Bourbon Pursuit

It's This Week in Bourbon for February 14th, 2025. Kentucky Distillers’ Association is proud to welcome more than a dozen new experiences to its Kentucky Bourbon Trail, Jack Daniel's has reported a partial collapse of a whiskey warehouse, and Green River launches of their Kentucky Straight Wheated Single Barrel Bourbon.Show Notes: The Kentucky Bourbon Trail expands to 60 destinations across 27 Kentucky counties Green River Whiskey sponsors No. 44 Chevrolet for J.J. Yeley’s 2025 Daytona 500 qualifiers Jack Daniel Distillery reports partial collapse of warehouse 2-15, impacting whiskey barrels IWSR forecasts 20% growth in global e-commerce alcohol sales, reaching $36B by 2028 Sazerac launches California wildfire relief fundraiser featuring rare Pappy Van Winkle auction Big Easy Spirits debuts Big Easy Whiskey, a 5-year bourbon mash infused with botanicals Blue Note Bourbon releases Special Reserve Straight Bourbon, a 10-cask blend at 116.3 proof Virginia Distillery Co. unveils Sexual Chocolate Stout Cask Finish American Single Malt Green River launches limited Kentucky Straight Wheated Single Barrel Bourbon at barrel proof Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices

This is one episode that was requested by dozens of people. I'm so glad Scott Neil, president and co-founder of Horse Soldier Bourbon and a retired Green Beret. Scott shares how his military background and the ethos of camaraderie influenced his journey into the bourbon industry. The conversation delves into whiskey and war stories. There's a lot of context of how these guys went to war and came back heros. That all influences the inception of Horse Soldier Bourbon, born from bonds formed during service and a shared love for whiskey. Scott discusses the challenges faced by emerging brands, the importance of controlling production for quality with their own distillery coming online, and the role of community engagement in building lasting relationships with consumers. Show Notes: Get a glimpse into Scott's military background and how it shaped his viewpoint. Discuss the origins of Horse Soldier Bourbon and the significance of the name. Explore the transition from military service to the world of bourbon. Insights into distillation: crafting a unique bourbon and the logistics behind it. Challenges faced as a new brand in a competitive marketplace. The importance of community engagement and storytelling in building customer relationships. Learn about the philosophy driving the creation of Horse Soldier and their long-term vision. Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices

On this Whiskey Quickie by Bourbon Pursuit, we review Preservation Distillery Pure Antique Bourbon. This 20 year old bourbon is 114.4 proof and $900 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

Diageo will close the iconic Stitzel-Weller Distillery bottling operation, shifting jobs and production to a new facility in Alabama. The court rules in favor of Fresh Bourbon in a heated debate over Kentucky's first Black-owned distillery honor. Heaven Hill is set to release its rare 19-Year-Old Wheat Whiskey, stirring excitement among bourbon enthusiasts. Meanwhile, a viral TikTok has unexpectedly driven up chili stock prices, and the community gears up for engaging blind tasting challenges and whiskey festivals.

Congressman Morgan McGarvey, representative of Louisville and a strong advocate for the bourbon industry, discusses the impact of tariffs on bourbon sales and smaller distilleries. He highlights the historical context of U.S.-Canada trade relations and how recent policy changes threaten this multi-billion dollar industry. The conversation emphasizes the need for unity within the bourbon community, stressing that both consumers and producers must come together to navigate these challenges and support bourbon's vibrant culture.

On this Whiskey Quickie by Bourbon Pursuit, we review the 13th Annual Angel's Envy Cask Strength Bourbon. This non-age stated bourbon is 118.8 proof and $230 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

It's This Week in Bourbon for January 31st, 2025. WhistlePig will open a spot in downtown Louisville, Kentucky Artisan Distillery unveils its new Clubhouse Barrel Tasting Experience, and Michter's announced Bomberger’s PFG.Show Notes: WhistlePig Whiskey to open PiggyBank tasting bar in historic Louisville bank building Sammi Katz and Olivia McGiff release Spirited Women, celebrating 55 women in spirits The Bar at Willett named a James Beard Award semifinalist for Outstanding Bar Kentucky Bourbon Trail wins Best of Business award for innovative brand refresh Kentucky Artisan Distillery launches Clubhouse Barrel Tasting Experience on January 31 Knob Creek partners with Eli Manning for limited-edition 2025 Bold Pick Single Barrel Bourbon Penelope Bourbon adds Wheated Bourbon to its Core Series, launching nationwide in February Buffalo Trace unveils Experimental Collection whiskey infused with hops, aged 11+ years Bomberger’s PFG Kentucky Straight Bourbon debuts with double-barrel finishing at 100.2 proof Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices

Whiskey YouTube has soared in popularity and there's more content than ever to consume. But there's one channel where two guys take a view that whiskey shouldn't be taken so seriously. In this epsiode, we sit down with the Bourbon Junkies—Sean Paisley and Dan Shook—to explore their remarkable journey from casual bourbon enthusiasts to influential content creators and entrepreneurs. These guys started out as childhood friends and just couldn't leave each other's side. After ditching power lifting they decided to get into the whiskey space and as they put it, their initial lack of experience led to hilariously authentic early videos. We then take spin into their new whiskey brand, Evernorth. They discuss their dissatisfaction with market pricing and their vision for producing whiskeys that resonate with their community, highlighting the challenges and experiences that come with navigating the whiskey market. Show Notes: Origins of the Bourbon Junkies YouTube channel Transitioning from powerlifting talks to whiskey content The impact of consistency and community on brand growth Humorous trials from their initial video-making experiences The significance of live streaming and viewer engagement Launching Evernorth: motivations and long-term vision Challenges in sourcing and distilling whiskey today Insights on consumer pricing and market transparency Future aspirations for Evernorth in quality and volume Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices

On this Whiskey Quickie by Bourbon Pursuit, we review Old Fitzgerald Bottled-in-Bond Bourbon. This 11 year old bourbon is 100 proof and $155 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

It's This Week in Bourbon for January 24th, 2025. Rebel Bourbon Takes it's spot in NASCAR, Penelope launches a 17yr light whiskey, and Buffalo Trace Distillery has unveiled the second edition of its Prohibition Collection.Show Notes: An Austin-based distillery wins trademark lawsuit against Landry’s Inc. over shared name Woodford Reserve bottles gifted at Donald Trump’s inauguration as the 47th US president Ontario Premier Doug Ford threatens to ban US bourbon if tariffs are imposed on Canada Rebel Bourbon partners with NASCAR champion Kyle Busch as official sponsor for 2025 Penelope Bourbon releases 17-year-aged American Light Whiskey distilled at 189 proof Staghorn relaunches All Nations Kentucky Straight Bourbon with a $39.99 SRP Log Still Distillery crafts America’s 47 to celebrate the 47th Presidential Inaugural Ball New Riff Balboa Rye returns with heirloom grain mash bill at 100 proof for $54.99 Laws Whiskey House debuts SUPER WHEATER high-wheat bourbon for $129.99 Buffalo Trace releases Prohibition Collection #2 featuring five historic whiskey recreations Support this podcast on Patreon Learn more about your ad choices. Visit megaphone.fm/adchoices