In this special episode of The Undefeated Marketing Podcast, Phillip and Brandon McKee, VP of Operations at Win BIG Media, take an exclusive look at Win BIG Media’s latest consumer behavior report and summarize the key findings and why they matter to your business. *Get FREE access at http://www.winbigmedia.com/covid. Phillip highlights some key points and tactics you can use to make this data work for your business, and shares some updated statistics about the marketing industry from his blog post titled “10 New Marketing Stats That Will Make You 100X Smarter.” To close the episode, Phillip and Brandon give their UNDEFEATED MARKETING TIP OF THE WEEK. Phillip announces the new advertising platform that is currently shaking up the market, and Brandon explains an employee perk that will increase your employee retention and strengthen your team. This week’s tips are not to be missed! Have a tip that you think listeners could benefit from to change their marketing today? Send it into ps@phillipstutts.com and you might make it on the air. Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at https://phillipstutts.com/insights/ About the Host: Phillip Stutts: Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results. He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author that shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021). Follow Phillip: Website: https://phillipstutts.com Instagram: @phillipstutts Facebook:@ceophillipstutts LinkedIn: Phillip Stutts Twitter: @phillipstutts Resource: The Undefeated Marketing System – How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents (2021) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device. Leave us an iTunes review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes. The post New Consumer Data and How To Use It appeared first on Phillip Stutts.

In episode 16 of the Undefeated Marketing Podcast, Phillip welcomes Heather Monahan, best-selling author, keynote speaker, and entrepreneur.  Phillip and Heather talk about her new book, Overcome Your Villains, her path to a book deal with HarperCollins Leadership, the detailed story of how she got fired from her c-suite job, and of course, how she helps entrepreneurs become highly successful and better leaders.  To learn how to master your own beliefs, actions, and knowledge to overcome adversity (and make a lot of money in the process), visit www.overcomeyourvillains.com. *Heather is also offering over $500 worth of free giveaways when you order your copy of her new book. To close the episode, Phillip and Heather give their UNDEFEATED MARKETING TIP OF THE WEEK. Phillip points business owners to a social platform that is getting huge results in consumer data marketing right now (and why Facebook just isn’t cutting it for most businesses anymore). Heather explains how she recently started marketing her new book with quizzes and has seen explosive results (and how you can do the same). Have a tip that you think listeners could benefit from to change their marketing today? Send it into ps@phillipstutts.com and you might make it on the air.  Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/ About the Guest:  Heather Monahan:  Heather Monahan is a best-selling author, keynote speaker, entrepreneur, and founder of Boss In Heels. Having successfully climbed the corporate ladder for nearly 20 years, Heather Monahan is one of the few women to break the glass ceiling and claim her spot in the C-suite. As a Chief Revenue Officer in Media, Heather Monahan is a Glass Ceiling Award winner, named one of the most Influential Women in Radio in 2017 and Thrive Global named her a Limit Breaking Female Founder in 2018. Heather’s new book Confidence Creator shot to #1 on Amazon’s Business Biographies and Business Motivation lists the first week it debuted on Amazon. Heather is a confidence expert and is currently working with Fortune 500 companies and professional sports to develop confidence in the workplace and on the court. She’s also a member of Florida International University’s Advisory Council to further serve as a mentor and leader in the South Florida Community.  Heather and her son Dylan reside in Miami. Follow Heather: Facebook: @heathermonahanofficial Twitter: @_heathermonahan Instagram: @heathermonahan LinkedIn: Heather Monahan Website: www.heathermonahan.com About the Host: Phillip Stutts: Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results. He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author that shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021). Follow Phillip:  Website: www.phillipstutts.com Instagram: @phillipstutts Facebook:@ceophillipstutts LinkedIn: Phillip Stutts Twitter: @phillipstutts Resource: The Undefeated Marketing System – How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents (2021) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device. Leave us an iTunes review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.  The post How to Avoid Villains and Explode Your Brand with Heather Monahan appeared first on Phillip Stutts.

