Ed Kless shares his theory of project management and explains why he distinguishes knowledge-based project management from other types. Other topics covered in this episode include the project management theory of duration and effort, managing capacity, and a favorite Businessology Show topic, value pricing. Also, how does scope seep lead to scope creep and what is the difference? Listen for these topics and more.

(due to some technical difficulties, give the podcast a few seconds before it starts)Dan and Jason take pricing creative services head on in this episode. Dan and Jason share their experiences in dealing with value pricing, the purpose behind it and the how-to. Learn about the balance of risk and fear, how to come up with a price, developing options for your customer, what a Value Conversation is and the strategy behind pricing.

Tim Williams, author of Positioning for Professionals, speaks to us on effective positioning, and how most creative agencies fail to do this (though they do it for their own customers).Through techniques of value pricing, differentiation, and focusing on a niche small design firms and agencies can set themselves apart to pull ahead of their competitors when landing new business.Strategy is not for the weak of heart - come learn how with seasoned guest Tim Williams of Ignition Consulting Group.

Ben Blumenfeld talks about his experience with Facebook, how he was hired at Facebook and how he negotiated some equity from them when first hired.This episode touched on designers receiving equity in a start up, what experiences designers should have before seeking investment, whether designers should build prodcuts before asking the Designer Fund for money and so much more!