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Nudgetalk RADIO

Latest episodes

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Jul 16, 2019 • 1h 15min

Episode 24 - Live from Nudgestock 2019

Join your hosts Mike Hughes and Jordan Buck live from Nudgestock 2019!
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May 13, 2019 • 1h 16min

Episode 23 - Rory discusses Alchemy & The Surprising Power Of Ideas That Don't Make Sense

In this month's episode our Mike Hughes talks to Rory about his new book Alchemy: The Surprising Power Of Ideas That Don't Make Sense.
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Apr 25, 2019 • 54min

Episode 22 - Evolutionary Biology and human behaviour with Dr Diana Fleischman

Jordan Buck talks to Dr Diana Fleischman about how evolutionary biology effects our behaviour and decision making
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Mar 31, 2019 • 1h 4min

Episode 21 - Rory Meets the Changed My Mind Podcast

Rory sits down with Alex Chesterfield and Ali Goldsworthy from the Depolarisation Podcast to see how, why and if we can help people change their minds.
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Feb 12, 2019 • 54min

Episode 20 - Dave Trott & the value of creativity

Dave Trott explains how creativity helps us 'Look at everything everyone else has looked at, and see something no-one else has seen'
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Dec 20, 2018 • 52min

Episode 19 - Behavioural Science, Trust & Brand w/Mark Ritson

Marketing expert Mark Ritson discusses the importance of behavioral science in marketing, including framing and pricing strategies. He explores the advantages of online experimentation, the drawbacks of relying solely on digital data, and the importance of brand loyalty and consumer preferences. The podcast also dives into the concept of ultra targeting in advertising and raises ethical questions about dark advertising.
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Nov 9, 2018 • 40min

Episode 18 - Sound Branding (with Ruth Simmons)

Ruth Simmons, CEO of SoundLounge, chats with Mike Hughes, behavioural strategist, about how music creates context and brand identity. Follow Ruth Simmons @soundequity Follow @ogilvyconsultuk Sponsor SoundLounge soundlounge.co.uk/
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Oct 22, 2018 • 41min

Episode 17 - Atomic Habits (with James Clear)

James Clear in conversation with Eleanor Heather chatting about James' recent book Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones Follow @JamesClear Follow @ogilvyconsultuk Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones is available online: https://www.amazon.co.uk/Atomic-Habits-Proven-Build-Break/dp/1847941834/ref=sr_1_1?ie=UTF8&qid=1540199501&sr=8-1&keywords=atomic+habits Sponsor SoundLounge soundlounge.co.uk/
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Aug 6, 2018 • 1h 1min

Episode 16 - Dollars and Sense (with Jeff Kreisler and Rory Sutherland)

Jeff Kreisler in conversation with Rory Sutherland, two huge advocates of behavioural science together in one podcast. Follow @jeffkreislerbs Follow @ogilvyconsultuk Dollars and Sense: How We Misthink Money and How to Spend Smarter available here: https://www.amazon.co.uk/Dollars-Sense-Misthink-Money-Smarter/dp/006265120X Sponsor SoundLounge soundlounge.co.uk/
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Jul 6, 2018 • 1h 23min

Episode 15 - Bullsh*t Jobs (with David Graeber and Rory Sutherland)

David Graeber in conversation with Rory Sutherland about the prevalence of bullshit jobs. Follow @davidgraeber Follow @ogilvyconsultuk (@ogilvychange followers will have been transferred automatically) Bullshit Jobs available here: https://www.amazon.co.uk/Bullshit-Jobs-Theory-David-Graeber/dp/0241263883 Sponsor SoundLounge soundlounge.co.uk/

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