Shopify Masters

Shopify
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Sep 11, 2025 • 34min

How You Can Build an 8-Figure Influencer Marketing Strategy (That Actually Works)

Kopari’s VP built an eight-figure influencer strategy. Discover her strategy for creating content flywheels using long-term thinking over big budgets.For more on Kopari Beauty and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Sep 9, 2025 • 30min

From Content Creator To Fashion Founder: How Allegra Shaw Built the Perfect White T-Shirt

Allegra Shaw built Uncle Studios into a seven-figure fashion brand through ethical practices, organic growth, and community trust.For more on Uncle Studios and show notes click here.   Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Sep 4, 2025 • 31min

Your #1 Marketing Opportunity Is Sitting Right in Your Warehouse

Discover how packaging is your #1 marketing opportunity with 100% open rates. Learn from Arka’s founder how to turn every shipment into growth.For more on Arka and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Sep 2, 2025 • 35min

How Issues Magazine Shop Raised $120K to Prove Print Isn’t Dead

In this discussion, Nicola Hamilton, founder of Issues Magazine Shop and an art director, shares her journey raising $120,000 for her curated retail space celebrating independent magazines. She highlights the challenges of launching a print shop in a digital world while emphasizing community engagement and thoughtful growth. Nicola delves into the art of curation, balancing editorial quality with artistic design, and discusses innovative funding strategies and the importance of mentorship in building a sustainable business.
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Aug 28, 2025 • 36min

How D'IYANU Built a Multimillion-Dollar Brand While Staying True to West African Roots

Adi Ajayi, the passionate founder and CEO of D'IYANU, has built a multimillion-dollar fashion brand that celebrates West African culture. She shares her journey of combining vibrant prints with contemporary fashion while bootstrapping her business. Adi dives into how mastering Facebook ads skyrocketed her sales and transformed her marketing strategy. The conversation also touches on the transition from online to retail, family dynamics in business, and the challenge of maintaining authenticity while scaling. Adi’s insights inspire aspiring entrepreneurs to embrace their roots.
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Aug 26, 2025 • 41min

How This 19-Year-Old College Student Outsmarted the Entire Grocery Industry

Odd Bunch founder Divy Ojha scaled from 87 to 100,000+ customers without VC funding by focusing on problem validation, lean operations and retention techniques.For more on Odd Bunch and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Aug 21, 2025 • 46min

How Still Here Tailored Its Growth Without Outside Capital

Bootstrapped with $20K, Still Here grew from painted jeans to an eight-figure denim brand through grit, creativity, and discipline.For more on Still Here and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Aug 19, 2025 • 30min

How to Set Beauty Trends Before They Become Mainstream

Taylor Frankel, Cofounder of NUDESTIX, shares insights from her journey in creating a minimalist beauty brand that challenges traditional norms. She discusses innovative celebrity partnerships and the demand for simplicity in beauty products. The conversation reveals how authentic storytelling and grassroots marketing keep brands relevant in a competitive landscape. Plus, Taylor emphasizes the importance of maintaining personal balance and mental health while navigating entrepreneurship.
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Aug 14, 2025 • 40min

The Solo Founder Who Did Everything Herself and Still Beat Beauty Industry Giants

Carina Chaz, the innovative founder of DedCool, built her multimillion-dollar fragrance company as a solo entrepreneur. She discusses her journey from a passionate idea to a thriving brand, highlighting the pivotal role of community engagement and social media. Carina emphasizes the importance of consumer feedback in shaping products and shares valuable lessons on perseverance and resilience through early setbacks. She also delves into transitioning from self-funding to securing private equity, navigating the challenges of scaling while fostering collaboration.
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Aug 12, 2025 • 49min

How to Build Your First Retail Store and Scale to More

Bluboho grew from kitchen parties to six retail stores through human connection, customer intimacy, and strategic location planning. Today, it’s one of Canada’s most successful independently owned jewelry companies.For more on Bluboho and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

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