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Medical Spa Insider

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Jun 26, 2024 • 54min

Whirlwind Growth with Chapter Aesthetic Studio: Catching Up with Melissa Rogne 22 Locations Later

This week, AmSpa founder and CEO, Alex R. Thiersch, JD, speaks with Melissa Rogne, founder and president of Chapter Aesthetic Studio. AmSpa was welcomed into the Chicago headquarters of Chapter Aesthetic Studio and The Aspen Group for an inside tour to see first-hand Melissa’s professional growth and the rapid expansion of Chapter. They reflect on a conversation at the start of this partnership as they discuss how Melissa is recreating her beloved brand at a much larger scale, attracting consumers as they take the leap into aesthetic care, and building a brand that is synonymous with safety and trust. Their conversation includes: How they execute a 14-week timeline to open 10 locations in a year; Chapter University’s learning and development resources; Key markers for success and how she thinks about these differently; Learning to be successful as a leader within a corporate organization; Team dynamics, chemistry and creating team culture vs. star individuals; Removing barriers to care and building trust for aesthetic naïve patients; And much more! Listen back to our conversation with Melissa in 2021, when her partnership with The Aspen Group first began: From Small-market Medical Spa to Acquisition to Expansion Music by Ghost Score.
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Jun 18, 2024 • 20min

Member Spotlight: Carthy Craft

This week, AmSpa Membership Engagement and Advocacy Specialist Michela Bailey, speaks with Carthy Craft, founder and owner, Esse MedSpa + Premier Permanent Makeup. This lively chat covers a wide range of topics, including: How she became an AmSpa member; Favorite travel spots; Favorite treatments; And much more! Music by Ghost Score
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Jun 12, 2024 • 32min

Energy Observation with Cary Deuber: Live from Medical Spa Show 2024

This week we present Cary Deuber, CRNFA, CANS, on site at Wynn Las Vegas during Medical Spa Show 2024. In her keynote presentation, Deuber shared her journey to aesthetics, explained the practice of observing and studying energies, and offered principles to guide fellow business leaders. Her keynote contains: Her first job and early mentorship; Giving people your energy and establishing trust; How she found her way to the medical field; The decision to open Lemmon Avenue; Three principles of leadership; And more! Music by Ghost Score.
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May 29, 2024 • 40min

Preparing to Sell Your Med Spa: Insight from a Management Consultant

Annie Robertson Hockey, management consultant, shares tips on prepping to sell your med spa including transitioning to a leader, improving operations, and customer retention. Discussion also includes navigating regulations and finding growth opportunities.
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May 22, 2024 • 50min

Decoding New Employee Classification Rules for Your Medical Spa

Paul Edwards, HR expert, discusses employee classification rules in the medical spa industry. Topics include non-compete agreements, exempt vs. non-exempt employees, injector classification, and penalties for misclassification.
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May 15, 2024 • 27min

The Current & Future State of the Medical Spa Business with Alex Thiersch

Live from the 2024 Medical Spa Show in Las Vegas, AmSpa founder and CEO Alex Thiersch, JD, shares fresh insights on the rapid growth of the industry and an exclusive preview of their upcoming State of the Industry Report. Twelve years ago, Alex’s work as an attorney helping a solo medical spa owner led him to establish AmSpa to offer essential guidance on compliance and safety for others within the industry. Since then, he and his team have introduced much-needed resources for med spa owners including boot camps and courses for business, legal, and safety training. With legislative work happening behind the scenes in every state to develop rules and regulations, often without the input of those in the medical aesthetics industry, Alex emphasizes the importance of staying organized and having a seat at the table as new laws are introduced. Host Tyler Terry, Director of Sales, MedSpa at Nextech Guest Alex Thiersch, Founder and CEO of AmSpa Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty. Learn more about Nextech’s industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/.
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May 8, 2024 • 59min

Building a Successful Med Spa with Shawna Chrisman and Maegen Kennedy

This week, AmSpa President and COO, Cathy Christensen, speaks with Shawna Chrisman, NP, CEO and founder of Destination Aesthetics, and Maegen Kennedy, PA-C, co-founder and clinical director of Windermere Medical Spa & Laser Institute. They speak about the current stage of their medical spas, dig into the details of scaling a business, and share insider tips to help new and growing medical spas reach their goals. Their conversation includes: What they’ve learned through expanding to multiple locations; How to prepare for expansion and train your employees; Strategies that have helped their med spas find success; Tracking and responding to the data in your practice; Which KPIs show you the health of your business; Advice for med spas starting out or looking to reach the next level; An original membership model and loyalty program; And much more! Music by Ghost Score.
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May 1, 2024 • 30min

FTC’s Final Rule on Non-competes: What You Need to Know

Legal experts Patrick O'Brien and Grace Lee discuss the FTC's final rule on non-competes, its impact on medical spas, and the potential challenges and changes for employers, including the ban on non-competes for most workers except senior executives. They delve into the implications for medical directors, training investments, and how businesses should navigate the evolving landscape of non-compete agreements.
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Apr 24, 2024 • 46min

Longevity Medicine and Energizing Aesthetics: Live from the Medical Spa Show

In this episode, AmSpa’s Alex R. Thiersch, JD, and Cathy Christensen speak with Dr. Kay Durairaj, internationally renowned facial plastic surgeon and head and neck surgeon and founder of Beauty By Dr. Kay. They chat on site at Wynn Las Vegas during Medical Spa Show 2024 in a conversation that covers: The holistic wellness solutions energizing our industry; Reversing the age process with bioregenerative therapies; Recognition and rejuvenation at the Women in Aesthetics Leadership Conference; The percentage of women owners and aesthetic patient demographics; Which classes she and her team attend at Medical Spa Show; About the Society for Aesthetic PAs and the aesthetic community; And much more! Music by Ghost Score.
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Apr 5, 2024 • 52min

Medical Spa Show Preview: The Power of Storytelling in Business

This week, AmSpa founder and CEO, Alex R. Thiersch, JD, speaks with storytelling expert and author Kindra Hall. They discuss her early experiences with storytelling, how she brought her storytelling expertise to businesses, and what attendees at Medical Spa Show 2024 will learn during her keynote presentation “Stories that Stick: The Irresistible Power of Storytelling.” Their conversation includes: The challenge and opportunity of storytelling in business; An overview of the actionable strategies she shares at Medical Spa Show; How she discovered her talent for storytelling; Finding and sharing the stories in organizations; The process of transitioning to her career as a professional storyteller; How the stories we tell ourselves influence our actions; About Hall’s books and upcoming launch; And much more! Don’t miss Kindra’s keynote presentation on Friday, April 12 at Medical Spa Show 2024 as she kicks off the General Session. Register today to reserve your spot!

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