

How to Scale an 8 Figure Agency 🚀
Jordan Ross
Welcome to How to Scale an 8-Figure Agency, the show where I break down the exact operational, financial, and AI-driven systems that today’s top marketing agencies use to scale past seven figures — without burning out or getting trapped in fulfillment.
Every week, we go deep into:
• AI consulting for marketing agencies
• Operational infrastructure that actually scales
• Building automations, workflows, and agent-based systems
• Hiring and training world-class teams
• Improving margins, capacity, and client LTV
• Turning your agency into an 8-figure operation that runs without you
If you’re a founder stuck in the weeds, capped by systems, or wondering how to integrate AI into your agency the right way… this podcast is your blueprint.
I’m Jordan Ross — founder of 8 Figure Agency and the person behind hundreds of successful agency scale-ups — and this is where we turn chaos into clarity, and CEOs into true operators.
Let’s get into it.
Every week, we go deep into:
• AI consulting for marketing agencies
• Operational infrastructure that actually scales
• Building automations, workflows, and agent-based systems
• Hiring and training world-class teams
• Improving margins, capacity, and client LTV
• Turning your agency into an 8-figure operation that runs without you
If you’re a founder stuck in the weeds, capped by systems, or wondering how to integrate AI into your agency the right way… this podcast is your blueprint.
I’m Jordan Ross — founder of 8 Figure Agency and the person behind hundreds of successful agency scale-ups — and this is where we turn chaos into clarity, and CEOs into true operators.
Let’s get into it.
Episodes
Mentioned books

May 19, 2023 • 20min
How Jason Swenk Built a $30m Agency
In this episode of How to Scale an Agency, Lucas is joined by Jason Swenk, who emphasizes the importance of building and maintaining strong client relationships. Swenk shares insights on anticipating client needs, delivering on promises, and offering a foot in the door offer to potential clients. By building trust and retaining clients, agencies can achieve long-term success. Swenk also advises against lowering prices to win deals and stresses the importance of setting clear expectations from the beginning.In This Episode, You'll Learn:00:00:00 Losing A Deal Based On Price00:03:34 Meeting Customer Needs Through Anticipation And Service00:06:02 Focus On Providing The Promised Product/service00:07:28 Is It Okay To Lower The Price To Build Momentum On A Sales Strategy?00:09:40 The Pitfalls Of Lowering Prices To Win Deals00:13:00 The Pitfalls Of Overcomplicating Sales And Pricing Strategies00:15:05 Pricing And Perception In BusinessLinks And Resources:WebsiteJason Swenk on LinkedInLucas James LinkedInYouTubeTwizThanks so much for joining us this week. Want to subscribe to How to Scale an Agency? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

May 18, 2023 • 22min
How Legacy Builder Added $40,000 MRR In Four Months to His Agency (Went from $13,000 to $53,000/mo)
How Legacy Builder Added $40,000 MRR In Four Months to His Agency (Went from $13,000 to $53,000/mo)

May 16, 2023 • 34min
5 Strategies to Maximize Revenue with Christopher Filipiak Closing Deals with Confidence
In this episode of How to Scale an Agency?, AJ Cassata is joined by Christopher Filipiak to discuss building a sales-ready organization and achieving sustainable business growth. Filipiak highlights the importance of effective sales conversations and the founder's role in driving sales. He addresses topics such as goal setting, overcoming resistance to change and fear of success, and the significance of clarity in sales and the founder's journey. Consistency in sales activities, structured strategies, and a simple approach to managing client projects are also emphasized. Filipiak provides insights on building sales tools and creating a sales-ready organization.In This Episode, You'll Learn:00:00:00 Christopher Filipiak Joins How to Scale an Agency with Excitement00:01:58 From Engineer to Consultant: Bridging People and Machines00:07:26 Sustainable Business Growth: Keys to Long-Term Success00:10:58 Mastering Sales Conversations: Founder's Role in Closing Deals00:14:11 Wanting and Achieving Goals: Putting Practice into Action00:19:09 Overcoming Resistance and Fear for Business Growth00:21:53 Clarity in Sales and Founder Journey: A Path to Success00:26:54 Consistency in Sales: Structured Strategies for Lasting Results00:29:52 Sales Tools: Building Effective Solutions for Your Process00:31:36 Simple Project Management: Efficiently Managing Client ProjectsLinks And Resources:Christopher Filipiak on LinkedInB2B Sales & Marketing Secrets 💵 For Agency Owners Facebook GroupAJ Cassata on FacebookAJ Cassata on LinkedInYouTubeTwizThanks so much for joining us this week. Want to subscribe to How to Scale an Agency? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

