Shopify Masters

James Hoffmann is the go-to coffee expert on YouTube. Before building his community online, James won the World Barista Championship and opened a coffee roastery. In this episode of Shopify Masters, James shares his journey of turning his passion for coffee into profitable businesses and a multifaceted career. For more from James and show notes: https://www.shopify.com/blog/james-hoffmann-niche?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Jon Sakoda, a founder at Decibel Partners who built a career in venture capital, shares his insights into the health of the venture capital industry and why founders shouldn’t worry about macroeconomics if they want to raise money or start a company this year.For more on Jon Sakoda and show notes: https://www.shopify.com/blog/jon-sakoda-venture-capital Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Alex Ikonn discovered the power of social media through Luxy Hair, gaining more than three million subscribers on YouTube. His latest venture, Intelligent Change, has sold over 1.7 million copies of The Five Minute Journal. Here, he shares how to grow a following and convert that audience into your first sale.For more on Alex Ikonn & show notes:  https://www.shopify.com/blog/alex-ikonn-turning-a-following-into-sales?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcastStart designing your perfect social media plan with our simple guide: https://bit.ly/44AnjWT Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

ThirdLove is changing the lingerie industry by using technology and data to create better-fitting bras and underwear. In this episode of Shopify On Location, co-founder and CEO Heidi Zak shares how her team collected pre-launch data, built consumer trust in their products, and adapted to customers’ needs. For more on ThirdLove & show notes: https://www.shopify.com/blog/thirdlove-market-fit?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Meet the founders of an Australian sustainable packaging brand using unique marketing strategies to bring home-compostable mailers to businesses across the globe.  For more on Hero Packaging & show notes: https://www.shopify.com/blog/hero-packaging-marketing-product-launches?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Discover our FREE template that makes finding manufacturers to work with simple: https://bit.ly/40WG2c4 Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Allbirds is a direct-to-consumer success story, upending the shoe industry with sustainable materials. Allbirds co-founder and CEO Joey Zwillinger shares how the company's mission fuels innovation in the first episode of the Shopify on Location in San Francisco.For more on Allbirds and show notes: https://www.shopify.com/blog/allbirds-sustainability Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Shopify Masters is back with a brand new miniseries from San Francisco. Join Benjamin Gottlieb and Shuang Esther Shan as they sit down with Shopify legends from our San Francisco office.Episodes drop each Thursday for the next couple months. If you like what you hear - and would like to listen to more in person interviews - make sure to  subscribe and leave a review wherever you listen to your podcasts.For a full catalog of episodes, check us out online: https://www.shopify.com/blog/topics/podcasts  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

CEO Gillian Gallant first saw Paper Shoot Camera on TikTok and convinced its inventor to let her build out exclusive distribution in North America. Here’s how Paper Shoot Cameras went viral and sold to more than 70,000 customers.To learn more about Paper Shoot Camera and show notes: https://www.shopify.com/blog/paper-shoot-camera-distribution Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Known for vibrant iPhone accessories, Wildflower Cases was founded by the Carlson family after Miley Cyrus wanted the personalized phone case they had designed for fun.  For more on Wildflower Cases & show notes: https://www.shopify.com/blog/wildflower-cases-non-traditional-career-path-accessories-empire?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcastCheck out our FREE website cheat sheet and start designing your site today: https://bit.ly/3NxZDfv Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Pipcorn, a snack company focused on heirloom ingredients, found sustainable growth through relationships with suppliers. Since launch, the brand has been picked up by Oprah’s Favorites Things and appeared on Shark Tank. For more on Pipcorn and show notes: https://www.shopify.com/blog/pipcorn-heirloom-snacks-farming-relationships-shark-tank?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.