The Jody Maberry Show

Jennifer Dunham is happy because she has learned how to skip the dark side of success. The truth is, many of us trade out happiness for success. We don't celebrate when things go well. Sometimes we don't even notice. We just keep pushing. Happiness matters. Jennifer Dunham will give us some insight to how we can be successful and happy. Don't miss The Dark Side of Success Summit. You can find more information here. Jennifer Dunham's website - HappinessMatters.com Jennifer Dunham on Twitter - @jen_dunham Jennifer Dunham on Facebook - Happiness Matters with Jennifer Dunham Jennifer Dunham on Instagram - @jendunhamstarr

In this episode of the Jody Maberry Show, I share a personal story to highlight how people are worth more than your time or your money. If you are a leader, you have to be willing to give up time and money to make people feel special. Take care of your people and they will take care of the customer.

The story you tell builds influence. Your story, the information you share about yourself, will either influence people to want to learn more or it will influence people to move on. In this episode of the Jody Maberry Show, I share personal examples to illustrate how you can draw the right elements out of your story to intrigue other people.

Michael Hudson wants you to get your message heard. In this episode, Michael explains how and why to get your message out to the world. He also shares why you need a talk specifically tailored towards selling you and the work you do. Michael's website - MichaelHudson.com Michael on Twitter - @DrMichaelHudson Michael on Facebook - DrMichaelHudson Here is Michael's exercise to map your significant life experiences; This is a quick exercise where you will map the most significant experiences in your life across the timeline…events you experienced something that changed you, your perspective, and your path. 1. Take a piece of paper and lay it out landscape. 2. Draw a horizontal line across the middle of the paper. 3. Label the left side with the date of your birth and the right with the current date. 5. Draw vertical lines above the center line for the positive experiences with the height of the line indicating the significance of the event to you. Label the event at the top of the line for the event. 6. Draw vertical lines below with the relative heights indicating the significance of the event for the negative experiences in your life. Label the events at the bottom of the line for the event. 7. Review your timeline and circle the 5 most significant events (positive or negative), i.e., the ones with the longest lines. 8. Answer this question for each of these 5 events…What did I learn from the experience that reveals insight that others can use? This will help you define your unique message as it reveals the things on your life journey that led you to discover what matters most. Your core message will emerge from these insights…because they make up your signature story. They capture the essence of what has shaped you and are the message you should share to create the most impact for those you seek to serve.

Recently, I watched the film Ice Guardians. The film is about enforcers in the National Hockey League. At the end of the movie, when asked if he would do it over again, Kelly Chase said, "with more fire". I couldn't stop thinking about what he said. When I look back on my career as a Park Ranger, I would do it with a little more fire if I could do it over again. As an entrepreneur, I would do the first three years with a little more fire. Heck, I would redo today with a little more fire if I could do it over again. Don't fall into that trip. Don't get to a point in the future and wish you had lived today with more fire. Start the fire now.

Josh Elledge used publicity to grow savingsangel.com into a profitable business. Now, he helps entrepreneurs and businesses figure out the best public relations approach and begin to show up in the right places to become an authority. Josh is a regular contributor on television and in newspapers. In this episode, Josh will explain how to use what you know to become an authority through publicity. Don't miss Josh's Twitter Publicity Master Course. Usually, it costs $100, but you can sign up for free HERE. Josh's website - UpEndPR.com Josh on Twitter - @joshelledge Josh on Facebook - UpendPR

This episode we are going to make the final stop on our Florida Customer Experience Tour. Lessons from Universal Studios: Keep your entrance sharp. Make people feel they have entered someplace special. Do something different. Don't directly compete with the big names. Find your niche and become known for something specific. Consider the design of your product and customer experience.

The final day of touring Walt Disney World to learn about customer service we will visit Epcot. I had the opportunity to take part in a pilot program Disney World is testing out. Guest relations had my cell phone number. Every day they would text me just to see how things we going. And they made sure I knew I could text them if I had questions about anything. This worked out great for me. No looking for a cast member. No waiting in line. Just send a text. I did text them with 3 questions throughout the days we have been here. One thing I noticed is they language When I texted and mentioned I could not see my plans in the Disney World app or website, they pleasant reply I received was. "Our system is currently going through a magical enhancement which is why you cannot view or modify your plans." Check out the choice of words. Magical Enhancements. The language you use for your service or product matters. The words you use to and in front of customers matter. Now, my final lesson from Epcot and from Disney World came when I stood in line so my daughter could meet Anna and Elsa, the characters from Frozen. My daughter was wearing braids. Elsa told her a story of how Anna uses Reindeer slobber to keep her braids in place. It was quite a story. And it made my daughter feel special. What can you do to give customers individual attention to make them feel special?

Day 3 of our Lessons from Disney World tour takes us to Hollywood Studios. Here are the three lessons from Hollywood Studios; Give your customer a clear, exact path to get what they want. If your customer's experience will be enhanced by the experience you have created, don't give them a shortcut. If it is your responsibility, you need to take responsibility. Listen to the episode to find out where the lessons come from and how you can apply it to your business.

Today, we take the show to the Magic Kingdom for day 2 of Lessons from Disney World. I visited the Magic Kingdom for one day six years ago, so this park is not new to me. But I came with new eyes. Looking to see what I can learn about how they create magic. Here are the business lessons I learned from a day at the Magic Kingdom; Most businesses overuse signs. What signs can you remove from your business? Every cast member at Disney will stop to pick up trash. Consider the buy in it takes across an organization for every cast member to stop and pick up trash. Cast members love working for Disney. How much do your employees enjoy coming to work? If you don't love what you do, find something else. You do not have to settle.