May 15, 2023 • 16min
How to Build Hiring Process to Hit $100,000/mo (Jordan Ross Solo Episode)
How to Build Hiring Process to Hit $100,000/mo (Jordan Ross Solo Episode)

May 12, 2023 • 22min
How Chris Wiser Built An 8 Figure Agency With A Facebook Group
CEO & Founder of 7 Figure MSP, Chris Wiser, comes on with Jordan in this episode to teach you how he built his 8 figure business using Facebook.

May 9, 2023 • 24min
How Kenneth Todd Added $80,000+ MRR in 4 Months To His Agency
How Kenneth Todd Added $80,000+ MRR in 4 Months To His Agency

May 6, 2023 • 10min
How to Effectively Audit and Coach your Team to Hit Your Goals (Jordan Ross Solo)
How to Effectively Audit and Coach your Team to Hit Your Goals (Jordan Ross Solo)

May 4, 2023 • 12min
The Most Common Problems That Agency Owners Have When Hiring And How They Can Overcome Them
The Most Common Problems That Agency Owners Have When Hiring And How They Can Overcome Them

May 3, 2023 • 14min
The Number 1 Culprit That Holds Agencies Back From Scaling Past $100k/mo (Jordan Ross Solo Episode)
The Number 1 Culprit That Holds Agencies Back From Scaling Past $100k/mo (Jordan Ross Solo Episode)

May 1, 2023 • 42min
How to Perfect Your Messaging to Fill Your Inbox & DM’s with perfect fit clients, with Jacqueline Yvette
In this episode of How To Scale an Agency, AJ and entrepreneur Jacqueline Yvette discuss effective marketing strategies for building successful businesses. Jacqueline emphasizes the importance of identifying clients' goals and desires, and creating marketing content that speaks directly to them. She also stresses the significance of empathy in communication and pursuing goals. The episode also features a story about a college student who helped a struggling business with marketing strategies. Listeners can access 15+ hours of marketing classes and connect with Jacqueline on Instagram or the Steve Harvey Show for more insights.In This Episode, You’ll Learn:00:00:00 - Entrepreneur helps experts sell programs through instant resonance with messaging00:02:25 - Identifying clients' goals and desires for a successful business00:06:38 - Creating effective marketing content with customer feedback00:09:58 - Developing your own strategy rather than copying competitors00:13:06 - Effective communication is key to success, not the best strategy00:14:24 - Finding a creative path in business00:15:41 - Speaking to an audience needs over offerings00:18:25 - Pitfalls of vague messaging in business and fitness spaces00:22:19 - Access marketing classes and connect with the author on Instagram for success00:28:58 - Private responses may be more important than public engagement00:30:51 - Market message match: the importance of meeting your market's desires00:36:11 - Empathy in communication and pursuing goals is crucialLinks And Resources:Jacqueline Yvette on FacebookThe New Wave: psychology-based marketing for expert entrepreneursEmail AJ here at aj@revenueboost.netAJ Cassata on LinkedInJoin 4000+ other agency owners here in the #1 free facebook group for agency owners, B2B Sales & Marketing SecretsThanks so much for joining us this week. Want to subscribe to How to Scale an Agency? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!


