

Bourbon Pursuit
Bourbon Pursuit
The Official Podcast of Bourbon! The best in news, reviews and interviews with people making the bourbon whiskey industry happen. Join hosts Kenny Coleman, Ryan Cecil, and Fred Minnick as they talk with prominent guests and provide insight on American whiskey 3 times a week. Catch all new episodes every Thursday with special Whiskey Quickie reviews on Tuesday and get caught up on bourbon news with This Week in Bourbon on Friday.
Episodes
Mentioned books

Dec 27, 2022 • 6min
Whiskey Quickie: King of Kentucky 18 Year 2022 Release Review
On this Whiskey Quickie by Bourbon Pursuit, we review King of Kentucky 18 Year. This 18 year old bourbon is 130.3 proof and $350 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 23, 2022 • 48min
Behind The Pursuit: Brand Loyalty
Hey everyone, at the end of the year we typically like to post some episodes that aren't our normal types and end up being fun. However, this past year we launched a second podcast called Behind The Pursuit. This new podcast releases every 2 weeks that covers topics of sourcing, forecasting, brand loyalty, raw materials, work/life balance, and more. This is a creative outlet for us to talk to you all about what it takes to build a bourbon brand. This is episode 22 of Behind The Pursuit where we talk about our journeys visiting multiple states and brand loyalty. Do bourbon geeks have brand loyalty? And how do you build brand loyalty to a general consumer? Make sure you subscribe to Behind The Pursuit on your podcast player and hit subscribe to listen to more of these episodes. Subscribe to Behind the Pursuit on:Apple PodcastsSpotifyiHeartRadioAmazon MusicGoogle Podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 22, 2022 • 49min
389 - Will Celebrities Help or Hurt Bourbon?
For the longest time, celebrities have been getting into the spirits industry. It first started off as being a spokesperson and putting a recognizable face to a brand. Now, many celebrities are coming out with their own bottles, and bourbon is no exception. In this episode, we look at many of the celebrity bourbon brands that have emerged over the past few years and analyze them. Does a celebrity care about the quality of the whiskey? Are they just in it for an added revenue stream? Are there any good ones? But we ultimately want to know if celebrities will help bourbon or hurt bourbon.Show Notes:
Above the Char with Fred Minnick (@fredminnick) talks about his favorite 4th grain used in American Whiskey
Do distilleries need a celebrity spokesperson anymore?
If a celebrity comes out with a young bourbon does that hurt the category?
Are celebrities just getting into it for another revenue stream?
Should be skeptical of having a celebrity attached to a bourbon distillery?
If a celebrity bourbon brand blows up, will unassuming people think that's what bourbon is supposed to taste like?
Is there an example of any celebrity bourbon that is actually really good or high quality?
What are the good things that come from having a celebrity whiskey?
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Dec 20, 2022 • 5min
Whiskey Quickie: Heaven’s Door Decade Series #01 Review
On this Whiskey Quickie by Bourbon Pursuit, we review the inaugural release of the Heaven’s Door Decade Series. This 10 year old bourbon is 100 proof and $100 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 16, 2022 • 43min
TWiB: Jefferson's Bourbon Gets A $250M Distillery, Willett Will Build An Additional $93M Distillery, Booker's Releases "Pinkie's Batch"
It's This Week in Bourbon for December 16th 2022. Pernod Ricard will invest $250 million for a state-of-the-art distillery for Jefferson’s. Willett will invest nearly $93 million for the construction of a new distillery. Booker's Bourbon has released its fourth and final batch of the 2022 collection.Show Notes:
An update on BOTLD
Buffalo Trace rolled out its 8M barrel on December 15th
Pernod Ricard will invest $250 million for a state-of-the-art distillery for Jefferson’s
Willett will invest nearly $93 million for the construction of a new distillery
A holiday raffle where tickets can be purchased by visiting give270.org
All Nations Distillery is the newest member of the KDA
DISCUS is granted $1.12M to promote whiskey exports
Chattanooga Whiskey introduces BATCH 028: CACAO INFUSED
117 Series: Old Forester Extra Extra Old
Booker's Bourbon has released its fourth and final batch of the 2022 collection
@botldpa @buffalotracedistillery @jeffersonsbourbon @willettdistillery @give270 @distilledspiritscouncil @chattwhiskey @oldforester @jimbeamofficial
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Dec 15, 2022 • 1h 7min
388 - Is There A Small Brand Problem? and 2022 Prediction Results on Bourbon Community Roundtable #75
Its Bourbon Community Roundtable #75 and in this episode we focus on one major topic and then end the show looking back at this year in bourbon. Last week, the team at Breaking bourbon came out with an article called Does Bourbon Have A Small Brand Problem. It was a fascinating article because it talks about many of the interesting things we see about craft brands. Are people only interested interested in heritage brands? Is there a big knowledge gap? Is this a problem because of the unfair playing field with the three tier system? Are there too many choices or do brands just lack hype? In the last part of the show, I revisit all of our 2022 predictions to see who got it right and who got it wrong.Show Notes:
Does bourbon have a small brand problem?
