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Nudgetalk RADIO

Latest episodes

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Jun 21, 2018 • 1h 16min

Live from Nudgestock 2018.

Join Roaming Mike and Roaming Jordan live from the greatest marketing conference that isn't about marketing. They interview the great and the good of behavioural science as they convene in Folkestone for one day of thinking differently. Featuring Rory Sutherland, Michael Pawlyn, Nicholas Christakis, Caroline Webb, Ruth Morgan, John Kay and more.
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Jun 4, 2018 • 37min

Episode 14 - How To Have A Good Day (with Caroline Webb)

Ogilvy Change senior behavioural strategist, Eleanor Heather, interviews Caroline Webb, CEO of Sevenshift, about the behavioural science lessons of her book 'How to Have a Good Day' . Caroline's book is available on Amazon: https://www.amazon.co.uk/How-Have-Good-Day-productive/dp/1447276515 Follow Caroline on Twitter @Caroline_Webb_ Follow us @ogilvychange Like us on www.facebook.com/OgilvyChange/ Sponsor SoundLounge soundlounge.co.uk/
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May 4, 2018 • 35min

Episode 13 - The Psychology of Flying (with the Ogilvy Change team)

Ogilvy Change hosts Maddie Croucher and Julia Stainforth sit down with fellow behavioural strategists Daniel Bennett and Mike Hughes to discuss the psychology of flying. Nudgestock tickets: https://www.eventbrite.co.uk/e/nudgestock-2018-tickets-40782628941 Follow us @ogilvychange Like us on www.facebook.com/OgilvyChange/ Sponsor: SoundLounge http://soundlounge.com/work/
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Mar 19, 2018 • 1h 5min

Episode 12 - Prevention and Persuasion (with Stevyn Colgan)

Ogilvy Change behavioural strategists Daniel Bennett and Mike Hughes interview Stevyn Colgan about how he came to use behavioural insights in his career as a policeman to make neighbourhoods of London safer places to live. Stevyn's books available on Amazon include: Why Did the Policeman Cross the Road?: How to solve problems before they arise A Murder to Die For Follow Stevyn on Twitter @stevyncolgan Follow us @ogilvychange Like us on www.facebook.com/OgilvyChange/ Sponsor SoundLounge soundlounge.co.uk/
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Jan 16, 2018 • 51min

Episode 11 - The Choice Factory (with Richard Shotton and Rory Sutherland)

Listen to Rory Sutherland in conversation with Richard Shotton about his soon to be released book The Choice Factory: 25 Behavioural Biases that Influence What We Buy. The Choice Factory available from Amazon: https://www.amazon.co.uk/Choice-Factory-behavioural-biases-influence/dp/085719609X/ref=sr_1_1?ie=UTF8&qid=1516097878&sr=8-1&keywords=the+choice+factory Follow Richard on Twitter @rshotton Follow us @ogilvychange Like us on www.facebook.com/OgilvyChange/ Sponsor SoundLounge soundlounge.co.uk/
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Nov 7, 2017 • 41min

Episode 10 - Please Stand on the Left (with Celia Harrison)

Pete Dyson, senior behavioural strategist, speaks with Celia Harrison about her work for Transport for London (TfL) that challenged a century-old habit on the London Underground. Follow us @ogilvychange Like us on www.facebook.com/OgilvyChange/ Visit our blog o-behave.tumblr.com Julian Goodkind, music origination and production Sponsor SoundLounge soundlounge.co.uk/
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Oct 10, 2017 • 44min

Episode 9 - The Grid: The Decision Making Tool for Every Business (with Matt Watkinson)

This week Senior Behavioural Strategist Dan Bennett sat down with author Matt Watkinson to discuss his recent book The Grid: The Decision-making Tool for Every Business (Including Yours). Follow us @ogilvychange Like us on www.facebook.com/OgilvyChange/ Sponsor SoundLounge soundlounge.co.uk/
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Sep 20, 2017 • 38min

Episode 8 - The Persuasive Power of Play (with Andrew Sheerin)

Listen to Andrew Sheerin of Terrorbull Games talk with O Behave's Julia Stainforth about the theory of play and the psychological power of games. Get in touch about Solitaire or escape rooms @terrorbullgames Follow Andrew on Twitter @sheerinability Follow us @ogilvychange Like us on www.facebook.com/OgilvyChange/ Sponsor SoundLounge soundlounge.co.uk/
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Jul 28, 2017 • 46min

Episode 7 - From Psychology to Marketing (with Adam Ferrier and Rory Sutherland)

Listen to Rory Sutherland, in Kent, in conversation with Adam Ferrier, of Thinkerbell, in Sydney, Australia talk about their respective journeys between marketing and psychology. Follow Adam on Twitter @adamferrier Follow us @ogilvychange Like us on www.facebook.com/OgilvyChange/ Sponsor SoundLounge soundlounge.co.uk/
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Jun 30, 2017 • 40min

Episode 6 - The Power of the Pen (with Charlotte Pearce)

We welcome Charlotte Pearce, of Inkpact, to Sea Containers House for a conversation about her business which makes brands unforgettable using the power of the pen. Find Charlotte on Twitter @inkpact https://inkpact.com/ ICYMI watch all the Nudgestock 2017 videos: https://www.youtube.com/playlist?list=PLBH1fZ9CbRsC032chdr9ZTjCgUUxCLkMf Follow us @ogilvychange Like us on www.facebook.com/OgilvyChange/ Sponsor SoundLounge soundlounge.co.uk/

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