WorkParty

A beauty world veteran, Amy Liu worked at Smashbox, Kate Somerville, and Josie Maran Cosmetics before striking out on her own to start Tower28, an award-winning, cult-followed, and makeup artist-beloved brand. Today, Amy joins us to share her fundraising story and the tactic that helped her raise $250K in 30 days. Plus, we get into the business details like her tech stack, scheduling strategies, and go-to personal development tools.    RESOURCES: To connect with Amy Liu click here To follow Tower 28 click here To connect with Jaclyn Johnson click here To follow along with Create & Cultivate click here To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. Visit gtmbawomen.com to learn more about Scheller's MBA programs. Produced by Dear Media

New York based oculofacial plastic surgeon Dr. Chaneve Jeanniton created daily essential skin care brand Epilogic with her patients in mind, never expecting the formulas to enter the mainstream market. In 2020, her line was accepted into the Glossier Grant program for Black-owned businesses, which helped her scale Epilogic into a brand with a cult following. On today’s episode, Dr. Jeanniton talks about the benefits of accelerator programs and grants, as well as the process of rebranding her line, which she did just last year.   RESOURCES: To connect with Dr. Jeanniton click here To follow Epilogic click here To connect with Jaclyn Johnson click here To follow along with Create & Cultivate click here To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. Visit gtmbawomen.com to learn more about Scheller's MBA programs. Use code PARTY to get a free travel-sized Daily Microfoliant when you spend $20 at www.Dermalogica.com For the New Year, NetSuite has a new financing program for those ready to upgrade at NetSuite.com/PARTY Produced by Dear Media  

With access to channels such as TikTok and Shopify and opportunities like accelerators and free digital courses, starting a business has never appeared more attainable. But if anyone knows success doesn’t happen overnight, it's Jaclyn Johnson. Today is a solo episode, where Jaclyn unveils the truth about starting a business and what it takes to be a successful entrepreneur. She's answering your questions on the good, the bad, the challenging, and the rewarding, with a few hot takes in between. It’s an episode you won’t want to miss!   RESOURCES:  To connect with Jaclyn Johnson click here To follow along with Create & Cultivate click here To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. Visit gtmbawomen.com to learn more about Scheller's MBA programs. Produced by Dear Media

Joining Jaclyn on WorkParty today is Create and Cultivate’s very own Dallas Pop-up Pitch Competition winner, Paulana Lamonier. Paulana is the founder of New York based organization, Black People Will Swim, a swimming instruction and advocacy group on a mission to change the narrative that Black folks don't swim. In 2019, Paulana started with the goal of teaching 30 people in her community how to swim. Four years and $100K+ in funding later, she's on track to reach swimmers outside state lines. On today's episode, Paulana talks about the investment she made to launch the organization, the secret to an award winning pitch, and shares advice for founders who are seeking grant money.    RESOURCES:  To connect with Paulana click here To follow along with Black People Will Swim click here To connect with Jaclyn Johnson click here To follow along with Create & Cultivate click here To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) Use code PARTY to get a free travel-sized Daily Microfoliant when you spend $20 at www.Dermalogica.com Produced by Dear Media

In her own words, Sinikiwe Dhliwayo is a "creative being relentless in the pursuit of well-being for all." She is the founder of Naaya, a well-being company that's centering Black, Indigenous, and people of color in the wellness conversation, and Black Folks Breathing, a storytelling platform dedicated to telling the stories of Black folks.   Today, the creative director, model, speaker, writer, yoga teacher, and consultant joins Jaclyn Johnson to offer her insight on making the wellness industry more inclusive, building community through storytelling, and what comes after hustle culture.    RESOURCES: To connect with Sinikiwe Dhliwayo click here To follow along with Naaya click here To connect with Jaclyn Johnson click here To join the WorkParty click here To follow along with Create & Cultivate click here   This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. Visit Ritual.com/party10 to start Ritual or add Essential for Women 18+ to your subscription today. Use code PARTY to get a free travel-sized Daily Microfoliant when you spend #20 at www.Dermalogica.com Produced by Dear Media

Jane Wurwand founded the professional-grade skincare company Dermalogica in 1986—effectively disrupting an industry that, at the time, championed a makeup first, skincare second approach.    Over the years, Jane has trained thousands of skin therapists to create a skincare company that values skills-based professional training and high-quality skin care.    On today’s episode, Jane joins Jaclyn to talk about what it takes to disrupt an industry, how to be an intrapreneur, and the five words that helped her launch a successful business.   RESOURCES: To connect with Jane Wurwand click here To follow along wit Dermalogica click here  To connect with Jaclyn Johnson click here To join the WorkParty click here To follow along with Create & Cultivate click here To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. Use code PARTY to get a free travel-sized Daily Microfoliant when you spend $20 at dermalogica.com Produced by Dear Media

Today’s guest joined the first wave of influencers by launching her blog, Happily Grey, as a creative outlet while working as an ICU nurse in Texas. Since then, Mary Lawless Lee has transformed Happily Grey into a fashion and lifestyle brand with a combined social presence of 2.6 million followers. Most recently, Mary broke into the wellness space with nēmah, a vegan skin-care line specifically formulated for mothers. Tune in as Mary shares how she pivoted from a career in the ICU to a career as a serial entrepreneur, launched a successful skin-care line, wrote a book, and more.    RESOURCES: To connect with Mary Lawless Lee click here To follow along with nēmah click here To follow along with Happily Grey click here  To connect with Jaclyn Johnson click here To join the WorkParty click here To follow along with Create & Cultivate click here To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode. Visit Netsuite.com/PARTY to a special one-of-a-kind financing offer on the number one Financial System for growing businesses. Produced by Dear Media

Andrea Lisbona, the innovative Founder of Touchland, shares her journey of transforming hand sanitizer from a mundane necessity into a stylish personal care revolution. She discusses how to use customer feedback for product innovation and building a loyal community, especially through Kickstarter. Lisbona emphasizes the power of social media in creating an authentic brand experience and explores the necessity of nurturing company culture during rapid growth, revealing lessons that can inspire entrepreneurs across industries.

In just four years, sisters and co-founders Leigha and Audrey built Vitamin C, a seven-figure influencer agency specializing in TikTok. Today, they work with top influencers to build impactful social media strategies for brands like Butcher Box, Thrive Market, Amika, and Vuori.    On this episode of WorkParty the sisters are joining Jaclyn to share the secrets to creating a winning TikTok strategy. From finding an audience and landing partnerships to developing an influencer strategy and going viral—they know a thing or two about making an impact on the feed.    Resources: • To join the WorkParty click here • To connect with Jaclyn Johnson click here • To connect with Leigha Anthony click here • To connect with Audrey Anthony click here • To learn more about Vitamin C click here • To follow along with Create & Cultivate click here • To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) Produced by Dear Media

2022 is almost in the books. But before you log off to celebrate a year of great work, Create & Cultivate founder Jaclyn Johnson is answering all your FAQs about planning for the shiny new year ahead. From setting goals to recession-proofing your business, Jaclyn sits down to offer some real talk before the ball drops. Tune in!    RESOURCES: To join the WorkParty click HERE To connect with Jaclyn Johnson click HERE To follow along with Create & Cultivate click HERE To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) Produced by Dear Media