In episode 15 of the Undefeated Marketing Podcast, entrepreneur, best-selling author, and speaker Peter Diamandis is Phillip’s guest. Peter Diamandis was recently named one of the “World’s 50 Greatest Leaders” by Fortune. He is the Founder and Executive Chairman of the XPRIZE Foundation, the global leader in the development and execution of large-scale incentive competitions. As an entrepreneur, Diamandis has founded over 20 companies in the areas of longevity, space, venture capital, and education. He is co-founder of BOLD Capital Partners, a $250 million venture capital fund investing in exponential technologies, and co-founder and Vice Chairman of Celularity, Inc. a cellular therapeutics company. Phillip and Peter discuss several topics, including how negative news massively affects our brains and how to reverse it. Peter has even founded a start-up that helps you consume more positive news – it’s called www.FutureLoop.com (Phillip subscribes to it, and you should too). They also talk about Peter’s business partner, Elon Musk, longevity, the labor market, cryptocurrencies (and how you should view them in this massively disruptive moment), and Peter’s entrepreneurial mastermind called Abundance 360. They also talk about Phillip’s moonshot to cure his rare disease Achalasia, and how Peter inspired Phillip to pursue this idea even though most doctors thought this moonshot “impossible” (*in the episode, Phillip also gives a stunning personal update on his moonshot for a cure and reveals the true power behind Peter’s message and teachings). To close the episode, Phillip and Peter give their UNDEFEATED MARKETING TIP OF THE WEEK. Phillip shares a new message to build trust that entrepreneurs and marketers should share with their audience. Peter shares two interconnected tips that revolve around your brand’s mission. Have a tip that you think listeners could benefit from to change their marketing today? Send it in to ps@phillipstutts.com and you might make it on the air. Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/ About the Guest: Peter Diamandis: Recently named by Fortune as one of the “World’s 50 Greatest Leaders,” Peter H. Diamandis is the founder and executive chairman of the XPRIZE Foundation, which leads the world in designing and operating large-scale incentive competitions. He is also the executive founder of Singularity University, a graduate-level Silicon Valley institution that counsels the world’s leaders on exponentially growing technologies. Follow Peter: Facebook: @PeterDiamandis Twitter: @PeterDiamandis Instagram: @peterdiamandis LinkedIn: Peter Diamandis Website: www.diamandis.com About the Host: Phillip Stutts: Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results. He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author that shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021). Follow Phillip: Website: www.phillipstutts.com Instagram: @phillipstutts Facebook:@ceophillipstutts LinkedIn: Phillip Stutts Twitter: @phillipstutts Resource: The Undefeated Marketing System – How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents (2021) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device. Leave us an iTunes review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes. The post The Man That Saved My Life with Peter Diamandis appeared first on Phillip Stutts.

In episode 14 of the Undefeated Marketing Podcast, Phillip interviews John Assaraf, New York Times best-selling author, and founder and CEO of Neurogym, a company that uses the most advanced technology and evidence-based brain training methods to help people unlock their full potential and maximize their results. Phillip and John take an in-depth look at the neuroscience behind entrepreneurship and marketing. Some of the topics they address are Imposter Syndrome, trauma and how it affects leadership and performance, overcoming the fear of risk, and how John markets his business to entrepreneurs.  If you want to fight back against your disempowering habits and beliefs and realize your power and potential, John’s 9th Annual Brainathon with Nuerogym is the program you must consider attending. To get the latest tools, tips, and techniques to master your mindset and take more inspired action, visit www.brainathon123.com To close out the episode, Phillip and John give their UNDEFEATED MARKETING TIP OF THE WEEK. Phillip revisits a traditional marketing idea that few marketers will even consider, but he has seen coming back into vogue with a high ROI. John’s tip introduces Phillip and the audience to a new and extraordinarily innovative platform that promotes engagement and personalization. Have a tip that you think listeners could benefit from to change their marketing today? Send it in to ps@phillipstutts.com and you might make it on the air.  Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/ About the Guest: John Assaraf has built 5 multimillion dollar companies, written 2 New York Times Bestselling books and featured in 8 movies, including the blockbuster hit “The Secret” and “Quest For Success” with Richard Branson and the Dalai Lama. Today, he is founder and CEO of NeuroGym, a company dedicated to using the most advanced technologies and evidence-based brain training methods to help individuals unleash their fullest potential and maximize their results. John Assaraf is a spiritual entrepreneur, philanthropist and teacher with an insatiable passion for brain research, quantum physics and helping others achieve and live their ideal life. As a result of his passion and commitment to personally live an extraordinary life, he has dedicated his life to studying and applying what he has learned and then passing on the lessons to others. Follow John: Facebook: https://www.facebook.com/johnassarafpage Twitter: @johnassaraf Instagram: @johnassaraf LinkedIn: John Assaraf Youtube: John Assaraf Website: www.brainathon123.com About the Host: Phillip Stutts: Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results. He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author that shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021). Follow Phillip:  Website: www.phillipstutts.com Instagram: @phillipstutts Facebook:@ceophillipstutts LinkedIn: Phillip Stutts Twitter: @phillipstutts Resource: The Undefeated Marketing System – How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents (2021) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device. Leave us an iTunes review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes. The post The Neuroscience Behind Making Extraordinary Marketing with John Assaraf appeared first on Phillip Stutts.