Are small brands at an inherit disadvantage?
Do brands need a level of hype to survive?
Is there a lack of trust or knowledge?
What was your 2022 prediction and did you get it right?
@breakingbourbon @fredminnick @drinkseelbachs @bourbonr @sippncorn
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Dec 13, 2022 • 5min
Whiskey Quickie: Jack Daniel’s Distillery Series Rye Finished in High Toast Maple Barrels Review
On this Whiskey Quickie by Bourbon Pursuit, we review Jack Daniel’s Distillery Series Tennessee Rye Finished in High Toast Maple Barrels. This non-age stated rye is 101 proof and $42 MSRP for 375ml. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 9, 2022 • 38min
TWiB: Single Barrel Select Moves To A Points System, Bardstown Bourbon Announces Origin Series, Pursuit Spirits Debuts the Oak Collection
It's This Week in Bourbon for December 9th 2022. Single Barrel Select moves to a new points-based system. Bardstown Bourbon Company announces it's Origin Series. Pursuit Spirits debuts the Oak Collection.Show Notes:
BOTLD is a new way for Pennsylvanians to discover spirits
Single Barrel Select moves to a new points based system
Brindiamo Group has a new rick house located on the grounds of Log Still Distillery
UK Assistant Professor Tyler Barzee has created bourbon shrooms to help with stillage
Hayner Distilling announced a new whiskey experience called Whiskey Webcam
American Craft Spirits Association (ACSA) and Park Street presented highlights from the 2022 Craft Spirits Data Project
Wyoming Whiskey releases a 10 Year Anniversary Edition Straight Bourbon Whiskey
Broken Barrel Whiskey Co. has collaborated with Los Angeles Distillery (LAD) on Broken Barrel’s first distillery Collaboration Collection
Barrell Craft Spirits has announced Barrell Bourbon New Year 2023
A. Smith Bowman Distillery unveils A. Smith Bowman Cask Strength Bourbon Batch #2
The Macallan has extended its Red Collection with the release of a 77-year-old bottling
Vermont distillery WhistlePig Whiskey unveiled its latest limited-edition whiskey: 10-year-old PiggyBank Rye
Bardstown Bourbon Company Announces it's Origin Series
Pursuit Spirits debuts the Oak Collection
@botldpa @buffalotracedistillery @brindiamogroup @logstilldistillery @haynerdistilling @craftspiritsus @wyomingwhiskey @brokenbarrelwhiskey @losangelesdistillery @barrellbourbon @a.@smithbowman @the_macallan @whistlepigwhiskey @bardstownbourbonco @pursuitspirits
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Dec 8, 2022 • 57min
387 - Dealing With Bourbon and Theft at Retail with Tony Konja of Keg N Bottle
The idea of owning a liquor store sounds great, doesn't it? It sounds like you get to play around with booze all day and you never have to worry about allocation ever again because you get to keep all the Pappy and Blanton's for yourself. That couldn't be further from the truth. It's a business that relies on margin to keep the doors open. And when those doors are open, you don't really know what can happen next. Tony Konja is the owner of Keg N Bottle. We've talked about Keg N Bottle a few times because that's our partner store for our barrel selections. But the real reason we have Tony on the show is talk about a deeper subject of the retail liquor business and that is theft. No matter what you get into, you have to assume there are terrible humans out there that will take advantage of any situation. Tony gives us an introspective look into how he combats theft from brick and mortar locations as well as online retail and how this business has even had him being held a gun point saying his last prayer.Show Notes:
Above the Char with Fred Minnick (@fredminnick) talks about the end of the bourbon boom
Can you share your background and how you got into owning a liquor store?
Do you remember about theft at the grocery store?
Can you describe the setup in your store with walls of liquor?
Is there a magic formula for knowing the amount of theft to account for?
What measures do you take to minimize theft?
What products typically have a higher theft rate?
Have you ever been held at gun point?
Is there a bourbon stolen pretty regularly?
How do you thwart illegitimate activity with online orders?
Is there a reason to keep stores open later than 10pm?
Can you talk about how private barrel picks can get stolen in California?
How do you deal with customers that say they never received a package from a carrier?
@kegnbottleusa
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Dec 6, 2022 • 10min
Whiskey Quickie: The Last Drop Release No. 28 Signature Blend of Kentucky Straight Whiskeys Review
On this Whiskey Quickie by Bourbon Pursuit, we review The Last Drop Release No. 28. This non-age stated whiskey is 121.4 proof and $4,000 MSRP. Let us know what you think. Cheers!DISCLAIMER: The whiskey in this review was provided to us at no cost courtesy of the spirit producer. We were not compensated by the spirit producer for this review. This is our honest opinion based on what we tasted. Please drink responsibly. Learn more about your ad choices. Visit megaphone.fm/adchoices


