxiety Steph Smith, author of Doing Content Right and Doing Time Right Steph’s test tweet (which led to the launch of her first book) A detailed breakdown of Steph’s idea validation and launch process Best Self Co Case study on how Brümate grew to $100m+ in 5 years The Penny Hoarder and The Write Life Lexi Grant’s new company, They Got Acquired Lexi’s idea sharing on Kern.al and Indie Hackers Made In America by Bill Bryson Our episode on how Nathan Barry grew from $1.5k MRR to $100k+ through personal outreach For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.… Use code BOATDRINKS for the best discount available.

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) sat down with writer, internet entrepreneur, and heavyweight boxer Ed Latimore (@EdLatimore) to discuss the art of building an audience, making money online, maturing as an entrepreneur, and the most effective way to meet entrepreneurs you admire. Cool Stuff Mentioned In The Show Ed Latimore’s Twitter, Blog, and Newsletter Ed’s Twitter Growth Engine Course Package Paul Graham’s article On Cities and Ambition For more great insights, check out… Copyblogger Academy, where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. Trends, where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.… Use code BOATDRINKS for the best discount available.

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) take you behind the scenes for a real-time look at the re-launch of Tim’s brand, Sober Nation. Learn about opportunities in the lead-gen industry, how to price ad products, SEO from a pro, and more. Cool Stuff Mentioned In The Show Our episode on Substack’s new app Sober Nation Johnny Robinson (The Squeegee God) SEM Rush (use this to analyze your SEO and find niches you can compete on) SimilarWeb (use this to research your competitors’ traffic) Lexi Grant, former exec at The Penny Hoarder, built and sold The Write Life They Got Acquired For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.… Use code BOATDRINKS for the best discount available.

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about how to stand out. They look at unforgettable portfolios of copywriters, and break down the ideas you can use to make your own website or product stand out. Cool Stuff Mentioned In The Show Here’s the tweet we discuss about how some people can imagine things in full color Joe Colman’s portfolio with the slider Jon Ryder’s portfolio Full Stop New Paragraph Trevor Joplin’s portfolio Her Story Tim Ferriss’ recent interview with Mark Zuckerberg Trends research on the growing birdwatching market (discount info below) For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them… Use code BOATDRINKS for the best discount available.

For more great insights, check out…   Copyblogger Academy - https://my.copyblogger.com/?utm_sourc..., where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world.   Trends - https://trends.co/?utm_source=copyblo..., where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk through the recent launch of Substack’s new reading app, how it affects Substack writers, and what you can do to protect yourself and keep growing your business. IMPORTANT: As mentioned in the show, we looked deeper into Substack’s new functionality, and it appears writers DO still get access to the email addresses of new subscribers who sign up via the app. That’s a big deal, and very pro-writer on Substack’s part. However, our warnings still stand about building an audience on a centralized platform. Cool Stuff Mentioned In The Show Substack’s announcement Tim’s article about the new app Ethan’s GPT3 Moby Dick article Codie Sanchez’s Website Mr. Beast on Joe Rogan Ross Simmons on Twitter Reforge For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about the conflict unfolding in Ukraine, and how storytelling is and always has been a keystone element in wars of all sorts – with stories from John Steinbeck to Martin Luther King Jr. The guys also talk about direct response writing, how it can be leveraged to support worthwhile causes, and some of 2020’s most brilliant ad campaigns. Links From The Show The copywriter who makes $300k/yr Pompliano – Bitcoin Influencer Martin Luther King Jr.’s Stride Toward Freedom Sober Nation John Steinbeck Books: Travels with Charley Once There Was a War Bombs Away 2021 D&AD Direct Marketing Awards Diessel’s Enjoy Before Returning Campaign Danish Crown’s brilliant bacon ad For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk through the 10-step process Nathan Barry used to grow ConvertKit to $100k MMR after sales had stalled early on. Once you understand it, you can use this process in your own business. It will help you attract more customers, understand their needs better, and ultimately, build products that scale your income. Along the way, the guys add insights and stories from their own experience to help drive each point home. Cool Stuff Mentioned In The Show Here’s the link to Nathan Barry’s Twitter thread For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them

Are you planning a referral program to grow your audience? There’s a strategy to make it work. On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about lessons learned from the godfather of referral programs, Louis Nicholls. Nicholls is the co-founder of SparkLoop*, the app that powers 7 of the 10 largest newsletter referral programs in the world. It’s been used by major players like Tim Ferriss and James Clear to grow their audiences, and building it has given Nicholls unique insight into what does and doesn’t work in referral marketing. Tune in to learn: How big your audience should be before starting a referral program What kinds of engagement and conversion rates you can expect to see The psychology behind referral programs and how to target your “whales” How to choose prizes that work economically and more… The guys also dig into an interesting new framework called the “Outlier Algorithm” which can help you identify and pursue rare, high-value skills throughout your career. (*Disclosure: Tim invested in SparkLoop back in the day) Links to Cool Stuff Mentioned In The Show SparkLoop Aleyda Solis’ SEO FOMO Newsletter Brennan Dunn’s Create and Sell Newsletter Michael Simmons’ piece on the “Outlier Algorithm” For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. Trends where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.