In this episode of the Undefeated Marketing Podcast, Phillip is joined by Marisa Murgatroyd, former documentary filmmaker, founder of Live Your Message, and creator of Experience Product Masterclass.  *If you want to learn even more from Marisa, she offers a FREE 5-day challenge called “Profitable Product Idea Challenge.” If you would like to join the 50,000 other participants to put your idea into massive action, visit www.liveyourmessage.com/undefeated. After recounting the beginning of their friendship in the Eben Pagan mastermind, Phillip dives into the beginnings of Marisa’s career as a documentary filmmaker living in the Amazon, where she created what she calls “the true social media” – media about social issues. They dive deep into Marisa’s experiences in the Amazon, have her revisit some information about her earlier work that she has not talked about in years, and highlight the skills she developed that have made her the entrepreneur she is today.  Transitioning to her career as an entrepreneur, Marisa explains to Phillip why she left the world of social issues and filmmaking to pursue entrepreneurship. She points to some impressive statistics about online courses and their inability to take action, which inspired her to use her filmmaking skills to develop a solution. She goes into detail about how her idea evolved to include the world of apps and games until she began to identify the “Ten Core Experiences” that can make online courses a success.  Turning the conversation to the world of marketing, Phillip and Marisa discuss her messages and how she shares them with her audience to grow her brand. An important lesson here: Customer success is the new marketing.  Finally, Phillip discusses some industry news (the job market) and some personal insights into Marisa’s experience working with her spouse.  To round out the episode, Phillip and Marisa give their MARKETING TIP OF THE WEEK. Phillip enters the world of sales this week with a quote from David Meerman Scott about lead response. Marisa then briefly discusses the many “touch points” in sales and gives a great example of how she does it in her career. Have a tip that you think listeners could benefit from to change their marketing today? Send it in to ps@phillipstutts.com and you might make it on the air.  Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/ About the Guest: Marisa Murgatroyd:  Marisa has always used media to understand and magnify her experience of the world. From her early days of carefree writing and photography to her decade-long career as an award-winning video, print, and web producer, Marisa has spent her life creating media. After winning multiple awards in creative writing and photography as a high school student, she went on to study the art and science of media production at Brown University and got a Masters in communication design at a prestigious London art school. Marisa started making movies when she was 17 and, in her early 20s, shot her first full-length documentary in the Brazilian Amazon. She then went on to produce dozens of web, video, design and interactive media projects for clients like the Getty Museum, PBS, UCLA, Room to Read, and the State of California. Cumulatively, these projects have moved over 70,000 units, generated over $800,000 in sales, and won 30+ industry awards. Today, Marisa’s passion and purpose lies in helping thought leaders and entrepreneurs translate their knowledge and wisdom into an online platform that makes money and gets results. Because she often works with highly creative individuals who love to get distracted, she developed a simple, step-by-step system that takes the guesswork out and ensures you get things done quickly, effectively, and in your most authentic voice. Specialties: documentary film development, production, post-production, distribution and outreach; managing and art directing websites, print media, and motion graphics; project/people management; presentation design; writing; photography; graphic design; editing Follow Marisa: TW/FB/IG: @liveyourmessage  YT: Live Your Message With Marisa Murgatroyd Website: www.liveyourmessage.com/undefeated  About the Host: Phillip Stutts: Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results. He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author that shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021). Follow Phillip:  Website: www.phillipstutts.com Instagram: @phillipstutts Facebook:@ceophillipstutts LinkedIn: Phillip Stutts Twitter: @phillipstutts Resource: The Undefeated Marketing System – How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents (2021) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device. Leave us an iTunes review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.  The post How This Documentary Filmmaker Built a Marketing Empire with Marisa Murgatroyd appeared first on Phillip Stutts.

