The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

The podcast delves into the growing trend of subscription-based models across industries, skepticism towards life becoming all subscription-based, implications on economic disparities and consumer experiences, strategic branding in market focus, promotions and sponsor advertisements, rise of gaming subscriptions, evolution of pricing strategies, and challenges in taxing subscription services.

Ron and Ed are delighted to welcome Steve Goreham to The Soul of Enterprise. He is the author of four books on climatism and green energy, and we will be discussing his most recent book: Green Breakdown: The Coming Renewable Energy Failure, published this year. We will dive into the physics and engineering issues involved in the transition to renewable energy, and why it won’t be as easy as a lot people claim. Join us for what will be an enlightening and informative discussion.

This week Ron and Ed will explore Goldratt's Rules of Flow by Efrat Goldratt-Ashlag, daughter of Daughter of Eliyahu M. Goldratt whose seminal work, The Goal has been read by millions. Interestingly enough, this topic was suggested by Ron who usually falls asleep when Ed gets rolling on project management topic, so you know this episode will be one to remember.

This week Ron and Ed will continue their conversation on Mark Andreessen's The Techo-Optimists Manifesto. In addition to finishing their analysis, they will talk through some responses that other have had to the document. In addition, Ron and Ed will be joined in the conversation by Greg Tirico of TSOE Bonus episode fame and knower-of-many-techno-things himself.

This week Ron and Ed travel to Miami to attend the Hector Garcia's Creative Business Models for Accountants Conference where they will share their thought about Day 1 of the conference live with the audience. Then they will take questions from the attendees in classic Ask Us Anything style.

Ed and Ron will explore Marc Andresseen's The Techno-Optimist Manifesto. It's a thought-provoking piece that we largely agree with. You can find the Manifesto at: https://a16z.com/the-techno-optimist-manifesto/

Ron and Ed welcome Hitendra Patil, President of the Global Finance and Accounting Outsourcing Services of Datamatics Business Solutions, Inc. and author of Rise of The Aiccountants: The What, Why, and How of Artificial Intelligence for Accountants. AI is way more than an amusement gimmick. At its core, AI is a powerful tool that can make accounting firm operations, analytics, decision-making, and client services more efficient, impactful, and insightful resulting in clients getting more delighted and, importantly, firm staff more productive, engaged, and happier. Unfortunately, other than starting to use publicly available AI tools, firm leaders who want to professionally leverage artificial intelligence often don’t know where to start. AI journey can feel overwhelming—as it requires firms to analyze existing processes, make new choices for software solutions, decide the priorities for applying AI automation and prepare every part of the firm for the transition.

Ron and Ed once again share entries from their One Thing journals, so this episode is a bit random, but contains nugget after nugget on curated wisdom for the reading and listening habits of the hosts. As you listen, please feel free to share your One Thing from the past day or week. Don't forget to take #asktsoe or @asktsoe.

This week Ron and Ed welcome Mathew Kerbis, aka The Subscription Attorney to talk about, you guessed it, subscription-based lawyering. His firm, Subscription Attorney LLC was founded in 2022 and is a modern law firm offering legal advice starting at $19.99/month, to help provide affordable access to legal advice for small business owners, freelancers, and everyday people. As usual the conversation with be mind-bending.

Ed and Ron can’t wait to interview Kathryn Mayer and Greg Glasgow and discuss their brand new book, Disneyland on the Mountain, released September 13, 2023. If you are a Disney fan, you won’t want to miss this episode!