Jeff Lerner, retired jazz musician turned entrepreneur, joins Phillip for Episode 12 of the Undefeated Marketing Podcast to discuss how he built multiple online businesses to over eight figures and his current focus on educating and inspiring entrepreneurs about the power of entrepreneurship in the modern economy (In 2018 Jeff founded ENTRE Institute where over 50,000 students are developing their ENTREpreneurial skills).  The pair dive in deep right from the start with an introspective look at their schooling experiences and how they shaped their entrepreneurial journey. Jeff even shares a controversial thought on how the strict structure in our school system restricts our youth from their fullest potential.  Phillip then begins with a dissection of Jeff’s past from his early career as a jazz musician in Houston, TX to his first and last failed business ventures before he began his journey to building ENTRE Institute. They discuss the psychology behind failure, how to build momentum when you are in a hole, and how Jeff paid off over $400,000 in debt in only 18 months.  The conversation flips as Jeff highlights his upward journey to success. They explain the current industry landscape and why being in the top 1% is the easiest place to be. They also describe the marshmallow experience and its connection to delayed gratification and entrepreneurial risk.  Finally, Jeff gives marketing insight on the start of his brand and his educational platform ENTRE Institute. *This is where you need to start taking notes.  To round out the episode Phillip and Jeff give a MARKETING TIP OF THE WEEK. Phillip explains how to build trust with personal stories and Jeff reinforces just how important video is for your marketing strategy.  Have a tip that you think listeners could benefit from to change their marketing today? Send it in to ps@phillipstutts.com and you might make it on the air.  Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/ About the Guest: Jeff Lerner:  From broke jazz musician to $100 million in online sales… Jeff Lerner’s story and social media content have inspired millions to get control of their future and reshape their life around his “3 Ps of Fulfillment” (Physical, Personal, & Professional). After a decade of building multiple businesses to over 8 figures and twice landing on the INC 5000 Jeff turned his focus to building the world’s first institute of higher learning exclusively for entrepreneurs.  In 2019 he founded ENTRE Institute where over 150,000 students have learned the best ways to build a business in the modern world and which became Jeff’s 2nd INC 5000 company (and 3rd appearance on the list). In 2021 Jeff set his sights on solving one of his students’ biggest pain points and launched Entresoft which quickly became one of the most popular small business software suites on the Internet. Jeff’s interest in entrepreneurship began in his 20s when as a pianist he was often hired to play in the homes of successful CEOs and business owners.  In 2008, at age 29, after multiple failed ventures including a restaurant franchise that left him with a half-million dollars in debt, he found his first success online and paid off the debt in 18 months. He currently maintains an active schedule of speaking events and media appearances while working day-to-day in ENTRE, hosting a top 100 business podcast, growing his YouTube channel, and working on his first full-length book “Escaping The Broken System” which is scheduled for publication by BenBella Books in Spring 2022. He is married, an active father to 4 children, and still enjoys playing the piano 1 hour per day.  Follow Jeff: YT/FB/IG/LI/TW:  @jefflernerofficial Website: www.millionairesecrets.com/phillips About the Host: Phillip Stutts: Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results. He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author that shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021). Follow Phillip:  Website: www.phillipstutts.com Instagram: @phillipstutts Facebook:@ceophillipstutts LinkedIn: Phillip Stutts Twitter: @phillipstutts Resource: The Undefeated Marketing System – How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents (2021) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device. Leave us an iTunes review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes. The post Building Momentum from the Lowest Low with Jeff Lerner appeared first on Phillip Stutts.

On Episode 11 of The Undefeated Marketing Podcast, Phillip interviews Zach Nader, co-founder, and CEO of VaynerSpeakers.  They immediately dive into Zach’s background, including how he and Phillip met, his experience working with the Creative Artists Agency (CAA), and how he teamed with Gary Vaynerchuck to build VaynerSpeakers. Zach opened up about his internal battle, making the career shift into the entrepreneurial career he has now and his mission and goals for VaynerSpeakers.  Phillip and Zach then dissect a few of VaynerSpeaker’s biggest clients, including Gary Vee himself, Steve Gleason, James Altucher, and Ryan Holiday. They go on to highlight each of these masterminds, focusing on what makes them special in the speaking industry and how they think through their own business practices and messages.  Finally, Phillip asks Zach to share some insight on how to create an engaging virtual speaking experience now that virtual speaking is a new normal in the entertainment industry. *Take notes here if you are involved in planning and marketing events.   To round out the episode Phillip and Zach give a MARKETING TIP OF THE WEEK. Phillip takes an experience with a recent client to offer a tip on building trust with your customers and Zach talks all about embracing “the zag.”  Have a tip that you think listeners could benefit from to change their marketing today? Send it into ps@phillipstutts.com and you might make it on the air.  Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/ About the Guest: Zach Nadler:  Co-Founder and CEO of VaynerSpeakers, Zach Nadler has built a career helping luminaries share their stories of impact and inspiration. With his longtime client, and now partner, Gary Vaynerchuk, Nadler founded VaynerSpeakers in 2018, a speakers bureau for the modern event planner. He represents bestselling authors, entrepreneurs, CEOs, thought leaders, and tastemakers, negotiating innovative deals for his clients on stages and screens around the world. Zach spent over nine years serving as a leading agent in the Speakers Department at Creative Artists Agency (CAA) working with the world’s most recognizable talent from entertainment, sports, business, and politics. Nadler also established a leading comic convention practice and developed tours including “AC2 Deep Talk and Shallow Tales with Anderson Cooper and Andy Cohen.” His journey representing talent began in 2007, as Vice President of Sports & Entertainment Marketing for Premier Management Group, representing Olympians during the 2008 Summer Olympics in Beijing, where his clients brought home over 20 gold medals. A graduate of New York University, his career began working in operations for the Celebrity Players Tour, coordinating international golf tournaments featuring celebrities and raising millions of dollars for nonprofits.  A native of Longmeadow, MA, Zach resides in New York City with his wife, daughter, their puppy Lucy, and his hundreds of classic vinyl records. Follow Zach: LinkedIn: Zach Nadler  Instagram: @zachnadler Twitter: @zachnad Website: https://vaynerspeakers.com/ About the Host: Phillip Stutts: Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results. He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author that shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021). Follow Phillip:  Website: www.phillipstutts.com Instagram: @phillipstutts Facebook:@ceophillipstutts LinkedIn: Phillip Stutts Twitter: @phillipstutts Resource: The Undefeated Marketing System – How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents (2021) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device. Leave us an iTunes review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.  The post What It’s Really Like to Be Business Partners with Gary Vaynerchuck – A Conversation with Zach Nadler appeared first on Phillip Stutts.

Cody Foster joins Phillip on this unique and super interesting episode of The Undefeated Marketing Podcast. Who is Cody Foster? He’s co-founder of Advisors Excel (a financial marketing organization responsible for helping 500 advisors do $8.2 billion in annuity, medicare, and life insurance production in 2020) and host of “The Business of Advice” podcast (launching in September 2021).  After a quick rundown on their introduction to each other after Cody spoke on stage at a Tony Robbins Business Mastery mastermind, they dive right into the conversation with a highlight of why customer/client data is the key to success for business owners and marketers. Phillip even shares some shocking data that impacts business owners on the culture side….your employees are now in charge. They also explain the common misconception that business owners have when it comes to their marketing and what platforms they are using. *take note you might be doing this without even knowing. This jump-starts a deeper conversation between Phillip and Cody on the one word that really matters in marketing right now. In addition, Cody gives a real account of how personalization and connecting to clients can create trust in the world of financial advising. The pair follows their deep dive into personal connection to explain the value proposition system that Cody utilizes in his business.  Cody then opens the conversation to discuss the SEC’s decision to allow financial advisors to utilize online reviews in their marketing. Phillip steps in to discuss how third-party validation works in the world today and how business owners (and financial advisors) can use it. *look out for the two-for-one innovation from one of Phillip’s clients here.  Finally, Cody and Phillip change gears and discuss company culture. Phillip explains the reason he decided to hire a culture director, the importance of trust-based perks, and how he has adjusted to remote management. Cody sums up his culture motto in a simple sentence: a better team makes it a better business.  To round out the episode Phillip and Cody give you their MARKETING TIP OF THE WEEK that can be used for client relations and in internal culture functions.  Have a tip that you think listeners could benefit from to change their marketing today? Send it in the ps@phillipstutts.com and you might make it on the air.  Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/ About the Guest: Cody Foster: Cody is one of the three founders of Advisors Excel. In 2005, after partnering up with David Callanan to do personal production, the two met Derek Thompson and formed Advisors Excel. Currently, Cody plays an integral part in the development and execution of the revolutionary marketing and training systems that Advisors Excel continues to bring to the table for their advisors. Cody graduated with a degree in mass media with an emphasis in public relations and a minor in marketing from Washburn University. However, everything he’s really learned happened after college. “Over the past decade, I’ve been fortunate enough to spend a lot of time with some of the top advisors in the country. Being able to see them in action and understand what drives their business has been invaluable. Spending time around people more successful than you are will always increase your education and isn’t something you pick up in a classroom. Follow Cody: LinkedIn: Cody Foster Twitter: @codygfoster Website: www.advisorsexcel.com Podcast: The Business of Advice About the Host: Phillip Stutts: Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results. He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author that shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021). Follow Phillip:  Website: www.phillipstutts.com Instagram: @phillipstutts Facebook:@ceophillipstutts LinkedIn: Phillip Stutts Twitter: @phillipstutts Resource: The Undefeated Marketing System – How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents (2021) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device. Leave us an iTunes review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.  The post The Best Value Propositions and the Top Marketing Tips to Grow Your Business with Cody Foster appeared first on Phillip Stutts.

Master of “The One Thing” Geoff Woods joins Phillip this week to discuss how he helps business leaders invest their time to achieve extraordinary results.  The pair begin by telling listeners about their connection through the mastermind “Front Row Dads” in which they both focus on their goal to become a better father and husband.  Then the pair dive into Geoff’s work and how exactly he helps business leaders from small businesses to Fortune 500 find clarity in their goals and work-life. Geoff highlights the importance of prioritization and building a team that can own 100% of their jobs so that the leaders can focus on the “one thing” they are working to achieve. Phillip digs deeper on Geoff’s beginning with The One Thing and his experience working with self-made billionaire Gary Keller (co-founder of Keller Williams Real Estate). Geoff takes the audience back in time with a story of one of his first meetings with Gary and how he completely changed his outlook on time and priorities. Overall the message is this – Narrow your focus and EARN the right to move on to the next priority.  Geoff follows this story with his account of another shift in mindset inspired by Gary Keller. After a super-successful launch, Gary told Geoff that he had still failed. *take your notes here because this failure led to Geoff’s realization that raving fans are what make a product successful Finally, the pair digest how the pandemic, and other major shifts in the world, can derail “The One Thing” business model and how Goeff’s “Adele Script” calls to clients saved their businesses. He even gives a detailed example of how he helped a small division of sales reps achieve 133% of the companies global sales all during this major shift.  Stick around at the end for Phillip’s free MARKETING TIP OF THE WEEK that involves a social advertisement that gives you ownership of client data AND recruits raving fans to your business. Geoff shares his own advice by letting business owners in on a secret – not all marketing options are equal, so what is your “One Thing?”  Have a tip that you think listeners could benefit from to change their marketing today? Send it in the ps@phillipstutts.com and you might make it on the air.  Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/ About the Guest: Geoff Woods is the Co-Founder & President of ProduKtive®, the training company behind The ONE Thing and the host of The ONE Thing podcast, which is in the top 5% of all podcasts in the world. Geoff is an advisor to executives ranging from small businesses to the Fortune 500, helping them design the future of work, and create cultures where people are clear on what matters most so they achieve extraordinary results. Follow Geoff: Instagram: @geoffwoods LinkedIn: Geoff Woods Clubhouse: @geoffwoods Twitter: @geoffwoods Website: https://the1thing.com/ Podcast: The One Thing About the Host: Phillip Stutts: Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results. He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author that shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021). Follow Phillip:  Website: www.phillipstutts.com Instagram: @phillipstutts Facebook:@ceophillipstutts LinkedIn: Phillip Stutts Twitter: @phillipstutts Resource: The Undefeated Marketing System – How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents (2021) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device. Leave us an iTunes review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.  The post What You Can Learn From The Most Innovative Company In The World With Geoff Woods appeared first on Phillip Stutts.

Phillip and Mike Kim, author of the brand new book “You Are The Brand” (released this week) and host of The Brand You Podcast, come together in the 8th episode of The Undefeated Marketing Podcast to find the connection between Mike’s expertise of building a cash generating business around a personal brand and Phillip’s groundbreaking strategy for business owners to win at marketing.  The pair begin the discussion by covering how the marketing game is rigged, and how those who come out on top have realized that they are playing a data game combined with a valuable message to their target audience. Mike breaks this down in a personal branding mindset by explaining the correlation of followers and expertise. *get your pens and paper out you will want to draw this graph and fully understand this concept.  Mike follows this breakdown by using a real-life example of someone that is killing their personal brand – Brene Brown. With Phillip being a fan of Brene and having read many of her books, the pair dissect her rise into becoming the “Ideapreneur” and “guru” that she is known as today.  Finally, Phillip and Mike dig into the importance of storytelling. This part of the episode is packed with Mike’s insights on how he identifies his clients stories using his five levels of awareness, the three stories every brand needs, and the three questions he uses with new clients to get to the core of who they are. He also explains the best way to tell a story, and it’s not what we were taught in grade school.  Stick around at the end for Phillip’s free MARKETING TIP OF THE WEEK that gives an actionable way to build trust with your audience. Mike Kim also provides a free tip to utilize in your email marketing that guarantees trust with your email list.  Have a tip that you think listeners could benefit from to change their marketing today? Send it in the ps@phillipstutts.com and you might make it on the air.  Want to grow your business by over 50%? Get your FREE Customer (or Client) Data Assessment at www.phillipstutts.com/insights/ About the Guest: Mike Kim: Mike is a business coach and marketing strategist who specializes in personal branding, product launch strategies, and copywriting. Mike’s clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post. He is also host of the top-rated and ranked podcast, The Brand You Podcast. He has spoken at industry-leading events including Social Media Marketing World, Tribe Conference, and Podcast Movement. He just released his newest book, “You Are The Brand,” which can be purchased at www.youarethebrandbook.com.  Follow Mike: Instagram: @mikekimtv LinkedIn: linkedin.com/in/mikekimtv YouTube: youtube.com/c/MikeKim TikTok: tiktok.com/@mikekimtv Clubhouse: joinclubhouse.com/@mikekimtv Twitter: twitter.com/mikekimtv Pinterest: pinterest.com/mikekimtv Facebook: facebook.com/mikekimtv Website: www.mikekim.com About the Host: Phillip Stutts: Contributing to over 1,535 election victories, three U.S. Presidential victories, and working with multiple Fortune 200 companies, best-selling author Phillip Stutts plays the game of political and corporate marketing on the highest level. Phillip’s win-or-die mentality makes him a powerhouse when building research-backed marketing strategies with multi-billion-dollar budgets, battling it out with fierce competitors, and achieving maximum ROI results. He is the Founder/Executive Chairman of Go Big Media (a political marketing ad firm), CEO of Win Big Media (his corporate marketing agency), and a best-selling author that shares his marketing secrets with the world in his two books, Fire The Now(2018) and The Undefeated Marketing System(2021). Follow Phillip:  Website: www.phillipstutts.com Instagram: @phillipstutts Facebook:@ceophillipstutts LinkedIn: Phillip Stutts Twitter: @phillipstutts Resource: The Undefeated Marketing System – How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents (2021) Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device. Leave us an iTunes review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes. The post You Are The Brand – Storytelling Master Class with Mike Kim appeared first on Phillip Stutts.